Alteryx vs Bright Data comparison

Alteryx and Bright Data are both solutions in the Data Preparation Tools category. Alteryx is ranked #1 with an average rating of 8.3, while Bright Data is ranked #2 with an average rating of 8.2. Alteryx holds a 24.1% mindshare in DPT, compared to Bright Data’s 2.3% mindshare. Additionally, 89% of Alteryx users are willing to recommend the solution, compared to 100% of Bright Data users who would recommend it.

Alteryx

Read 82 Alteryx reviews

8,313 Views
582 Comparison Views

89% willing to recommend

Bright Data

Read 17 Bright Data reviews

258 Views
258 Comparison Views

100% willing to recommend

Alteryx

Bright Data

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Executive SummaryUpdated on Sep 10, 2024

Alteryx and Bright Data are competing in the data analytics and data collection categories. Alteryx appears to have the upper hand in advanced analytics, while Bright Data excels in extensive data extraction options.

Features: Alteryx users note its data blending, predictive analytics, and automation features that improve data processing efficiency. Bright Data users highlight its robust data extraction tools, proxy management, and detailed datasets. Both products have strengths in their respective focus areas.

Room for Improvement: Alteryx users seek better data visualization and more integrations with other tools for broader connectivity. Bright Data users want improved response times from customer support and more intuitive setup processes. Each product has areas to refine to better meet user needs.

Ease of Deployment and Customer Service: Alteryx is praised for its straightforward deployment and responsive customer service, making it easier to deploy with minimal issues. Bright Data users find deployment more challenging but appreciate the assistance provided by the support team.

Pricing and ROI: Alteryx has a higher initial setup cost, but users report significant ROI due to its analytics capabilities. Bright Data offers a more cost-effective setup, with users noting substantial ROI from its extensive data collection features.

To learn more, read our detailed Alteryx vs. Bright Data Report (Updated: July 2025).

Buyer's Guide

Alteryx vs. Bright Data

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Alteryx

Ranking in Data Preparation Tools

1st

Average Rating

8.4

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

Predictive Analytics (1st), Data Science Platforms (5th)

Bright Data

Ranking in Data Preparation Tools

2nd

Average Rating

8.2

Reviews Sentiment

6.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of August 2025, in the Data Preparation Tools category, the mindshare of Alteryx is 24.1%, down from 32.5% compared to the previous year. The mindshare of Bright Data is 2.3%, up from 0.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Data Preparation Tools

Featured Reviews

Theresa McLaughlin

Senior Capacity Planner at a financial services firm with 10,001+ employees

Quick development enables seamless data processing despite occasional support issues

There were times when the product would fail during development without an apparent reason. The support structure changed; initially, we received great support, however, it later became less reliable due to licensing issues and a tiered support system. Licensing negotiations were problematic, affecting our product usage. For instance, our licenses were temporarily lost during negotiations when an agreement couldn't be reached.

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Igor Berezhnoi

Software Engineer at SEON. Fraud Fighters

Reliable unblocking services have supported seamless access to protected web pages

The main use case for me is utilizing Bright Data's unblocking services that allow me to receive the whole protected web page via a simple API call. It is quite easy to use and reliable, which is important for large businesses. This is valuable to my organization as it is one of the main proxy providers I use in my projects and in client projects, wherever possible.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The data transformation feature is the most valuable. The ability to ingest data, visualize data, and transform that data is useful."

"I like the solution's velocity, the speed with which it processes data, and its ease of use."

"Once we got it in-house, I knew its value."

"The solution offers excellent predicting power. The accuracy and confidence have been great."

"Alteryx is a simple and easy-to-use solution."

"Shortens the time required to start analyzing data and looking for insights, minimizing the tasks that do not add value to the business and maximizing the analysis phase."

"It's super easy to learn how to use it — the learning curve is very small."

"All of the data science features in terms of unioning and joining data together are valuable."

More Alteryx pros

"The most valuable feature of Bright Data in the last few months has been their customer support and the availability of filters. Their customer support is responsive and helpful, especially when I needed a custom data set. The filters they offer are also great because they save time by allowing us to exclude unwanted data before pulling the full dataset."

"The solution's most valuable feature is that it allows me to bypass proxy, IP, CAPTCHA, and everything else."

"The platform is scalable and works well with large projects. I have not experienced any issues with scalability."

"The configuration was very easy, and the documentation was generally clear and direct."

