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AWS Snowball vs NetApp Cloud Insights comparison

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Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

IBM Turbonomic
Sponsored
Ranking in Cloud Migration
5th
Average Rating
8.8
Reviews Sentiment
7.4
Number of Reviews
205
Ranking in other categories
Cloud Management (4th), Virtualization Management Tools (4th), IT Financial Management (1st), IT Operations Analytics (4th), Cloud Analytics (1st), Cloud Cost Management (1st), AIOps (5th)
AWS Snowball
Ranking in Cloud Migration
12th
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
10
Ranking in other categories
Data Migration Appliances (1st)
NetApp Cloud Insights
Ranking in Cloud Migration
9th
Average Rating
8.6
Reviews Sentiment
7.3
Number of Reviews
12
Ranking in other categories
IT Infrastructure Monitoring (19th), Cloud Monitoring Software (17th)
 

Mindshare comparison

As of May 2025, in the Cloud Migration category, the mindshare of IBM Turbonomic is 4.0%, down from 5.0% compared to the previous year. The mindshare of AWS Snowball is 0.7%, up from 0.1% compared to the previous year. The mindshare of NetApp Cloud Insights is 2.9%, up from 2.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Cloud Migration
 

Featured Reviews

Keldric Emery - PeerSpot reviewer
Saves time and costs while reducing performance degradation
It's been a very good solution. The reporting has been very, very valuable as, with a very large environment, it's very hard to get your hands on the environment. Turbonomic does that work for you and really shows you where some of the cost savings can be done. It also helps you with the reporting side. Me being able to see that this machine hasn't been used for a very long time, or seeing that a machine is overused and that it might need more RAM or CPU, et cetera, helps me understand my infrastructure. The cost savings are drastic in the cloud feature in Azure and in AWS. In some of those other areas, I'm able to see what we're using, what we're not using, and how we can change to better fit what we have. It gives us the ability for applications and teams to see the hardware and how it's being used versus how they've been told it's being used. The reporting really helps with that. It shows which application is really using how many resources or the least amount of resources. Some of the gaps between an infrastructure person like myself and an application are filled. It allows us to come to terms by seeing the raw data. This aspect is very important. In the past, it was me saying "I don't think that this application is using that many resources" or "I think this needs more resources." I now have concrete evidence as well as reporting and some different analytics that I can show. It gives me the evidence that I would need to show my application owners proof of what I'm talking about. In terms of the downtime, meantime, and resolution that Turbonomic has been able to show in reports, it has given me an idea of things before things happen. That is important as I would really like to see a machine that needs resources, and get resources to it before we have a problem where we have contention and aspects of that nature. It's been helpful in that regard. Turbonomic has helped us understand where performance risks exist. Turbonomic looks at my environment and at the servers and even at the different hosts and how they're handling traffic and the number of machines that are on them. I can analyze it and it can show me which server or which host needs resources, CPU, or RAM. Even in Azure, in the cloud, I'm able to see which resources are not being used to full capacity and understand where I could scale down some in order to save cost. It is very, very helpful in assessing performance risk by navigating underlying causes and actions. The reason why it's helpful is because if there's a machine that's overrunning the CPU, I can run reports every week to get an idea of machines that would need CPU, RAM, or additional resources. Those resources could be added by Turbonomic - not so much by me - on a scheduled basis. I personally don't have to do it. It actually gives me a little bit of my life back. It helps me to get resources added without me physically having to touch each and every resource myself. Turbonomic has helped to reduce performance degradation in the same way as it's able to see the resources and see what it needs and add them before a problem occurs. It follows the trends. It sees the trends of what's happening and it's able to add or take away those resources. For example, we discuss when we need to do certain disaster recovery tests. Over the years, Turbo will be able to see, for example, around this time of year that certain people ramp up certain resources in an environment, and then it will add the resources as required. Another time of year, it will realize these resources are not being used as much, and it takes those resources away. In this way, it saves money and time while letting us know where we are. We've saved a great deal of time using this product when I consider how I'd have to multiply myself and people like me who would have to add resources to devices or take resources away. We've saved hundreds of hours. Most of the time those hours would have to be after hours as well, which are more valuable to me as that's my personal time. Those saved hours are across months, not years. I would consider the number of resources that Turbonomic is adding and taking away and the placement (if I had to do it all myself) would end up being hundreds of hours monthly that would be added without the help of Turbonomic. It helps us to meet SLAs mainly due to the fact that we're able to keep the servers going and to keep the servers in an environment, to keep them to where (if we need to add resources) we can add them at any given time. It will keep our SLAs where they need to be. If we were to have downtime due to the fact that we had to add resources or take resources away and it was an emergency, then that would prevent us from meeting our SLAs. We also use it to monitor Azure and to monitor our machines in terms of the resources that are out there and the cost involved. In a lot of cases, it does a better job of giving us cost information than Azure itself does. We're able to see the cost per machine. We're able to see the unattached volume and storage that we are paying for. It gives us a great level of insight. Turbonomic gives us the time to be able to focus on innovation and ongoing modernization. Some of the tasks that it does are tasks that I would not necessarily have to do. It's very helpful in that I know that the resources are there where they need to be and it gives me an idea of what changes need to be made or what suggestions it's making. Even if I don't take them, I'm able to get a good idea of some best practices through Turbonomic. One of the ways that Turbonomic does to help bring new resources to market is that we are now able to see the resources (or at least monitor the resources) before they get out to the general public within our environment. We saw immediate value from the product in the test environment. We set it up in a small test environment and we started with just placement and we could tell that the placement was being handled more efficiently than what VMware was doing. There was value for us in placement alone. Then, after we left the placement, we began to look at the resources and there were resources. We immediately began to see a change in the environment. It has made the application and performance better, mainly due to the fact that we are able to give resources and take resources away based on what the need is. Our expenses, definitely, have been in a better place based on the savings that we've been able to make in the cloud and on-prem. Turbonomic has been very helpful in that regard. We've been able to see the savings easily based on the reports in Turbonomic. That, and just seeing the machines that are not being used to capacity allows us to set everything up so it runs a bit more efficiently.
