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Canva Enterprise vs Gupshup comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Canva Enterprise
Ranking in AI Sales & Marketing
2nd
Average Rating
8.4
Reviews Sentiment
8.0
Number of Reviews
15
Ranking in other categories
Graphic Design Software (1st), AI Content Creation (1st)
Gupshup
Ranking in AI Sales & Marketing
6th
Average Rating
8.4
Number of Reviews
13
Ranking in other categories
Customer Communications Management (CCM) (2nd), Conversation Intelligence Software (3rd), AI Customer Experience Personalization (7th), AI Customer Support (5th)
 

Mindshare comparison

As of August 2026, in the AI Sales & Marketing category, the mindshare of Canva Enterprise is 1.1%. The mindshare of Gupshup is 1.0%. It is calculated based on PeerSpot user engagement data.
AI Sales & Marketing Mindshare Distribution
ProductMindshare (%)
Canva Enterprise1.1%
Gupshup1.0%
Other97.9%
AI Sales & Marketing
 

Featured Reviews

PS
Senior Associate Consultant at a consultancy with 10,001+ employees
Centralized visual workflows have boosted automation and brand control but still need better dev tooling
While Canva Enterprise is a powerhouse, there are specific areas where it could be improved. Currently, Canva provides an Open API specification, but it does not maintain official first-party client libraries for languages like Java or Python. Developers have to use tools like Open API generator to create their own clients. This adds overhead in managing dependencies and ensuring the generated code handles Canva's specific authentication. Canva could release a first-party Java SDK with better support for Maven and Gradle, including built-in retry logic. Another area for improvement is versioning. For developers, versioning usually means a clear history of changes. However, Canva has basic version history that is linear and lacks the branching and merging logic needed for complex projects. Design as Code features could be implemented where templates could be exported as JSON and modified in an integrated development environment. This would allow developers to manage design templates in the same continuous integration and continuous deployment pipeline as their application code. Additionally, Canva currently provides notifications when a design is exported. However, developers need more granular triggers such as comment added, approval rejected, or brand kit element updated. Canva could expand the webhook suite to cover every administrative and creative action, which would allow much tighter integrations with Jira, Slack, or custom internal dashboards.
Sanket Dofe - PeerSpot reviewer
Senior Software Engineer at Wynisco
Partner program has reduced messaging costs and now supports reliable, large scale communication
I believe Gupshup could improve in several areas. Since our partnership involves working at scale for multiple WhatsApp Business API numbers over their infrastructure, I noticed that Gupshup also provides WhatsApp Business API for single consumers, which I saw on their website and documentation. They charge additionally per message or template message on top of the actual WhatsApp Business APIs messaging rate. For example, sending a WhatsApp marketing template costs around $1.50, and Gupshup adds their own service fee per message, around 20 to 30 cents. For a single consumer working at scale and sending thousands of messages daily, this can become concerning. They should implement a solution where it could be a one-off payment instead of per message payment, allowing single consumers to leverage their service better. What would make it a 10? A better engineering team that solves problems and knows the ins and outs instead of just doing patch fixes would be ideal for me. Being a tech-focused person, I believe the system we rely on should be totally reliable and the people working on it should be reliable as well.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Since starting to use Canva Enterprise, designs and work have become much faster, resulting in 30 to 40% time savings."
"Canva Enterprise helps people create content to send a good portfolio and a good curriculum to the place they want to work."
"There are tools and templates for numerous design types and formats, and plenty of fonts and graphics to choose from."
"We are now able to work 30 to 40% faster than before we implemented Canva Enterprise."
"Overall, Canva Enterprise is an excellent platform for students, teams, or any user who wants to create professional-looking designs quickly without deep technical knowledge about UI or UX."
"For an organization like ours, it is not just a design tool; it is a productivity operating system that centralizes brand identity and automates content workflow."
"Canva Enterprise has positively impacted my organization as our Canva Enterprise account has multiple sharing capabilities."
"For others looking into using Canva Enterprise, if marketing is involved at all, it is a 100% must-have tool."
"We have achieved a 97 to 98 percent successful delivery rate for business-critical OTPs and transactional notifications."
"Gupshup has impacted my organization very positively; it is a good platform, very reliable, and this is the first platform that we have used where we did not feel any need to switch over to any competitor because Gupshup is everything it markets itself to be."
"I believe Gupshup is one of the best services that I have used for sending notifications, and I totally trust it."
"I believe Gupshup has made the process of integrating WhatsApp for customers more agile."
"Gupshup is doing a good job in terms of accuracy and reliability, and they can keep doing so."
"The return on investment has been tremendous."
"At BookMyShow, I typically achieved delivery rates above 95%, read rates between 60 to 80%, and click-through rates noticeably higher than other comparable tools."
"Gupshup has positively impacted my organization by helping me achieve a lower customer acquisition cost than another BSP."
 

