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Amazon QuickSight vs Looker Studio vs Microsoft Power BI comparison

The compared Amazon Web Services (AWS) and Google solutions aren't in the same category. Amazon Web Services (AWS) is ranked #4 in BIT , with an average rating of 7.6, and holds a 6.3% mindshare in the category. Google is ranked #9 in RT , with an average rating of 7.9, and holds a 2.9% mindshare. Additionally, 63% of Amazon Web Services (AWS) users are willing to recommend the solution, compared to 86% of Google users who would recommend it.
Amazon QuickSight
Read 29 Amazon QuickSight reviews
  • 5,560 Views
  • 5,257 Comparison Views
63% willing to recommend
Looker Studio
Read 13 Looker Studio reviews
  • 937 Views
  • 242 Comparison Views
86% willing to recommend
Microsoft Power BI
Read 321 Microsoft Power BI reviews
  • 16,352 Views
  • 13,821 Comparison Views
93% willing to recommend
 

Comparison Buyer's Guide

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Executive Summary
We performed a comparison between Amazon QuickSight, Looker Studio, and Microsoft Power BI based on real PeerSpot user reviews.

Find out what your peers are saying about Microsoft, Salesforce, SAP and others in BI (Business Intelligence) Tools.

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Buyer's Guide
BI (Business Intelligence) Tools
June 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

BI (Business Intelligence) Tools
Reporting
BI (Business Intelligence) Tools
 

Featured Reviews

Mohd Farhan - PeerSpot reviewer
Has seamless data filtering and visualization for client satisfaction
One area for improvement is the cost, as it's a bit expensive. The caching mechanism also charges too much if I need to cache any data. Sometimes it takes time to display data, suggesting a need for enhancement in data visualization speed. Additionally, the role-level security is challenging to implement, and it could be improved to allow access control per department more easily.
Read full review
Vijay Subramanyam - PeerSpot reviewer
The ability to perform aggregation before visualization allows for effective data slicing and dicing
Looker's ability to perform aggregation before visualization allows for effective data slicing and dicing. The seamless integration with Excel and Google Sheets and custom filter creation features facilitate detailed trend reports and analysis. Looker has significantly improved productivity by reducing the time spent on creating summary reports from weeks to a day.
Read full review
Shoury Priyanshu - PeerSpot reviewer
Facilitates seamless data aggregation with some outdated visual elements hindering user appeal
Real-time data integration is an area for improvement. Although I've worked on several solutions involving real-time integration, it's not very user-friendly and often lags, especially with over a million data rows. This makes Power BI difficult to manage as loading times can reach one or two minutes, which is problematic today. There are challenges with scalability, requiring multiple pages in dashboards to manage these issues. Visualization could be improved as it appears outdated. Users, especially newcomers, find it unappealing and not user-friendly.
Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The graph charts, pie charts, and box plots are valuable."
"I like that with Amazon QuickSight, you don't need to install an app to use its services. With other BI tools, you need to install the app, so Amazon QuickSight is better for me in this area."
"The most valuable feature I have found is the low-level securities are very easy to use."
"From an analytics perspective, it's really good for self-service analytics."
"The solution is simple to implement."
"The query and dashboard capabilities are entirely good."
"The solution is very quick to turn around and integrate."
"It is fine for basic reporting."
More Amazon QuickSight pros
"The integration with Excel and Google Sheets is a valuable feature, making it easy to access and visualize data."
"The ability to integrate with a great variety of data sources."
"The best thing about the tool is that it allows you to share information easily and dashboards with colleagues and teammates because it's all online. No matter where you are, as long as you have the Internet, you can connect and use these dashboards. Google made good documentation for this tool. There are many examples of how to use and create dashboards and videos on YouTube. So, I think it's easy to learn."
"This has improved our organization by allowing people to see their data and develop visualizations themselves."
"The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. We observed the progress of our portfolio from last week to the current week, allowing us to compare revenues."
"The product's initial setup phase is very simple."
"I find it favorable regarding speed of development, ease of building, and flexibility."
"Data Studio integrates seamlessly with other Google products, and we can use it with other APIs if we like."
More Looker Studio pros
"Easy to use and the visualization is valuable."
"They find Power BI's data pull mechanism to be sufficient and cost-effective, especially considering the stability it provides. In comparison with other solutions, Power BI stands out as a fantastic choice. Therefore, I would definitely recommend sticking with the Pro license."
"The drag and drop facility to easily change the data correctly is the most valuable feature. I am happy to see visualizations. It's easier to talk about and make people understand what is going on."
"It is a little easier at buildings charts and graphs than Tableau."
"One of the most valuable aspects of this tool is its ease of use and the ability to easily share information with others."
"The best feature of this solution is the way you can plan, communicate, and visualize all the knowledge you extract from the data for the customers. I like the way you can show or visualize the information a client needs to answer a business question."
"The scalability overall has been quite good."
"The most valuable feature of Power BI is its ability to provide customized visualizations and insights tailored to specific business needs."
More Microsoft Power BI pros
 

