Try our new research platform with insights from 80,000+ expert users

ETL Solutions Transformation Manager vs Fivetran vs Informatica PowerCenter comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of October 2025, in the Data Integration category, the mindshare of ETL Solutions Transformation Manager is 0.5%, up from 0.2% compared to the previous year. The mindshare of Fivetran is 2.0%, down from 2.1% compared to the previous year. The mindshare of Informatica PowerCenter is 6.0%, down from 11.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Integration Market Share Distribution
ProductMarket Share (%)
Informatica PowerCenter6.0%
Fivetran2.0%
ETL Solutions Transformation Manager0.5%
Other91.5%
Data Integration
 

Featured Reviews

Vijayraj Amin - PeerSpot reviewer
User-friendly and accessible for anyone with computer knowledge and logical thinking
There is room for improvement in the solution's visualization tool. Currently, it provides basic reports and the ability to create graphs and dashboards, but I'm looking forward to more robust analytics. The plan is to enhance this feature in 2024, around Q2 or Q3, which would save us from relying on external tools like Power BI for insights.
Vigneswar Jeyaraj - PeerSpot reviewer
Real-time data replication and integration streamline processes and enhance productivity
The most valuable feature of Fivetran so far is the data replication. The real-time data replication is what I see best in the market where it reduces the overhead of customers needing to maintain the pipeline. Even when an error occurs, it automatically tries to solve the issue without manual interaction needed. The effectiveness of Fivetran's pre-built connectors in enhancing my customer's productivity is significant because everything is easily configurable. The documentation is very clear, so there's no difficulty in finding the necessary steps. Everything is pre-documented. The pre-built connectors that are available are excellent. Most functionalities are covered, and in most cases, it works according to expectations.
Garima Goel - PeerSpot reviewer
Has supported complex data pipeline creation but performance tuning and monitoring responsiveness need improvement
Sometimes, I see various performance issues with Informatica PowerCenter, including caching concerns, whether it's a joiner transformation or other transformations, so I believe the team can enhance the performance perspectives of these transformations. Additionally, sometimes the Informatica Monitor hangs or takes time to open the current run or logs, which the team can also look into. Informatica is transitioning to cloud solutions and discontinuing on-premise support after 2026, so when we discuss Informatica Cloud and its support, it becomes quite expensive for the organization compared to peers such as SnapLogic or Netezza, which offer lower pricing. Informatica Cloud Intelligence's pricing is notably high.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"It is a reliable solution."
"It is among the best, even if not widely known."
"Back in the day, we could only get reports and analyze what happened after the fact, but today now we can generate real-time insights. Transformation Manager feeds your data science projects. We generate models and then give them to the clients, so they can come up with real-time predictions and recommendations in addition to reporting."
"The product has some seamless connectors, which are readily available."
"The simplicity of the solution is its valuable feature."
"Making the decision to implement Fivetran was supported by the fact that they have better connectors than other competitors."
"The ease of usability is the most valuable feature. It's very easy and quick to set up. It also has a central hub as opposed to GoldenGate which is one direct interface. For GoldenGate I would have needed three interfaces whereas with HVR I have a central interface that manages everything."
"The general data ingestion is valuable. It's used for a lot of data. It provides about 90% of the data we use in our data warehouse without needing data engineering."
"SysTrack load is the best feature."
"It is easy for users to get accustomed to the tool due to its gentle learning curve and clear error transparency."
"It is not like a traditional ETL, but it gives quite a lot of flexibility."
"Can manage a huge quantity of data and provide reliability."
"The most valuable aspects of Informatica PowerCenter are the many features, ease of use, and user-friendliness."
"It has good standard features for ETL development."
"It is an excellent ETL tool."
"The support is valuable. There are also open-source ETL products, which work very well, but there is no support. When we face a production problem, being able to get support is valuable, and it brings efficiency. With an open-source solution, we can't engage anyone to resolve the problem as quickly as possible."
"It provides everything I need. Nothing is missing. PowerCenter is a good tool for on-premise databases."
"The most valuable features of Informatica PowerCenter are the ease of use, and development, and is simple to find resources."
"Informatica PowerCenter is a very good ETL tool."
 

Cons

"There is room for improvement in the solution's visualization tool."
"They should build a functional architecture based on queuing."
"Transformation Manager reporting could be better. There are better options for reporting tools these days. We use Microsoft BI sometimes, but Tableau is becoming too expensive. Microsoft BI's visualization features are maturing."
"In our case, we ultimately did not end up using Fivetran because we were able to do custom connects at a lower cost compared to Fivetran. From a cost perspective, if the number of connectors is lesser, then Fivetran is not the most cost-efficient option."
"I would like for them to incorporate additional transformations. A valuable aspect of the product is that it does inflight transformations and that could be expanded."
"Some of the pain points we're looking at are trying to integrate some of the items in the Microsoft stack, so SharePoint and Excel, and then some of the newer Azure services."
"Their pricing has increased over the years, so it's not seen as an advantage anymore."
"The solution is very expensive. I would like to have a better integration of the solution with Azure."
"Fivetran is very expensive for data sources with a lot of rows, such as email data. I would like to see cheaper pricing for data sources like that."
"Fivetran should add more connectors because its competitors, like Airbyte, have more connectors."
"We experience cost issues because Fivetran is charged on a usage basis. When you reach a certain level, the tool should focus on reducing the costs. The solution is expensive when you are moving gigabytes and petabytes of data. It should also focus more on REST APIs and webhooks."
"With all these no code/low code platforms, Informatica still forces us to use the ANSI format of SQL for joins, especially left outer join."
"The licensing is difficult."
"In terms of performance improvement and tuning, there should be a bit more guidance and documentation."
"Its interface can be modernized. It is an old product. I have been working with it for 14 years, and it still looks the same. It hasn't been modernized much. It also needs to handle more modern formats, such as JSON files. It works with the old text files and databases, but it does not always work with the newer, modern stuff. You need to make your own programs to support that kind of stuff. Support is also a kind of difficult with Informatica. They don't do direct support and rely on using their distributors around the globe for support, which means that you kind of have to go through this layer of different companies before you get help."
"The real-time database connectivity when getting the real-time data using the VPN is an area that needs improvement."
"Support could be better."
"It should be more cloud-centric than on-prem-centric."
"I would like to see improvements made to the custom transformations. It should be more open for users that want to write their own code and use cases."
 

