Sigma vs ThoughtSpot comparison

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Executive SummaryUpdated on Jan 1, 2025

ThoughtSpot and Sigma compete in the analytics and business intelligence space. ThoughtSpot has the upper hand with advanced AI capabilities, though Sigma's user-friendly interface maintains strong appeal.

Features: ThoughtSpot offers high-speed data discovery, intuitive search capabilities, and robust AI functionalities for quick, ad-hoc insights. Sigma provides a spreadsheet-based interface ideal for deep data analysis, enhancing collaboration and data manipulation.

Ease of Deployment and Customer Service: ThoughtSpot is known for straightforward deployment with both cloud and on-premise solutions, supported by efficient service. Sigma focuses on a cloud environment with quick setup, attracting those who value speed and simplicity.

Pricing and ROI: ThoughtSpot's setup can be costly, but its advanced analytics often justify the investment with significant ROI. Sigma's model offers lower initial costs and quick time-to-value, making it favorable for smaller businesses.

To learn more, read our detailed Sigma vs. ThoughtSpot Report (Updated: September 2025).

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Sigma vs. ThoughtSpot

September 2025

Helped 872,706 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

ROI

Sentiment score

6.8

Sigma boosts efficiency and decision-making, offering 25% faster solutions despite higher costs, proving its value and ROI.

Sentiment score

6.2

ThoughtSpot offers time savings and decision-making benefits, though some struggle with costs and measuring financial returns due to adoption issues.

It's essential for everything data-related within our company.

For more quotes and insights, download the Sigma report

CEO at PeerSpot

I have seen a return on investment with Sigma; we already said that it saves about a quarter, it gets me to answers about 25% faster.

Fivel Glasser

Customer Success Manager at a tech company with 51-200 employees

Using ThoughtSpot has resulted in significant time savings and improved business sales by allowing us to identify sellers and buyers across regions, facilitating targeted marketing.

For more quotes and insights, download the ThoughtSpot report

Business Intelligence & Reporting Manager at a tech vendor with 51-200 employees

Based on our implementation in one project, we are trying to raise more funding to expand its use.

Sreetej Reddy

Senior Business Intelligence Architect at Mphasis

ThoughtSpot saves a significant amount of time compared to other tools and is very user-friendly.

Subhan Bhanu

Data Analyst at Wipro Limited

Customer Service

Sentiment score

6.8

Sigma's technical support is quick and efficient, praised for its responsiveness and the platform's minimal maintenance requirements.

Sentiment score

5.7

ThoughtSpot customer service is supportive with quick responses, but some users experience delays and find the knowledge base lacking.

As Sigma is a cloud platform, you do not need to do all that maintenance work.

reviewer2729628

Lead Analytics Consultant at a outsourcing company with 51-200 employees

For more quotes and insights, download the Sigma report

I stopped opening tickets due to insufficient and untimely responses.

Software Engineer (Data specialist) at Salesforce

ThoughtSpot provides a dedicated customer success person and the ability to submit tickets online, with a response time of no more than a day.

Business Intelligence & Reporting Manager at a tech vendor with 51-200 employees

The knowledge base for ThoughtSpot is less robust compared to others.

For more quotes and insights, download the ThoughtSpot report

Sr Data Analytics Consultant at Capgemini

Scalability Issues

Sentiment score

4.4

Sigma supports scalability with real-time updates, free viewer allocations, and advanced features requiring a license for most users.

Sentiment score

5.9

ThoughtSpot is highly scalable with data warehouse integration, but security governance and advanced features may be challenging.

No quotes available

For more quotes and insights, download the Sigma report

Tableau, Power BI, or Looker have separate tools for preparation, customization, and storytelling.

Sr Data Analytics Consultant at Capgemini

The platform does not have technical problems with scaling data or connections.

For more quotes and insights, download the ThoughtSpot report

Software Engineer (Data specialist) at Salesforce

As our data has grown, I have validated huge datasets and complex models without significant issues.

Subhan Bhanu

Data Analyst at Wipro Limited

Stability Issues

Sentiment score

8.3

Sigma's stability and reliability ensure uninterrupted performance, with users rarely reporting issues or needing support assistance.

