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Algolia vs Azure AI Search vs Elastic Search comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

As of August 2025, in the Search as a Service category, the mindshare of Algolia is 11.9%, up from 6.5% compared to the previous year. The mindshare of Azure AI Search is 11.5%, down from 13.8% compared to the previous year. The mindshare of Elastic Search is 18.6%, up from 9.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Search as a Service Market Share Distribution
ProductMarket Share (%)
Elastic Search18.6%
Algolia11.9%
Azure Search11.5%
Other58.0%
Search as a Service
 

Featured Reviews

Alejandro Salazar - PeerSpot reviewer
Offers extensive customization options, allowing users to tailor search results to their specific needs
There are two problems. Number one, it's a bit pricey, especially when there are similar algorithms. There's one called Typesense, which we considered to lower our bill. Algolia is good for a startup because it allows you to bootstrap powerful functionalities quickly. But if that startup ends up growing and becomes quite successful, the cost of Algolia will balloon with it. So, I could imagine that Algolia might have difficulty retaining clients. The other problem I had to deal with as the lead software engineer is the documentation. I was basically assigned a guy who had no idea how Algolia works, and I had to get it to work, which I did. But the documentation for the service is not as good as it could be. You can still figure it out, but Algolia has a lot of functionalities, not just the search engine. They have built-in components for different UI libraries. In our case, we were using React, and they have a third-party library that you can import to use Algolia services as React components. It's great, but they have very little documentation for those kinds of third-party things. It's tough to use them if you don't explain to your potential developers how they're supposed to be used. I eventually had to call them directly and sit down with their engineers, and I realized that it's a great product, but they need to explain it better.
Sandeep Srirangam - PeerSpot reviewer
Customer engagement & documentation about APIs are great, but it would be good if the UI is a bit more intuitive for search experience
I use the solution mainly to search the logs and to search for VMs by their names or subscription names. I wouldn't rate it great since the logs are a bit complicated The solution was really pretty good. The customer engagement was good. The presented documentation or exposure to the APIs to get…
Anand_Kumar - PeerSpot reviewer
Captures data from all other sources and becomes a MOM aka monitoring of monitors
Scalability and ROI are the areas they have to improve. Their license terms are based on the number of cores. If you increase the number of cores, it becomes very difficult to manage at a large scale. For example, if I have a $3 million project, I won't sell it because if we're dealing with a 10 TB or 50 TB system, there are a lot of systems and applications to monitor, and I have to make an MOM (Mean of Max) for everything. This is because of the cost impact. Also, when you have horizontal scaling, it's like a multi-story building with only one elevator. You have to run around, and it's not efficient. Even the smallest task becomes difficult. That's the problem with horizontal scaling. They need to improve this because if they increase the cores and adjust the licensing accordingly, it would make more sense.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Algolia provides some cool functionalities like filtering, indexing, and searching."
"The tool provides users with personalization features that can be used to improve user interface."
"The tool is worth the money, and I have seen an ROI."
"The tool is easy to use, but you need to know how it works."
"It's scalable. It can be scaled massively."
"The Algolia solution really helped us to improve our conversion rate and click through rate."
"It has many fine-tuning configurations. Essentially, every single piece of information you pass through it is a free document you can tailor."
"We were working with search products, brands, and different attributes specific to the product; it's faster and easier. The implementation is easy."
"Creates indexers to get data from different data sources."
"Offers a tremendous amount of flexibility and scalability when integrating with applications."
"The customer engagement was good."
"The product is extremely configurable, allowing you to customize the search experience to suit your needs."
"The solution's initial setup is straightforward."
"The amount of flexibility and agility is really assuring."
"It provides good access capabilities to various platforms."
"The search functionality time has been reduced to a few milliseconds."
"All the quality features are there. There are about 60 to 70 reports available."
"The solution is stable and reliable."
"The solution is quite scalable and this is one of its advantages."
"It's a stable solution and we have not had any issues."
"Using real-time search functionality to support operational decisions has been helpful."
"The flexibility and the support for diverse languages that it provides for searching the database are most valuable. We can use different languages to query the database."
"Elastic Search is very quick when handling a large volume of data."
"The solution has good security features. I have been happy with the dashboards and interface."
 

