Fivetran vs SAS Viya Platform comparison

Fivetran and SAS are both solutions in the Data Integration category. Fivetran is ranked #14 with an average rating of 8.3, while SAS is ranked #46 with an average rating of 8.0. Fivetran holds a 1.8% mindshare in DI, compared to SAS’s 0.3% mindshare. Additionally, 90% of Fivetran users are willing to recommend the solution, compared to 100% of SAS users who would recommend it.

Fivetran

Read 29 Fivetran reviews

6,307 Views
3,973 Comparison Views

90% willing to recommend

SAS Viya Platform

Read 9 SAS Viya Platform reviews

1,752 Views
473 Comparison Views

100% willing to recommend

Fivetran

SAS Viya Platform

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between Fivetran and SAS Viya Platform based on real PeerSpot user reviews.

Find out in this report how the two Data Integration solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.

To learn more, read our detailed Fivetran vs. SAS Viya Platform Report (Updated: April 2026).

Buyer's Guide

Fivetran vs. SAS Viya Platform

April 2026

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Helped 894,738 peers since 2012

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Fivetran

Ranking in Data Integration

14th

Average Rating

8.2

Reviews Sentiment

6.8

Number of Reviews

Ranking in other categories

Data Replication (3rd), Cloud Data Integration (9th)

SAS Viya Platform

Ranking in Data Integration

46th

Average Rating

8.4

Reviews Sentiment

5.4

Number of Reviews

Ranking in other categories

Data Quality (21st), Data Governance (30th), Data Management Platforms (DMP) (8th)

Mindshare comparison

As of May 2026, in the Data Integration category, the mindshare of Fivetran is 1.8%, down from 2.3% compared to the previous year. The mindshare of SAS Viya Platform is 0.3%. It is calculated based on PeerSpot user engagement data.

Data Integration Mindshare Distribution
Product	Mindshare (%)
Fivetran	1.8%
SAS Viya Platform	0.3%
Other	97.9%

Data Integration

Featured Reviews

Hafiz Usman

Team Lead Data Engineer at Data Pilot

Has accelerated data integration workflows and supports seamless development of custom connectors

I've worked extensively with Fivetran, mainly used for extraction purposes, and I've worked with the transformation element in it as well. Fivetran not only has built-in connectors but also provides SDK connectors, allowing us to develop our own connectors in an easy manner. I don't have to write raw Python scripts or dumping scripts; it offers straightforward examples and guidelines, making it much simpler to develop custom connectors inside Fivetran. We've been able to develop many custom connectors as well, which is unique and beneficial for having everything centralized instead of having those connectors located elsewhere. One of the best features by Fivetran is its clean, simple, and intuitive UI. It includes a transformation section where I can deploy my DBT queries and scripts. It also supplies good tracking capabilities for billing estimates and user permissions, allowing for customization to the desired level. The number of connectors it has remains a standout feature, and within connectors, the options available are very helpful. Although it sometimes appears static due to its built-in nature, it offers good flexibility for data transformation and caching, which I appreciate because it saves us extensive script-writing time.

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Khushal Jdai

Assistant Manager Data Analytics (WFM) at Johari Digital Healthcare Limited

Modern analytics has transformed large data into faster insights and streamlined reporting

There are some areas of improvement I would mention regarding SAS Viya Platform. New users may find it complex initially, as its learning curve can be steep. Understanding CAS and different components is very challenging for a new user. The cost is also quite high; SAS Viya Platform via SaaS can be expensive compared to some open-source or other cloud alternatives. There are also some limitations in Visual Analytics. While it is easy to use, it could be more flexible compared to Power BI or Tableau. These are the main improvement areas where SAS Viya Platform should focus. I would add some additional pointers about needed improvements in SAS Viya Platform. Regarding customer support, it is good, but the response time for complex issues can sometimes be slower than expected. The documentation and learning resources are not very beginner-friendly, making it challenging for beginners to navigate. Regarding integration, it could be smoother with Databricks, Snowflake, and Power BI, but it is more complex than it should be. Since updates are automatic, users are sometimes not fully aware of changes or new features that are being updated, as compared to Power BI, which publishes updates on its website. SAS Viya Platform should work on these aspects.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution is stable. We've never faced any stability issues."

"The product has some seamless connectors, which are readily available."

"The general data ingestion is valuable. It's used for a lot of data. It provides about 90% of the data we use in our data warehouse without needing data engineering."

"There's the general feature of the platform where it just makes it very easy to integrate different things, but I would say a specific difference is their integration of DBT,."

"It is easy for users to get accustomed to the tool due to its gentle learning curve and clear error transparency."

"It has improved the way our organization functions."

"The compare feature is the most valuable piece of it."

"Fivetran's most valuable feature is replication."

More Fivetran pros

"SAS Viya Platform is a very advanced platform at the current time, and I recommend using SAS Viya Platform for all data visualization, data analysis, and statistical analysis."