Kevin-Davis - PeerSpot reviewer
Seamless data transfer and efficient migration with customizable storage sizes
I like that I can take data and send it straight to S3 when it loads in. The interface for getting my data onto the Snowball is so streamlined. I don't know if you've ever seen it before. It's really cool. I connect them to the backplane of our existing network. I'm able to address it quickly and move the data quickly inside my customers' data centers. There's a little screen on it, which changes the UPS codes and all that stuff. The label and everything AWS electronic, so I don't have to deal with shipping issues. It makes it super simple and easy to use from end to end.
Scott Lauters - PeerSpot reviewer
It provides a single pane of glass, giving us visibility into the environment
All our production clusters are in Cloud Insight. It provides a single pane of glass, giving us visibility into the environment, which allows us to understand if any issues are going on across any of our clusters. The main issue we were looking to address was the lack of visibility across all the clusters in one single view. We're using Cloud Insight's Unified Manager. It has improved our ability to support and see the immediate status of the entire environment. If we have a critical incident, we can quickly see these issues and loop in monitoring teams and other teams. For example, if our app team thinks there are issues in the environment, we can quickly see if anything related to storage is part of the problem. It improved our organization by unifying all the various support teams. We all have the same view of what's happening in the environment. The dev team knows what storage is used or not, and we can quickly move on to other activities. Cloud Insights provides a single tool for containers and other cloud-based architectures, but we're not using some of those things, such as Kubernetes. We're primarily leveraging the monitoring and reporting. The solution does a great job of inventorying our resources. It allows us to put the tags on the devices. The process is fast. It also gives you the dependencies. I can dig down into all the related components. Cloud Insight's advanced analytics feature does a good job of highlighting the areas where there might be issues in the future.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"In our organization, optimizing application performance is a continuous process that is beyond human scale. We would not be able to do the number of actions that Turbonomic takes on a daily, weekly, and monthly basis. It is humanly impossible with the little micro adjustments that it can make. That is a huge differentiator. If you just figure each action could take anywhere very conservatively from five to 10 minutes to act upon, then you multiply that out by thousands of actions every month, it is easily something where you could say, "I am saving a couple of FTEs.""
"Turbonomic has helped optimize cloud operations and reduced our cloud costs significantly. Overall, we are at about 40 percent savings, and we spend about three million a year just in Azure. It reduces the size of the VMs, putting them into the right template for usage. People don't realize that you don't have to future-proof a virtual machine in Azure. You just need to build it for today. As the business or service grows, you can scale up or out. About 90 percent of all the costs that we've reduced has been from sizing machines appropriately."
"The tool provides the ability to look at the consumption utilization over a period of time and determine if we need to change that resource allocation based on the actual workload consumption, as opposed to how IT has configured it. Therefore, we have come to realize that a lot of our workloads are overprovisioned, and we are spending more money in the public cloud than we need to."
"The feature for optimizing VMs is the most valuable because a number of the agencies have workloads or VMs that are not really being used. Turbonomic enables us to say, 'If you combine these, or if you decide to go with a reserve instance, you will save this much.'"
"With Turbonomic, we were able to reduce our ESX cluster size and save money on our maintenance and license renewals. It saved us around $75,000 per year but it's a one-time reduction in VMware licensing. We don't renew the support. The ongoing savings is probably $50,000 to $75,000 a year, but there was a one-time of $200,000 plus."
"Turbonomic can show us if we're not using some of our storage volumes efficiently in AWS. For example, if we've over-provisioned one of our virtual machines to have dedicated IOPs that it doesn't need, Turbonomic will detect that and tell us."
"It became obvious to us that there was a lot more being offered in the product that we could leverage to ensure our VMware environment was running efficiently."
"Rightsizing is valuable. Its recommendations are pretty good."
"The flexibility of AWS Snowball is valuable. Its security allows for the ability to move and secure data without concern if the device is lost and the option to trace it back to AWS data centers."
"I like that I can take data and send it straight to S3 when it loads in."
"The most valuable features of AWS Snowball for me are its security measures and its flexibility."
"AWS offers managed services which save time and reduce administrative overhead."
"AWS helps save time and costs, being a managed cloud provider with evolving services."
"It's a nice way of shipping a lot of data without using a network."
"The support team's awesome, and they've always been very responsive."
"The solution is elastic."
"Cloud Secure is definitely the most valuable feature and being able to see file level activity. It gives real-time alerting on possible ransomware attacks and provides file security review. It helps us to see if something abnormal is happening on the system before it's too late."
"NetApp Cloud Insights helps with login monitoring and troubleshooting. Previously, if we had performance concerns or needed to interface with other groups and their products, a task that should require only one or two people turned into a six-person job."
"Its ability to quickly inventory our resources, figure out interdependencies across them, and assemble a topology of your environment is brilliant. There is a price associated with it. Whenever you target a NetApp environment, it is included in the price but whenever you want to add different vendors, like VMware and Cisco, the price greatly spikes. Inventorization helps us a lot to visualize the environment."
"Among the most valuable features are the queries and reporting that allow us to look at the utilization of resources, at how well the storage is performing, and to report on which resources are being used by which business units. We can track usage across the entire environment, across applications, business units, cost centers, etc."
"One feature we appreciate the most is its ability to take snapshots, which adds an extra layer of security and allows us to protect our data effectively."
"The solution is easy to deploy."
"Cloud Insights' best features are visibility and the connector to move the workloads."
"The visibility and assistance with security vulnerabilities are valuable."
 

