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Fortra's Automate vs IBM watsonx Orchestrate comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Automation Anywhere
Sponsored
Ranking in Business Orchestration and Automation Technologies
2nd
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
666
Ranking in other categories
Business Process Management (BPM) (2nd), Robotic Process Automation (RPA) (2nd), Process Mining (1st), Intelligent Document Processing (IDP) (1st), Agentic Automation (1st), AI Legal & Compliance (1st), AI Finance & Accounting (2nd), AI Procurement & Supply Chain (1st)
Fortra's Automate
Ranking in Business Orchestration and Automation Technologies
6th
Average Rating
8.6
Reviews Sentiment
6.9
Number of Reviews
45
Ranking in other categories
Robotic Process Automation (RPA) (4th)
IBM watsonx Orchestrate
Ranking in Business Orchestration and Automation Technologies
24th
Average Rating
7.8
Reviews Sentiment
4.4
Number of Reviews
7
Ranking in other categories
Agentic Automation (10th), AI Agent Builders (10th)
 

Featured Reviews

Venkat Sivaprakash - PeerSpot reviewer
Management Consultant at Accenture
Has significantly improved document-driven workflows and reduced processing time across finance and HR functions
Automation Anywhere has evolved significantly and upgraded itself to provide agentic AI and AI-based automation solutions for document automation. The product has matured considerably over time. We can create workflows that can call an API. We can include prompts in particular workflows for ChatGPT-related functions, connecting to an LLM and RAG to perform tasks. For document automation, modern features are available to train documents, ensuring high accuracy and repeatability over time. The system is very easy to use. I recently completed a course in document automation, typically designed for people involved in coding and technical aspects. Though I understand coding comprehensively, I don't do actual coding. The course was very accessible. Currently, extensive coding isn't necessary due to the hybrid model incorporating GenAI aspects, low-code, no-code capabilities, APIs, and numerous pre-built objects in Automation Anywhere. The features include GenAI-driven prompting methods and workflow creation capabilities. In these workflows, we can create decision boxes and call APIs without coding. We simply pull objects, drop them, connect them, and add minimal coding when needed. The most crucial aspect isn't coding but rather sizing the automation and fleshing out the details. Automation Co-pilot takes notes and performs automated analysis. It can extract details from videos, summarize conversations, and provide detailed information. During calls, it identifies instructions and performs tasks such as preparing reports and reconciliation. Automation Anywhere can also connect with Microsoft Co-pilot. Through Co-pilot, real-time operations can be executed, allowing direct interaction between vendors and automation through this component.
Jane Rachma Kiniti - PeerSpot reviewer
IT Project Manager at Labo des histoires
Automate has streamlined workflows and increased efficiency with powerful automation
The best features of the solution are the flexible automation features, it is rich with beautiful connectors, and it is easy to use with little to no coding knowledge required to get started, so anybody can use the tool. The intuitive interface of Automate has an intuitive design, which makes it easy to learn and use even without a strong technical background, and it has a drag-and-drop interface, which makes everything so easy and straightforward. The error handling capabilities in complex automation tasks are powerful, as it handles all types of tasks, whether complex or simple. I've never faced any problems even when dealing with complex tasks, so everything is super smooth and highly reliable, even when dealing with big tasks, as it has never slowed down. Automate's compatibility with existing IT infrastructure has impacted our business operations positively by providing smooth integration with other software that we use, such as Gmail, Jira, and Microsoft 365 apps, which gives us a unified platform instead of having to keep switching from one software to another, saving a lot of time and streamlining the whole workflows. The automated analytics have helped improve our business processes since it has increased our efficiency by automating our everyday tasks, freeing up time for us to focus more on strategic activities such as analyzing data and developing new business strategies. It is also cost-saving. By minimizing manual labor, it decreases human errors that can lead to costly mistakes. By automating the tasks, it helps to save costs, and it also improves our accuracy by reducing these errors to ensure that tasks are done almost perfectly.
reviewer2886744 - PeerSpot reviewer
Consultant at a outsourcing company with 201-500 employees
Automation has streamlined complex workflows and delivers faster, more reliable onboarding
I think IBM watsonx Orchestrate can be improved by implementing simpler configuration for complex workflows and providing more flexibility when building custom integrations with internal applications. The monitoring and debugging experience could also be more detailed, especially for understanding exactly where a multi-step workflow failed and why. Regarding needed improvements, the overall user experience is fairly intuitive, but some advanced configuration areas have a steep learning curve for new users. I would also like to see more detailed, real-world examples in the documentation, particularly for complex enterprise integrations, troubleshooting, and production deployment patterns. Better production monitoring and more detailed troubleshooting would make a noticeable difference. More ready-to-use enterprise integration patterns and clearer guidance for scaling complex workflows would also help teams adopt faster.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Other products are more low-code, whereas Automation Anywhere is no-code making it easier to learn and user-friendly."
"We have hundreds of cases a day. There were around two to three employees who were just moving a case from one state to another. This was a repetitive, tedious job, which was frustrating for the employees. It helps to have the bot doing this work now. We have immediately seen effects, so this is a good use for it."
"We have automated the daily reports and it will trigger automatically once jobs are completed from the backend database which has saved a lot of extra work for our team, saving workforce and time."
"The MetaBots are by far the most effective system within AA. Due to the fact that no scripting is required and only the passing of variables or values to get a definite result. IQ Bot with the ABBY OCR is a powerful component to do multiple extractions in the shortest possible timeframe in comparison to human execution of similarly identified tasks or operations."
"The platform is easy to use, especially for business users."
"Automation has helped us improve productivity in that it first of all saves time, and because of the automation we are able to eliminate human errors, so it is really good for improving our productivity and has helped us a lot."
"For a tool that can be fun to use and make people's job better on day one, that is the most valuable feature."
"We are saving almost four FTEs, and it is far better in terms of savings."
"We have found the pricing to be very reasonable."
"Overall, this is a pretty nice product and I really recommend it because it is very easy to use."
"Fortra's Automate positively impacts my organization by reducing costs, errors, and time because I can create any automation for saving time."
"We've automated all the vendor processes so that we don't have to manually load any files."
"Automate helps me reduce manual work by automating tasks such as access keys and security rotations that we were not able to automate before, diminishing human dependency, and helps minimize errors."
"Automate increases efficiency and eliminates errors during documentation and invoicing processes."
"Web scraping is quite good since it offers a lot of possibilities."
"We have tried other RPA solutions like UiPath or Automation Anywhere. They are fantastic products but complex, and it's hard to understand everything. It would be best if you had a skilled developer or several. Automate is easy to implement, administer, and use. It's appropriate for us because our cases are simple and easy to automate. We don't need complicated tools with many features; We prefer to get a significant ROI quickly."
"IBM watsonx Orchestrate has positively impacted our organization by helping us with governance and security layers for AI agents."
"IBM watsonx Orchestrate has positively impacted my organization by providing a new optimized environment in which I could create much more powerful and complex agents, helping us create different opportunities and show demos at various events, allowing clients to see what we can do with the platform."
"Regarding IBM watsonx Orchestrate's AI capabilities, governance and security are extremely valuable and top of the industry."
"For an organization that uses IBM, it is definitely a tool that integrates very well and clearly with the entire IBM suite, and beyond that it is also powerful because it integrates with all cloud providers without any problems."
"For one of our onboarding workflows, the overall turnaround time came down by roughly 30 to 40%, primarily by removing manual handoffs and follow-ups."
"IBM watsonx Orchestrate helped my team move from building every AI workflow from scratch to using reusable agents, tools, and integrations; this meant APIs, authentication logic, knowledge sources, and business actions could be packaged once and then reused across multiple use cases instead of being built for each assistant."
"IBM watsonx Orchestrate has positively impacted my organization by providing ease of implementation, configuration, and integration, making it very easy and possibly beneficial for the team."
 

