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AtScale Adaptive Analytics (A3) vs MicroStrategy comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AtScale Adaptive Analytics ...
Ranking in BI (Business Intelligence) Tools
43rd
Average Rating
5.0
Number of Reviews
1
Ranking in other categories
Data Virtualization (5th), Data Governance (37th), BI on Hadoop (7th)
MicroStrategy
Ranking in BI (Business Intelligence) Tools
7th
Average Rating
8.2
Reviews Sentiment
6.6
Number of Reviews
161
Ranking in other categories
Embedded BI (3rd)
 

Mindshare comparison

As of August 2025, in the BI (Business Intelligence) Tools category, the mindshare of AtScale Adaptive Analytics (A3) is 0.3%, up from 0.2% compared to the previous year. The mindshare of MicroStrategy is 2.8%, down from 3.7% compared to the previous year. It is calculated based on PeerSpot user engagement data.
BI (Business Intelligence) Tools
 

Featured Reviews

it_user822762 - PeerSpot reviewer
The GUI interface is nice and easy to use, but the organization of the icons is not saved across users
Connecting to a Hadoop database to create a cube to connect to Tableau. We want to be able to easily create cubes which can be connected to Tableau for visualization The product had many issues. We had great collaboration with the product development team, but the product was not able to meet our…
AJIN S L - PeerSpot reviewer
Experience has shown effective features for analysis, but needs interface improvements
The most effective features of MicroStrategy for data analysis are those that cater to user needs. However, I find Power BI to be more useful when comparing some features, but my company does not choose Power BI due to certain code restrictions. The MicroStrategy interface is not as good as Power BI, especially concerning the user-friendly aspects.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The GUI interface is nice and easy to use."
"Visual Insights (VI)"
"Transaction Services, that was really the part of the tool that made it very compelling for us, because it gave the opportunity to drive action."
"The subscription model is excellent. About half of our reporting comes out of the subscription, and from there, the ease of use in dragging and dropping reporting objects."
"Has a great semantic layer."
"The solution's platform analytics gives us real-time analysis of how a particular user uses the report and how the systems behave."
"​Visual Insight gives you the capability of doing self-service analytics. This has been the most powerful and valuable feature.​"
"The option to use various administrative tools, like Integrity Manager, is a valuable feature."
"We pretty much use the knowledge base.​ We feel that Microstrategy's community is a good forum to use."
 

Cons

"The product was not able to meet our 10 second refresh requirements."
"There was an issue with the incremental aggregation not working as indicated."
"The organization of the icons is not saved across users."
"It is actually pretty complicated to use.​ It is complicated enough that user adaptation is sometimes difficult. We developed more experts rather than people using it.​"
"MicroStrategy's mobile dashboard is still not a RESTful design."
"Training would be an area that they could improve upon."
"Enterprise Manager should be a little bit less quirky when you build out-of-the-box customization reports for it."
"If there are some advanced visualization features - maybe I'm not aware of them - but if there were a Vitara which could work on top of MicroStrategy, it would make sense for MicroStrategy to have that within their own library. So they should add more visualizations to the library."
"MicroStrategy should improve migration automation. Additionally, I would like there to be better partnership support."
"I prefer the capabilities of a single platform, but it does not always work. We are a huge company. Some areas do not use MicroStrategy, so you have to blend whatever systems they are using together to get the data points that you are looking for."
"The In-Memory Capability (cubes) needs a lot of improvement."
 

Pricing and Cost Advice

Information not available
"It is expensive. We would like to extend it to many users, but we are currently restricting that because the cost is a constraint. If we are given a chance, we would love to expand it."
"Now, the price is high."
"The pricing for MicroStrategy is always on the higher side. They should seriously start thinking about their pricing and licensing strategy."
"They can improve its licensing. It is a bit expensive as compared to Microsoft and other tools."
"Pricing, in general, is high. With Power BI, you get mobile with the license, whereas with MicroStrategy, you have to purchase mobile for extra."
"There have been actual direct bottomline impacts in terms of extra revenue created from the reporting solutions."
"The price was good. We have had great support along the way."
"MicroStrategy's licensing cost is higher than that of other tools in the market. My company uses the enterprise edition of the product."
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Comparison Review

it_user6330 - PeerSpot reviewer
May 2, 2013
MicroStrategy vs. Tableau
After a recent presentation, several attendees asked me about the applications of Visual Insights and Tableau. Many companies are investing in both tools and are trying to figure out the right tool for specific applications Tableau has found its sweet-spot as an agile discovery tool that analysts…
 

Top Industries

By visitors reading reviews
Financial Services Firm
20%
Manufacturing Company
13%
Media Company
8%
Healthcare Company
8%
Financial Services Firm
14%
Computer Software Company
10%
Retailer
8%
Insurance Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
 

Questions from the Community

Ask a question
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What do you like most about MicroStrategy?
The stability of the product is good.
What is your experience regarding pricing and costs for MicroStrategy?
For larger businesses, I think the pricing is logical, but for smaller companies, it can be a bit costly.
What needs improvement with MicroStrategy?
Areas of MicroStrategy that have room for improvement include pricing because it is costly. Organizations that are well-established and have more money can afford MicroStrategy, but startups and mi...
 

Also Known As

AtScale, AtScale Intelligence Platform
No data available
 

Overview

 

Sample Customers

Rakuten, TD Bank, Aetna, Glaxo-Smith Kline, Biogen, Toyota, Tyson
Allstate Insurance, Barneys New York, Boston Children's Hospital, Buenos Aires Department of the Treasury, Campbell Soup Company, DHL, eBay, eHarmony, Facebook, Four Seasons Hotels Inc., Godiva, Hard Rock International, LinkedIn, Netflix, Pfizer, SECO (Swiss Government Unemployment Agency), Starbucks, Texas A&M University, Thomson Reuters Markets, US House of Representatives, and the US Postal Service.
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