Adobe Campaign vs Siebel Marketing Resource Management comparison

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Executive Summary

We performed a comparison between Adobe Campaign and Siebel Marketing Resource Management based on real PeerSpot user reviews.

Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management.
To learn more, read our detailed Marketing Management Report (Updated: March 2024).
765,234 professionals have used our research since 2012.
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765,234 professionals have used our research since 2012.
Ranking
7th
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Views
97
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Comparisons
Also Known As
Neolane Campaign
Learn More
Overview

It's a set of solutions that help you personalize and deliver campaigns across all of your online and offline channels.

- Simplify campaign management

Manage your data and monitor the performance of your cross-channel campaigns from one place.

- Deliver engaging email

Use personalized, contextual and real-time email messages to deliver a compelling customer experience.

- Automate campaigns

Use marketing automation to increase your campaign productivity and reduce your time to market.

Oracle's Siebel Marketing Resource Management is a complete solution for planning, budgeting, executing, and measuring the impact of global marketing efforts. It provides a common language, powerful analytics, and business processes based on best practices. Siebel MRM automates key processes, from planning to financial analysis, helping marketing users across the enterprise manage activities more effectively and optimize the use of marketing resources.
Sample Customers
Euromoney Learning Solutions, Cr_dit Agricole Nord-Est, a Synergie GIE regional bank, Renault, HD Supply, Dior, Mercola.com
Hover Automotive India Pvt. Ltd., Southwest Airlines Co., Lawn Tennis Association, Grupo Arcor, BoxFusion, ec4u expert consulting AG, Telekom Deutschland GmbH, SMSA Express Transportation Company Ltd., Smiles S.A.
Top Industries
VISITORS READING REVIEWS
Financial Services Firm19%
Educational Organization18%
Computer Software Company9%
Insurance Company9%
No Data Available
Company Size
VISITORS READING REVIEWS
Small Business7%
Midsize Enterprise30%
Large Enterprise63%
No Data Available
Buyer's Guide
Marketing Management
March 2024
Find out what your peers are saying about Salesforce, monday.com, Microsoft and others in Marketing Management. Updated: March 2024.
765,234 professionals have used our research since 2012.

Adobe Campaign is ranked 7th in Marketing Management with 1 review while Siebel Marketing Resource Management is ranked 4th in Marketing Resource Management. Adobe Campaign is rated 7.0, while Siebel Marketing Resource Management is rated 0.0. The top reviewer of Adobe Campaign writes "Though it is good for the analytics part, it needs to be made less complex for users". On the other hand, Adobe Campaign is most compared with Microsoft Dynamics CRM, Salesforce Marketing Cloud, Google Campaign Manager and Amazon Pinpoint, whereas Siebel Marketing Resource Management is most compared with Salesforce Marketing Cloud.

We monitor all Marketing Management reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.