Sentiment score

6.1

ThoughtSpot is reliable with high stability and minimal issues, but some users face indexing delays and feature limitations.

We did not face typical errors during our project with Sigma.

reviewer2729628

Lead Analytics Consultant at a outsourcing company with 51-200 employees

For more quotes and insights, download the Sigma report

I use it primarily for large datasets, and it performs faster than regular data visualization tools such as Power BI, which has limits on dataset size.

Sr Data Analytics Consultant at Capgemini

The upgrades are smooth with no downtime, which is super important.

Software Engineer (Data specialist) at Salesforce

The responsiveness of accessing live data is exceptional and faster than most other BI tools.

For more quotes and insights, download the ThoughtSpot report

Business Intelligence & Reporting Manager at a tech vendor with 51-200 employees

Room For Improvement

Sigma users seek advanced visualization, improved data modeling, report customization, better graphics, user-friendliness, and enhanced processing speed.

ThoughtSpot users seek better visualization, customization, integration, user interface, data loading, pricing, governance, and tool integration features.

The main improvement needed is in data modeling capabilities.

reviewer2729628

Lead Analytics Consultant at a outsourcing company with 51-200 employees

Sigma lacks a versioning feature to track changes.

reviewer2346903

Technical Lead at Cisco

It would be great if there was a way for me to create reports without relying on a data analyst.

For more quotes and insights, download the Sigma report

CEO at PeerSpot

Currently, it is not as customizable as the options available on Power BI or Tableau.

Sr Data Analytics Consultant at Capgemini

Handling governance when there are many models and dashboards is complex.

Software Engineer (Data specialist) at Salesforce

Enhancing integration capabilities with other tools like DBT would also be beneficial as it would make our lives easier.

For more quotes and insights, download the ThoughtSpot report

Business Intelligence & Reporting Manager at a tech vendor with 51-200 employees

Setup Cost

High Sigma licensing costs and platform fees restrict creator license distribution, hindering broader user engagement and report creation involvement.

ThoughtSpot offers flexible, competitive pricing with various models, being comparable to Tableau and higher than Power BI.

The pricing of Sigma is a concern, as it restricts our ability to provide more users with report-creating capabilities due to the high cost of admin or report creator licenses.

For more quotes and insights, download the Sigma report

CEO at PeerSpot

HubSpot is expensive.

Software Engineer (Data specialist) at Salesforce

ThoughtSpot's pricing is reasonable and in line with other BI tools.

For more quotes and insights, download the ThoughtSpot report

Business Intelligence & Reporting Manager at a tech vendor with 51-200 employees

Valuable Features

Sigma offers pivot tables, real-time Snowflake integration, superior reporting, collaboration, and efficient data management, enhancing teamwork and decision-making.

ThoughtSpot offers fast data search, AI-driven insights, and self-service analytics, enhancing decision-making and user interaction.

The use of Sigma in decision-making, presentations to customers, and reporting to investors showcases its value in handling data-related tasks.

For more quotes and insights, download the Sigma report

CEO at PeerSpot

Sigma has positively affected my organization by saving us time in accessing information, which ultimately gets us to complete projects faster.

Fivel Glasser

Customer Success Manager at a tech company with 51-200 employees

I can extract CSS from Sigma for seamless integration, ensuring design consistency between Sigma and live pages.

reviewer2346903

Technical Lead at Cisco

Its compatibility with most databases, including the latest from FlexMovely and Redshift, allows users to create joins and worksheets easily.

For more quotes and insights, download the ThoughtSpot report

Sr Data Analytics Consultant at Capgemini

This alerting feature is very beneficial for our company at the moment, and we use it extensively.

reviewer2686410

Works

When I upload a data dump, AI analytics suggest possible data visualizations and insights, which I can pin to dashboards or live boards for modification.

