Citrix SD-WAN [EOL] vs Exinda comparison

Citrix and GFI are both solutions in the WAN Optimization category. Additionally, 90% of Citrix users are willing to recommend the solution, compared to 87% of GFI users who would recommend it.

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Executive SummaryUpdated on Mar 30, 2025

Citrix SD-WAN and Exinda compete in the network optimization and branch connectivity market. Citrix SD-WAN appears to lead in connectivity and failover capabilities, while Exinda is favored for its granular traffic management and application insights.

Features: Citrix SD-WAN offers zero downtime failover, HDX WAN Optimization, and load balancing to ensure stable and scalable solutions. Exinda provides advanced traffic management, application performance monitoring, and prioritization of critical applications.

Room for Improvement: Citrix SD-WAN requires enhancements in reporting, pricing for emerging markets, and network security features, accompanied by faster support processes. Exinda needs real-time monitoring filter improvements, more accessible educational resources, and a simpler licensing system.

Ease of Deployment and Customer Service: Citrix SD-WAN provides flexible deployment options, though it faces challenges with its customer service quality. Exinda focuses on on-premises setups, but its support often requires specialized skills beyond first-tier solutions.

Pricing and ROI: Citrix SD-WAN is known for its higher pricing but delivers a good ROI, particularly in MPLS replacement situations. Exinda offers competitive pricing, perceived as fair for smaller deployments, with both products delivering notable savings, though Exinda is seen as more budget-friendly.

To learn more, read our detailed WAN Optimization Report (Updated: April 2025).

Buyer's Guide

WAN Optimization

April 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Cloudflare

Featured Reviews

Spencer Malmad

Owner at Tech Exchange

It's easy to set up because you point the DNS to it, and it's working in under 15 minutes

Cloudflare is highly scalable. Cloudflare is a system with a web portal that the end users like me see. It's a console where we can adjust the DNS, caching, and security features all in that console. Cloudflare owns thousands of servers across the world that cache the data. It's a powerful solution. When clients sign up for Cloudflare, they're getting this monster content delivery network, security, and a web application firewall in one. It's all rolled into one, and it's massive. Unless you have your website hosted on a massive hosting provider, there's no way that you can deliver the amount of data that Cloudflare can provide to the end users. If you have static content, there's no way that you can ever match what Cloudflare can do. Obviously, there are competitors to Cloudflare that do the same, but I'm saying other types of solutions. Let's say you go with F5. Great, that's on-prem. That's in your colo. You can't deliver as much data to the internet as you can with a CDN. You don't have to spend $20,000 on a net scaler, F5, or whatever Cisco's selling now. You don't have to buy that. You pay them $50 a month or $150 a month. It's totally worth it because even in five years, you'll never get the performance value, not just the actual ROI. You have to consider how much throughput you can get with Cloudflare.

Read full review

Rohit Ghorpade

Cloud network engineer at Bajaj Allianz General Insurance Co. Ltd.

A scalable solution for MCN controller but lacks technical supports, upgrades

There are a few things that can be improved, are domain-based routing and the slowness of virtual parts, and it may be due to the wrong configuration, which we have been unable to find out. Previously, we faced some issues with the slowness part. Apart from that, feature like end gateway level antivirus. We are currently using a NetFlow proxy to establish a virtual position for the NetFlow. Our current environment has many use cases, but we are not using them on the Citrix SD-WAN. When I navigate the NCL part, it involves configuration. I want to highlight this disadvantage. Sometimes, when we push the configuration, it tries to push it to all branch locations. This process takes a lot of time, nearly 30 minutes, to push a single change from the NCL. Overall, I don't think Citrix meets our use cases what we have. This is based on my feedback after using it for the past year and working on this Citrix SD-WAN. However, from my experience, it is the worst solution I have seen. There's no domain-based routing, which is horrible. That's why we are moving to other products. We have checked our use case requirements with Fortinet, Palo Alto, and they meet them. I will consider the PoC or another OEM. There are many things in the area you need to be prompt, like the automation part. If any link or device goes down, alerting notification, etc. We need to perform and highlight so many things to your management. This should be improved.

