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Automation Anywhere vs Selenium HQ vs Tricentis Tosca comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.1
Automation Anywhere users report savings and productivity gains, with ROI varying by application and industry context over time.
Sentiment score
7.6
Selenium HQ reduces testing time, achieves 60% ROI, requires Java developers, and improves efficiency up to 55% in a week.
Sentiment score
6.9
Tricentis Tosca enhances ROI with efficient automated testing, reducing costs and time, though costly for smaller firms.
In terms of cost, we participated in projects achieving two to three million dollars in annual savings.
As a return on investment, we have achieved a 250% ROI in six to nine months, and sometimes it increases up to 380% percent.
Automation Anywhere has helped us save money.
Tasks that typically take ten hours are reduced to two to three hours, representing a threefold productivity gain.
 

Customer Service

Sentiment score
7.0
Automation Anywhere offers responsive, knowledgeable support with quick resolutions, 24/7 availability, and personalized assistance, though complex responsiveness could improve.
Sentiment score
6.1
Selenium HQ offers no direct support; users rely on community forums and online resources for assistance with issues.
Sentiment score
6.8
Tricentis Tosca customer service is praised for responsiveness and expertise, despite some delays and lack of online community.
Whenever we need help, we can reach out to them, and they help us out.
We also have dedicated account managers and technical experts to solve our problems related to Automation Anywhere.
We just have to raise a ticket, after which we receive a call, email, or ping from the Automation Anywhere team.
The marketplace community and forums are what we browse and look after, and we have found solutions whenever we tried to find anything.
I have not had the need to escalate questions to Selenium HQ tech support recently, as open community support is widely available and has been sufficient for our needs.
My experience has been positive; their response to emails or phone calls in tech support is fast, usually between eight to ten hours.
Response through chat has been replaced by chatbots, which has impacted the experience.
There is no way to mark the importance or criticality of incidents when creating them.
 

Scalability Issues

Sentiment score
7.4
Automation Anywhere offers scalable, flexible solutions with centralized management, seamless integration, and efficient resource optimization for cloud and on-premises environments.
Sentiment score
7.5
Selenium HQ is scalable with technical expertise, enabling parallel testing, but scalability varies by framework design.
Sentiment score
7.3
Tricentis Tosca is scalable for large enterprises, supporting automation across technologies, despite potential customization and cost challenges.
As we are using Microsoft Copilot for our AI agents, I look forward to integrating it with Automation Anywhere and its solutions, seeing it as a beneficial partnership as Automation progresses toward AI as the main solution.
For Windows-based applications, it provides UI interface automation, which enhances its scalability.
Automation Anywhere is highly scalable for both horizontal and vertical expansions.
We can execute thousands of test cases weekly, and our automation coverage using Selenium HQ is approximately eighty-five percent.
It covers a breadth of applications and products, demonstrating excellent scalability that I have seen in reality.
Scalability is excellent with Tricentis Tosca.
 

Stability Issues

Sentiment score
7.0
Automation Anywhere's stability improves with setup and management but faces challenges with upgrades, complex scenarios, and legacy integrations.
Sentiment score
7.1
Selenium HQ is generally stable but faces issues with Internet Explorer and new browsers needing maintenance and proper test architecture.
Sentiment score
7.4
Tricentis Tosca is stable, with minor license issues and occasional slowdowns, but vendor support effectively resolves challenges.
With the latest applications, there are no significant issues like freezing or crashing.
From a stability and reliability perspective, we can remain confident that the product performs as an enterprise solution and meets expected standards.
If you have good best practices, reusable code, an effective framework, and a solid development methodology, bots can be very stable.
Selenium HQ is a scalable solution; it has been in production for the last two years, but I have been working on it for the last six years, so it is definitely scalable.
For performance and stability, Tricentis Tosca deserves a 10 out of 10.
The stability of Tricentis Tosca is rated ten out of ten. It is very stable.
I find stability issues when using the Vision AI feature; Tricentis Tosca is not very stable.
 

Room For Improvement

Automation Anywhere users seek enhanced cost-effectiveness, better integrations, improved stability, robust support, and user-friendly interfaces for optimal functionality.
Users want better browser support, integration, simplified setup, clearer documentation, auto-healing, AJAX improvement, and frequent updates.
Tricentis Tosca needs better integration, object recognition, documentation, mobile testing, UI, cost-effective licensing, support, reporting, and AI features.
It is better to write a Python script instead of using Automation Anywhere's package when dealing with Excel because it is buggy and tends to break.
Making the product more lightweight by reducing its dependency on infrastructure could greatly help in the long run.
It would be beneficial if the platform provided options for power developers to integrate seamlessly with languages like Java or C#, allowing them to write their own scripts and code.
An automatic update mechanism for Selenium HQ would be beneficial, eliminating the need for manual downloads and updates of browser drivers when new versions are released.
I don't know if we have that capability to provide different data sources such as SQL Server, CSV, or maybe some other databases, so that kind of capability would be great.
Moving to a cloud-based application rather than a desktop one could improve Tosca.
The Vision AI implementation works very slowly, affecting the speed of our work.
If a button in an application changes, Tricentis Tosca should be smart enough to detect the change and still execute the script seamlessly.
 

Setup Cost

Automation Anywhere's pricing is high, with potential discounts, but clarity and licensing improvements are needed for small businesses.
Selenium is open-source and free, but setup and maintenance may require investment in developer skills and expertise.
Tricentis Tosca's high costs suit large enterprises, while smaller companies may prefer open-source alternatives for automation.
It is more cost-efficient compared to all other RPA platforms.
Automation Anywhere costs are aligned with UiPath and Blue Prism, which are also expensive.
It is not cheap, with costs ranging between 700 to 800 dollars per month.
The pricing for Tricentis Tosca is extremely high, and I rate it as ten in terms of expense.
A yearly license costs around 20,000 euros.
For enterprise customers, the cost is manageable because it provides solutions for multiple applications they want to automate.
 

