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Magic xpa Application Platform vs Microsoft Azure App Service comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 4, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Magic xpa Application Platform
Ranking in Mobile Development Platforms
10th
Average Rating
8.6
Reviews Sentiment
7.0
Number of Reviews
10
Ranking in other categories
Application Server (8th), Application Infrastructure (14th)
Microsoft Azure App Service
Ranking in Mobile Development Platforms
4th
Average Rating
8.4
Reviews Sentiment
6.8
Number of Reviews
50
Ranking in other categories
Rapid Application Development Software (7th)
 

Mindshare comparison

As of September 2025, in the Mobile Development Platforms category, the mindshare of Magic xpa Application Platform is 3.8%, up from 2.7% compared to the previous year. The mindshare of Microsoft Azure App Service is 4.6%, up from 2.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Mobile Development Platforms Market Share Distribution
ProductMarket Share (%)
Microsoft Azure App Service4.6%
Magic xpa Application Platform3.8%
Other91.6%
Mobile Development Platforms
 

Featured Reviews

Mylsamy T. - PeerSpot reviewer
Enables us to develop more than 90 applications in-house, which are used across our organization
It's a bit difficult to work with purely web-based applications to get the data and display it. There have been a few times when the connection was disconnected between the server and your browser. The connectivity on browser-built applications needs to be improved. The mobile application development could be easier. They could include different external applications, like finger sensors. I'm not sure whether it's in version 3.8 or not.
AntonioNascimento - PeerSpot reviewer
Seamless integration and application hosting enabled through versatile service
When using a Linux App Service or containerized App Services, the logging is not as good as when using the Windows version. The Linux App Service should be more user-friendly, focusing on logging, troubleshooting, and similar features. With Microsoft Azure App Service, it is more difficult with Linux or other container solutions because there are many options. When creating an App Service, you can create it as Linux or Windows. After that, you can choose some stack or use Docker to container. When using Linux with container, the logging functionality is not as robust.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Being able to make changes to existing programs to comply with last minute changes in requirements, and/or being able to fix, test, review, and deploy new code in a manner of hours instead of days, definitely gives us a huge advantage over our competitors and this is only possible thanks to Magic’s speed of programming."
"The best feature of Magic is the development time. The time it takes to develop something is incredibly fast if you compare Magic with, for example, Java."
"Without the need to compile code, the time spent in the development cycle is greatly reduced, allowing the programmer to test modifications to a program immediately after they have been saved."
"Magic’s Database Gateway allows the logic of the program to be isolated from the underlying database. This provides the flexibility not only to move existing programs to different database environments without the need to change the logic in the program but also allows the programmer access to different databases without the need to know how to "talk" to them."
"xpa gives us a fast development speed."
"Magic is rapid, it's a tool which we use to develop, change and maintain our programs. xpa has a lot more features onboard and it gives us the opportunity to do such things so that we can easily adapt and maintain our programs. It gives certain benefits to stay with our customers and the market."
"Magic’s unique approach to development ensures that the programmer stays focused on the objective of the program (i.e. display all customers in California), instead of the repetitive tasks that surround it (i.e. connect to database, open customers table, create the query to retrieve records within the specified criteria, fetch the result of the query, connect it to a data grid, etc.)."
"The solution makes the managing and adapting of the software very easy."
"The feature I find most valuable is the 'Diagnose and Solve problem' function. This not only allows us to fix a problem, but also to generate analytics on why the issue occurred."
"Microsoft Azure App Service is an easy way to host applications and web applications, and it is very straightforward to automate the deploying and configure, making it very easy and useful."
"Overall, I would rate Microsoft Azure App Service as nine out of ten."
"The integration works smoothly once you understand the process."
"The product's initial setup phase is fast, and creating a new component and starting is easy."
"The most valuable features of this solution are the easy deployment, the scalability, and the Azure maintenance."
"The program is stable and we've had no technical issues so far."
"Azure data factory is a good tool."
 

