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BigID vs Microsoft Purview Data Lifecycle Management comparison

BigID and Microsoft are both solutions in the Data Governance category. BigID is ranked #5 with an average rating of 8.3, while Microsoft is ranked #25 with an average rating of 8.0. BigID holds a 7.5% mindshare in DG, compared to Microsoft’s 0.4% mindshare. Additionally, 100% of BigID users are willing to recommend the solution, compared to 100% of Microsoft users who would recommend it.
BigID
Read 12 BigID reviews
  • 3,598 Views
  • 2,587 Comparison Views
100% willing to recommend
Microsoft Purview Data Life...
Read 2 Microsoft Purview Data Lifecycle Management reviews
  • 254 Views
  • 133 Comparison Views
100% willing to recommend
 

Comparison Buyer's Guide

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Executive Summary
We performed a comparison between BigID and Microsoft Purview Data Lifecycle Management based on real PeerSpot user reviews.

Find out in this report how the two Data Governance solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

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To learn more, read our detailed BigID vs. Microsoft Purview Data Lifecycle Management Report (Updated: April 2025).
Buyer's Guide
BigID vs. Microsoft Purview Data Lifecycle Management
April 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

BigID
Ranking in Data Governance
5th
Average Rating
8.2
Reviews Sentiment
7.3
Number of Reviews
12
Ranking in other categories
Data Privacy Management Software (3rd), Data Security Posture Management (DSPM) (7th)
Microsoft Purview Data Life...
Ranking in Data Governance
25th
Average Rating
8.0
Reviews Sentiment
7.7
Number of Reviews
2
Ranking in other categories
Microsoft Security Suite (32nd)
 

Mindshare comparison

As of May 2025, in the Data Governance category, the mindshare of BigID is 7.5%, up from 6.0% compared to the previous year. The mindshare of Microsoft Purview Data Lifecycle Management is 0.4%, up from 0.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance
 

Featured Reviews

Ankita Sabale - PeerSpot reviewer
Predefined classifiers in place support sensitive data scanning effectively
BigID does not currently support Kerberos authentication for DataStax. On the user interface, analyzing true and false positives can be challenging, as I can only view 2,000 characters at a time. When tagging scan results, all objects get tagged without the option to untag specific ones. This requires reverting changes through MongoDB, which can result in data loss.
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Al Mcpherson - PeerSpot reviewer
Provides clear visibility into our entire information estate, reduces our time to action, and saves us time
The integration across Azure is straightforward. Microsoft Purview Data Lifecycle Management has been a game-changer for our data governance. We now have clear visibility into our entire information estate, allowing us to pinpoint data location and implement effective classification. Even though real-time compliance isn't a current need, Microsoft Purview Data Lifecycle Management offers that capability for future requirements. Purview Data Lifecycle Management has reduced our time to action – since we previously lacked such a tool, it's effectively cut our response time in half. Purview Data Lifecycle Management has saved us one working day per month.
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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"BigID's scanning feature is its most valuable component."
"BigID has one of the best technical support teams."
"The features that I have found most valuable are the user experience, the credentialing, and that BigID is user friendly. Additionally, you can deploy to several other Microsoft platforms and you can use it for other things, like a bigger element or a report."
"The most valuable feature of BigID is its large number of classifiers, which allow us to scan for specific data such as SSN numbers."
"The tool's most valuable feature is correlation. Using BigID's data classification capabilities has strengthened our data security. It lets me classify and connect data, which helps me manage data at various classification levels."
"BigID offers different scan types for data discovery. The most powerful one is the full scan, which scans both data and metadata. However, the metadata scan is faster in comparison."
"Data classification is highly effective due to its automatic capabilities."
"One of the most valuable things in a data-focused world is a tool, a technology that's data-centric, not trying to master data management or whatever else. It's a source of truth for what data an organization holds, giving it the ability to catalog, categorize, and understand its data."
More BigID pros
"The UI is the most valuable feature."
"The automatic data labeling is compelling, and we are investigating its use."
"Purview's built-in functionality provides immediate access to reports, streamlining the entire process."
 