Cons

"Enhanced executive reporting standard with the tool beyond the reports that can be created today. Something that can easily be used with upper management on a monthly or quarterly basis to show the impact to our environment."
"They have a long road map when we ask for certain things that will make the product better. It takes time, but that's understandable because there are other things that are higher on the priority list."
"Since the introduction of a HTML 5 based interface, our main - but minor - criticism of a less than intuitive operation managers' GUI would be the area of improvement."
"Some features are only available via changes to the deployment YAML, and it would be better to have them in the UI."
"The automation area could be improved, and the generic reports are poor. We want more details in the analysis report from the application layer. The reports from the infrastructure layer are satisfactory, but Turbonomic won't provide much information if we dig down further than the application layer."
"I would like Turbonomic to add more services, especially in the cloud area. I have already told them this. They can add Azure NetApp Files. They can add Azure Blob storage. They have already added Azure App service, but they can do more."
"Recovering resources when they're not needed is not as optimized as it could be."
"It would be good for Turbonomic, on their side, to integrate with other companies like AppDynamics or SolarWinds or other monitoring softwares. I feel that the actual monitoring of applications, mixed in with their abilities, would help. That would be the case wherever Turbonomic lacks the ability to monitor an application or in cases where applications are so customized that it's not going to be able to handle them. There is monitoring that you can do with scripting that you may not be able to do with Turbonomic."
"It's not an easy product to start using for a beginner, but If you're a professional, it's easy to understand."
"Snowball is not interesting and is a pain to deal with."
"It would be helpful if Snowball provided more kinds of connectivity. That will make it easier to add and move data."
"24/7 support is more expensive on AWS compared to Azure."
"If AWS Snowball is intercepted, there is a potential risk of unauthorized access to the data."
"It's not cheap."
"The costs of services the customer needs also matter, such as storage requirements and whether storage is rational."
"AWS support could be more responsive."
"The support is not very quick."
"In a perfect world we would have something built, right out-of-the-box, that can identify what we call "noise," and reduce the amount of data. You're presented with so much data when you first start the data collectors. For example, it brings back a lot of change rates that happen just because of standard computing, like profile changes and that sort of thing. Being able to identify things like that and categorize them and strip it down—and it probably can do that, I just haven't gotten there yet—would be very beneficial."
"The visualization needs some improvement because there are occasional delays while the system queries information."
"Their pricing model needs improvement."
"The first level of NetApp's technical support could be improved."
"There is room for improving the creating and managing or modifying of reports. That is still a difficult task to do and requires knowledge beyond the storage itself. I would love to see reporting improved so that we can create reports by dragging and dropping pieces into a report form and publish a report that way."
"Cloud Insights could offer more detail when we drill down into the Azure environment."
"Most of the time, I initially connect with entry-level support, and then I need to request a higher-tier support level, which can result in delays."
 

