Dynamics 365 Sales vs SugarCRM Platform comparison

Microsoft and SugarCRM are both solutions in the CRM category. Microsoft is ranked #13 with an average rating of 8.7, while SugarCRM is ranked #24 with an average rating of 8.5. Microsoft holds a 0.4% mindshare in CRM, compared to SugarCRM’s 0.7% mindshare. Additionally, 100% of Microsoft users are willing to recommend the solution, compared to 50% of SugarCRM users who would recommend it.

Dynamics 365 Sales

Read 14 Dynamics 365 Sales reviews

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406 Comparison Views

100% willing to recommend

SugarCRM Platform

Read 12 SugarCRM Platform reviews

766 Views
613 Comparison Views

50% willing to recommend

Dynamics 365 Sales

SugarCRM Platform

Comparison Buyer's Guide

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Executive SummaryUpdated on Dec 19, 2024

SugarCRM Platform and Dynamics 365 Sales compete in the CRM industry, offering distinct advantages. Dynamics 365 Sales has the upper hand with its comprehensive features, whereas SugarCRM may provide better satisfaction in affordability and customer support.

Features: SugarCRM offers flexibility through its customization capabilities, allowing businesses to tailor fields, layouts, and dashboards. It provides robust integration options with open APIs, making it adaptable to various business needs. Additionally, SugarCRM supports useful default reports and custom report creation. Dynamics 365 Sales is equipped with advanced analytics and seamless Microsoft product integration, enhancing its utility for complex business requirements. It boasts robust integration capabilities with third-party tools and offers an easily obtainable total overview and customization flexibility within business processes.

Room for Improvement: SugarCRM can benefit from enhancements in user interface elegance and streamlined mobile access. It may improve its setup complexity and enhance integration documentation. Expanding real-time collaboration features would also make it competitive. Dynamics 365 Sales might improve its cost structure, allowing greater affordability for small businesses. Enhancements in user training resources can boost ease of use, and improvements in offline functionalities could add value.

Ease of Deployment and Customer Service: SugarCRM supports both cloud and on-premises deployment, providing adaptability in diverse IT environments. Its customer service is known for its responsiveness. Dynamics 365 Sales is primarily cloud-based, ensuring rapid deployment. It benefits from Microsoft's established support network, offering strategic benefits through efficient cloud services.

Pricing and ROI: SugarCRM is known for a lower setup cost, appealing to smaller businesses with budget constraints. Its affordable pricing offers immediate cost savings. Despite a higher initial cost, Dynamics 365 Sales delivers substantial ROI through its extensive functionalities and integration prowess. Its long-term value justifies the price by offering feature-rich offerings.

To learn more, read our detailed Dynamics 365 Sales vs. SugarCRM Platform Report (Updated: September 2025).

Buyer's Guide

Dynamics 365 Sales vs. SugarCRM Platform

September 2025

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Helped 869,095 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Dynamics 365 Sales

Ranking in CRM

13th

Average Rating

8.6

Reviews Sentiment

7.1

Number of Reviews

Ranking in other categories

No ranking in other categories

SugarCRM Platform

Ranking in CRM

24th

Average Rating

7.0

Reviews Sentiment

6.4

Number of Reviews

Ranking in other categories

CRM Customer Engagement Centers (8th), Marketing Automation (9th), Sales Force Automation (6th)

Mindshare comparison

As of October 2025, in the CRM category, the mindshare of Dynamics 365 Sales is 0.4%, up from 0.3% compared to the previous year. The mindshare of SugarCRM Platform is 0.7%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

CRM Market Share Distribution
Product	Market Share (%)
Dynamics 365 Sales	0.4%
SugarCRM Platform	0.7%
Other	98.9%

CRM

Featured Reviews

IlyasAhmad

Manager IT infrastrcture at Sapphire Group

A versatile and scalable CRM solution that streamlines business processes with its user-friendly interface and seamless integration with Microsoft platforms

The support they provide is quite commendable. When I was exploring various features of Office 365, being relatively new to it, I encountered a few challenges. Upon raising a support ticket on the Microsoft platform, I not only received prompt emails but also phone calls and engaging sessions. The Microsoft support engineers proved to be very helpful, and I appreciated their structured escalation metrics. Starting with basic assistance, they escalate the ticket to senior technicians if needed, ensuring comprehensive problem resolution. Another notable aspect is the abundance of Microsoft support resources, including videos, articles, and documentation, providing ample guidance for users. The support system offers a wealth of information, making it a valuable resource for problem-solving. I would rate it nine out of ten.