Cons

"When dealing with a large number of variables, uploading them directly from an Excel sheet to Automation Anywhere is not supported."
"I would like to have the MetaBot screen name title dynamic instead of static."
"Overall, I am pretty satisfied with Automation Anywhere. The UI is pretty straightforward. However, the customer service could be improved."
"There are improvements needed in error handling processes, as currently, they rely on start and end error commands."
"Automation Anywhere should improve its OCR capabilities."
"For future prospects, this tool should 80 percent deal with neural networks, deep learning, and artificial intelligence and that has to be integrated a lot. As these are future skills, these integrations will help us take the tool to take to the next level."
"We would like to see more capability for integration and more customization available with some features."
"Automation Anywhere needs to have more testing tools to improve the testing portion of the solution."
"One thing I dislike about Fortra's Automate is that it does not perform well with OCR software, which is optical character recognition."
"The documentation is not that great."
"The documentation for errors needs improvement as many of the error messages we receive are very vague."
"There is room for improvement regarding cloud functionality; there are a few missing features, and the logging could be better, especially air logging. We can go into logging events and create our own task, but it would be nice if this were more detailed."
"The vendor is currently working on a solution that allows us to automatically create a process that is based on a document that we receive via email."
"The areas that have room for improvement in Fortra's Automate include the reporting and analytics functionality, where the analytics could be more detailed."
"Areas for improvement in Automate would be a more modern web-based workflow designer, an enhanced real-time monitoring dashboard, and built-in API integration tools for REST and SOAP."
"Sometimes when we communicate with the ERP system and there is an issue, we are not always aware of the specifics of Automate and the source of the problem."
"The best things to improve about IBM watsonx Orchestrate are better debugging across multiple agent workflows."
"Probably the documentation could be a bit lighter and maybe integrated with AI tools that allow immediate access to the answer."
"Better integration with other services can improve IBM watsonx Orchestrate."
"The monitoring and debugging experience could also be more detailed, especially for understanding exactly where a multi-step workflow failed and why."
"The customer support takes longer than is reasonable."
"My experience with pricing, setup cost, and licensing for IBM watsonx Orchestrate reveals that it is expensive."
 