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Marek Jaworski

Senior Engineer, Team Lead, Network Operations at a comms service provider with 1,001-5,000 employees

Allows us to have better control over our network by shaping traffic more gently

There might be room for improvement in the speed and throughput of some of their devices. They're getting a bit slow on some of the bigger devices. It would be helpful if there were some sort of an ISP model. Also, while I don't think it would be possible for them to do, it would be better if they had the Citrix support and the visualization to visualize your network. Besides that, it fits its purpose as a shaper and accelerator. Some people would say things like, "Add a firewall to it," but I disagree. I think a firewall's a firewall, and Exinda's a shaper and accelerator.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution is very good at mitigating threats."

"The most valuable feature of Cloudflare DNS is security."

"From what I've seen so far, there are no negatives to report as of yet"

"Cloudflare allows us to self-host services such as Rocket.Chat and Node-RED, in high-availability mode, thanks to round robin DNS which allows us to share one hostname between our two locations."

"I get a lot of value from Cloudflare's API because it enables you to build a separate environment inside the solution. You can create a domain for performing test requests before you move to the production environment and connect various domains."

"New and innovative way to protect the client's data."

"The attacker won't have details since my public IP is anonymous. It offers us good privacy."

"The technical support is good."

More Cloudflare pros

"The solution is brilliant, the way it calculates its paths and trails is great."

"Downtime for branch offices is now almost zero. We have 100% real-time visibility into all of our lines. MPLS links have been replaced with lower-cost links, saving a larger percentage of line costs. Overall, I see SD-WAN as a must. And the Citrix SD-WAN product has delivered on expectations and exceeded them. (With later firmware updates we now have good firewall capabilities in the product too)."

"The most valuable feature is its reliability."

"The best feature is the backup capability, where all of the users' computers are tied into a central data repository."

"It lowered our Internet costs and gave me the flexibility to choose providers based on each location's connectivity."

"The zero-touch deployment is most valuable for us."

"The SD-WAN solution as it is already is quite feature-rich and the upgrade process is very simple."

"The reliability of connectivity is most valuable."

More Citrix SD-WAN [EOL] pros

"The most valuable feature is the ability to provide very granular classes of service. That's important because it allows us to prioritize certain traffic types over others, to a very granular level."

"The most valuable feature is the ability to create policies where we can tailor them to the customer. It enables us to prioritize apps and users for bandwidth."

"It has the ability to prioritize, providing an automatic optimization. I can put it in a hierarchy and know that certain devices will be prioritized over others. It is able to identify the traffic. It can pick out whether if its a Zoom meeting (or something like that), then it's able to put that somewhere in the hierarchy based on the traffic type."

"The most valuable features are the shaper, accelerator, and the reporting... it will shape the traffic better than, for example, a Cisco, because it's more gentle on the shaping side of things. Suppose you were selling a 20-meg link. Because you can shape to the nth degree of traffic, the 20-meg link feels like about a 30 to 40-meg link."

"The most valuable feature is the ability to manage the traffic at the application layer. It makes things a lot easier. We're not digging for port numbers and IP addresses and different services... It makes us far more responsive in our ability to do things and speed up the process. We're a very small shop, so having something that's straightforward and easy to use is a big help."

"Exinda can show you which product uses how much throughput and can help you manage it."

Cons

"If they improve on the placement of their data centers, it would be better. I'm living in a remote area. I would like to connect to them without any kind of lag."

"We are a product integrator and reseller, and we would like to have a better partner relationship, similar to a channel sales relationship. Sometimes we are on our own or get diverted by Cloudflare because they have direct sales, which competes with us and makes it difficult to build a relationship with this company since we want to be an MSP or a managed service provider for the solution."

"I would like Cloudflare to offer a dedicated account manager for large enterprise clients like us."

"It would be beneficial for us if Cloudflare could offer a scrubbing solution. This would involve taking a snapshot of my website and keeping it live during a DDoS attack, ensuring uninterrupted service for our users. DDoS attacks are typically short in duration, and having Cloudflare maintain the site's availability from its secure network would enhance the overall user experience. I would appreciate it if Cloudflare could consider implementing this feature. Many organizations already utilize similar capabilities in their CDN platforms, where a static snapshot of the web page is displayed during DDoS attacks. In terms of features, Cloudflare needs to enhance its resilience and stay more focused on adopting new technologies. For instance, solutions like F5 XC Box, Access Solution, and Distributed Cloud Solution have impressive features, and Cloudflare should strive to match and exceed those capabilities. There's a need for improvement in areas like AI-based DDoS attacks and Layer 7 WAF features. Cloudflare should prioritize enhancements in areas such as behavioral DDoS and protection against SQL injection attacks, considering the prevalent trend of public exposure to the internet for business reasons. Overall, Cloudflare needs to invest more in advancing its feature set."

