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BiZZdesign HoriZZon vs No Magic MagicDraw comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Nov 3, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

BiZZdesign HoriZZon
Ranking in Business Process Design
4th
Average Rating
7.8
Reviews Sentiment
5.9
Number of Reviews
31
Ranking in other categories
Enterprise Architecture Management (4th)
No Magic MagicDraw
Ranking in Business Process Design
15th
Average Rating
8.4
Reviews Sentiment
6.0
Number of Reviews
19
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of September 2026, in the Business Process Design category, the mindshare of BiZZdesign HoriZZon is 2.9%, up from 2.6% compared to the previous year. The mindshare of No Magic MagicDraw is 2.4%, down from 2.9% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Business Process Design Mindshare Distribution
ProductMindshare (%)
BiZZdesign HoriZZon2.9%
No Magic MagicDraw2.4%
Other94.7%
Business Process Design
 

Featured Reviews

reviewer2022765 - PeerSpot reviewer
Sr Consultant BI Z Zdesign Center Of Excellence at a energy/utilities company with 10,001+ employees
Targeted stakeholder views have improved decision making and reduced architecture costs
BiZZdesign HoriZZon offers various valuable features. The best ones, besides those I have mentioned, include the AI space with the Diagram Describer and the Explorer functionality. I understand that BiZZdesign HoriZZon is also working on the Diagram Importer, which complements the Diagram Describer feature, providing full import and export functionality. Together with the contributor role and targeted stakeholder management, these features are essential. BiZZdesign HoriZZon introduced the Dynamic Solution Intent, enhancing the solution architecture by engaging diverse stakeholders with architectural artifacts. It supports the development of holistic solutions using reusable repository components. The deployment is hybrid cloud-based, specifically using Amazon Web Services as the cloud provider. I have also seen the implementation of return on investment features that contribute significantly to the organization’s overall effectiveness.
reviewer2080611 - PeerSpot reviewer
System Engineer at a consultancy with 51-200 employees
Ease of use and real-time collaboration empower effective teamwork and streamlined development
For CAMEO, it's not only the ease of use, it's versatility, its communicability, but Rhapsody is the worst tool I've ever used. It is very difficult, not user-friendly, and very expensive. It works only with its IBM counterparts. SPARX Enterprise Architecture is very easy to use, but it's limited. It gives you an idea of how your model is developing, so this feature helps maintain integrity or correctness of system models. It's really a good feature to have. You've got to have the simulation toolkit installed to be able to do that, and that works really well. The MagicDraw or CAMEO system is good on its own, but it should be integrated and should come out of the box with the simulation toolkit because there are some things you can't do without it, making it very difficult to have to look for another license to be able to do that. I would prefer that it come with the simulation toolkit.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Everything being in one place really benefits me from an architectural perspective and also benefits the architectural, enterprise architecture team and the business."
"It is very easy to use. I can just click on an application component and find out if we are using this particular component. This provides us flexibility."
"BiZZdesign HoriZZon has positively impacted our organization by providing a combination of dependency visibility, impact analysis, and stakeholder-friendly visualization, which differentiates it from maintaining architecture information in spreadsheets or static diagrams."
"We can derive some meaningful insights from whatever data that we have, which is the main thing."
"BiZZdesign HoriZZon is scalable, and I'd give it an eight out of ten for scalability. Our customers are enterprise level companies, but the solution is suitable for small and mid-sized companies as well."
"All of the banks, and all of the agencies that are my clients, they are really happy with the design, from the results provided by it, and 100% they are relying on the results because they have been using it for years now."
"Return on investment is definitely there because we never had a single view of everything."
"BiZZdesign helps us look at everything in our enterprise architecture through a business capability lens, rather than in EA language."
"The MBFC capability of MagicDraw is higher than the other competitors."
"Offers good standards compliance and is user-friendly."
"The initial setup was not straightforward."
"The beauty of MagicDraw is that it has a simulation part, so you can simulate your model to validate it. The simulation allows you to bring in code off of an external code that you can write to set up the simulation and execute the code."
"I would rate MagicDraw a nine out of ten because of the price. Enterprise Architect has a lot of bugs and MagicDraw is a lot more accurate and flexible. It's a level better."
"We use it to build the physical and logical domains to hold requirements, specifications, use cases, and all the way down to class definitions."
"The most valuable feature is the ability to quickly build multiple layers within the organizational and business process environments, as well as in the SysML product environments, and converting to files that can be accessed by clients who do not have a system and a teamwork server access."
"We are getting away from the old ways of writing a lot of papers and requirements documents, architecture documents, technical solution documents, interface documents - those days are gone."
 