Cons

"There should be better connectors for different data sets."
"Amazon QuickSight has minimal features. The feature set can be improved to allow you to create good production-ready dashboards. This does not happen with QuickSite, it needs to mature to be used in production."
"It is a simple tool with limited features. Its visualization set is very limited, and it also has limited functionality. An intelligence tool should not be only for creating reports. Currently, we have to do all computational and mathematical operations outside. We should be able to do such operations in an intelligence tool like this. As an intelligence tool, it should support dynamic refresh. QuickSight currently supports the refresh at a minimum of one hour, and it is not suitable for dynamic dashboards that require frequent refreshes."
"It can be made more user-friendly as some users might find this solution hard to implement. Qlik Sense, for example, is very user-friendly."
"One area where Amazon QuickSight could improve is its formatting features for dashboards."
"It should support integration with Python or R."
"Right now, you can't use Amazon QuickSight on other cloud providers, so I'd like it to have availability on other cloud providers. This is an area for improvement in the product. What I'd like to see in Amazon QuickSight in the future is a distributed centralized system where I can manage all reports in one place, and for Amazon QuickSight to become reporting as a service."
"They could provide more options for graphics and other features."
More Amazon QuickSight cons
"It's not yet a replacement for a complete BI tool."
"There are issues with integration and I encountered limits and warnings, especially with my pivot table size."
"Insisting on forums, blogs and community outreach in communications, and posting videos on an established calendar would be useful."
"Stability and scalability an be improved for a full ten."
"Panels are not as easy to use as other data extraction UIs."
"The performance of Looker needs improvement, particularly the report loading time, which is critical for business users."
"There is a significant degree of sophistication required to compete with Tableau or Cognos."
"The tool should improve on live data integration for quicker data reflection."
More Looker Studio cons
"The solution could be more customizable and you do not have too much freedom on the code."
"The solution could improve by simplifying the user interface and adding integration or compatibility with APA."
"Microsoft Power BI was born native on the cloud, however, it's quite difficult when it has to connect to on-premise data sources."
"There is room for improvement in terms of pricing for the solution."
"Microsoft BI typically connects to a database, often SQL Server, but it's also capable of connecting to multiple databases, pulling data from them, and allowing for data consolidation. You can then aggregate and generate dashboards and reports from this combined data. Personally, I wouldn't claim to have the expertise to suggest significant changes or additional features, as it functions quite well as is."
"It should be more scalable for an enterprise-level implementation. When you deploy large data sets, the response has to be faster in Power BI. This is one thing that needs to be improved in it."
"I'm looking for something that can make it much easier to incorporate Power BI visuals or dashboards into, let's say, Power Apps – custom Power Apps or anything like that. The most important thing would be to seamlessly embed reports in applications. For example, to have buttons that can be navigated through multiple solutions – from Power Apps to Power BI to SharePoint – via links or something like that."
"Most clients have MacBooks. Therefore, they use Tableau as Power BI Desktop is not available for the MacBook right now."
More Microsoft Power BI cons
 

