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Deep Instinct Prevention Platform vs K7 Antivirus Premium comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Deep Instinct Prevention Pl...
Ranking in Anti-Malware Tools
21st
Average Rating
8.6
Reviews Sentiment
7.4
Number of Reviews
18
Ranking in other categories
Endpoint Protection Platform (EPP) (40th)
K7 Antivirus Premium
Ranking in Anti-Malware Tools
33rd
Average Rating
7.0
Reviews Sentiment
6.6
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of July 2025, in the Anti-Malware Tools category, the mindshare of Deep Instinct Prevention Platform is 1.3%, down from 2.1% compared to the previous year. The mindshare of K7 Antivirus Premium is 0.8%, up from 0.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Anti-Malware Tools
 

Featured Reviews

Elena Yau - PeerSpot reviewer
Prevention, in advance, saves us remediation time
We have a PHI (protected health information) committee, and some of the things that we review on a weekly basis are incidents. For example, if there was malware or adware or some kind of phishing attempt, or even ransomware, we would have to investigate and see if there was any PHI impact. We've seen small things because some kind of adware made its way through the browser from some malicious link, and it's really hard to prevent those. We're putting more levels of filtering around that. There are some product development ideas that we have been working on alongside the DI team, and they've been super helpful. There are definitely a lot more little areas of improvement for the interface. Also, we have talked with the DI team about adding the forensic piece, which is what we do a lot. That would be added value and they've just recently provided more individuals to think about the roadmap. That's part of their strategy and one of the good features that they want to bring on. Hopefully, they can bring that to fruition and that will ease our workflow a little bit more. The additional predictive and prevention capabilities in the 3.0 version, that don't require special rules and configuration, help our organization. The only caveat is that when things get done automatically, I would appreciate more logging of what's happening in the background, if it is doing some kind of intervention. If we need to do some forensics, we should be able to backtrack from the log that gets uploaded to our cloud instance and see, forensically, what the root cause was. We should be able to see what instigated that trigger by DI and what exactly was done. That's a missing piece. It does a good job of preventing, but then we don't know what were the symptoms of the prevention. Let's say that there was like a PowerShell block. We'll see an indicator on the dashboard and we'll look at the logs and investigate. Sometimes we find that the logs that are captured locally on the endpoint itself are not very thorough. We were coached through our training with DI that, when troubleshooting, the DI team would always ask for the logs from the endpoint. We know what we need to do to look at something. But the logging for DI doesn't capture everything. There are some things that are missing. When it comes to root-cause analysis, or kill-chain analysis, and figuring out exactly what happened, it's very hard to do that right now on the product. I have used Carbon Black before and they're pretty good with the forensic analysis. That does save some efforts of my one engineer and myself when we have to go through the PHI committee. Right now, with Di, that feels like a blind spot. Another area for development is making the license clean-up a little bit easier. We always have to manually uninstall agents. If there were some way to remove the licensing and do better license management on the platform, that would help my team as well.
Mahender Nirwan - PeerSpot reviewer
Efficiently blocks unwanted websites from laptops but also blocks information from the websites
One problem I'm facing with K7 is that if it blacklists a website that I need, I have to ask my admin guy to unblock it. When we whitelist it, I have to manually update my policies on my laptop for the change to take effect. I want it to reflect automatically when something is done from the admin side. I shouldn't have to update K7 case and policy settings manually.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable features are the static/dynamic analyses. Deep Instinct's predictive model has very high accuracy and provides threat information for unknown malware, such as malware classification, static analysis information, and sandbox information."
"This solution is good at catching viruses and it's very effective and lightweight, which are all things that you want in an antivirus product."
"Deep Instinct was a strategic complement to our Open XDR platform."
"I really like the behavioral analysis feature, because it looks at all the different things, like arbitrary shellcode and reflective DLL. It looks at a lot of things that threat actors use as threat vectors to get into the environment."
"It has the lowest false-positive ratio that I have come across. I have only had one which was a legitimate file that I had to whitelist. It was for one of the applications I was trying to install and integrate. But the false positive ratio is very low."
"Deep Instinct’s prevention-first approach to stopping unknown ransomware and malware is the reason why we purchased the product. The pre-execution versus post-execution is a big piece for us where it is able to stop something before it even hits the box or desktop. That was one of the big reasons why we went with Deep Instinct."
"Deep Instinct complements the solutions we already have. You don't need to rip and replace any antivirus or endpoint that you have. It's easy to use and it's easy to have it side-by-side with other solutions. That makes it really easy to have an additional level of protection, rather than to hassle with doing solution migration."
"It has given us a more structured approach for detecting and preventing threats. It has machine learning-based detection and prevention. Their engines, in even older versions, are able to pick these viruses and malware. They have posted a lot of use cases online for detecting different viruses and malware that have been out for many years."
"It has its own model to decide whether a website is trusted or not."
 

