We performed a comparison between Google Analytics and Snowflake Analytics based on real PeerSpot user reviews.
Find out what your peers are saying about Snowflake Computing, Google, Amplitude and others in Web Analytics."It is packed with many of the same reports you'll find in high-priced solutions, especially concerning data relating to real-time visitor tracking."
"As an SEO and digital marketing professional, the two features I have found the most valuable about Google Analytics are the Acquisition tracking and the Goal tracking."
"The User Explorer is a definite favorite because it allows us to pinpoint a user and check their entire journey through our website including all the events triggered and the pages visited."
"With Google Analytics, we obtain different metrics from all of the clients that enter our web environment."
"Our organization has improved because we have solid data that we can use to analyze the impact of our public policies."
"Its performance speed is very good."
"The Snowflake features I find most beneficial for data analysis are primarily related to analytics, particularly their features like materialized views and queues, which are especially useful for dashboarding purposes."
"Scalability-wise, I rate the solution a ten out of ten."
"One of the valuable features is the solution’s time travel capability. The solution is highly stable. The solution is highly scalable. The initial setup is straightforward, and the deployment process is quick and efficient. I recommend the solution. Overall, I rate it a perfect ten."
"The platform not only provides ease of use but also stands out for its speedy execution, conveying a sense of robustness and reliability that I find appealing."
"Deployment is straightforward as it's a SaaS product. No maintenance required."
"What we found most valuable in Snowflake Analytics are its attributes that are very convenient for business use such as data sharing, cloning, time travel, and fail-safe. It's a good product all in all."
"Snowflake Analytics is pretty easy to use with the connectors for integration with the tools and systems in my company."
"The sampling of data is definitely a pain point since we don't have an actual understanding of the data."
"Beginner users access the live help section a lot, because of how confusing it is, so it would not be bad if the function was located within the administration section."
"An area where I would like to see improvement in Google Analytics is the auto-syncing of functions in Google Tag Manager into Goal tracking."
"If you do not use JavaScript, you will be invisible to Google Analytics. If you have the option of JavaScript disabled in your browsers, you will be invisible to the data, since the tool will not be able to register you."
"They can improve their Android app."
"Sometimes, the statistics are not updated in real-time and it takes a little time. There are pages where it updates faster than others."
"Snowflake should include a WHERE clause for building data pipelines."
"Implementing everything on-premise is challenging because it require proper support from advisors, DBAs, and others."
"The UI must be improved."
"We haven't seen any areas that are lacking."
"Snowflake could improve in the areas of advanced machine learning AML and generative AI."
"There are issues while loading data from Snowflake Analytics to the Power BI reporting."
"One notable absence in Snowflake's offerings is an on-premises solution."
"The product's cost is an area of concern where improvements are required."
Earn 20 points
Google Analytics is ranked 2nd in Web Analytics while Snowflake Analytics is ranked 1st in Web Analytics with 30 reviews. Google Analytics is rated 8.4, while Snowflake Analytics is rated 8.4. The top reviewer of Google Analytics writes "Provides information to help identify, understand, and make use of our visitor traffic". On the other hand, the top reviewer of Snowflake Analytics writes "A scalable tool useful for data lake and data mining processes". Google Analytics is most compared with Tealium, Segment, Matomo, WalkMe and StatCounter, whereas Snowflake Analytics is most compared with Azure Data Factory, Adobe Analytics, Mixpanel, Amplitude and Glassbox.
See our list of best Web Analytics vendors.
We monitor all Web Analytics reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.