"Cloudflare could be improved by introducing a mid-tier pricing option."

"Cloudflare does not have an on-premise solution. If they had different approaches they could be better suited to accommodate more customers, such as on-premise and hybrid deployments. For example, hybrid deployments would be useful where you could move the traffic from the enterprise to the cloud."

"I think the APIs are a little bit hard for us to work with. The APIs could be more open so that we could integrate better with our SolarWinds or our monitoring solution."

"Technical support is not well developed. While there are good engineers, Cloudflare does not offer hands-on technical support to fix customer problems but rather a self-service model."

More Cloudflare cons

"The firewall reporting could be easier to use and filter. (It works well enough, but if I need to give an area for improvement, I think this would be it.). The built-in reporting on the product in this regard is not great."

"The price could be improved, it's an expensive solution."

"There are a few things that can be improved, are domain-based routing and the slowness of virtual parts, and it may be due to the wrong configuration, which we have been unable to find out."

"Citrix SD-WAN does not have the SD-WAN with one optimization in a single license. Other competitors have this option and it should be added to this solution."

"Enhancements are needed to improve the stability."

"The solution's licensing model could be improved."

"I would like to either see the price reduced or have it packaged with other products to give better value for the money."

"Even though the monitoring is pretty good, there is some room for improvement there."

More Citrix SD-WAN [EOL] cons

"What I don't like is the fact that I haven't purchased the overall management interface. That is the interface that allows you to manage multiple Exindas. Personally, I think Exinda should provide that for free. I think that if you buy more and more Exinda boxes, you shouldn't then have to incur a charge for the overall management software. While I can manage each Exinda separately, if they provided me with the overall management platform for free that would probably encourage me to buy more appliances."

"A lot of working with this solution is really intuitive. I have picked it up mostly on my own. I'm sure that there are some things that maybe I hadn't thought of or really hadn't considered, and I think it would be good just to promote some day courses. I don't really see a whole lot that comes out for Exinda as far as training or informational sessions through our normal resellers. It would be cool to know more about the solution by utilizing educational resources or even have Exinda promoted a bit better."

"It should improve the quality of service. It can improve their connection to the internet and your IP."

"The updating of applications that the system knows about could be a little quicker. For example, Zoom had been out for a while, but it took a while for it to show up as an application that Exinda could natively handle. We had to write some things in order to handle Zoom, initially."

"There might be room for improvement in the speed and throughput of some of their devices. They're getting a bit slow on some of the bigger devices. It would be helpful if there were some sort of an ISP model."

"In terms of improvement, one thing that has always frustrated me about it is that when you look at real-time monitoring, you can only filter it by IP address. You can't filter it by anything else. It would be good if we could filter by VLAN."

Pricing and Cost Advice

"I think the pricing is competitive. I think as far as licensing is concerned it's pretty straightforward because it's based on domain. It's just that sometimes domains could be tricky with some customers."

"In terms of licensing costs, we don't pay for licensing for Cloudflare. We only establish communication, then for peering, Cloudflare takes care of the cross-connection in different data centers."

"We are using the free version."

"That is one of the great features. I was able to access the majority of the features and services for free."

"The product's pricing is minimal compared to other products."

"The tool is a premium product, so it is very expensive."

"The solution has many features but there are ones that you need to pay for. Sometimes you have to find out which is available for free and which you have to pay for."

"When you compare Cloudflare DNS to other solutions, such as Akamai, the price is reasonable."

More Cloudflare pricing and cost advice

"The license was a one-time purchase. It's expensive."

"It's a little bit on the high side compared to the other products."

"The price of the subscription should be cheaper."

"It depends on the scale. In our case, it would have been better if we had known about the life cycling steps, but otherwise, it is worth the money."

"I'm not quite sure of the price ranges. Roughly, the hidden devices can scale up to $20K for one appliance. However, the branch CPs are USD $1,000 to $2,500."

"The price is relatively expensive."

"It is a bit expensive. A cheaper product would be good, but everybody likes things to be cheaper. We bought the devices up front, and then we pay for the annual support."

"I believe that Citrix SD-WAN is a good investment, but I do not have the information to be more specific."