Cons

"In my opinion, BiZZdesign HoriZZon could be improved especially in the management, for example, the management of licenses."
"The users of BiZZdesign should be able to enter their data or make modeling changes via HoriZZon."
"It takes a long time to learn and understand, which is a learning curve you have to go through, but once you know how it works, it's very nice to work with."
"It lacks capabilities with regard to infrastructure modeling."
"Since the accuracy is less, there is not much reliability, which means we need to cross-verify multiple times to ensure the data."
"I rate it a nine because it is a great tool, but the user-friendliness regarding moving things across is a bit of a letdown."
"While it is not the fastest in terms of performance, it is workable and requires reasonable patience."
"There's room for improvement. When I finished using it over a year ago, I discussed implementing C4 notation with BiZZdesign HoriZZon.They've likely done this now, but I haven't seen it. Setting up interactive views for stakeholders to score services was a bit difficult."
"They don't really support code engineering, and that's why we have to move to Enterprise Architect."
"It's very focused on specific modern languages and it doesn't do necessarily general systems software engineering with diagrams. They should expand the diagram types for the languages."
"They don't really support code engineering, and that's why we have to move to Enterprise Architect. MagicDraw is stuck at C++03 standards, whereas most C++ programs today want to use the latest definition of the C++ standards. We were at C++11, and we wanted to do code engineering with C++11 or 17, but they didn't support it. That pushed us into a different tool, which is Sparx Enterprise Architect."
"The documentation for MagicDraw and the video tutorials compared to other competitors is an area for improvement."
"There's lots of documentation. They process multiples of guides. They've got all kinds of guides and documentation out there, but it's kind of hard to find. There are a lot of videos. You can go to YouTube and find videos on how it's been used in different ways, but it just kind of scratches the surface."
"Larger models slow you down; committing, updating, merging of branches and comparing of models (diff) do not scale yet; issues will hopefully be solved with upcoming V19."
"The UI UX of the tool is not really user-friendly and needs to be completely reformed."
"The technical support is not very good."
 

Pricing and Cost Advice

"The price is reasonable."
"[The] Orbus... pricing model was based on every single functionality having a price. The pricing was comparable but if we wanted to scale, it would have ended up being a lot more expensive. BiZZdesign gave us one price with all of the functionality, and we could scale as much as we needed."
"We were customers and bought licenses from them. We used their remote instance initially but upgraded to the on-device version due to lag. For pricing, we paid about 2200 pounds a year per seat for the client installation at an educational rate. I'm not sure about commercial rates. I managed to get a free copy at BBC since it was for evaluation purposes."
"In terms of this particular product usage, my clients currently only use per-user licenses."
"First and foremost within the scope of improvement for the solution would be the cost. It's very costly..."
"If one is very cheap and ten is expensive, I rate the product price as a seven out of ten."
"The pricing model is slightly on the high side and could be more competitive for long-term partnerships."
"I haven't found any issues with the scalability and licensing parts that are access-related."
"In addition to the initial cost, you have to pay annually for support in order to get the upgrades."
"The price of No Magic MagicDraw could improve. The price of the solution is too expensive for smaller-sized companies. There should be a better pricing model."
"I rate the pricing a ten out of ten. It is an expensive product compared to software for model-based system engineering."
"I would say licensing would be anywhere from $3,500 to $6,500 per person or per seat (it's a per seat style license)."
"The licensing is on a yearly basis, and it's expensive."
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Top Industries

By visitors reading reviews
Financial Services Firm
20%
Manufacturing Company
10%
Outsourcing Company
9%
Government
8%
Manufacturing Company
21%
Financial Services Firm
10%
Outsourcing Company
10%
Government
10%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise3
Large Enterprise20
By reviewers
Company SizeCount
Small Business14
Midsize Enterprise1
Large Enterprise7
 

Questions from the Community

What needs improvement with BiZZdesign HoriZZon?
I noticed that there were times when the cloud version would get stuck or was not able to load. There were issues with the login capability, and that was some time ago, a few months ago. I am not s...
What is your primary use case for BiZZdesign HoriZZon?
There was a merger that the client entered into, and following that merger, we inherited a large technology inventory from the acquired organization. The acquired inventory from the organization ha...
What advice do you have for others considering BiZZdesign HoriZZon?
The real experience I have had and seeing the result of using it in a large team where a large scale enterprise architecture and merger is happening is a very unique experience I have had with BiZZ...
What is your experience regarding pricing and costs for No Magic MagicDraw?
Maybe the price is a little bit high for a small company to acquire this tool. However, they offer trial versions and trial licenses for members of INCOSE.
What needs improvement with No Magic MagicDraw?
For CAMEO, it's not only the ease of use, it's versatility, its communicability, but Rhapsody is the worst tool I've ever used. It is very difficult, not user-friendly, and very expensive. It works...
What is your primary use case for No Magic MagicDraw?
I deal with DOD lifecycle acquisition sorts of things as some of the main use cases currently, and I expect to continue using it for more than 25 years.
 

Also Known As

HoriZZon
MagicDraw
 

Overview

 

Sample Customers

T-Mobile, Shell, HSBC, Erasmus University, VIVAT Insurance
Northrop Grumman, Labcorp, Deposco, ClearView Training, IT Services Promotion Agency, Intelligent Chaos, Metalithic Systems Inc., Sodifrance
Find out what your peers are saying about BiZZdesign HoriZZon vs. No Magic MagicDraw and other solutions. Updated: September 2026.
913,924 professionals have used our research since 2012.