Pricing and Cost Advice

"Everybody tells me the pricing is high. But the ROIs are great."
"Licensing is per socket, so load up on the cores rather than a lot of lower core CPUs."
"I have not seen Turbonomic's new pricing since IBM purchased it. When we were looking at it in my previous company before IBM's purchase, it was compatible with other tools."
"You should understand the cost of your physical servers and how much time and money you are spending year over year on expanding your virtual farm."
"It's worth the time and money investment if you can afford it."
"I know there have been some issues with the billing, when the numbers were first proposed, as to how much we would save. There was a huge miscommunication on our part. Turbonomic was led to believe that we could optimize our AWS footprint, because we didn't know we couldn't. So, we were promised savings of $750,000. Then, when we came to implement Turbonomic, the developers in AWS said, "Absolutely not. You're not putting that in our environment. We can't scale down anything because they coded it." Our AWS environment is a legacy environment. It has all these old applications, where all the developers who have made it are no longer with the company. Those applications generate a ton of money for us. So, if one breaks, we are really in trouble and they didn't want to have to deal with an environment that was changing and couldn't be supported. That number went from $750,000 to about $450,000. However, that wasn't Turbonomic's fault."
"The pricing is in line with the other solutions that we have. It's not a bargain software, nor is it overly expensive."
"It is an endpoint type license, which is fine. It is not overly expensive."
"It's not a cheap solution, but the price is right for the product."
"The tool's pricing depends on the type of Snowball device you choose, the amount of data you need to transfer, and the service fees involved. There’s a standard price for larger data transfers and a flat job fee, which includes the first ten days of on-site usage. Typically, there are no additional data transfer fees."
"The solution's pricing is based on the device you purchase and includes support services."
"The licensing model could be improved. We love that you can use it for free for looking at NetApp products. You only need licenses to look at non-NetApp products, but as soon as you do that, you start utilizing licenses that actually would have been free in the public. So, there is a bit of an anomaly in the licensing model."
"We are billed based on management units, so we can purchase units based on six months, twelve months, twenty-four months, or thirty-six months upfront or pay as you go depending on our requirements."
"The solution is expensive."
"Be aware of the capacity licensing and understand how that works, because it is based on capacity. Getting an understanding of that is the biggest thing."
"The licensing is complex. The calculation depends on what you're ingesting. A terabyte of one product is not a terabyte of another product. Virtual machines don't equate so easily. It's all about the end-use managed units and having an easy place to reference how far those units go."
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Top Industries

By visitors reading reviews
Financial Services Firm
15%
Computer Software Company
14%
Manufacturing Company
9%
Insurance Company
7%
Computer Software Company
15%
Financial Services Firm
14%
Government
9%
Manufacturing Company
8%
Manufacturing Company
33%
Computer Software Company
19%
Financial Services Firm
11%
Educational Organization
5%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Turbonomic?
It offers different scenarios. It provides more capabilities than many other tools available. Typically, its price is...
What needs improvement with Turbonomic?
The implementation could be enhanced.
What is your primary use case for Turbonomic?
We use IBM Turbonomic to automate our cloud operations, including monitoring, consolidating dashboards, and reporting...
Which is better - Microsoft Azure Data Box or AWS Snowball?
Microsoft Azure Databox is a 45-pound, super rugged, tamper-resistant, human-managed hardware appliance that can tran...
What do you like most about AWS Snowball?
The most valuable features of AWS Snowball for me are its security measures and its flexibility.
What is your experience regarding pricing and costs for AWS Snowball?
Depending of what is your priority; UseAWS Snowball if you are heavily invested in AWS or need edge computing feature...
What do you like most about NetApp Cloud Insights?
NetApp Cloud Insights helps with login monitoring and troubleshooting. Previously, if we had performance concerns or ...
What is your experience regarding pricing and costs for NetApp Cloud Insights?
The licensing is complex. The calculation depends on what you're ingesting. A terabyte of one product is not a teraby...
What needs improvement with NetApp Cloud Insights?
Ease of reporting is one thing that they're trying to tackle. If you have a specific set of data you want from Cloud ...
 

Also Known As

Turbonomic, VMTurbo Operations Manager
Amazon AWS Snowball, Amazon Snowball, Snowball
No data available
 

Interactive Demo

Demo not available
Demo not available
 

Overview

 

Sample Customers

IBM, J.B. Hunt, BBC, The Capita Group, SulAmérica, Rabobank, PROS, ThinkON, O.C. Tanner Co.
Wazee Digital, Craftsy, Live Nation, Essess
Information Not Available
Find out what your peers are saying about AWS Snowball vs. NetApp Cloud Insights and other solutions. Updated: April 2025.
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