Pricing and Cost Advice

"A highly affordable cost structure with fixed membership and timeframe basis options."
"I'm using a paid version of Amazon QuickSight, paying about $22 monthly. As I have yet to learn about the pricing for other tools, such as Power BI, I won't be able to compare."
"I wouldn't say that it is an expensive product, but to stay competitive they would need to bring down the prices."
"Amazon QuickSight charges $250 per user, which becomes expensive when managing multiple departments."
"It's affordable compared to other long-term contractor business tools available in the market."
"The pricing is cost-effective with a good plan."
"The standard edition is free to use for exploration purposes while the enterprise edition needs to be paid for. The pricing for this solution is very reasonable."
"I rate the price of Amazon QuickSight a four on a scale of one to ten, where one is a low price, and ten is a high price."
More Amazon QuickSight pricing and cost advice
"The solution is free but the Google Looker is expensive."
"I think the tool is cheap because you don't need to pay anything for using the tool. However, when connecting and analyzing other data sources, you should consider where to analyze this information because Google Data Studio doesn't handle much data well. You must also consider how you will connect this data to it. In this case, you might need to hire DevOps or a data team to help with these issues."
"The product is available for free."
"The cost is quite affordable based on feature analysis."
"The tool is free."
"Microsoft BI is very cost-effective and this is why we use it."
"Downloading Power BI Desktop is free."
"In the beginning, the solution cost approximately $1,000 per month, we have a Microsoft startup subscription. There is a subscription pack for startups company which we are able to have for one year."
"I'm unsure about the exact cost, but the Pro license comes out to around $10 per user. There are also additional costs for custom visuals that you can pay for."
"It would be better if the price was cheaper."
"The premium licensing is approximately $5,000 per month which is pretty expensive."
"MS BI comes with all the tools and it is, to the best of my knowledge, the most affordable solution."
"I would advise that Microsoft BI products are rightly priced and the licensing is easy to follow and to fulfill."
More Microsoft Power BI pricing and cost advice
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Comparison Review

it_user79932 - PeerSpot reviewer
Feb 4, 2015
Comparison of SAP BO, Tableau, QlikView, Cognos, Microsoft, OBIEE and Pentaho
1. SAP BO/BI Enterprise scalability Security Ease of use Semantic layer 2. Tableau Visualization Data discovery Turnaround time 3. IBM Cognos Enterprise scalability Security In-memory feature 4. MS BI - Flexibility 5. Pentaho - Open source but still enterprise grade 6. QlikView Data…
Read full review
 

Top Industries

By visitors reading reviews
Financial Services Firm
15%
Computer Software Company
14%
Manufacturing Company
9%
Government
6%
Computer Software Company
15%
Financial Services Firm
13%
Manufacturing Company
9%
University
7%
Educational Organization
22%
Financial Services Firm
10%
Computer Software Company
8%
Government
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about Amazon QuickSight?
The integration is very seamless. We stored our result CSV files in S3 and connected directly from there.
See all answers
What is your experience regarding pricing and costs for Amazon QuickSight?
Amazon QuickSight charges $250 per user, which becomes expensive when managing multiple departments. However, this co...
See all answers
What needs improvement with Amazon QuickSight?
One area for improvement is the cost, as it's a bit expensive. The caching mechanism also charges too much if I need ...
See all answers
What do you like most about Google Data Studio?
The company dashboard is useful because we could share it via a link as a reminder for everyone to check it weekly. W...
See all answers
What needs improvement with Google Data Studio?
From the perspective of infrastructure, I cannot provide a valuable opinion on the ease of use and customization opti...
See all answers
What is your primary use case for Google Data Studio?
We use Looker and Looker Studio, as Looker licenses Looker Studio for data presentation and reporting. With GCP, we u...
See all answers
Seeking lightweight open source BI software
There are many...It would rather depend what System BI architecture or Enterprise legacy you have at your end...I wou...
See all answers
Is Power BI a complete platform or only a visualization tool?
Power BI is an advanced visualization tool oriented to big data with a very complete set of widgets to visualize info...
See all answers
How does Oracle OBIEE compare with Microsoft BI?
Oracle OBIEE is great in allowing design and creativity per the individual needs of the organization. Dashboards are ...
See all answers
 