Subhan Bhanu

Data Analyst at Wipro Limited

Categories and Ranking

Sigma

Ranking in BI (Business Intelligence) Tools

16th

Ranking in Data Visualization

12th

Average Rating

7.6

Reviews Sentiment

6.3

Number of Reviews

Ranking in other categories

No ranking in other categories

ThoughtSpot

Ranking in BI (Business Intelligence) Tools

11th

Ranking in Data Visualization

10th

Average Rating

8.0

Reviews Sentiment

6.5

Number of Reviews

Ranking in other categories

Embedded BI (5th)

Mindshare comparison

As of October 2025, in the BI (Business Intelligence) Tools category, the mindshare of Sigma is 1.7%, up from 0.8% compared to the previous year. The mindshare of ThoughtSpot is 1.5%, up from 1.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.

BI (Business Intelligence) Tools Market Share Distribution
Product	Market Share (%)
ThoughtSpot	1.5%
Sigma	1.7%
Other	96.8%

BI (Business Intelligence) Tools

Featured Reviews

Modern dashboards and reports enhance decision-making and presentations

CEO at PeerSpot

I would love to be able to create my own reports in Sigma, as I can do in Salesforce. Either we are not using it properly, or the software is too complicated. It would be great if there was a way for me to create reports without relying on a data analyst. I'm interested in the upcoming AI co-pilot to enable natural language generation of visualizations and reports. Also, the marketing materials did not match what I feel we've received. Regarding pricing, Sigma's pricing doesn't allow more people to have the ability to create their own reports. We have very few admin or report creator licenses, while everyone else is on a view-only mode.

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Creates user-friendly analysis environments for large datasets

Sr Data Analytics Consultant at Capgemini

The tool is user-friendly for the end users. It is primarily a search-based tool. Users do not need a technical background to work directly on the dataset. Its compatibility with most databases, including the latest from FlexMovely and Redshift, allows users to create joins and worksheets easily. ThoughtSpot is fast, even with one to ten terabytes of data.

Read full review

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872,706 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Financial Services Firm

14%

Computer Software Company

13%

Manufacturing Company

11%

Healthcare Company

Financial Services Firm

19%

Computer Software Company

12%

Manufacturing Company

10%

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	4
Midsize Enterprise	3
Large Enterprise	1

By reviewers
Company Size	Count
Small Business	3
Midsize Enterprise	1
Large Enterprise	12

Questions from the Community

What do you like most about Sigma?

The tool's interface is easy to use. The functions listed as a part of the menu items are easy to use.

What is your experience regarding pricing and costs for Sigma?

The pricing of Sigma is a concern, as it restricts our ability to provide more users with report-creating capabilities due to the high cost of admin or report creator licenses. Most users have view...

What needs improvement with Sigma?

As we are exploring multiple features in Sigma, I think Sigma can add more functionality. As Power BI gives multiple modeling options in its interface with the query editor, those features can be a...

What is your experience regarding pricing and costs for ThoughtSpot?

The pricing is on the higher end but reasonable for what ThoughtSpot offers.

What needs improvement with ThoughtSpot?

I do not think there is anything that needs improvement at the moment. It is being improved continuously. They are connecting to many AI-type tools. Their pricing has recently changed to be more pr...

What is your primary use case for ThoughtSpot?

Clients use ThoughtSpot because of its search facility. It is easy for searching and does not require analysts to provide reports. There is no drill-down path on the data, so users can drill data a...

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Product Reports

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Sigma

October 2025

Download ThoughtSpot product report

October 2025

Overview

Sigma is the next-generation of analytics for cloud data warehouses with a familiar spreadsheet-like interface that gives business experts the power to ask any question of their data no matter the query.

Sigma Computing

ThoughtSpot is a powerful business intelligence tool that allows easy searching and drilling into data. Its ad hoc exploration and query-based search features are highly valued, and it is easy to set up, stable, and scalable.

The solution is used for reporting purposes, self-service BI, and embedding into other applications for customers to do self-service analytics. It helps businesses with metrics, KPIs, and important insights by sourcing data from various sources into one golden source and visualizing it in an easy way for the business to consume. The pricing model is ideal, charging for data rather than the number of users.

Sample Customers

Snowflake, Fivetran ,Autodesk, Flowspace, Super League Gaming, Zumper, Clover, Volta, Olivela

Primary Capital Mortgage, Sterling Backcheck, RichRelevance, Rambus, Batteries Plus Bulbs