Cons

"The deployment could be easier for beginners."
"When indexing the products, one may face some issues with the tool."
"Algolia is not adopted that much, and it would be great if it were made more popular."
"The documentation is not beginner-friendly."
"The documentation for the service is not as good as it could be."
"The high cost of the product is an area of concern where improvements are required."
"I think they could improve the analytics view."
"Algolia provides a certification, which is pretty basic, and I think it can be improved in terms of a bit more detail and more elaborative content."
"The solution's stability could be better."
"For availability, expanding its use to all Azure datacenters would be helpful in increasing awareness and usage of the product.​"
"The pricing is room for improvement."
"The initial setup is not as easy as it should be."
"For SDKs, Azure Search currently offers solutions for .NET and Python. Additional platforms would be welcomed, especially native iOS and Android solutions for mobile development."
"The after-hour services are slow."
"It would be good if the site found a better way to filter things based on subscription."
"They should add an API for third-party vendors, like a security operating center or reporting system, that would be a big improvement."
"Dashboards could be more flexible, and it would be nice to provide more drill-down capabilities."
"The pricing of this product needs to be more clear because I cannot understand it when I review the website."
"The one area that can use improvement is the automapping of fields."
"The different applications need to be individually deployed."
"The documentation regarding customization could be better."
"Elasticsearch could improve by honoring Unix environmental variables and not relying only on those provided by Java (e.g. installing plugins over the Unix http proxy)."
"I don't see improvements at the moment. The current setup is working well for me, and I'm satisfied with it. Integrating with different platforms is also fine, and I'm not recommending any changes or enhancements right now."
"Improving machine learning capabilities would be beneficial."
 

Pricing and Cost Advice

"In terms of the cost of Algolia, the tool is really expensive for us in Brazil since it comes to about half a million dollars."
"I have heard that Algolia is an expensive solution."
"We are currently on a contract with Algolia for licensing and price."
"The product is cheap."
"Algolia is a cool, super-easy-to-use, and affordable tool."
"For any developer starting out, it is worth it."
"The solution is affordable."
"For the actual costs, I encourage users to view the pricing page on the Azure site for details.​"
"I would rate the pricing an eight out of ten, where one is the low price, and ten is the high price."
"​When telling people about the product, I always encourage them to set up a new service using the free pricing tier. This allows them to learn about the product and its capabilities in a risk-free environment. Depending on their needs, the free tier may be suitable for their projects, however enterprise applications will most likely required a higher, paid tier."
"The cost is comparable."
"I think the solution's pricing is ok compared to other cloud devices."
"The price of Elastic Enterprise is very, very competitive."
"The price could be better."
"An X-Pack license is more affordable than Splunk."
"Although the ELK Elasticsearch software is open-source, we buy the hardware."
"To access all the features available you require both the open source license and the production license."
"This product is open-source and can be used free of charge."
"We use the free version for some logs, but not extensive use."
"The solution is free."
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Top Industries

By visitors reading reviews
Performing Arts
10%
Computer Software Company
10%
Comms Service Provider
8%
Media Company
8%
Computer Software Company
23%
Financial Services Firm
12%
Retailer
8%
Manufacturing Company
7%
Computer Software Company
14%
Financial Services Firm
13%
Government
9%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business4
Midsize Enterprise1
Large Enterprise4
By reviewers
Company SizeCount
Small Business2
Midsize Enterprise2
Large Enterprise4
By reviewers
Company SizeCount
Small Business33
Midsize Enterprise8
Large Enterprise33
 

Questions from the Community

What is your experience regarding pricing and costs for Algolia?
Algolia is a cool, super-easy-to-use, and affordable tool. Suppose a company's customer is looking for Algolia's sear...
What needs improvement with Algolia?
There are no areas in the product where improvements are required. I believe it is one of the best products right now...
What is your primary use case for Algolia?
I use Algolia for Magento 2 e-commerce websites so that I can enhance user search functionality. Throughout Algolia, ...
What needs improvement with Azure Search?
The after-hour services are slow. It could be better.
What do you like most about ELK Elasticsearch?
Logsign provides us with the capability to execute multiple queries according to our requirements. The indexing is ve...
What is your experience regarding pricing and costs for ELK Elasticsearch?
We used the open-source version of Elasticsearch, which was free.
What needs improvement with ELK Elasticsearch?
It would be useful if a feature for renaming indices could be added without affecting the performance of other featur...
 

Comparisons

 

Also Known As

No data available
No data available
Elastic Enterprise Search, Swiftype, Elastic Cloud
 

Overview

 

Sample Customers

Birchbox, Twitch, Lacoste, Stripe, WW, Medium, Cousera, National Geographic, Zendesk, Magento
XOMNI, Real Madrid C.F., Weichert Realtors, JLL, NAV CANADA, Medihoo, autoTrader Corporation, Gjirafa
T-Mobile, Adobe, Booking.com, BMW, Telegraph Media Group, Cisco, Karbon, Deezer, NORBr, Labelbox, Fingerprint, Relativity, NHS Hospital, Met Office, Proximus, Go1, Mentat, Bluestone Analytics, Humanz, Hutch, Auchan, Sitecore, Linklaters, Socren, Infotrack, Pfizer, Engadget, Airbus, Grab, Vimeo, Ticketmaster, Asana, Twilio, Blizzard, Comcast, RWE and many others.
Find out what your peers are saying about Elastic, Amazon Web Services (AWS), Algolia and others in Search as a Service. Updated: July 2025.
865,985 professionals have used our research since 2012.