Read full review

Styliana Araouzou

Senior Operations Analyst at Etoro

Customizable, easy to configure, and reliable

My company is considered a customer and an end-user. I'm not sure which version of the solution we're using right now. It's a company that offers lots of user manuals and you can find most of your stuff there before starting development. I'd advise potential new users to go through everything. I would rate the solution an eight out of ten. By default, it comes with a really good model where you can start working with it without having a lot of developers in your team. It's a system that includes everything related to the client and you can see everything under one screen without having a different product or system. It's been great, for the most part.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution is fast."

"It integrates well with other Microsoft products, enhancing sales workflow."

"It stands out as an exceptional choice for businesses seeking a comprehensive ERP solution that offers a range of features, including finance, payroll, and HR modules, making it more than just a retail tool."

"Microsoft 365, in its entirety, provides a collaborative environment that allows me to connect to multiple tools, including email, drive, and cloud hosting folders."

"Dynamics 365 Sales is a stable solution with good documentation."

"The AI provides insights about the customer."

"Dynamics 365 Sales offers robust integration capabilities with third-party tools, complemented by our in-house developed applications. We've tailored our pricing within Dynamics 365 to suit our specific needs, collaborating closely with our teams for its development. Leveraging Azure and Microsoft Office 365 integration, Dynamics 365 becomes even more powerful."

"What makes Dynamics 365 Sales interesting is the new AI capabilities through CoPilot, which can help write in NLP and look through what's happening on the opportunities without getting into the details."

More Dynamics 365 Sales pros

"The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards."

"It works well with Jira. You can customize it to fit your needs."

"The most valuable feature is relation capability, which allows us to relay customers with invoice orders."

"The most valuable aspect of this solution is its low cost."

"The most valuable features of Sugar Enterprise are the exports of graphics, statuses, complaints, and tasks."

"It has sales email campaigns, plus integration with Active Directory."

Cons

"I have not noticed anything that I would recommend for improvement so far."

"I found it significantly complex and not user-friendly."

"There's room for improvement in the pricing models."

"Making it more budget-friendly would be beneficial."

"At the start of the project, we made this mistake by relying on Power Automate. We discovered latency issues and problems related to the limits exist."

"It's very structured, and the out-of-the-box functionality is very limited, meaning you have to do a lot of customizations."

"The product's pricing needs improvement."

"The solution’s stability could be improved."

More Dynamics 365 Sales cons

"I would appreciate it if SugarCRM could support us in on-premise implementation."

"You cannot include all your entities under one instance at the moment."

"In the next release, I would like to see personalization of information about customers or specific businesses or opportunities."

"It lacks customization, and this is the main reason that we are switching to a different solution."

"While it is already user-friendly, a slight enhancement in UI design, especially in terms of color combinations, could make the platform more visually appealing and comfortable to use."

"I would like to see more integration on a mobile platform in the next release."

"Sugar Enterprise could improve by removing bugs and glitches. For example, a comment was made but in the comment section, it was never displayed. However, the problems we faced might not be the fault of the solution."

Pricing and Cost Advice

"The cost of the solution is very similar to that of other solutions like Salesforce CRM."

"Dynamics 365 Sales' pricing is in the middle. It's not expensive like SAP and Oracle."

"The platform is expensive."

"The pricing is challenging, which is particularly relevant for countries like Pakistan and others with limited budgets."

"Licensing fees are paid on a yearly basis."

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Top Industries

By visitors reading reviews

No data available

Engineering Company

20%

Manufacturing Company

Computer Software Company

Retailer

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	2
Large Enterprise	4

By reviewers
Company Size	Count
Small Business	9
Midsize Enterprise	2
Large Enterprise	3

Questions from the Community

What do you like most about Dynamics 365 Sales?