"The platform's ease of use is a significant advantage. The web interface allows me to initiate queries easily and returns data in a structured format."

"The most valuable feature of Bright Data is its proxy server, which effectively mimics real human behavior, avoiding complex navigation in the browser and reducing server load during scraping. This makes it easier to scrape data sets."

"The response time was fast, even when we had to run thousands of requests."

"The solution's most valuable feature is the Proxy feature."

More Bright Data pros

Cons

"The solution could improve in the visualization."

"Lacks an open source edition which would be helpful."

"The event handling, such that the file system watcher, is in need of improvement."

"The gallery could improve in Alteryx. Additionally, if there was a Conditional Join feature it would be beneficial. Since I do not have this feature I have to use Python scripts."

"Even when it already includes some AI models, this area could be improved."

"Alteryx can improve in data science. They have to have more features and components in the data science aspect because they claim to be a data science tool. However, in order to be more competitive, they have to improve on their data science propositions. Thre are other solutions on the market, such as other players in the market, Data2Go or DataIQ, and Alteryx needs to catch up."

"The workflow and pipeline need to improve."

"The product could benefit from improved integration with visualization tools or even the inclusion of built-in visualization features."

More Alteryx cons

"The dashboard was a bit too technical, and even with my technical experience, I had a hard time."

"The solution's proxy selection process needs improvement. Incorporating country-specific proxies would be beneficial."

"The product's initial setup phase is difficult with servers, making it an area where improvements are required."

"The quality of the solution's technical support could be improved."

"Bright Data could significantly improve its support service."

"The Datasheet API has unclear documentation."

"The product's primary area for improvement is the documentation."

"The solution could be improved by simplifying the setup process for new developers, as it can be complex for those without experience. Making manual settings easier and enabling a one-click setup would help bridge this gap. Everything else about Bright Data is fine."

More Bright Data cons

Pricing and Cost Advice

"Its price should be lower. The key thing that we see is that talking about ROI is an important element at the time of purchase. Cost becomes a factor in every discussion. Justifying the ROI for these kinds of workflows is always a challenge, and the only way to counter the challenge is by addressing the pricing."

"The pricing is $5000 per year per production license."

"The cost of the solution could be reduced."

"The seat is too expensive."

"The license price of the solution is expensive."

"Very transparent."

"It is $4,000 a year, so it is cheap versus other solutions. It also accomplishes three times the volume on the job in the same time (as the other solutions)."

"It has a good price."

More Alteryx pricing and cost advice

"The product pricing is reasonable for its features."

"The product has average pricing."

"I got a type of free access, but it was through a referral from my friend. I got some credits free from the tool's end."

"Bright Data is not an expensive tool compared to its competitors."

"Compared to other proxy servers, Bright Data's pricing is quite reasonable. I"

"Regarding pricing, we paid about 1000 dollars monthly for Bright Data. We started with their pay-as-you-go plan, which was expensive as we were charged per GB. Then we moved to the 500 dollar package, then the 1000 dollar package. We considered the 2000 dollar package they introduced recently."

"I think the pricing is fair, if it is used in a business. The pricing model might need some adjustments if I am using it for a personal purpose, especially if I use it for a month or two."

"I don’t think the solution’s pricing is expensive."

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Top Industries

By visitors reading reviews

Financial Services Firm

24%

Manufacturing Company

Computer Software Company

Retailer

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?

One of the differences is that with Alteryx you can use it as an ETL and analytics tool. Please connect with me directly if you want to know more.

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What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?

Alteryx is an extremely easy and flexible data tool, flexible in terms of drag and drop toolset and also has python, R integrations if your team requires this. It can handle over 2 billion rows of...

See all answers

What is the Biggest Difference Between Alteryx and IBM SPSS Modeler?

I am not familiar with IBM SPSS Modeler, therefore, I cannot compare these two products. Regarding Alteryx I can say the following: - An excellent desktop tool for Data Prep and analytics. - Featu...

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What needs improvement with Bright Data?

Bright Data could significantly improve its support service. There are many tensions every time something occurs, although this doesn't happen frequently. A faster support team, ideally in real-tim...

See all answers

What is your primary use case for Bright Data?

The main use case for me is utilizing Bright Data's unblocking services that allow me to receive the whole protected web page via a simple API call.

See all answers

What advice do you have for others considering Bright Data?