Pricing and Cost Advice

"It is an expensive solution."
"Fivetran is very expensive, and its database-driven pricing model is outdated."
"In the first year, we were given a very good discount. It was approximately 20,000 Euros per year. In the third year, we purchased credit for two years and the price was 33,000 Euros per year."
"When you have a lot of workflows and complex use cases, pricing goes down as you use it more."
"I've heard that the license for HVR is a bit costly compared to its competitors, but since it's reliable and efficient, I think the customer shouldn't be bothered about the cost."
"I would say they're a little bit on the expensive side, and their contract process is not particularly good, but there is a lot of potential flexibility."
"I rate the pricing a six out of ten."
"I don't have the exact information, but I know it is high, and it is on a yearly basis. There is no additional cost for what we're doing. We're always open to doing things cheaper, so we might potentially implement a different solution."
"The solution is affordable."
"The pricing for Informatica PowerCenter is expensive. Some clients have simple needs and only want to integrate and store data. Some clients have small needs, while some clients have bigger needs and focus more on performance and time. The licensing cost for Informatica PowerCenter isn't good. In my project, if I remember correctly, the company pays €20,000 per year for the Informatica PowerCenter license. I'm not aware of additional costs that you need to pay for some features of the solution. On a scale of one to five, I'm rating its price a three."
"The price is mostly reasonable."
"The price of this solution is high."
"I consider this to be an expensive product."
"Informatica PowerCenter is reasonably priced. It is less expensive than Pentaho. There is a standard version fee in Taiwan. It is a one-time yearly subscription price that is approximately $3,010 US dollars for three users."
"We have a site license, but we do pay by the division."
"I rate the product's price a ten on a scale of one to ten, where one is a low price, and ten is a high price."
"Our customers pay a licensing fee yearly."
report
Use our free recommendation engine to learn which Data Integration solutions are best for your needs.
868,759 professionals have used our research since 2012.
 

Comparison Review

it_user90069 - PeerSpot reviewer
Feb 20, 2014
Informatica PowerCenter vs. Microsoft SSIS - each technology has its advantages but also have similarities
Technology has made it easier for businesses to organize and manipulate data to get a clearer picture of what’s going on with their business. Notably, ETL tools have made managing huge amounts of data significantly easier and faster, boosting many organizations’ business intelligence operations…
 

Top Industries

By visitors reading reviews
Computer Software Company
19%
Financial Services Firm
11%
Healthcare Company
11%
Retailer
11%
Computer Software Company
12%
Financial Services Firm
12%
Manufacturing Company
11%
Retailer
6%
Financial Services Firm
19%
Computer Software Company
11%
Manufacturing Company
7%
Insurance Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business9
Midsize Enterprise7
Large Enterprise16
By reviewers
Company SizeCount
Small Business15
Midsize Enterprise10
Large Enterprise72
 

Questions from the Community

What is your experience regarding pricing and costs for ETL Solutions Transformation Manager?
ETL Solutions Transformation Manager is much more affordable than other solutions like AWS, Blue, or Informatica. Eve...
What needs improvement with ETL Solutions Transformation Manager?
There is room for improvement in the solution's visualization tool. Currently, it provides basic reports and the abil...
What's the deal with the HVR software acquisition?
As a user of HVR Software I followed this deal closely. Fivetran is apparently trying to establish more in its sector...
Does HVR Software provide reliable insights?
I honestly can't think of another data replication software that can give you better statistics and insight than HVR...
How much traffic can HVR Software handle?
As someone who works at a company where a high volume of information is replicated and has tried several data replica...
How does Azure Data Factory compare with Informatica PowerCenter?
Azure Data Factory is flexible, modular, and works well. In terms of cost, it is not too pricey. It offers the stabil...
Which is better - SSIS or Informatica PowerCenter?
SSIS PowerPack is a group of drag and drop connectors for Microsoft SQL Server Integration Services, commonly called ...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a...
 

Also Known As

Transformation Manager
No data available
PowerCenter
 

Overview

 

Sample Customers

Honda, BNP Paribas, RBS, JPMorgan, Volkswagen, Thorn Lighting, OpenSpirit, Rolls-Royce, Ulster Bank
Autodesk, Condé Nast, JetBlue, Morgan Stanley, OpenAI, LVMH, Pfizer, Verizon, SpotifyNational Australia Bank, Saks, Cemex, Okta, Dropbox, Pitney Bowes, World Fuel Services,Lufthansa, AutoZone, ASICS, ASOS, Coupa, Databricks, Hermes, New Relic, Intercom,Canva, Honeywell, Square, DocuSign, Nandos, Oldcastle Infrastructure
University of Texas MD Anderson Cancer Center, LexisNexis, Rabobank
Find out what your peers are saying about Microsoft, Informatica, Talend and others in Data Integration. Updated: September 2025.
868,759 professionals have used our research since 2012.