"In my experience, the best feature of SAS Viya Platform is that it is very quick in doing the analysis, does the job very quickly and very well without any issues, and I was able to do multiple analyses at the same time."

"Eliminating the need for separate visualization tools has greatly affected my team's workflow because it is just one integrated tool, one integrated platform."

"Using SAS Viya Platform, I saw approximately a thirty to forty percent reduction in data processing time due to CAS in-memory computing, and I also reduced manual reporting efforts by approximately forty to fifty percent through automation and self-service dashboards, which definitely saved resources for my organization."

"Using SAS Viya Platform allows my organization to conduct advanced statistical tests, present data in better ways with efficient and good graphical representation, and this helps my company grow more."

"SAS Viya Platform is a great tool for our data analytics purpose, particularly how data profiling stands out compared to other tools impressed me."

"Since starting to work with SAS Viya Platform, the positive impact we have seen includes improvements in distributing data sets for better analytics and machine learning."

"SAS Viya Platform has positively impacted my organization by saving time compared to when we were using SAS 9.4, as we can now work on two to three projects simultaneously within one hour, which is a significant improvement."

More SAS Viya Platform pros

Cons

"HVR Software's technical support could be improved. Whenever we log a case, the response that we get from the support is a bit delayed."

"Fivetran should add more connectors because its competitors, like Airbyte, have more connectors."

"More connectors are needed for exotic, popular, and rising star portals."

"It should have a few more monitoring functionalities."

"I would like for them to incorporate additional transformations. A valuable aspect of the product is that it does inflight transformations and that could be expanded."

"Fivetran is very expensive for data sources with a lot of rows, such as email data. I would like to see cheaper pricing for data sources like that."

"The biggest area for improvement is in customization, particularly in how Fivetran socializes its tools."

"The environment must be more development-friendly."

More Fivetran cons

"I think SAS Viya Platform could be improved as it is a little bit limited; for instance, you have to purchase specific features such as charts and quality control, so it is not a full analytics product."

"The cost is also quite high; SAS Viya Platform via SaaS can be expensive compared to some open-source or other cloud alternatives."

"I sometimes experienced downtime with SAS Viya Platform, but the SAS support team helped."

"I rate it a nine because for a fresher, the platform might not be entirely intuitive."

"I would advise others looking into using SAS Viya Platform to go ahead if their budget allows."

"On the SAS compute server, the platform sometimes gets stuck or lags, which could be improved in SAS Viya Platform."

"SAS Viya Platform has a bit of a learning curve. It was not easy to start with."

"I have one complaint about SAS Viya Platform: it offers so many options in each application that someone new who is not familiar with SAS functionality might have trouble, as the learning curve can be very hard for a new learner."

Pricing and Cost Advice

"Fivetran is very expensive, and its database-driven pricing model is outdated."

"In the first year, we were given a very good discount. It was approximately 20,000 Euros per year. In the third year, we purchased credit for two years and the price was 33,000 Euros per year."

"I would say they're a little bit on the expensive side, and their contract process is not particularly good, but there is a lot of potential flexibility."

"I can't give exact amounts because that's based on usage, but it's more expensive than some of its competitors."

"I've heard that the license for HVR is a bit costly compared to its competitors, but since it's reliable and efficient, I think the customer shouldn't be bothered about the cost."

"The licensing costs are extremely high for the usage of somebody who has one GB or two GB of usage per day for real-time traffic. There are many other players in the market which are similarly priced or competitively priced. On average per month, it used to come around 12,000-15,000 USD, which is very high."

"I don't have the exact information, but I know it is high, and it is on a yearly basis. There is no additional cost for what we're doing. We're always open to doing things cheaper, so we might potentially implement a different solution."

"When you have a lot of workflows and complex use cases, pricing goes down as you use it more."

More Fivetran pricing and cost advice

Information not available

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Top Industries

By visitors reading reviews

Financial Services Firm

11%

Computer Software Company

10%

Manufacturing Company

Healthcare Company

Construction Company

31%

Manufacturing Company

11%

Healthcare Company

11%

Comms Service Provider

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	10
Midsize Enterprise	7
Large Enterprise	16

By reviewers
Company Size	Count
Small Business	2
Midsize Enterprise	5
Large Enterprise	3

Questions from the Community

What's the deal with the HVR software acquisition?

As a user of HVR Software I followed this deal closely. Fivetran is apparently trying to establish more in its sector and by buying an already established data replication software, they become som...

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Does HVR Software provide reliable insights?

I honestly can't think of another data replication software that can give you better statistics and insight than HVR Software. There's the feature for topology and statistics and both of them can ...

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How much traffic can HVR Software handle?

As someone who works at a company where a high volume of information is replicated and has tried several data replication softwares, I can tell you that you're looking at the right one. HVR Softwar...

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What is your experience regarding pricing and costs for SAS Viya Platform?