I recommend using Bright Data. I rate it an eight because while I am satisfied with most aspects, some sides of client support need improvement. I would give the overall solution a rating ofeight o...

See all answers

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More Alteryx Competitors

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Product Reports

Buyer's Guide

Alteryx

August 2025

Download Alteryx product report

Buyer's Guide

Bright Data

August 2025

Download Bright Data product report

Overview

Alteryx can be used to speed up or automate your business processes and enables geospatial and predictive solutions. Its platform helps organizations answer business questions quickly and efficiently, and can be used as a major building block in a digital transformation or automation initiative. With Alteryx, you can build processes in a more efficient, repeatable, and less error-prone way. Unlike other tools, Alteryx is easy to use without an IT background. The platform is very robust and can be used in virtually any industry or functional area.

With Alteryx You Can:

Prep, blend, and analyze data
Deliver faster, better business outcomes
Automate analytics and data science
Embed intelligent decisioning
Deploy and share analytics in hours

Alteryx Features Include:

Some of the most valuable Alteryx features include:

Scalability, stability, flexibility, fast performance, no-code analytics, data processing, business logic wrapping, scheduling, ease of use, data blending from different platforms, geo-referencing, good customization capabilities, drag and drop functionality, intuitive user interface, connectors, machine learning, macros, simple GUI, integration with Python, good data transformation, good documentation, multiple database merging, and easy deployment.

Alteryx Can Be Used For:

Combining and manipulating data within spreadsheets: Alteryx can be used in situations where complex data manipulation occurs. It can handle large data quickly, and the process is much simpler to see and understand.
Database access and supplementing SQL development: Alteryx has several sets of database connectors and functions, including many functions that your average database does not. Alteryx can work with data from multiple databases or areas within a database. It allows users to filter, sort, calculate, etc. as they would commonly do in SQL or an ETL tool.
API, cloud, and hybrid access: Alteryx can read and write data in databases, files, REST APIs, and a myriad of other locations (with the correct permissions). When a workflow is published, you can also call a workflow through a REST API to start it.
Data science: Alteryx provides pre-built models that are extremely useful for data scientists who may have limited programming skills and also gives you the ability to add R or Python code directly within a workflow.
Geospatial analysis: Alteryx gives users drag-and-drop tools to geocode, plot, and map locations, customers, competitors, or anything that has a location (employee, truck, pipeline, etc.).
Reports and dashboards: Alteryx provides built-in tools that enable the building of reports and dashboards.

Alteryx Benefits

Some of the benefits of using Alteryx include
:

Saves time: Alteryx helps shorten the time required to start analyzing data and looking for insights, minimizing the tasks that do not add value to the business and maximizing the analysis phase.
Clear tool configurations: Alteryx provides simple and concise tool configurations that are quick and easy to set.
Excellent workflow compatibility.
Reduced development time: Alteryx has an extensive gallery of user-developed analytic applications that helps to reduce development time.
Fast data loading: Alteryx has tools that make it very effective when working with big data sets.
No-code, low-code analytic building blocks: You can prep, blend, and analyze data to enable highly configurable and repeatable workflows.
Machine learning: Alteryx allows you to quickly create properly trained algorithms that are ready to deploy.

Reviews from Real Users

"Automation is the most valuable aspect for us. The ability to wrap business logic around the data is very helpful." - Theresa M., Senior Capacity Planner at a financial services firm

"Alteryx has made us more agile and increased the speed and effectiveness of decision making." - Richard F., Director, Digital Experience & Media at Qdoba Restaurant Corporation

"The scheduling feature for the automation is excellent." - Data Analytics Engineer at a tech services company

"The product is very stable and super fast, five-star. It's significantly more stable than its nearest competitor." - Director at a non-tech company

“A complete solution with very good user experience and a nice user interface.” - Solutions Consultant at a tech services company

"There are a lot of good customization capabilities." - Advance Analytics PO at a pharma/biotech company

Alteryx

We create technologies that preserve a transparent internet, where anyone can easily access and collect public web data. We believe that making public web data easily accessible is essential to keeping markets openly competitive, benefiting all of us. We partner with and serve those who share our core values of transparency, innovation, and trust. Join us in our mission to shine a bright light on the web!

Bright Data

Sample Customers

AnalyticsIq Inc., belk, BloominBrands Inc., Cardinalhealth, Cineplex, Dairy Queen

Information Not Available

Buyer's Guide

Alteryx vs. Bright Data

July 2025

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