Valuable Features

Automation Anywhere offers user-friendly automation with cognitive tools, seamless integration, and scalability for efficient task management and productivity.
Selenium HQ offers cost-free, open-source cross-browser testing, supports multiple languages, frameworks, and facilitates integration with CI tools.
Tricentis Tosca simplifies testing with scriptless automation, model-based testing, broad technology support, and seamless integration with other tools.
I can set it up to provide users with a form to fill in all required information, and then the bot operates based on those specifications.
For example, the email module has been enhanced over the years to support all the latest authentication technologies. That is very important as we move away from username and password and embrace multi-factor authentication.
Automation Anywhere has undergone drastic changes over the past five years, transitioning from version 10 to A360, including desktop-based and cloud-based options.
New features in Selenium HQ make object identification easier without reliance on XPath and CSS.
When we were doing these tests manually, it took several hours of effort, and those hours, when counted on the basis of person days, used to be maybe six or seven months of effort, which we can now do every day by running the pipeline.
It allows for drag-and-drop functionality and demo automation in SAP-based applications, which can be challenging with other automation tools.
The most useful features of Tricentis Tosca include API scanning, basic web application automation, and data validation capabilities.
The modular approach reduces scripting effort by at least fifty percent, which significantly cuts down on the script development time.
 

Featured Reviews

Vatsal Mehta - PeerSpot reviewer
Accommodates diverse use cases and effectively meets customer requirements
AI agents need further improvements. AI agent technology in agentic process automation is still evolving. We have only scratched the surface, and there are many potential use cases yet to be explored. As technology advances, I believe it will enable us to implement more comprehensive automation solutions. Document Automation has issues related to speed. When I compare Document Automation with IQ Bot, IQ Bot is faster than Document Automation. My understanding is that they are still evolving Document Automation, and this issue of slowness will be resolved in the upcoming .35 version, so we are good with that. They are working on signature identification and validations for handwritten documents. Currently, we are able to extract data out of scanned but digital images, but there is still scope for improvement for handwritten documents.
Sujata Sujata Ghadage - PeerSpot reviewer
Automation in testing processes sees improvement with multi-browser support and easier website interactions
Selenium HQ could improve by including a robust reporting framework, eliminating the need for external frameworks. The tool could simplify object identification, enabling users to generate XPaths without requiring detailed DOM understanding. Additionally, an automatic update mechanism for Selenium HQ would be beneficial, eliminating the need for manual downloads and updates of browser drivers when new versions are released.
PrabhuKrishnamoorthy - PeerSpot reviewer
Has transformed testing by reducing scripting effort and enhancing productivity with advanced features
The self-healing feature of Tricentis Tosca needs significant improvement. Currently, it is static and not dynamic. For example, if a button in an application changes, Tricentis Tosca should be smart enough to detect the change and still execute the script seamlessly. Improvements are needed to ensure it responds dynamically to changes in the application.
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Top Industries

By visitors reading reviews
Computer Software Company
16%
Financial Services Firm
13%
Manufacturing Company
10%
Healthcare Company
5%
Computer Software Company
20%
Financial Services Firm
14%
Manufacturing Company
9%
Government
7%
Computer Software Company
13%
Financial Services Firm
13%
Manufacturing Company
13%
Retailer
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

How good is Automation Anywhere for RPA processes?
It depends on your use case. Is it simply to automate a couple of processes? Is it to augment a human team? AA is ver...
How good is Automation Anywhere for RPA processes?
From my experience using AA tool, it depends on the applications that you want to automate, because there some applic...
How good is Automation Anywhere for RPA processes?
It is a highly preferred RPA tool. You can check my Automation Anywhere Review to know more.
How do I choose between Selenium HQ and Eggplant Digital Automation Intelligence?
Selenium HQ’s biggest advantage is that it is customizable. Its other most valuable feature is that the driver interf...
What do you like most about Selenium HQ?
Selenium's open-source nature is a key advantage. Its extensive support for diverse web technologies.
What is your experience regarding pricing and costs for Selenium HQ?
I will give an eight for my satisfaction with the pricing and licensing costs of Selenium HQ.
How does Micro Focus UFT One compare to Tricentis Tosca?
We reviewed MicroFocus UFT One but ultimately chose to use Tricentis Tosca because we needed API testing. MicroFocus...
How does Tricentis Tosca compare with Worksoft Certify?
Tosca fulfills our business needs better because it is an end-to-end solution across technologies. We like that it is...
What do you like most about Tricentis Tosca?
For beginners, the product is good, especially for those who are interested in the quality side of software testing.
 

Also Known As

Automation Anywhere, Testing Anywhere, Automation Anywhere Enterprise
SeleniumHQ
No data available
 

Overview

 

Sample Customers

Google, Linkedin, Cisco, Juniper Networks, DellEMC, Comcast, Mastercard, Quest Diagnostics
BrowserStack, Sauce Labs, experitest, Tricentis GmbH, SmartBear Software
HBO, AMEX, BMW Group, ING, Bosch, Austrian Airlines, Deutsche Bank, Henkel, Allianz, Bank of America, UBS, Orange, Siemens, Swiss Re, Vodafone
Find out what your peers are saying about Tricentis, OpenText, Katalon Studio and others in Regression Testing Tools. Updated: June 2025.
861,803 professionals have used our research since 2012.