Comparisons

Tableau vs Amazon QuickSight Logo
Tableau vs Amazon QuickSight
Compared 18% of the time
Qlik Sense vs Amazon QuickSight Logo
Qlik Sense vs Amazon QuickSight
Compared 6% of the time
Databricks vs Amazon QuickSight Logo
Databricks vs Amazon QuickSight
Compared 6% of the time
QlikView vs Amazon QuickSight Logo
QlikView vs Amazon QuickSight
Compared 5% of the time
MicroStrategy vs Amazon QuickSight Logo
MicroStrategy vs Amazon QuickSight
Compared 4% of the time
More Amazon QuickSight Competitors
Tableau vs Looker Studio Logo
Tableau vs Looker Studio
Compared 7% of the time
IBM Cognos vs Looker Studio Logo
IBM Cognos vs Looker Studio
Compared 5% of the time
Qlik Sense vs Looker Studio Logo
Qlik Sense vs Looker Studio
Compared 4% of the time
TIBCO Jaspersoft vs Looker Studio Logo
TIBCO Jaspersoft vs Looker Studio
Compared 3% of the time
Databricks vs Looker Studio Logo
Databricks vs Looker Studio
Compared 3% of the time
More Looker Studio Competitors
Tableau vs Microsoft Power BI Logo
Tableau vs Microsoft Power BI
Compared 14% of the time
Domo vs Microsoft Power BI Logo
Domo vs Microsoft Power BI
Compared 8% of the time
Databricks vs Microsoft Power BI Logo
Databricks vs Microsoft Power BI
Compared 8% of the time
KNIME vs Microsoft Power BI Logo
KNIME vs Microsoft Power BI
Compared 5% of the time
Oracle OBIEE vs Microsoft Power BI Logo
Oracle OBIEE vs Microsoft Power BI
Compared 4% of the time
More Microsoft Power BI Competitors
 

Product Reports

Buyer's Guide
Amazon QuickSight
June 2025
Amazon QuickSight reportDownload Amazon QuickSight product report
Buyer's Guide
Looker Studio
June 2025
Looker Studio reportDownload Looker Studio product report
Buyer's Guide
Microsoft Power BI
June 2025
Microsoft Power BI reportDownload Microsoft Power BI product report
 

Also Known As

QuickSight
Data Studio
SSRS, SSAS, MSBI, MS Reporting Services, Microsoft BI Tools, Microsoft Big Data, Power BI Pro, MS BI
 

Overview

Amazon QuickSight is a fast, cloud-powered business analytics service that makes it easy to build visualizations, perform ad-hoc analysis, and quickly get business insights from your data. Using our cloud-based service you can easily connect to your data, perform advanced analysis, and create stunning visualizations and rich dashboards that can be accessed from any browser or mobile device.

Amazon Web Services (AWS)

Google Looker Studio is a free tool designed to help users create visually appealing reports and dashboards, making data easier to understand. It allows you to connect to various data sources such as Google Analytics, Facebook Ads, and spreadsheets. With Looker Studio, you can create charts and graphs to showcase trends and comparisons, build comprehensive dashboards that provide an overview of your data, and customize reports to match your brand or preferences. Additionally, you can share your reports online or export them as PDFs for wider distribution.

Google

Microsoft Power BI is a powerful tool for data analysis and visualization. This tool stands out for its ability to merge and analyze data from various sources. Widely adopted across different industries and departments, Power BI is instrumental in creating visually appealing dashboards and generating insightful business intelligence reports. Its intuitive interface, robust visualization capabilities, and seamless integration with other Microsoft applications empower users to easily create interactive reports and gain valuable insights.

Microsoft
 

Sample Customers

MLB Advanced Media, Infor, HotelBeds, Gemini, Jivochat, Edmunds.com
Genesys, Shueisha
Accenture Adidas Aetna AIG Airbus Alibaba Allstate Amazon American Express Aon AT&T Audi Bank of America BASF Bayer Berkshire Hathaway Boeing Coca-Cola Comcast Cisco Coca-Cola Dell Disney Emirates Equinix FedEx Ford GE Google H&M Home Depot Honda IBM Intel JPMorgan Chase Kellogg's Kroger L'Oréal McDonald's Merck MetLife Microsoft Nike Oracle P&G PepsiCo Procter & Gamble Prudential Financial SAP Siemens Snapchat Spotify Starbucks Target Toyota T-Mobile Unilever Visa Walmart WeWork World Bank Xerox
Buyer's Guide
BI (Business Intelligence) Tools
June 2025
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