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DataMasque vs erwin Data Modeler comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

DataMasque
Ranking in Data Governance
29th
Average Rating
9.6
Reviews Sentiment
3.7
Number of Reviews
4
Ranking in other categories
Data Masking (10th)
erwin Data Modeler
Ranking in Data Governance
10th
Average Rating
8.4
Reviews Sentiment
5.7
Number of Reviews
50
Ranking in other categories
Enterprise Architecture Management (1st), Business Process Design (4th)
 

Mindshare comparison

As of July 2026, in the Data Governance category, the mindshare of DataMasque is 0.4%. The mindshare of erwin Data Modeler is 0.4%. It is calculated based on PeerSpot user engagement data.
Data Governance Mindshare Distribution
ProductMindshare (%)
erwin Data Modeler0.4%
DataMasque0.4%
Other99.2%
Data Governance
 

Featured Reviews

Nierojan Pushparajan - PeerSpot reviewer
Director of Software Engineering at TelliHealth
Masking sensitive test data has improved compliance and now enables safe, realistic debugging
The best features DataMasque offers that stand out to me are the flexibility to create rule sets and mask UUIDs, which have been really beneficial. Additionally, their customer service and technical support have been very helpful in getting this set up. The flexibility in creating rule sets has helped my team specifically because we have lots of dependencies on different databases and different database types. We have an RDS instance and an OpenSearch instance. Having those rule sets really allowed us to connect data between the two because the same data can be across multiple datasets. Creating these rules enabled us to not think too much about which ones need to be unique or which ones need to be the same across different tables. Whenever we run into issues or questions, we are able to talk to the DataMasque team, and they give us a reasonable technical response within a good timeframe that allows us to solve our issues pretty quickly. We have not had huge delays or blockers because of the communication between us and DataMasque. I appreciate the consistency to continue to improve the application, and there are new features coming out this year that will be tools we use. DataMasque is doing a great job of adding new features, and we will definitely be using them in the future. DataMasque has positively impacted our organization by already showing visible benefits in security and reduced risks for compliance, even though we are still in the process of setting up production and using it to the full extent. It will allow our developers to troubleshoot issues easily without the risk of viewing PHI or anything similar. We are seeing the benefits already of that, but we still need to complete the full integration and incorporate it into our workflows to see the full benefits, which we are currently in the process of. So far, it has been really good. By just masking production data, we can go into this masked database set to understand edge cases and issues as they come up from support without the developers having to look at any production data. They can go into this masked dataset and see the problem firsthand, something we would not have caught with our dev dataset because it is such a smaller amount of data, whereas production has a vast amount of data that we can look through.
Sushree Panigrahi - PeerSpot reviewer
Snowflake Data Engineer| Senior PLSQL Developer |Data Modeler|Assitant Vice Pre at Jp Morgan Chase & Co.
Data modeling has transformed regulatory reporting and collaboration across cloud environments
In erwin Data Modeler, areas that have room for improvement include performance improvements. I see that large models sometimes cause it to be slow when opening. Impact analysis can lag as well. Version control is another aspect. If we have developed a current version, it is not integrated with Git where we can easily compare different versions. UI modernization is also something we cannot utilize as it is primarily for development. Additionally, cloud-specific optimizations are needed when it comes to Snowflake or Databricks. When it comes to AI aspects, auto-suggestions for normalization or identifying primary, foreign, or surrogate keys are areas that can be improved.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Being able to generate the masking rules directly from the tool based on what it finds during the data discovery helps ensure that all sensitive fields are identified and masked."
"DataMasque has positively impacted our organization by already showing visible benefits in security and reduced risks for compliance, even though we are still in the process of setting up production and using it to the full extent."
"We can now have a staging environment very much like a production environment, which improves our testing and product quality."
"DataMasque has positively impacted our organization by absolutely allowing us to more rigorously test our products within a safe environment without leaking personally identifiable information."
"The tool is also very intuitive and easy to use."
"When you're getting down to the database level, where you're building a design and you're creating DDL out of it, or you're going in the other direction where you're reaching into system catalogs and bringing things back, that starts to really require specialization. Visio isn't going to reverse-engineer that for you. Those features in erwin are valuable."
"erwin has versioning so you can keep versions, over time, of those models and you can compare any version to any version. If you're looking at a specific database and you want to see what changed over time, that's really useful. You can go back to a different version or connect that to your change-control processes so you can see what was released when."
"The product itself is fantastic and it's about the only way to get an enterprise view of the data that you're designing."
"The biggest lesson I have learned from erwin is the old cliche, that a picture is worth a thousand words, and when a person asks for a set of tables and they actually see that diagram visually, it really assists in any meeting that you will have."
"It supports a wide variety of databases, including the latest ones. We have chosen to go for a cloud-based database, and it supports that, which is very useful."
"Being able to point it to a database and then pull the metadata is a valuable feature. Another valuable feature is being able to rearrange the model so that we can display it to users. We are able to divide the information into subject areas, and we can divide the data landscape into smaller chunks, which makes it easier to understand. If you had 14 subject areas, 1,000 entities, and 6,000 columns, you can't quite understand it all at once. So, being able to have the same underlying model but only display portions of it at a time is extremely useful."
"Quest can create conceptual and physical data models to facilitate effective communication between business and IT. It can also integrate expertise from various engineering and database systems within your organization to enhance data management and administration."
 