More Citrix SD-WAN [EOL] pricing and cost advice

"It is priced well for the market, for what it needs to do."

"The pricing and licensing are pretty fair and really competitive. There are other SD-WAN solutions that are pretty costly because they build in a service where they'll manage it for you, which is really great. I don't know if Exinda has that option as well. However, we are a small shop and cost-conscious. For things like this, we are accustomed to self-managing and this solution suits us just fine. For a tool that gives you, like the graphs and reporting, it has a fair price point."

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Top Industries

By visitors reading reviews

Educational Organization

17%

Computer Software Company

14%

Comms Service Provider

Financial Services Firm

Computer Software Company

26%

Real Estate/Law Firm

Financial Services Firm

Retailer

Computer Software Company

24%

Real Estate/Law Firm

12%

Financial Services Firm

11%

Government

11%

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

Which is the best DDoS protection solution for a big ISP for monitoring and mitigating?

Cloudflare. We are moving from Akamai prolexic to Cloudflare. Cloudflare anycast network outperforms Akamai static GR...

See all answers

Which would you choose - Cloudflare DNS or Quad9?

Cloudflare DNS is a very fast, very reliable public DNS resolver. It is an enterprise-grade authoritative DNS service...

See all answers

What do you like most about Cloudflare?

Cloudflare offers CDN and DDoS protection. We have the front end, API, and database in how you structure applications.

See all answers

What do you like most about Citrix SD-WAN?

It lowered our Internet costs and gave me the flexibility to choose providers based on each location's connectivity.

See all answers

What is your experience regarding pricing and costs for Citrix SD-WAN?

It is on the expensive side. I would give it an eight out of ten in terms of costliness. In my region, the approximat...

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What needs improvement with Citrix SD-WAN?

The solution's licensing model could be improved. Citrix SD-WAN is a good product from a technical point of view. How...

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Comparisons

Quad9 vs Cloudflare

Compared 50% of the time

Akamai vs Cloudflare

Compared 4% of the time

Azure Front Door vs Cloudflare

Compared 3% of the time

Azure DNS vs Cloudflare

Compared 3% of the time

Imperva DDoS vs Cloudflare

Compared 2% of the time

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Fortinet FortiGate vs Citrix SD-WAN [EOL]

Compared 35% of the time

Aruba EdgeConnect SD-WAN Platform vs Citrix SD-WAN [EOL]

Compared 32% of the time

Cisco Catalyst SD-WAN vs Citrix SD-WAN [EOL]

Compared 32% of the time

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Product Reports

Buyer's Guide

Cloudflare

April 2025

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Buyer's Guide

Citrix SD-WAN [EOL]

April 2025

Download Citrix SD-WAN [EOL] product report

Buyer's Guide

Exinda

April 2025

Download Exinda product report

Also Known As

Cloudflare DNS

Citrix CloudBridge, WOC, NetScaler SD-WAN

No data available

Overview

Cloudflare is a highly-regarded Content Delivery Network (CDN) and a Distributed Denial-of-Service (DDoS) protection solution. The robust global connectivity cloud platform that is Cloudflare ensures users are able to connect to the Internet quickly, securely, and reliably. Cloudflare is one of the world's largest networks in the marketplace today. Using Cloudflare, businesses, educational entities, NGOs, vloggers, bloggers, and anyone else with an internet presence can experience more secure, faster websites and applications.

Currently, there are millions of Internet locations on Cloudflare, and the Cloudflare network
continues to grow every day by the thousands. The solution is able to fulfill the requests for
millions of websites seamlessly and serves on average 45 million HTTP requests per second.

Cloudflare has safe, secure data centers in close to 300 cities worldwide to ensure every
client request is filled as quickly as possible. It is Cloudflare’s edge network that makes this
possible by keeping content and other services as close to each client as possible, so the
information requests are always only seconds away.

Many organizations that work in democracy, civil society, human rights, or the arts are able to
access Cloudflare's highest levels of protection for free via Project Galileo. Additionally, official
election websites can be secured from hacking and fraud through Cloudflare’s Project
Athenian, also at no additional cost.

Cloudflare can also help organizations of all sizes develop a robust zero-trust strategy to
ensure the highest levels of productivity and profitability. Employees, stakeholders, and end users have a greater level of satisfaction and overall improved user experience, which can, in
turn, result in higher revenues and overall ROI. Zero-trust and BYOD (bring your own device)
access ensure end users and employees always have the best resources and technology
available to them at all times.

