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Microsoft Dynamics 365 Customer Service vs Sage CRM comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
5.8
Microsoft Dynamics 365 Customer Service improves efficiency, reducing staffing costs by 10% and boosting customer satisfaction by 20%.
Sentiment score
8.0
Sage CRM offers high ROI with excellent accessibility and reporting, but some find its licensing costly compared to cheaper alternatives.
 

Customer Service

Sentiment score
4.5
Microsoft Dynamics 365 Customer Service is praised for helpful support but criticized for slow response times on complex issues.
Sentiment score
7.4
Sage CRM customer service is effective, with highly-rated support and helpful resources, though response times can vary.
When somebody is doing a ticketing system transition at an enterprise level, it is obviously a complex affair involving hundreds of people and tens of teams at various points in the transition or implementation life cycle.
Sr. Manager, Tmt Business Consulting (Focused On B2 B Tech Product Cos.) at a security firm with 11-50 employees
We are using local Microsoft partners, not Microsoft themselves.
Executive at Empowered Analytics
I would evaluate Microsoft tech support as an eight out of ten, as they are quite responsive.
Head, Customer Experience Business Partnering - Corporate at a financial services firm with 10,001+ employees
 

Scalability Issues

Sentiment score
7.0
Microsoft Dynamics 365 shines in scalability for large businesses, though licensing and integration limitations are noted by some users.
Sentiment score
6.7
Sage CRM is scalable, contingent on team configuration, supporting 80 to 105 users with high user scalability ratings.
 

Stability Issues

Sentiment score
8.0
Microsoft Dynamics 365 Customer Service is highly praised for stability, though users desire fewer updates and improved dashboards.
Sentiment score
8.4
Sage CRM is highly praised for its reliability and stability, with long-term users consistently rating it eight to nine out of ten.
 

Room For Improvement

Microsoft Dynamics 365 Customer Service needs improvements in UI, customization, integration, support, scalability, AI features, and documentation.
Sage CRM requires interface enhancements, faster support, better reporting, improved integrations, and updated features for modernization and efficiency.
More flexible rule-defining back ends that you can customize to your business context more closely than you can right now would be better.
Sr. Manager, Tmt Business Consulting (Focused On B2 B Tech Product Cos.) at a security firm with 11-50 employees
The solution could improve by providing internal scorecards for agents and much better staff ratings.
Executive at Empowered Analytics
The main area for improvement is the pricing model.
Head of Business Solutions at a pharma/biotech company with 1,001-5,000 employees
 

Setup Cost

Microsoft Dynamics 365 Customer Service offers competitive pricing, perceived as affordable for enterprises but costly for individual users.
Sage CRM is seen as cost-effective for enterprises but can be expensive, especially in Africa, with annual licensing fees.
We did our integration with sales automation and other tools internally, which incurred no additional costs beyond the standard licensing fees.
Executive at Empowered Analytics
The pricing is within the market range, but there is room for improvement.
Head of Business Solutions at a pharma/biotech company with 1,001-5,000 employees
 

Valuable Features

Microsoft Dynamics 365 Customer Service offers automation, integrations, and AI for efficient workflow management and improved customer satisfaction.
Sage CRM excels in customization, integration, and functionality, offering robust management, reporting, and scalability for enhanced customer and employee tracking.
It has a workflow feature and offers excellent automation capabilities that streamline our customer service.
Executive at Empowered Analytics
It is fully integrated and easily scalable with other Microsoft tools like Power BI, which is a great advantage.
Head of Business Solutions at a pharma/biotech company with 1,001-5,000 employees
You can integrate it easily with AI, Microsoft Copilot and Power Automate.
Sr. Manager, Tmt Business Consulting (Focused On B2 B Tech Product Cos.) at a security firm with 11-50 employees
 

Categories and Ranking

Microsoft Dynamics 365 Cust...
Ranking in CRM
13th
Average Rating
8.2
Reviews Sentiment
6.6
Number of Reviews
22
Ranking in other categories
No ranking in other categories
Sage CRM
Ranking in CRM
27th
Average Rating
7.8
Reviews Sentiment
7.1
Number of Reviews
8
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the CRM category, the mindshare of Microsoft Dynamics 365 Customer Service is 0.6%, down from 0.6% compared to the previous year. The mindshare of Sage CRM is 0.7%, up from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Market Share Distribution
ProductMarket Share (%)
Microsoft Dynamics 365 Customer Service0.6%
Sage CRM0.7%
Other98.7%
CRM
 

Featured Reviews

reviewer2245296 - PeerSpot reviewer
Sr. Manager, Tmt Business Consulting (Focused On B2 B Tech Product Cos.) at a security firm with 11-50 employees
Enterprise ticketing has streamlined high-volume customer issues and provides unified analytics
The place where you can define the rules is at the back end. That module, where you write the assignment rules or the skill set rules or prioritization rules, has very limited flexibility in these rules engines. More flexible rule-defining back ends that you can customize to your business context more closely than you can right now would be better. Customization for the information design in Microsoft Dynamics 365 Customer Service is needed. The foundational information that goes into service management comes as foundational information that you need to program into or load into the service management platform. Right now, you need to change the rules to load them in the format that is required, and this should not be happening. AI capabilities in Microsoft Dynamics 365 Customer Service are more focused on the productivity aspects and the backend aspects. It is not personalizing interactions. The CRM part is more where these kinds of front-end customer personalizations take place.
VK
Deputy Manager - IT at Nidec Corporation
Useful to access data anytime and helpful in generating reports quickly
Speaking about the product's ability to improve sales processes, I would say that even though the tool offers project management capabilities along with ERP functionalities, my company doesn't use it for project management or HR-related areas. My company majorly uses the tool for finance, logistics, and inventory control. I haven't had the need for my company to not integrate the tool with other products. Though my company uses the product separately, we can export Sage CRM into Excel, after which the data can be integrated with other software products. Though the tool can be integrated with other products, my company doesn't do it because Sage CRM is enough for us. The analytical reporting part of the business product is good. The analytical reporting part of the product is used for financial years, along with the profit and loss reports and inventory reports. For the sales part in our company, we use the analytical reports generated by the product to help the sales people in a region-wise, sales-wise and product-wise manner. In my company, one of the teams will be changing from Sage CRM to Microsoft Dynamics. I recommend the product to others who plan to use it, especially since it is a tool suitable for medium-sized companies and not for enterprise-sized businesses. Medium-sized companies can use the product since it is an economical and reliable tool. I rate the tool a nine out of ten.
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Top Industries

By visitors reading reviews
Manufacturing Company
13%
Financial Services Firm
12%
Government
7%
Computer Software Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise3
Large Enterprise7
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise3
Large Enterprise2
 

Questions from the Community

What is your experience regarding pricing and costs for Microsoft Dynamics 365 Customer Service?
The pricing is within the market range, but there is room for improvement. I have annual subscriptions.
What needs improvement with Microsoft Dynamics 365 Customer Service?
With the integration of AI, it has become a game changer. Currently, we do not look forward to any new features, as we are satisfied at the moment. However, it is possible we might develop other re...
What do you like most about Sage CRM?
The solution's technical support is fast to respond.
What needs improvement with Sage CRM?
The product could be improved by modernizing the charts and analytics. Additionally, the export features and interactivity of the charts need enhancement.
 

Overview

 

Sample Customers

Information Not Available
Avis, Fuji Xerox, Formula 1
Find out what your peers are saying about Microsoft Dynamics 365 Customer Service vs. Sage CRM and other solutions. Updated: December 2025.
881,114 professionals have used our research since 2012.