Cons

"I think it would be great if the user experience was upgraded because it can be quite technical at times."
"UUID generation could be improved."
"What I did not like was that sometimes while I was creating relations, I was not getting errors. The errors only appeared when I tried to upload the model into a new database, which took a lot of time because I was creating a model, reproducing XML, and then trying to add the XML in the database."
"As someone who has used it for a long time, I have seen stability vary from version to version."
"In terms of improvements, support could have been better in terms of installation, especially of workgroups. We struggled quite a bit to get it up and running. Collaboration could have been better from an installation perspective, but it is trivial as compared to what we use it for. Other than that, I don't have much feedback. It works pretty well, and the fact that we've been using it for more than a decade shows that it is quite solid."
"This is a very complex product."
"I still use Visio for conceptual modeling, and that's mainly because it is easier to change things, and you can relax some of the rules."
"I would like to see more support for working with the big-data world. There are so many new databases evolving and it's very hard for them to keep up with all of the new technologies. It would be good if they were able to dynamically support big-data platforms, other than Hive and Teradata."
"The report generation has room for improvement. I think it was version 8 where you had to use Crystal Reports, and it was so painful that the company I was with just stayed on version 7 until version 9 came out and they restored the data browser. That's better than it was, but it's still a little cumbersome. For example, you run it in erwin, then export it out to Excel, and then you have to do a lot of cosmetic modification. If you discover that you missed a column, then you would have to rerun the whole thing. Sometimes what you would do is just go ahead and fix it in the report, then you have to remember to go back and fix it in the model. Therefore, I think the report generation still could use some work."
"There is a lack of local support in the China region."
 

Pricing and Cost Advice

Information not available
"I don't specifically know what we're paying now. About three years ago, in another organization, I have this memory of 6,000 AUD a seat or something like that, but I am not sure. In the mid-2000s, it was something like 1,200 AUD a seat. I get the impression that there was a price jump when it was spun off from CA as a separate company, which is understandable, but it could sometimes be a barrier in some organizations picking it up. I haven't talked to erwin people yet, but I'm going to suggest to them that they could perhaps think of having an entry-level product that is priced a bit lower, and then, you can buy the extra suite."
"Though the solution is not cheap, it's worth the money."
"The price should be lower in order to be on the same level as its competitors."
"An issue right now would be that erwin doesn't have a freely available browser (that I am aware of) for people who are not data modelers or data engineers that a consumer could use to look at the data models and play with it. This would not be to make any changes, but just to visually look at what exists. There are other products out there which do have end user browsers available and allow them to access data models via the data modeling tool."
"There are two license options and the pricing is reasonable."
"The primary reasons that erwin was selected were that it was much more affordable for us [than Embarcadero] and it was easily maintainable."
"The tool is expensive."
"erwin Data Modeler by Quest is an expensive solution."
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Top Industries

By visitors reading reviews
Energy/Utilities Company
27%
Construction Company
20%
Comms Service Provider
12%
Outsourcing Company
8%
Financial Services Firm
14%
Manufacturing Company
8%
Marketing Services Firm
7%
Government
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business16
Midsize Enterprise3
Large Enterprise38
 

Questions from the Community

What is your experience regarding pricing and costs for DataMasque?
As we are still in the early stages, I can't say anything definitive about pricing yet, but I believe it will be usage-based, which should work well.
What needs improvement with DataMasque?
UUID generation could be improved. Although UUIDs were masked correctly, some validation rules were not supported, requiring a switch from validators to pattern matching. Expanding native UUID vali...
What is your primary use case for DataMasque?
I created a staging environment with production-like data.
What is your experience regarding pricing and costs for erwin Data Modeler by Quest?
I have no idea about the setup cost because I did not buy the license.
What needs improvement with erwin Data Modeler by Quest?
The UI in erwin Data Modeler can be improved significantly because when any new person opens the tool, all the toolbars are kept open with many tools in view, making it appear chunky. If possible, ...
What is your primary use case for erwin Data Modeler by Quest?
I primarly use erwin Data Modeler for modeling purposes. Once we have the business requirement, we create the models in erwin Data Modeler, and then we perform forward engineering to get the query ...
 

Also Known As

No data available
erwin DM
 

Overview

 

Sample Customers

Information Not Available
 Premera, America Honda Motors, Aetna, Kaiser Permanente, Dental Dental Cali, Cigna, Staples
Find out what your peers are saying about DataMasque vs. erwin Data Modeler and other solutions. Updated: June 2026.
902,894 professionals have used our research since 2012.