Cons

"There are many features that are available only in the pro version or are restricted to advanced plan features, which can be costly."
"Like some other tools, Canva should introduce an AI writing assistant tool on their platform."
"I wish there were multiple options to modify the templates."
"Currently, Canva provides an Open API specification, but it does not maintain official first-party client libraries for languages like Java or Python."
"Canva Enterprise currently has limited features and is not as powerful as Photoshop or Illustrator."
"The video editing prompt, the artificial intelligence prompt that Canva has provided, is a feature that I think could be improved, especially regarding text-to-video generation, which I am looking forward to."
"Canva Enterprise can be improved in its AI functionality."
"For advanced, complex designs that need to be created, Canva Enterprise is not capable of handling them, which is something that needs to be improved."
"I think Gupshup could be improved with online support or WhatsApp support so that we can talk directly with an agent, instead of working only by email."
"If I suggest an improvement, I would desire to see deeper analytics."
"What would make it a 10? A better engineering team that solves problems and knows the ins and outs instead of just doing patch fixes would be ideal for me."
"Gupshup could be improved by adding more selection of templates."
"I think their customer support needs to be improved as they have a very slow response time and lack local support, especially in Indonesia."
"I remember that I was trying to get the webhooks about account information, and I had trouble finding in the documentation how I could receive webhooks about the account, such as when we have an account that could be blocked or when the limit of messages might be erased."
"I would appreciate more granular error code documentation for edge case API delivery failures, deeper out-of-the-box integration with cloud monitoring tools such as AWS CloudWatch or DataDog for native metric scraping, and a more responsive administrative console when querying massive historical message logs."
"My feedback regarding Gupshup is that during the DLT setting of IDs in the SMS and WhatsApp section, whatever is written in the portal has to be precise."
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Top Industries

By visitors reading reviews
Marketing Services Firm
15%
Government
14%
Construction Company
11%
Manufacturing Company
8%
Manufacturing Company
22%
Construction Company
14%
Comms Service Provider
11%
University
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business17
Midsize Enterprise4
Large Enterprise7
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise1
Large Enterprise6
 

Questions from the Community

What needs improvement with Canva?
The video editing prompt, the artificial intelligence prompt that Canva has provided, is a feature that I think could be improved, especially regarding text-to-video generation, which I am looking ...
What is your primary use case for Canva?
I am a customer and end-user of Canva Enterprise as I use it for making presentations, getting element templates for content creation for my YouTube channel, adding animations, graphics, and enhanc...
What is your experience regarding pricing and costs for Canva Enterprise?
Pricing, setup cost, and licensing experience includes having access to the free tier and currently evaluating the pricing for features.
What is your experience regarding pricing and costs for Gupshup?
Regarding my experience with pricing, setup cost, and licensing, I am just the developer. I am not involved with all of these processes. Our BA might know that. So, I am not the right person to ans...
What needs improvement with Gupshup?
Nothing directly comes to mind about how Gupshup can be improved because for my use case it was the perfect solution and not all of our apps have chatbots integrated into them. For the ones in whic...
What is your primary use case for Gupshup?
I typically use Gupshup for the quick connect chatbot tool they have. I just have to drag and drop the conversations in order to make a whole flow of a conversation and depending on that I can take...
 

Overview

Find out what your peers are saying about Canva Enterprise vs. Gupshup and other solutions. Updated: June 2026.
909,725 professionals have used our research since 2012.