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Cloudinary vs OpenText Digital Asset Management comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 29, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Cloudinary
Ranking in Digital Asset Management
2nd
Average Rating
8.4
Reviews Sentiment
7.2
Number of Reviews
16
Ranking in other categories
AI Content Creation (4th)
OpenText Digital Asset Mana...
Ranking in Digital Asset Management
6th
Average Rating
8.0
Reviews Sentiment
6.6
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2026, in the Digital Asset Management category, the mindshare of Cloudinary is 3.5%, down from 4.8% compared to the previous year. The mindshare of OpenText Digital Asset Management is 4.4%, up from 4.2% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Digital Asset Management Mindshare Distribution
ProductMindshare (%)
Cloudinary3.5%
OpenText Digital Asset Management4.4%
Other92.1%
Digital Asset Management
 

Featured Reviews

Josue BYIRINGIRO - PeerSpot reviewer
ATLP Technical Mentor at Andela
Saves time and resources and has a clear dashboard
I like the tool best because it's straightforward and doesn't have too many complicated options like AWS. The dashboard is clear - you create a directory, get credentials, and then use those in your Node.js or Java application to access resources. With AWS, you have to consider many things, like bucket policies and user permissions. It doesn't have these complications. Everything on Cloudinary is clearer than other platforms I've seen. It is very easy to use. It's easier than the AWS platforms I've seen. Even general developers can use it, while AWS needs more experience. The solution saves time and resources in several ways. It's easy to get started with, saving time from the beginning. You can implement file uploads in about thirty minutes without complications. The SDK and APIs provided to access their resources are simple and not complicated. Cloudinary is also a popular platform with good documentation and community support, making it easy to find solutions to problems.
YasserAli - PeerSpot reviewer
Senior Presales Consultant at Merkle
This provides all-in-one media management for images and videos
The solution is not very user friendly, and if you're coming from a conventional enterprise content management background, there is a steep learning curve. I think it should make itself more discoverable to technical people and that includes the documentation which is lacking in terms of ease of use. I'd like to see some right to left languages as an additional feature. We have to integrate with third parties in order for Arabic to be recognized. It would make a big difference to have that included. It's something that a lot of the competitors are doing. OpenText is lagging in that regard. We're based in Egypt and unfortunately we're unable to implement the full functionality of the solution and get the best out of the product.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The solution also has a default configuration that makes images load faster without losing quality."
"The most important advantage of using Cloudinary is that it is very easy to integrate with the SDK, especially with Node.js."
"Unlike Firebase Storage, Cloudinary handles media-specific tasks like re-encoding uploads. For example, when users upload a video from an Apple device, it's often encoded in a proprietary Apple codec."
"I recommend Cloudinary to other users because Amazon is a bit expensive for me."
"It actually supports the growth of the business because it gives us a lot of out of the box things."
"I like its ease of implementation. I can easily call the API into my platform and use it to upload images from the machine to the server."
"I like the tool best because it's straightforward and doesn't have too many complicated options like AWS. The dashboard is clear - you create a directory, get credentials, and then use those in your Node.js or Java application to access resources. With AWS, you have to consider many things, like bucket policies and user permissions. It doesn't have these complications. Everything on Cloudinary is clearer than other platforms I've seen. It is very easy to use. It's easier than the AWS platforms I've seen. Even general developers can use it, while AWS needs more experience."
"Cloudinary offers a solution by providing an easy-to-use platform for managing media files."
"It enables you to deal more easily with videos, especially if you're working with a high volume that needs cutting and editing."
"This is an all-in-one media solution in terms of media management."
 

Cons

"I think Cloudinary has room for improvement, depending on the project you're working on. Changes might not be needed if your project fits what Cloudinary already offers. But if your project needs some changes, you can make them."
"For non-technical users, the initial setup could be made easier."
"I haven't really thought about what improvements I’d like to see in Cloudinary recently. One thing that comes to mind is the capability for hosting very large video files, similar to platforms like YouTube. Cloudinary is not as widely known for video uploads as other platforms, and it would be great if it had a larger user base for this purpose. Apart from marketing and video uploading, I haven't identified specific features or functionalities that need improvement. It’s been a while since I actively used Cloudinary, and I’m just starting to get back into it. Once I’m more familiar with it again, I’ll have a better idea of any gaps or areas for enhancement. I’ll need to think more about this and might provide feedback later."
"The main issue with the package is how it handles errors. It swallows errors and throws its own, but without preserving the stack trace, making debugging nearly impossible."
"The solution should be made more user-friendly because sometimes it's hard to understand."
"One thing that comes to mind is the capability for hosting very large video files, similar to platforms like YouTube."
"It blocked our account, prevented us from uploading files, and showed a message about file adjustments."
"The user interface of Cloudinary needs improvement."
"The solution is not very user friendly, and if you're coming from a conventional enterprise content management background, there is a steep learning curve."
"Could be more user-friendly."
 

Pricing and Cost Advice

"I am using the free version."
"From what I've used, it's actually cheap compared to other options like AWS."
"If you are just starting out, the tool is actually free. You don't have to pay any fee, except if you have a large volume of files and documents you want to host."
"I use the free plan, and that is enough for one or two websites. Though I felt that the product price is reasonable, I don't have any price details of any tools to help me make comparisons."
"The tool's pricing is very high."
"For us, the price is okay."
"It is a free tool."
"The solution’s pricing is moderate."
Information not available
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Top Industries

By visitors reading reviews
Construction Company
14%
Manufacturing Company
14%
Outsourcing Company
11%
Financial Services Firm
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business10
Midsize Enterprise1
Large Enterprise5
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Cloudinary?
I did not research Cloudinary's pricing, as I am using it for free. In the free service, it performs well.
What needs improvement with Cloudinary?
The UI needs improvement because it has become quite messy recently, making it difficult to locate the media library and images. Additionally, the initial setup process is complex due to the numero...
What advice do you have for others considering Cloudinary?
I would advise new users to read the documentation thoroughly to understand how to upload and store images effectively. For those using Cloudinary for the first time, be prepared for a learning cur...
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Overview

 

Sample Customers

Information Not Available
Marks & Spencer, Minneapolis Institute of Art, Argos, News UK, Rosetta Stone, Tarkett, DDR Corp., PBS
Find out what your peers are saying about Adobe, Cloudinary, Aprimo and others in Digital Asset Management. Updated: August 2026.
908,877 professionals have used our research since 2012.