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Everbridge IT Alerting vs Rootly comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Everbridge IT Alerting
Ranking in IT Alerting and Incident Management
13th
Average Rating
8.8
Reviews Sentiment
8.0
Number of Reviews
23
Ranking in other categories
No ranking in other categories
Rootly
Ranking in IT Alerting and Incident Management
11th
Average Rating
8.0
Reviews Sentiment
6.5
Number of Reviews
4
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2026, in the IT Alerting and Incident Management category, the mindshare of Everbridge IT Alerting is 5.4%, down from 7.6% compared to the previous year. The mindshare of Rootly is 3.6%, down from 10.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
IT Alerting and Incident Management Mindshare Distribution
ProductMindshare (%)
Rootly3.6%
Everbridge IT Alerting5.4%
Other91.0%
IT Alerting and Incident Management
 

Featured Reviews

reviewer2405115 - PeerSpot reviewer
Head of Business Continuity & Resilience at a manufacturing company with 5,001-10,000 employees
Provides good detection and escalation features to reduce downtime
We are using Everbridge IT Alerting for incident and crisis modules. The tool is powerful in itself, but as with any tool, you need to adapt it to the organization to be suitable for managing specific situations. When we did the analysis, Everbridge IT Alerting was one of the main products in the markets adapted to our organization's expectations. Currently, we are using it for a different aspect. Overall, the solution gives a better understanding of the incident response aspect. It helps manage that kind of situation. The solution's detection and escalation features are crucial in reducing downtime. The solution's automation capabilities help quickly identify the right members and skills. Everbridge IT Alerting is deployed on the cloud in our organization. We tried to make the solution more independent. However, we tried one or two integrations, and they went well. You need to have the right skills to integrate the solution with other tools. I would recommend the solution to other users based on their industry and business requirements. Overall, I rate the solution an eight out of ten.
HJ
Manager at teshama
Seamless Slack incidents have standardized my workflows and have streamlined post mortems
Slack-based workflow in Rootly helps my team during incidents by simplifying incident management and workflows, easing writing post-mortems, supporting planned maintenance, and offering valuable team support for migration and training. It's streamlining our incident management process overall, and having everything automated and flexible is extremely valuable through automations. The best features Rootly offers are all-in-one incident management and an intuitive user-friendly GUI. I find the user interface highly intuitive because it's very easy to customize and navigate, even for new users, hence making the learning curve very comfortable and smooth. Rootly is very valuable, especially because it's very cost-effective. It's also very easy to use, and it has a very proactive and supportive customer support team. I have seen a return on investment as Rootly has made interactions smoother and more efficient. The speed of Rootly makes my work more productive.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"With SaaS, we can implement in other regions without having to physically go to there."
"Everbridge's tech support is amazing."
"Our performance showed us that, for major incidents, we spent over 40 minutes just making manual call-outs, and that time has been cut down to two or three minutes, so we have had tremendous gains from implementing the tool."
"It's mainly for mass notification and pooling of contacts. Pooling of customers is valuable."
"One key aspect of the solution is that it can send information very quickly and is connected to different nodes."
"I think it's a robust solution with multiple modules that can be leveraged."
"The number of man-hours saved, and the standardization of notifications in mass form, have paid for product time and again."
"I manage the platform, and I don't really use it. The scheduling aspect of it is valuable where you create your groups and then either manually or via API call, you can initiate an alert. It'll look at the schedule and only contact those people who are on-call. So, it takes the guesswork out."
"Rootly has positively impacted our organization because, in comparison to ObsGenie, the tool we used before Rootly, it is much more user-friendly, including the user interface and the whole approach to alerting and routing these alerts."
"Rootly is very valuable, especially because it's very cost-effective, very easy to use, and it has a very proactive and supportive customer support team."
"With the strategic approach of putting everyone in a Slack group to resolve incidents, we have reduced the percentage of incidents created in a month by thirty percent during the first three months of using Rootly."
"Rootly has positively impacted my organization by allowing us to receive the on-call alerts successfully, whereas before Rootly, we had issues missing alerts."
 