Cons

"There is room for improvement in Magic's marketing and licensing. I would like to see more integration of web functionality."
"The user interface could be improved to be more friendly for developers."
"Magic has a tradition, when it adds new technologies/features to the Magic development tool, to provide either no documentation or documentation that does not provide an organized approach for bringing this new technology/feature to experienced Magic programmers."
"When you have several tasks, you open a screen in a task in developing mode, and you don't see the parent screens. Debugging lacks the effects to solve problems. You have to do it first in a kind of studio. Then you have to be sure that you can do it in Magic because there is almost nothing to debug it. It's practically impossible to debug. You have to be sure before you put your snippets."
"The Android environment is missing a number of functions for file/folder manipulation, sending receiving text messages (SMS) and the menuing options are limited. For now, it is left to the developer to write his/her own Java functions to include in the APK."
"I would like to see a spell checker included with optional language support. Currently, this has to be purchased from a third-party."
"The ability to display page up, page down, top and bottom buttons along the scroll bar would make my mouse-reliant customers happy."
"Support is very bad."
"Lacking somewhat in template data flows."
"In terms of room for improvement, ease of deployment would be an area that needs some focus. Azure does provide out-of-the-box deployment features, but I found that deploying to an App Service instance can be better in terms of more tools that could be available to perform a deployment."
"Microsoft Azure App Service could improve by having better integration and connectivity with other platforms. The solution has good integration with other large companies' solutions but there are smaller service platforms companies where there could be integrated better."
"The main problem is that it's overwhelming. Finding the best practices and the optimal way to implement something is always challenging."
"Microsoft Azure App Service could be improved in various application functions, as we have a need for improvement after monitoring and diagnosing each application."
"If you're on the cloud, you just get a web interface without much detail for additional configuration or the authority to configure the root or system-level configuration."
"The most valuable feature I find in Azure App Service is Microsoft Teams, as it is embedded within Office 365 and integrated with SharePoint."
"Having a surplus of tutorials from Microsoft, rather than relying solely on documentation or features from other sources like YouTube, can be beneficial."
 

Pricing and Cost Advice

"The licensing cost varies because nowadays Magic has tailor-made offerings for clients. I think the solution is worth the money."
"Magic is not the cheapest IDE out there. If you are considering Magic xpa, you should do a cost-benefit analysis to feel comfortable with your decision. The Magic sales staff is very helpful in providing pricing."
"There are different licenses, we have the application and the online application. There are two different licenses for two different program sites for the Magic xpa Application Platform."
"It's not cheap. The licenses are not cheap. Not at all. They cost much money. There are other tools with free licenses but Magic asks for a lot of money."
"The main problem with the Magic xpa Application Platform is pricing. You have to pay a lot of money for development, and you also have to pay a lot for the deployments and runtime, while in most competitors, you have to pay a lot for one of the two and not both."
"The cost for developers is high because you have to pay for licenses as well as runtime."
"My clients have to purchase additional licenses in order to use what I built. It's not a fair approach."
"The licensing is too costly."
"The product is not expensive. The tool's price is okay for all of the benefits you get from the solution."
"The pricing for Microsoft Azure App Service is per hour, and you're billed per hour, and it depends on the plan you're using. Each plan can host up to a minimum of four to eight applications at a time, so the pricing is quite okay with how I use Microsoft Azure App Service currently, but with the little testing I've done, I saw that some other regions tend to be costlier than others. If the same SLE is delivered for all services, there should be a way to make the prices parallel across regions. Having more transparent pricing for Microsoft Azure App Service would give customers more comfort."
"The price of the support could improve. It is expensive."
"Where there are different customer sizes, some customers consume $5,000 US dollars per month. I have some customers who pay and consume more than $20,000 US dollars per month, for example. It is determined by customer sizes and requirements, which vary from month to month."
"On a scale of one to five, with one being expensive and five being competitive, I would rate this solution as a four."
"As you move up the license tiers it becomes expensive."
"The price of the solution is high overall."
"The pricing model of Microsoft Azure App Service could be made more clear. There is a scale and range and it can be complicated and convoluted. Some simplification is needed."
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Top Industries

By visitors reading reviews
Computer Software Company
13%
Financial Services Firm
12%
Manufacturing Company
10%
Insurance Company
8%
Computer Software Company
11%
Financial Services Firm
11%
Government
8%
Comms Service Provider
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise2
Large Enterprise1
By reviewers
Company SizeCount
Small Business12
Midsize Enterprise6
Large Enterprise33
 

Questions from the Community

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Would you choose Microsoft Azure App Service or PowerApps?
Microsoft Azure App Service is helpful if you need to set up temporary servers for customers to run their programs in locations that other cloud providers do not cater to. When servers are closer t...
Do you recommend Microsoft Azure App Service?
I highly recommend Microsoft Azure. We have been using it for nearly four years. We mostly use it for creating and maintaining websites, such as content management systems like WordPress sites, whi...
What do you like most about Microsoft Azure App Service?
One valuable feature of Azure App Service for us is its integration with Azure DevOps, which we heavily rely on in our development process.
 

Also Known As

uniPaaS
Azure App Service, MS Azure App Service
 

Overview

 

Sample Customers

ADD, Cape plc, Adecco, Kuno Kinzoku Industry Co., GE Capital, Dove Tree, CBS Outdoor, Paris-Nord Villepinte Exhibition Center, Allstate Life Insurance Company, Titan Software Systems
Real Madrid, Absolut, AccuWeather, Heineken, NBC News, Paramount
Find out what your peers are saying about Magic xpa Application Platform vs. Microsoft Azure App Service and other solutions. Updated: September 2025.
867,370 professionals have used our research since 2012.