Cloudflare benefits

Cloudflare has many benefits. Some of its most valuable benefits include:

- Faster load times

- Robust DNS security

- Intuitive cloud Web Application Firewall (WAF)

- Free universal SSL

- Image enhancement

- Automatic browser caching

- Next-generation cloud load balancer

- Accelerated Mobile Pages (AMP)

- Rate limiting

- Minification

- Zero-trust capabilities

- Cost-effective

- Reduced carbon footprint

Reviews from real users

“Many websites require an SSL certificate because they sell stuff and want SSL. Cloudflare
comes with an SSL certificate built in. It's automatic. You sign yourself up for Cloudflare, and
an SSL certificate automatically protects your website. If you have a connection between your
website and your host, the server, Cloudflare, and the host, you don't necessarily need a
certificate.” Spencer M., Owner at Tech Exchange

“What I like best about Cloudflare is that my company can use it to trace and manage
applications and monitor traffic. The solution tells you if there's a spike in traffic. Cloudflare
also sends you a link to check your equipment and deployment and track it through peering,
so it's a valuable tool.” Daniel P., Network Engineer at Ufinet

“The most valuable feature of Cloudflare is the GUI. You are able to control the solution very
well through the interface. There is a lot of functionality that is embedded in the service.” PeerSpot user, Competence Center Manager at a tech services company

Cloudflare

Citrix SD-WAN [EOL] enhances network stability, redundancy, and reliability, supporting connectivity between branches, optimizing internet access, and enabling secure, redundant networks, both on-premises and cloud-based.

Corporations utilize Citrix SD-WAN [EOL] to improve network performance, minimize downtime, and ensure high availability. Combining communication methods and supporting interbranch internet routing, it assists businesses in transitioning from MPLS, centralizing monitoring, and optimizing bandwidth use. Its functionality includes secure connections, cost reductions, and effective management of internet access. The support for multiple communication methods, application reliability, and ease of implementation make it a valuable tool for modern network management.

What key features does Citrix SD-WAN [EOL] offer?

Security: Enhanced protection to safeguard network data
IPv6 layering over IPv4: Ensures compatibility and future-proofing
Active-Active bandwidth use: Maximizes bandwidth utilization
Zero downtime failover: Maintains continuous operation during failures
Zero-touch deployment: Simplifies the installation process
Application reliability: Ensures high performance for critical applications
Cost-effectiveness: Reduces overall networking expenses
Central deployment: Facilitates easy configuration updates and management

What benefits should users look for in Citrix SD-WAN [EOL] reviews?

Enhanced performance: Improved application and connectivity speed
Increased reliability: Minimized network downtime and interruptions
Centralized monitoring: Streamlined network oversight and control
Scalable security: Adaptable protection for evolving network needs
Cost savings: Lower operational costs compared to traditional MPLS
Flexibility: Ability to handle multiple network functions effectively

Industries implement Citrix SD-WAN [EOL] to replace costly MPLS setups with more flexible VPN and NetScaler options, benefiting sectors like finance, healthcare, and retail that require robust, secure, and scalable network solutions. Organizations achieve better device management and efficient connectivity across multiple branches, enhancing their operational effectiveness.

Citrix

Exinda is designed to help Network Managers solve pressing IT problems in today's complex network. Our award winning technology combines interactive analytics, an intelligent recommendation engine and powerful actions like shaping and optimization, all in one solution.

GFI

Sample Customers

Trusted by over 9,000,000 Internet Applications and APIs, including Nasdaq, Zendesk, Crunchbase, Steve Madden, OkCupid, Cisco, Quizlet, Discord and more.

AIDS Healthcare Foundation, Cornerstone Home Lending Inc., Dallara, ecVision, Essar, Eurofred, Groupe Promutuel, HMSHost Corporation, Royal Caribbean Cruise Lines Ltd, Royal Caribbean International

UMass Dartmouth, MLB Network, R&R Ice Cream, Savills, Manhattan School of Music, Blum Shapiro, Cincinnati Public Schools, City of Richmond, Genting Casinos, The Salvation Army, VoIP Unlimited, Frontier Silicon, Lakeshore Toltest, CTI Foods

Find out what your peers are saying about Cato Networks, Hewlett Packard Enterprise, Riverbed and others in WAN Optimization. Updated: April 2025.

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