Cons

"Lacks ability to customize messages."
"I would like them to add GPS going forward."
"An ability to get to the database that houses our information would be great. Currently, we are at the mercy of Everbridge and, if they do not have the function built, we cannot gather the information that we would like."
"The customization of messages might be one area that they can improve on."
"The ability for members to change their schedules, and change the person their swapping with, could use improvement. The GUI is a little tough to navigate. It's not very straightforward when someone is trying to change schedules."
"The initial setup was very complex. We did not have a very good experience with our initial deployment. Most of this was due to customizations in our ServiceNow instance."
"It is definitely scalable. It just gets expensive."
"The company would like to have super detailed analytics, as we integrate this with our security software."
"Regarding Rootly's AI capabilities, we had one incident when we lost alerting generally because Rootly crashed, and we did not like it."
"Rootly can be improved as it's slightly buggy for new features."
"The integration process could be easier, perhaps with the addition of AI to facilitate smoother integrations with other applications, especially since those who manage integrations often need technical knowledge about web services and single sign-on processes, which can be challenging for non-technical users."
 

Pricing and Cost Advice

"The current pricing model is adequate. We feel that the pricing model for our IT Alerting solution is competitive with similar solutions on the market."
"It's a seven out of ten for us in terms of pricing. We've just gone through a process of looking at other solutions."
"Their call structure is based on how many people are IT alert people and who is on the calendar, and the cost will be driven by those numbers versus if you are using it for the non-IT alert. As you look at the competition and other vendors, make sure you truly understand your cost structure with them."
"They are one of the top three most expensive products. I also understand if you are going to use them for IT alerting, it is worth it. They are competitively priced, but the IT alerting is the differentiator. The way that they market it and push it out. That is their premier function."
"When we did our contract, we did a three year contract with fixed pricing. We locked in the pricing for three years. As we have grown, we locked in pricing for additional units of employees."
"The end result is that we have driven down our MTTR by an average of about 45 minutes across all major outages. That is very substantial considering the cost of every minute of outage can be thousands of dollars lost."
"This product has helped us save $200,000 from being able to get rid of vendors and consolidate functionalities to doing incident reporting."
"Everbridge IT Alerting is a cost-efficient solution."
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Top Industries

By visitors reading reviews
Financial Services Firm
17%
Performing Arts
8%
Construction Company
8%
Manufacturing Company
7%
Performing Arts
28%
Comms Service Provider
7%
Transportation Company
7%
Wholesaler/Distributor
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business3
Large Enterprise22
No data available
 

Questions from the Community

Ask a question
Earn 20 points
What is your experience regarding pricing and costs for Rootly?
Regarding my experience with pricing, setup cost, and licensing, we got a license for one year. Generally, it is great and the price is great, and that is the reason we chose Rootly. The only thing...
What needs improvement with Rootly?
Regarding improvements for Rootly, first of all, it would be great to make comfortable maintenance mode, as it does not let me silence alerting comfortably. This is one of a very small list of poin...
What is your primary use case for Rootly?
Rootly is our central system for on-call and alert management. We route alerts from Alertmanager to Rootly, and after that, we route alerts from Rootly to different teams that are in charge of the ...
 

Overview

 

Sample Customers

Choice Hotels, Alexion, Navy Federal Credit Union, EastWest Bank, IBM, Core Logic, Paypal, Charter Communications, Lowes, Express Scripts, Finastra, Worldpay
* **Atlassian** * **Cisco** * **Databricks** * **DigitalOcean** * **Google Cloud** * **IBM** * **JetBlue** * **LinkedIn** * **Lyft** * **Microsoft** * **MongoDB** * **Netflix** * **Pinterest** * **Qualcomm** * **Red Hat** * **Salesforce** * **Spotify** * **Square** * **T-Mobile** * **Twitter** * **Uber** * **VMware** * **WeWork** * **Workday** * **Xerox** * **Zoom**
Find out what your peers are saying about Everbridge IT Alerting vs. Rootly and other solutions. Updated: June 2026.
902,894 professionals have used our research since 2012.