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Informatica Intelligent Data Management Cloud (IDMC) vs SAP Master Data Governance vs Semarchy xDM comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

Data Management Platforms (DMP) Market Share Distribution
ProductMarket Share (%)
Informatica Intelligent Data Management Cloud (IDMC)14.1%
Palantir Foundry25.9%
Adobe Audience Manager6.2%
Other53.8%
Data Management Platforms (DMP)
Master Data Management (MDM) Software Market Share Distribution
ProductMarket Share (%)
SAP Master Data Governance21.6%
Microsoft MDS13.0%
TIBCO EBX12.6%
Other52.8%
Master Data Management (MDM) Software
Master Data Management (MDM) Software Market Share Distribution
ProductMarket Share (%)
Semarchy xDM8.2%
SAP Master Data Governance21.6%
Microsoft MDS13.0%
Other57.2%
Master Data Management (MDM) Software
 

Featured Reviews

SaurabhGaonshindhe - PeerSpot reviewer
Modular structure and AI features stream new reporting processes
One of my clients has a requirement; they want to integrate metadata into the process, which means, for example, if I just want to implement a new field into my database, that field needs to be reflected throughout, let's say, 200 mappings. This highlights the need for a data-driven approach. My experience with technical support from Informatica is quite interesting; I would rate it as nine out of ten for Informatica PowerCenter kind of products or the Informatica integration products, because my team can do some hands-on using their free licenses or one-month kind of products. However, for products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point.
UdayReddy - PeerSpot reviewer
Detailed technical support and data integration capabilities create seamless user experience
Regarding SAP Master Data Governance, there is significant room for improvement particularly concerning the replication types. For example, when a vendor master is created in Ariba and a request is submitted from the Ariba system, SAP Ariba directs it to MDG. MDG verifies the details entirely through PI/PO or CPI. Once MDG verifies the data, the request is submitted to the S/4HANA system, the target. After a final approval at all levels, the vendor number is generated, and the vendor code gets passed from source to target system. This number is available in both the Ariba integration in the systems and in SAP BPT code, as well as the S/4HANA system.
Syed-Hasan - PeerSpot reviewer
Quick MVP development facilitated by low-code data management
Semarchy xDM's unique selling point is its quick turnover time, allowing for the rapid development of a proof of concept or minimum viable product. Its low-code approach, essentially a wrapper for SQL, enables easy and quick development. The core features include validation business rules, deduplication, merging, and consolidation from multiple sources.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"This is where I think MDM shines - with its strong fuzzy matching algorithm. This is the essence of Informatica MDM. Based on these results, I can write our match conditions and then perform the corresponding data management activities."
"The Provisioning tool is something that is really handy for everyone. It is my pick as the best feature."
"The support is very good."
"The most valuable features of Informatica MDM are it is cloud-enabled and has all the elements that are supposed to have in terms of MDM as a solution. All the features that are there. It is very well-integrated with any of the SAP and non-SAP applications. It is quite user-friendly. The user experience that you receive in Informatica MDM is quite good."
"It is a highly scalable solution."
"Data integration is the most valuable feature. The ability to connect to any of the sources and enterprise applications makes our lives easier."
"Multifeatured and easily scalable data catalog, with good data domain discovery and data profiling features."
"The solution offers good data governance."
"The main purpose of SAP Master Data Governance is maintaining a single source of truth for enterprise data, and it helps a lot and works quite well."
"It is a stable solution...The initial setup of SAP Master Data Governance is very easy."
"This is an all-around good product."
"I am satisfied with the solution's customer service."
"The data capturing and data governance features are valuable."
"SAP is a closed tool. Integrating with it requires a lot of effort and money. It is also very expensive and not flexible."
"Validates all aspects from security to authorization and authentication."
"We've managed tens of thousands of updates within 30 to 60 minutes, and we can also replicate these changes to all connected systems."
"Semarchy xDM's unique selling point is its quick turnover time, allowing for the rapid development of a proof of concept or minimum viable product."
"Their documentation is excellent."
"The flexibility of Semarchy xDM allows for possible deployment on-premises, in the cloud, or both."
 

