Try our new research platform with insights from 80,000+ expert users

Barracuda PhishLine vs KnowBe4 comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Barracuda PhishLine
Ranking in Security Awareness Training
12th
Average Rating
0.0
Number of Reviews
1
Ranking in other categories
No ranking in other categories
KnowBe4
Ranking in Security Awareness Training
1st
Average Rating
8.8
Reviews Sentiment
8.2
Number of Reviews
9
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of June 2025, in the Security Awareness Training category, the mindshare of Barracuda PhishLine is 2.1%, down from 4.6% compared to the previous year. The mindshare of KnowBe4 is 27.4%, down from 34.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Security Awareness Training
 

Featured Reviews

DW
Efficient threat repelling, continual updates, and friendly support
Barracuda PhishLine continues to evolve because as the attacks get more sophisticated, they get integrated into the campaigns. Then the users are exposed to the latest attacks in the form of a training session rather than in real life. They're much better prepared for these real-life ransomware attacks that come through via email.
Brad Mathis - PeerSpot reviewer
Lowers human element risks and has innovative training
Some more AI-driven automation for creating training and phishing testing campaigns, as well as automated reporting would help. The Phish Alert button could be improved, although it is understood this is due to Microsoft's constant changes. Any improvements in wizards and documentation are always a good thing!. Additonal areas for improvement could be around the technical training and best practice training areas such as NIST CSF, CISv8, Cyberinsurance, and more. Clearer whitelisting requirements are always appreciated. However, the current levels are significant and appreciated.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Barracuda PhishLine continues to evolve because as the attacks get more sophisticated, they get integrated into the campaigns. Then the users are exposed to the latest attacks in the form of a training session rather than in real life. They're much better prepared for these real-life ransomware attacks that come through via email."
"Their customizable nature allows us to create scenarios that closely resemble real-world phishing attempts, making them highly relatable to our end users."
"It has helped us tremendously in cybersecurity awareness."
"KnowBe4's AI integration has enhanced email authenticity."
"The main advantages are the user-friendly UI and its overall ease of use."
"The solution is very well priced and very affordable."
"The main thing is the overall report card. We get to tell the percentages of users who click on links and who don't click on links. We also get an overall score or risk score from them, which also helps us."
"The ability to have business leadership be aware of their users' security posture as well as any kind of security awareness training being pushed by cybersecurity insurance and underwriters is valuable."
"Their support is very quick and informative, deserving a rating of 10."
 

Cons

"The initial setup of Barracuda PhishLine is very easy. All of it can be set up in approximately one hour with someone that has some IT training and previous exposure to Barracuda."
"It could be more localized for Ukrainian users. This platform is international, and it has a lot of material in different languages, but not in Ukrainian and Russian languages. There's plenty of different content updated regularly for English, French, and German users. They have a lot more information, and Ukrainian users also want more."
"As an exceptional product, they are relatively expensive, but it is worth it because compared to offline education with hired dedicated people, it would be much more expensive and not obviously more efficient."
"I would like to see Novo4 expand to other channels outside of emails to things such as text messages."
"It can be more interactive with users. We want to put the users in different scenarios and let them make decisions. For example, instead of making users go through a video and then asking questions, it can have a video where they click on the scenarios and have to make decisions. It can maybe have something like a live simulation. It would be nice for users."
"This product has a questions and answers section which is in text form. It could be updated to include a video game format where an employee uses the game to answer these scenarios."
"If a new feature is introduced and a user without an IT background faces difficulty in operating the new feature, chat bots would be very helpful to ask questions and get responses."
"Enhancing the product's emotional intelligence, particularly by providing training content tailored to specific audiences, is an area for improvement."
"During the last downtime, it caused significant disruption as users couldn't access the system."
 

Pricing and Cost Advice

"There are different package plans available, such as email protection advanced, premium, and premium plus."
"I don't know the cost, but I believe we are paying yearly. We did like a three-year or five-year contract. I am not aware of any extra costs in addition to a standard licensing fee."
"I rate the product pricing as four out of ten."
"Licensing is paid on a yearly basis. You can go to the official site to check their approximate pricing. It's based on the number of users or staff. It can vary from country to country, but for Ukraine, it works as it's stated on the site."
"It's about five dollars a seat per month."
report
Use our free recommendation engine to learn which Security Awareness Training solutions are best for your needs.
856,873 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
No data available
Computer Software Company
13%
Financial Services Firm
7%
Construction Company
7%
Educational Organization
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

Ask a question
Earn 20 points
What do you like most about KnowBe4?
Their customizable nature allows us to create scenarios that closely resemble real-world phishing attempts, making them highly relatable to our end users.
What is your experience regarding pricing and costs for KnowBe4?
As an exceptional product, they are relatively expensive, but it is worth it because compared to offline education with hired dedicated people, it would be much more expensive and not obviously mor...
What needs improvement with KnowBe4?
It is difficult to identify areas for improvement because this company is developing rapidly, and they are working on AI assistance for creating better knowledge, better learning experiences, and c...
 

Comparisons

 

Also Known As

PhishLine
No data available
 

Overview

 

Sample Customers

Humanitas, Mount Sinai
West Aurora Public School District 129
Find out what your peers are saying about KnowBe4, Proofpoint, Sophos and others in Security Awareness Training. Updated: May 2025.
856,873 professionals have used our research since 2012.