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Bullhorn vs Data Cloud comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Bullhorn
Ranking in CRM
37th
Average Rating
7.6
Reviews Sentiment
6.2
Number of Reviews
2
Ranking in other categories
Applicant Tracking and Recruiting Software (8th)
Data Cloud
Ranking in CRM
28th
Average Rating
8.0
Reviews Sentiment
6.2
Number of Reviews
6
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of January 2026, in the CRM category, the mindshare of Bullhorn is 0.5%, up from 0.3% compared to the previous year. The mindshare of Data Cloud is 0.5%, up from 0.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM Market Share Distribution
ProductMarket Share (%)
Data Cloud0.5%
Bullhorn0.5%
Other99.0%
CRM
 

Featured Reviews

Christiane Hauk - PeerSpot reviewer
COO at RM Group (Switzerland)
Have improved workflows through automation but faced challenges with feature limitations and unclear pricing
The impact of those automation features on our operational efficiency is huge; however, what I don't appreciate about it is that it's very limited; it's limited to Bullhorn and, even within Bullhorn, it's limited to the candidate, the placement, the job, and the contact entity. You cannot automate files, notes, or change requests, so it's very limited, and they also don't do any further development in this anymore since AI is on the market. When it comes to automation in Bullhorn, I would appreciate seeing that automation is possible for integrating files. For example, that you can say, show me all candidates who don't have a file or which have a file that is older than one year, or which have a file type of resume or contract. I would appreciate seeing the possibility to build automations based on change requests, where you can automate according to the status submitted or approved, which is currently not possible, or automation based on notes. When it comes to the missing features in Bullhorn, I have numerous suggestions. Recently they introduced the AI assistant, which is a chatbot within Bullhorn that can refer to candidate, contact, and job data, which is great. However, the output from your prompt can only be copied to a clipboard and not inserted into a Bullhorn field, meaning you always have to do three, four more clicks to get it over to an email or to the field that publishes the job ad. This functionality has to be developed further because there are other tools that can already do this. The prompting and formatting possibilities within the prompt are very limited as well. Regarding AI, there is no match top candidates functionality that provides results good enough to use. We are already using the Textkernel search, which is the future search Bullhorn will integrate. Additionally, we also work with Bullhorn Onboarding, which is a catastrophe; it's not further developed, and they have not provided a new solution for the German-speaking market in five years. We also use the Canvas reporting tool that lacks further development; there are limitations on what you can build reports on. I would appreciate seeing improvements there, and to close this circle, I would appreciate seeing a kind of avatar that can conduct a first interview with a candidate.
PravinNagawade - PeerSpot reviewer
Salesforce Data Cloud Developer at a tech vendor with 10,001+ employees
Unified customer insights have reduced redundant communications and improved campaign targeting
Every function in Data Cloud has its unique purpose, but Calculated Insight is one of the strongest functions that I believe is very useful. I can accomplish everything, including customization, using Calculated Insight. If a client uses Data Cloud, they can save time and most importantly, they can save budget because I generate the target audience for marketing campaigns using unification. Redundant email or communication never happens due to the unified profiles, which helps businesses save their marketing budget and indirectly increase revenue. That is one of the most important benefits. Technically, there are many benefits, but in terms of business revenue, that is the most crucial part.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"What I appreciate best about Bullhorn is its user interface, which is really nice, and I enjoy the flexibility that you have with it and how you can customize it to meet your needs."
"What I appreciate most about Bullhorn's core functionalities and ATS functionalities is that it is highly customizable, the UI is very user friendly, and it's very easy to train."
"If a client uses Data Cloud, they can save time and most importantly, they can save budget because I generate the target audience for marketing campaigns using unification."
"I rate my experience with Data Cloud a nine out of ten."
"Because in many cases, we knew what was going to happen before it happened or before the opportunities arose, it allowed us to get a jump on sales and then a jump on delivery, so it allowed us to scale."
"We never had a problem with stability."
"In my opinion, some of the most valuable features of Salesforce are the integrations it has with our internal systems, with sales planning probably being second, and then third is contact information."
"Overall, Data Cloud is a powerful product for unifying real-time customer data and enabling personalized activation."
 

Cons

"I think one thing that could be improved is that it's expensive."
"Bullhorn Onboarding, which is a catastrophe; it's not further developed, and they have not provided a new solution for the German-speaking market in five years."
"Customizability is both an advantage and a disadvantage. While it provides a suitable solution with many pieces to integrate, it also adds complexity."
"It is a very good product, but it is very complex to implement, change, develop, and integrate."
"Data Cloud is an overall average product."
"In my opinion, areas that can still improve Data Cloud include the speed of the user interface, which is somewhat a problem, and reporting, as creating reports could be a bit easier."
"Most of the time, I believe that not all SQL functions are working in Calculated Insights or in Query Builder."
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Questions from the Community

What is your experience regarding pricing and costs for Bullhorn?
Bullhorn is expensive, and if you are looking to scale your operations, it really shines.
What needs improvement with Bullhorn?
The impact of those automation features on our operational efficiency is huge; however, what I don't appreciate about it is that it's very limited; it's limited to Bullhorn and, even within Bullhor...
What is your primary use case for Bullhorn?
We are an agency, a staffing agency, and we use Bullhorn mainly as an ATS, so we use it for reporting, onboarding, and to process our payrolling requests.
What needs improvement with Data Cloud?
In my opinion, areas that can still improve Data Cloud include the speed of the user interface, which is somewhat a problem, and reporting, as creating reports could be a bit easier. Those are the ...
What is your primary use case for Data Cloud?
Some of the main use cases for Data Cloud include forecasting, account information, past history, sales, support case integration, and opportunity management. When customers are positioned to buy n...
What advice do you have for others considering Data Cloud?
For long-term strategic initiatives spanning a year to five years, I use Data Cloud mostly from an acute standpoint, and for longer-term initiatives, I use the reporting for longer-term purposes. I...
 

Comparisons

No data available
 

Overview

 

Sample Customers

Tiro Partners, Skills Alliance, Think IT Recruitment, Mclaren Consultancy, REACH Employment Services, Aurec, FocusCore, Icon Partners, Curate Partners, Rowben Consulting, Richard Lloyd, Peoplefusion, Gemini People, Glotel
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Find out what your peers are saying about Bullhorn vs. Data Cloud and other solutions. Updated: December 2025.
881,114 professionals have used our research since 2012.