Cons

"The challenge we encountered was with data connection across multiple databases. We struggled with configuring the data connection successfully. However, with the assistance of dynamic teams, we resolved this issue."
"More classifications about different states are needed"
"BigID is making some forays into the GRC space, and that's a natural progression. I'd like to see that improve so that data governance is better, data risk is identified, and the ability to control and mitigate it."
"There are some shortcomings when it comes to Calvirus authentication, which is not yet supported by BigID."
"One concern I have with BigID is regarding certain scans, like the multi-scan. The issue is that we can stop and retrieve these scans, but once they start, they go through an enumeration process."
"I want them to focus on data mapping, assessment, automation workflow, and privacy incident management."
"Improvement could be made in data consent management and data privacy impact assessment."
"BigID needs improvement in terms of automation."
More BigID cons
"Microsoft Purview Data Lifecycle Management can be challenging to implement due to its complexity and dense documentation, making it difficult to get started."
"Microsoft Purview Data Lifecycle Management can be challenging to implement due to its complexity and dense documentation, making it difficult to get started."
"Microsoft's Purview Data Lifecycle Management preview features can be unreliable, hindering their usefulness."
 

Pricing and Cost Advice

"The pricing depends. If you have thousands of data sources to connect and manage, and you struggled with an MDM package in the past, you'll find BigID valuable and even cheap. But if you're a small business, it's probably not the right tool for you."
"I think that BigID's pricing is very reasonable."
"The solution is not licensed per user but rather based on capacity. For instance, organizations with large amounts of data, such as 50 GB or more, are the ones that typically qualify for BigID."
"The product is expensive, but so are all competitor tools"
"The solution is expensive."
"The service operates on a pay-as-you-go basis, charging an extra one cent per field of metadata scanned in our data."
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Top Industries

By visitors reading reviews
Financial Services Firm
26%
Computer Software Company
9%
Insurance Company
8%
Manufacturing Company
6%
Computer Software Company
15%
Manufacturing Company
10%
Financial Services Firm
10%
Insurance Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about BigID?
I like BigID's in-depth discovery and scanning capabilities, especially for unstructured data. This feature is a standout compared to competitors. The tool's data classification capabilities are i...
See all answers
What needs improvement with BigID?
BigID does not currently support Kerberos authentication for DataStax. On the user interface, analyzing true and false positives can be challenging, as I can only view 2,000 characters at a time. W...
See all answers
What is your primary use case for BigID?
BigID is part of our data governance project. We onboard data sources in our environment and scan for specific sensitive data sets, such as SSN numbers, passport numbers, and medical information, w...
See all answers
What is your experience regarding pricing and costs for Microsoft Purview Data Lifecycle Management?
We opted for Purview Data Lifecycle Management due to its significant cost advantage over competitors. At a 95 percent price reduction, it was a clear winner. The service operates on a pay-as-you-g...
See all answers
What needs improvement with Microsoft Purview Data Lifecycle Management?
Microsoft Purview Data Lifecycle Management can be challenging to implement due to its complexity and dense documentation, making it difficult to get started.
See all answers
What is your primary use case for Microsoft Purview Data Lifecycle Management?
We use Microsoft Purview Data Lifecycle Management for labeling our data.
See all answers
 

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Compared 100% of the time
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Product Reports

Buyer's Guide
BigID
April 2025
BigID reportDownload BigID product report
Buyer's Guide
Data Governance
April 2025
Microsoft Purview Data Lifecycle Management reportDownload Microsoft Purview Data Lifecycle Management product report
 

Also Known As

No data available
Microsoft Information Governance
 

Overview

BigID is a leader in data security, privacy, compliance, and governance: enabling organizations to proactively discover, manage, protect, and get more value from their data in a single platform for data visibility and control. Customers use BigID to reduce their data risk, automate security and privacy controls, achieve compliance, and understand their data across their entire data landscape: including multicloud, hybrid cloud, IaaS, PaaS, SaaS, and on-prem data sources.

  • Drives visibility and control for all sensitive & critical datah
  • helps organizations understand and minimize data risk across the cloud & on-prem 
  • AI automation
  • End-to-end data lifecycle management
  • DSPM
  • Data Security
  • Privacy Automation
  • Data inventory
  • Compliance


    BigID

    Use Microsoft Information Governance (sometimes abbreviated to MIG) capabilities to govern your data for compliance or regulatory requirements.

    To learn more about our solution, ask questions, and share feedback, join our Microsoft Security, Compliance and Identity Community.

    Microsoft
     

    Sample Customers

    Home Depot, Grant Thornton LLP, Cimpress, Fidelity Investments
    Information Not Available
    Buyer's Guide
    BigID vs. Microsoft Purview Data Lifecycle Management
    April 2025
    Free Report: BigID vs. Microsoft Purview Data Lifecycle Management
    Find out what your peers are saying about BigID vs. Microsoft Purview Data Lifecycle Management and other solutions. Updated: April 2025.
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    We monitor all Data Governance reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.