Cons

"When things get done automatically, I would appreciate more logging of what's happening in the background... we should be able to backtrack from the log that gets uploaded to our cloud instance and see, forensically, what the root cause was."
"I would like to see improvement in the user interface so that the user has more control. For example, it would be good if a user could change their grouping if they want to be part of another group. Or if I want to right-click and scan a specific file that I just imported, that would be helpful. Sometimes you just want to do an extra scan to make sure you're safe."
"It would be nice if there were options where, if I have to do SIEM integration, I could do so from the UI: Just pick and choose what SIEM solutions the customers use and have options to have out-of-the-box connection facility."
"Its support for Linux and Unix operating systems can be improved. Currently, they cover macOS and Windows, but they don't cover Linux and some of the Unix products. Pricing is also an issue. Its pricing is not as aggressive as it could be, and its price makes it difficult to sell. Customers feel that they can get an antivirus for a lower price, even though it is not a similar product. It is technically different. Their SLAs can be better. They have to give you 24/7 support, but their SLAs are not very good. They should be better documented, and the offerings should also be a little bit better. What happens is that the SLAs end up in the hands of the intermediary, seller, or the local partner of Deep Instinct in a country. The customers want very fast SLAs in a very short time, but Deep Instinct doesn't give them at the same speed. Having said that, SLAs are important when you have a lot of issues, but this product doesn't have too many issues, so it is not a big concern. However, for a customer who doesn't know the product, it could be a concern."
"I would love to see a really exceptional, outstanding level of reporting. I know that's like asking for a unicorn to leap out of the sky with any of these products... When everything works, clients began to wonder: "Everything's fine. Why do we need you?" That's where the reporting capabilities would allow us to really demonstrate: "Hey, here's what's actually going on, Mr. Customer.""
"If they can bring some additional, complementary solutions, like network scanning and the like, that will help. If they had some sort of a firewall which could help detect DDoS attacks and other things, it would be an improvement"
"The Deep Instinct client stops working when you have two servers and you add high availability or Windows Failover Cluster mode. It doesn't work in a clustered mode. I haven't yet had time to go back and talk with their support and get it fixed. It would be good if they can make the installation independent of an actual user. Currently, its installation is dependent on the actual user being logged in. For example, a computer has to be logged in for the installation to happen. If it is not logged in, then on the cloud platform, it is going to show that the client is offline. On the management side of the cloud platform, we would like to have the administrators segregated by logical entities. We have told them that on their cloud management platform, we would like to be able to segregate clients into different logical entities or organizations so that the administrators are able to manage only those entities that are within their designated organization."
"If the tool was able to provide fine-tuning capabilities from the product's end depending on the environment of its user, then it would be a good improvement in the solution."
"But blocking websites also means blocking information."
 

Pricing and Cost Advice

"Their pricing is very competitive. It is good, fair, and a lot cheaper than what we were doing with Cylance."
"If I include the false positive rate and the detection rate in the comparison, Deep Instinct is worth its price."
"Pricing and licensing are very straightforward. It's two SKUs, one is for the console and the other is for the client."
"In comparison to the other products out there, it's exceptionally competitively priced. When you consider the lower administrative overhead that it facilitates, it's an absolute value."
"There is a need for customers of the product to pay towards the licensing costs of the tool."
"The pricing is a little bit expensive but we are satisfied with DI's performance."
"There are no additional costs on the price, and our company has a support contract, which bundles in those services anyway."
"One thing about their licensing program that I like is that just one covers the server as well as on the endpoint as well as mobile devices. There is no complexity in calculating how many SKUs I need for mobile, for laptop, for desktop, and for servers. It's very simple and that makes it much easier to budget."
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Top Industries

By visitors reading reviews
Computer Software Company
20%
Financial Services Firm
12%
Healthcare Company
7%
Manufacturing Company
7%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

What do you like most about Deep Instinct?
The product offers integration capabilities and is also easy to use.
What is your experience regarding pricing and costs for Deep Instinct?
There is a need for customers of the product to pay towards the licensing costs of the tool.
What needs improvement with Deep Instinct?
The solution's stability is good. If the tool was able to provide fine-tuning capabilities from the product's end depending on the environment of its user, then it would be a good improvement in th...
What is your experience regarding pricing and costs for K7 Antivirus Premium?
It definitely has a price, but it's cheaper than Symantec. If it were expensive, the company wouldn't have switched to it. So, the product has a modest price.
What needs improvement with K7 Antivirus Premium?
One problem I'm facing with K7 is that if it blacklists a website that I need, I have to ask my admin guy to unblock it. When we whitelist it, I have to manually update my policies on my laptop for...
What is your primary use case for K7 Antivirus Premium?
The main use case was to address business email compromise (BEC) issues. People were logging into websites using their company email addresses, causing problems. We were getting a lot of phishing e...
 

Overview

 

Sample Customers

Information Not Available
1. Acer 2. Adidas 3. Aetna 4. Air France 5. Airtel 6. Aisin Seiki 7. Alibaba 8. Allianz 9. Amazon 10. American Express 11. American Airlines 12. Anadolu Efes 13. AstraZeneca 14. Audi 15. Bank of America 16. Bayer 17. BMW 18. BNP Paribas 19. Boeing 20. Caterpillar 21. China Mobile 22. China Southern Airlines 23. Cisco Systems 24. Comcast 25. Danone 26. Dell 27. Deutsche Telekom 28. Emirates 29. Ericsson 30. ExxonMobil 31. Hyundai Motor Company 32. Intel 33. Kellogg's 34. L'Oréal 35. LVMH 36. Mercedes-Benz 37. Microsoft 38. Mitsubishi Motors 39. Nissan Motor Company 40. Nike41. PepsiCo 42. Philip Morris International 43. Samsung Electronics 44. SAP 45. Siemens 46. Toyota Motor Corporation 47. Unilever 48. Walt Disney Company 49. Wells Fargo 50. World Bank 51. Zara
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