Pricing and Cost Advice

"The pricing that we received from Automation Anywhere in the beginning was very economical for us. We've seen a lot of benefit from what we spent to what we're receiving. From the beginning, it's been a very low-cost implementation for us."
"We have purchased licenses, but are trying to obtain more bot programmer licenses."
"I don't agree with the IQ Bot licensing costs, which depends on the consumption of the document rather than per bot or user. This is confusing for me, because most of the cases for us in a possible future scenario, there would be a lot of invalid data to be scanned to get to real data. E.g., we would have to supply approximately 100 pages of scanned data to extract two pages of original data. In these type of cases, the IQ Bot might be a costly venture."
"Annually, we are paying almost one million reais."
"My understanding is that the license cost of Automation Anywhere is more reasonable than UiPath and Blue Prism."
"Automation Anywhere is cheaper than UiPath and Blue Prism. From a market point of view, Automation Anywhere is reasonable. Any organization can adopt Automation Anywhere."
"Pricing is a bit high when compared to other available tools; however, the tool is worth the cost."
"The licensing cost is approximately $4,000 USD, which is a seed license."
"From a distributor's perspective, one of the biggest selling points of Automate is its price point."
"It comes with a package that costs approximately $20,000 USD per year."
"From a distributor's side, one of the biggest selling points is its price point. Without going into any numbers, compared to UiPath, Automation Anywhere, and Blue Prism, we're significantly cheaper. The main difference is that other competitors usually charge you per process. However, in Automate's case, it's priced per bot. So, a bot can run multiple processes at the same time, but you are only priced for a single bot."
"I'm only involved in running the product and maintaining the systems, so I can't speak to the cost."
"I like the way this solution is priced because you can buy a license, or you can buy the software outright."
"Once you buy the software, you just pay for the support for backend help."
"I believe the price falls within a reasonable range, which significantly influenced our decision regarding the product. This aspect is crucial for any technological solution, especially in our country where enterprises might be hesitant to invest heavily in something untested or uncertain about its practicality and potential returns."
"While solutions like UiPath and Blue Prism cost around $11,000-$12,000 for each license, this product costs around $7,000 and you can keep it forever."
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Top Industries

By visitors reading reviews
Outsourcing Company
15%
Financial Services Firm
12%
Manufacturing Company
11%
Comms Service Provider
11%
Financial Services Firm
11%
Manufacturing Company
9%
Outsourcing Company
8%
Computer Software Company
7%
Comms Service Provider
23%
Outsourcing Company
12%
Manufacturing Company
10%
Healthcare Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business161
Midsize Enterprise85
Large Enterprise561
By reviewers
Company SizeCount
Small Business33
Midsize Enterprise13
Large Enterprise11
By reviewers
Company SizeCount
Small Business1
Midsize Enterprise2
Large Enterprise6
 

Questions from the Community

How good is Automation Anywhere for RPA processes?
It depends on your use case. Is it simply to automate a couple of processes? Is it to augment a human team? AA is ver...
How good is Automation Anywhere for RPA processes?
From my experience using AA tool, it depends on the applications that you want to automate, because there some applic...
How good is Automation Anywhere for RPA processes?
It is a highly preferred RPA tool. You can check my Automation Anywhere Review to know more.
What is your primary use case for HelpSystems AutoMate?
I mainly use Fortra's Automate to automate routine IT tasks and schedule workflows, which reduces manual work. I auto...
What is your experience regarding pricing and costs for Fortra Automate?
The setup cost is free, but I believe it is a little expensive.
What needs improvement with Fortra Automate?
Fortra's Automate could be improved as the reporting could be more flexible, and some advanced workflows could be eas...
What needs improvement with IBM watsonx Orchestrate?
Better integration with other services can improve IBM watsonx Orchestrate. For example, integrating directly with Az...
What is your primary use case for IBM watsonx Orchestrate?
My main use case for IBM watsonx Orchestrate is to create an intelligent layer for AI agent orchestrations. When we n...
What advice do you have for others considering IBM watsonx Orchestrate?
Business users leverage the no-code tools within IBM watsonx Orchestrate mostly for creating dashboards and looking a...
 

Also Known As

Automation Anywhere, Testing Anywhere, Automation Anywhere Enterprise, Agentic Process Automation System (Now Certified for WorkSpaces)
HelpSystems Automate, Automate
No data available
 

Interactive Demo

Demo not available
Demo not available
 

Overview

 

Sample Customers

Google, Linkedin, Cisco, Juniper Networks, DellEMC, Comcast, Mastercard, Quest Diagnostics
Aldergrove Financial Group, Preferred Health Professionals, Mindbeam Technologies, First Credit Union in British Columbia, Vestcom International, Prime Liberty Benefits, University of Tampa, CNLBancshares, World Precision Instruments, BJ's Restaurants, Globe Pequot Press, Accudata Technologies, Norton Healthcare, Pacific Toxicology Laboratories
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Find out what your peers are saying about Fortra's Automate vs. IBM watsonx Orchestrate and other solutions. Updated: September 2026.
915,341 professionals have used our research since 2012.