Cons

"Its look and feel needs improvement. It has a lousy look and feel. Informatica PIM is designed specifically for the retail industry. They need to make sure that it is also applicable to all the other industries and verticals."
"Informatica Axon needs more integration connectors so that it can connect to systems and different kinds of datasets."
"Informatica's issue is the licensing. Right now, there are a lot of new gen MDMs that are offering a lot in a single licensing model."
"It would be great if the cloud version could match the full range of capabilities available on-premise."
"Informatica Axon's response times and certain aspects of the admin panel could be enhanced for better usability."
"The GUI needs to be a little more user-friendly and appealing."
"We haven't had many technical issues. We don't use all of the components of the tool that are more complex and error-prone."
"Informatica Axon does not provide complete transparency about the level of detailing you need and the logic used in ETL."
"RiverFront is a more modern and cost-effective solution compared to MDG. It is flexible and designed to handle big data, which MDG does not support well."
"Lacks some features that are available in other solutions."
"The UI could improve by being more neat and clean. Sometimes users find it difficult to use it."
"The user interface is not user-friendly."
"The documentation provided for the MDG extensions by Utopia could be improved."
"The user experience can be improved."
"There is no clarity and direction on how to manage bills of materials (BOMs) or routing in MDG."
"It does not ensure data matches after system upgrades."
"There is room for improvement in terms of local support."
"They need to make the workflow more enhanced or dynamic in its functionality."
"There is room for improvement in the developer experience, particularly for those who are SQL proficient, as having more direct access would be beneficial."
 

Pricing and Cost Advice

"Informatica MDM recently changed its pricing model. It's usage-based but I don't have much insight into the current pricing."
"It's a very expensive solution"
"Comparatively, their prices are a little bit too high."
"You can purchase licenses for this solution at different intervals. For example, annually or every three years. They recently changed their terms for licensing and now it is more flexible."
"Informatica Axon is a costly solution. I rate Informatica Axon a four out of ten for its pricing."
"It's an expensive solution."
"I rate the product's pricing a five on a scale of one to ten, where one is cheap and ten is expensive."
"My understanding is that Informatica is quite expensive compare to other tools that are available in the market."
"SAP Master Data Governance is an expensive product."
"I rate the tool's pricing a seven out of ten."
"The pricing is a bit too high."
"We have an enterprise license. The whole SAP landscape pricing model is based on the number of users, and the number of transactions. The price could be better, there is always room for improvement in the price."
"The licensing cost is reasonable."
"The cloud solution is subscription-based, it is paid monthly or quarterly. If the solution is on-premises, it is a one-time fee. As far as I am aware there are no additional costs."
"The solution is costly."
"SAP Master Data Governance is a licensed product. While there might be no upfront cost for the MDG component itself, you still need to pay for user authorizations."
Information not available
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Top Industries

By visitors reading reviews
Financial Services Firm
16%
Computer Software Company
10%
Manufacturing Company
10%
Insurance Company
7%
Manufacturing Company
13%
Computer Software Company
10%
Energy/Utilities Company
9%
Financial Services Firm
9%
Computer Software Company
15%
Financial Services Firm
13%
Retailer
9%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business42
Midsize Enterprise24
Large Enterprise134
By reviewers
Company SizeCount
Small Business3
Midsize Enterprise5
Large Enterprise21
No data available
 

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transfor...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead r...
What do you like most about SAP Master Data Governance?
We've managed tens of thousands of updates within 30 to 60 minutes, and we can also replicate these changes to all co...
What is your experience regarding pricing and costs for SAP Master Data Governance?
The challenge with SAP MDG is not only the cost but the resources. The skills required are niche in the market, and w...
What needs improvement with SAP Master Data Governance?
I don't see any disadvantages or areas for improvement that I can think of, to be honest. It's sometimes challenging ...
What is your experience regarding pricing and costs for Semarchy xDM?
The pricing model is based on the number of golden records. It is considered reasonable to good compared to other pro...
What needs improvement with Semarchy xDM?
There is room for improvement in the developer experience, particularly for those who are SQL proficient, as having m...
What is your primary use case for Semarchy xDM?
The primary use case of Semarchy xDM is as a data management tool, specifically for master data management and refere...
 

Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration
SAP MDG
Semarchy Intelligent MDM
 

Overview

 

Sample Customers

The Travel Company, Carbonite
Convergent IS, CHIO Aachen, Dell, Hamburg Port Authority (HPA), City of Boston, Mozzart, Mitsui Knowledge Industry (MKI), AOK Bundesverband, eBay
DiamondStream, Oakley, Araymond, EBU/Eurovision, Groupe Roullier, BOSE, Chipotle Mexican Grill, Putnam Investments, BAE Systems, Mundi Pharma, Merck, Elsevier, CMA CGM
Find out what your peers are saying about Palantir, Informatica, Cohesity and others in Data Management Platforms (DMP). Updated: August 2025.
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