My experience with pricing, setup cost, and licensing for SAS Viya Platform was smooth. I did not have any hiccups, and I do not have a say on the pricing.

See all answers

What needs improvement with SAS Viya Platform?

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What is your primary use case for SAS Viya Platform?

My main use cases are data analytics, reporting, and data transformation. It helps in handling large data sets efficiently using CAS, which is an in-memory processing engine. My primary use case is...

See all answers

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Product Reports

Buyer's Guide

Fivetran

May 2026

Download Fivetran product report

Buyer's Guide

Data Management Platforms (DMP)

April 2026

Download SAS Viya Platform product report

Overview

Fivetran offers a seamless, scalable data integration platform with strong connectors and real-time synchronization. Tailored for managing ETL workflows and integrating with DBT, it appeals to organizations seeking efficient data management.

Fivetran distinguishes itself through its intuitive interface and extensive scalability, allowing businesses to manage entire ETL workflows seamlessly. Its robust connectors ensure smooth integration with multiple data sources, while transparent logging and minimal coding requirements enhance accessibility. With real-time data synchronization, organizations benefit from up-to-date insights for analytics and engineering purposes. While some users point out areas for improvement like better documentation and expanded integration options, Fivetran remains a cherished tool for centralizing data in data warehouses such as supporting change data capture, migrations, and synchronizations from systems like Salesforce, NetSuite, and Google Analytics. Operating within an ELT framework, it empowers businesses to streamline data processes without complex extraction logic.

What are the key features of Fivetran?

Ease of Use: Intuitive platform minimizing setup complexity
Scalability: Adapt to growing data needs efficiently
Powerful Connectors: Seamless integration with diverse data sources
Real-Time Synchronization: Instant data updates supporting timely insights
DBT Integration: Simplifies transformations within ETL workflows
Transparent Logging: Provides clear visibility into operations

Which benefits can users expect in reviews?

Cost-Effective Scalability: Manage increased data without significant financial impact
Minimal Coding: Reduces technical barriers enhancing accessibility
Comprehensive Data Management: Centralizes diverse data streams effectively
Timely Analytics: Real-time updates foster actionable insights
Streamlined Workflow Management: Efficiently handles complex ETL processes

In industry-specific implementation, Fivetran is integral for businesses requiring robust data integration to power analytics. Retailers utilize it to consolidate e-commerce data for sales insights, while finance firms rely on its capabilities to merge financial data for reporting. In the tech sector, it supports engineering teams by providing a reliable data pipeline that fuels app development and performance monitoring.

Fivetran

SAS Viya Platform is an advanced data management and analytics tool designed to deliver powerful insights and foster collaboration across teams. It provides flexible and scalable solutions for data analysis, perfect for tech-savvy professionals seeking robust analytics capabilities.

SAS Viya Platform enhances data-driven decisions with its cloud-enabled analytics capabilities. By supporting open-source integration and visual data manipulation, it caters to a diverse range of analytical needs. Its innovative approach to machine learning and AI streamlines operations, helping companies achieve efficient data utilization strategies across departments. Offering robust technical support, it facilitates seamless implementation and rapid adoption, making it ideal for informed analytics exploration.

What are the key features of SAS Viya Platform?

Open Integration: Easily integrates with open-source tools, enhancing adaptability and flexibility.
Scalable Architecture: Designed for easy scalability to accommodate growing data needs.
Machine Learning Capabilities: Offers innovative machine learning tools for enhanced predictive analytics.
Visual Data Exploration: Provides intuitive visual interfaces for comprehensive data analysis.
Robust Security: Ensures data protection with advanced security measures.

What benefits or ROI should users look for in reviews?

Enhanced Efficiency: Increases operational efficiency with streamlined data processes and workflows.
Cost-Effective Scalability: Lowers costs by offering flexible and scalable solutions.
Comprehensive Support: Offers extensive technical support for smooth adoption and use.
Improved Decision-Making: Provides deep insights that inform strategic decisions.
Data-Driven Innovation: Encourages innovative approaches in analytics through powerful tools.

SAS Viya Platform is widely adopted across industries like banking, healthcare, and retail, offering tailored analytics solutions to address industry-specific challenges. In healthcare, for instance, it streamlines patient data insights, while in banking, it optimizes fraud detection processes. In retail, it enhances customer experience analytics, demonstrating its versatile application.

SAS

Sample Customers

Autodesk, Condé Nast, JetBlue, Morgan Stanley, OpenAI, LVMH, Pfizer, Verizon, SpotifyNational Australia Bank, Saks, Cemex, Okta, Dropbox, Pitney Bowes, World Fuel Services,Lufthansa, AutoZone, ASICS, ASOS, Coupa, Databricks, Hermes, New Relic, Intercom,Canva, Honeywell, Square, DocuSign, Nandos, Oldcastle Infrastructure

Information Not Available

Buyer's Guide

Fivetran vs. SAS Viya Platform

April 2026

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