Adobe Experience Manager and OpenText Content Management are contenders in the content management category. Adobe Experience Manager holds a slight edge due to its robust features and superior integration capabilities beneficial in digital marketing.
Features: Adobe Experience Manager is praised for its integration with tools like Target and Analytics, strong DAM capabilities, and extensive creative tools ideal for user-generated content. OpenText Content Management is valued for enterprise document management, deep integration with SAP, and comprehensive document security and metadata features.
Room for Improvement: Adobe Experience Manager faces challenges with a steep learning curve, high ownership costs, and desires for better non-Adobe integration and support. OpenText has criticisms regarding its confusing pricing, limited automation, and an outdated interface.
Ease of Deployment and Customer Service: Adobe Experience Manager provides flexible deployment options like private cloud and hybrid solutions, with mixed customer service reviews. OpenText primarily offers on-premises or hybrid cloud deployment suitable for large-scale implementations with efficient but sometimes complex technical support.
Pricing and ROI: Both Adobe Experience Manager and OpenText are considered expensive. Adobe is noted for delivering high ROI through advanced capabilities, while OpenText offers a comprehensive feature set with potential long-term savings through its license model.
ROI may be very short if you use OpenText Content Management system effectively.
They are attentive to big companies but tend to be negligent towards mid-sized companies.
There are Adobe engineers, sales representatives, and engineers assigned to Sephora North America.
They are always supportive.
The staff lacks adequate knowledge.
In prior years, support was really great; opening a ticket resulted in fast responses and proactive problem-solving.
You cannot simply add more servers without purchasing the license.
The scalability of Adobe Experience Manager is pretty good because we have so many engineers that are knowledgeable about and have experience in altering the Adobe Experience Manager system.
There is not enough documentation about scaling, which makes it difficult to enhance or modify environments without significant effort.
Since they are enterprise and have significant digital business coming through the digital medium, the stability of the product is very important.
The product is quite stable if it is well-managed.
Technical support could be improved, especially for smaller companies.
Many people complain about the price as it's one of the most expensive tools.
There is a feature missing where if content is created on the UAT environment and needs to be transferred or synced to the production environment, there is no direct way of doing the sync.
The expectation from the customer versus the product explanation needs alignment.
Another important aspect is the improvement of the artificial intelligence already embedded in OpenText Content Management solution.
Adobe Experience Manager is expensive compared to competitors.
For large enterprises, the cost is often comparable with other major CMSs.
If you compare it to an archiving solution and you are using content management only for archiving, the cost of the license may seem too high, as you are paying for a license that not only includes archiving but also controls the full life cycle of information, connects with SAP and Salesforce, features a native connection with Office 365, and supports parallel editing.
The cost is a significant factor that may deter medium-sized businesses from using OpenText extended ECM.
Feature-wise, I believe the dispatcher module is the best aspect of Adobe Experience Manager.
The integration of customer behavior and website setup is impressive.
The seamless integration between SAP and OpenText offers a 360-degree view of documents, facilitating a full-text search capability.
OpenText Content Management has a feature that is unique in the market, which is the deep integration with leading applications, allowing reflection of the connections between different processes and objects in applications such as SAP, SuccessFactors, or Salesforce, visible inside the document management application.
| Product | Market Share (%) |
|---|---|
| OpenText Content Management | 10.0% |
| Adobe Experience Manager | 3.2% |
| Other | 86.8% |
| Company Size | Count |
|---|---|
| Small Business | 5 |
| Midsize Enterprise | 2 |
| Large Enterprise | 14 |
| Company Size | Count |
|---|---|
| Small Business | 13 |
| Midsize Enterprise | 4 |
| Large Enterprise | 11 |
Adobe Communique 5 (Adobe CQ5), currently manifested as Adobe Experience Manager (AEM), is a web-based content management system which is developed to help businesses in offering high-end digital experience to their customers.
OpenText Content Management offers seamless document storage and advanced search features. Ideal for organizations needing integration with SAP and other applications, it enhances workflows while ensuring security and compliance across multiple platforms.
OpenText Content Management stands out with its advanced integration capabilities, allowing seamless connectivity with SAP and other applications. Its enhanced security and permission systems safeguard information, vital for industries like banking, utilities, and oil & gas. Metadata categorization and customizable workflows aid in managing complex document lifecycles. Although improvements in visibility and integration with external tools are needed, the platform provides powerful collaboration tools, enhancing productivity. Users leverage document retention and WebReports features to ensure compliance. Challenges with support, performance during peak times, and architecture complexity are noted. Automation features and analytics require enhancement, alongside more user-friendly SmartUI and record management functionalities.
What key features define OpenText Content Management?OpenText Content Management is widely utilized in sectors such as banking, utilities, and oil & gas. It is implemented to manage software development projects, engineering documents, and workflow automation. Organizations leverage OpenText Extended ECM for document lifecycle management, post-project archiving, and records retention. Integration with platforms like ServiceNow allows efficient handling of document management across global operations, supporting information governance, tax return compilation, and capital projects.
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