It integrates well with other Microsoft products, enhancing sales workflow.

See all answers

What needs improvement with Dynamics 365 Sales?

Beyond what Dynamics 365 Sales currently provides, any improvement would require a combination of processes, changes, and user behavior modifications on our side coupled with the product. The produ...

See all answers

What is your primary use case for Dynamics 365 Sales?

Our organization uses Dynamics 365 Sales for global sales collaboration. Previously, CRM was being treated as Outlook, with everyone in the organization receiving it by default regardless of necess...

See all answers

What do you like most about Sugar Enterprise?

The most valuable features of the SugarCRM platform include its flexibility in customizing fields, layouts, and dashboards.

See all answers

What is your experience regarding pricing and costs for Sugar Enterprise?

All are almost the same pricing. Maybe the cheapest is Salesforce, I believe.

See all answers

What needs improvement with Sugar Enterprise?

The only challenge was that we implemented it in our on-premise data center instead of using it in the cloud. That was a little bit of a challenge. But it was overcome with the help of SugarCRM com...

See all answers

Comparisons

SAP CRM vs Dynamics 365 Sales

Compared 50% of the time

Microsoft Dynamics CRM vs Dynamics 365 Sales

Compared 50% of the time

More Dynamics 365 Sales Competitors

Zoho CRM vs SugarCRM Platform

Compared 100% of the time

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Product Reports

Buyer's Guide

Dynamics 365 Sales

October 2025

Download Dynamics 365 Sales product report

Buyer's Guide

SugarCRM Platform

September 2025

Download SugarCRM Platform product report

Overview

Dynamics 365 Sales empowers teams with capabilities in lead management, scheduling, and workflow organization. Its Office 365 integration and comprehensive ERP features enhance productivity and control.

Dynamics 365 Sales offers powerful tools for managing leads and customer interactions. Its integration with third-party apps and REST APIs simplifies workflows, providing comprehensive visibility and reliable performance. Teams benefit from its robust documentation and Power Platform compatibility, enhancing productivity with flexible pricing and a user-friendly interface. Despite some complexities, improvements in Outlook integration, AI features, and affordability are areas for enhancement.

What are the key features of Dynamics 365 Sales?

Lead Management: Simplifies tracking and organizing potential sales opportunities.
Office 365 Integration: Seamlessly works with Office applications for increased efficiency.
Customization Options: Allows for tailored solutions to meet business processes.
Third-party Integration: Connects with external apps to streamline operations.
Power Platform Compatibility: Enhances development and functionality.

What benefits should users expect from Dynamics 365 Sales?

Increased Productivity: Enhances efficiency with streamlined workflows and tools.
Enhanced Visibility: Provides comprehensive insights into sales activities.
Reliable Performance: Offers stability with robust platform support.
Cost-effectiveness: Flexible pricing options cater to varying business needs.
Improved Collaboration: Facilitates teamwork through seamless integrations.

Companies in industries like retail and sales management implement Dynamics 365 Sales to track opportunities and manage customer interactions. It helps in generating customized offers, managing orders, and supports sales reporting and CRM capabilities. Teams utilize it for sales management, lead follow-ups, and aligning targets with objectives, making it essential for daily operations.

Microsoft

SugarCRM is a versatile CRM solution that facilitates communication and organization within a company. Its primary use case includes call and comment logging, account relation, customer detail storage, verification handling, transaction tracking, marketing material management, and payment transaction handling. The most valuable functionalities include customizable exports of graphics, statuses, complaints, and tasks, as well as its scalability, stability, and low cost. It integrates well with Jira and can be easily configured. The platform improves efficiency, productivity, collaboration, communication, and coordination within organizations, while also providing valuable insights and data analytics for informed decision-making.

SugarCRM

Sample Customers

Information Not Available

Redglaze Group, TengoInternet, Hilco, Bancvue, Vet Adivsor

Buyer's Guide

Dynamics 365 Sales vs. SugarCRM Platform

September 2025

Free Report: Dynamics 365 Sales vs. SugarCRM Platform

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