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SAS Visual Analytics vs Splunk Enterprise Platform comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Jan 1, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
6.0
SAS Visual Analytics offers efficient analytics and revenue generation, though costs and ROI vary due to operational components.
Sentiment score
4.4
Splunk Enterprise boosts ROI by reducing downtime, enhancing security, improving productivity, and streamlining data management with automation.
The enterprise subscription offers more benefits, ensuring valuable outcomes.
Senior Manager: ICT Compliance at DEPARTMENT OF PUBLIC SERVICE AND ADMINISTRATION
I have seen a return on investment with SAS Visual Analytics, as it includes AI capabilities and automatic functions with scheduling, allowing reports to be made from live data, which contributes to a new vertical for revenue generation.
Biostatistician at Lambda Therapeutic Research Ltd.
Key impact areas are generally time saved in investigations, higher analyst productivity, lowered costs of security incidents due to faster detection and response, and reduced manual reporting effort.
Managed Security Services Associate at Accenture
Splunk Enterprise Platform helped reduce the time required to investigate incidents by centralizing logs and providing powerful search capabilities.
Fine at PCS Solutions
Splunk Enterprise Platform improved our reliability, and the time to investment ratio has been excellent.
Consultant at a tech vendor with 10,001+ employees
 

Customer Service

Sentiment score
6.6
Customer service experiences for SAS Visual Analytics vary widely, with strong technical support but mixed business query satisfaction levels.
Sentiment score
6.9
Splunk's customer service is valued for technical support and resources, but response times can vary, impacting ratings.
They provide callbacks to ensure clarity and resolution of any queries.
Senior Manager: ICT Compliance at DEPARTMENT OF PUBLIC SERVICE AND ADMINISTRATION
They assist us when we encounter issues and provide help while we complete tasks.
Biostatistician at Lambda Therapeutic Research Ltd.
We contacted support and they were able to provide us with the solution which is currently working fine.
Splunk Engineer at a recruiting/HR firm with 11-50 employees
It is crucial for anyone looking to deploy Splunk Enterprise Platform to first certify for their courses, such as the Splunk Administrator and the Power User Administrator certifications, which address all troubleshooting queries.
SOC A2 at Innodata-ISOGEN
When we encounter issues, we utilize the Splunk community, which I believe showcases a big advantage of Splunk due to its strong community support.
Security Consultant at ITSEC Asia
 

Scalability Issues

Sentiment score
7.6
SAS Visual Analytics excels in scalability and handling data, though high costs and resource needs are noted.
Sentiment score
7.7
Splunk Enterprise Platform offers efficient scalability, supporting data growth and user expansion, though scaling may be costly or complex.
SAS Visual Analytics scalability is very good and positive.
Biostatistician at Lambda Therapeutic Research Ltd.
Splunk allows for scalability, as you can start with an all-in-one instance and, as your deployment grows, split it into distributed deployment, such as separating the search head and indexers.
Security Consultant at ITSEC Asia
It is highly stable and scalable for us.
Dev Ops And Observability Admin at a tech services company with 11-50 employees
In a day we get millions of hits for the APIs.
Software Developer at a financial services firm with 10,001+ employees
 

Stability Issues

Sentiment score
7.2
SAS Visual Analytics is generally stable, though performance can vary with data volume, hardware, and user expertise.
Sentiment score
8.3
Splunk Enterprise Platform is stable and reliable for large data and security monitoring, with praised scalability and log analysis.
SAS Visual Analytics is stable and manages data effectively without crashing.
Senior Manager: ICT Compliance at DEPARTMENT OF PUBLIC SERVICE AND ADMINISTRATION
Our L1 and L2 teams get real-time alerts and query the SPL effectively without delays that other SIEM solutions may impose.
Global Head Of Security Architecture Digital & Technology at Aramex
It is highly stable and scalable for us.
Dev Ops And Observability Admin at a tech services company with 11-50 employees
It requires managing configuration files and processing operations manually, limiting its auto-scaling capabilities.
Consultant at Artifield
 

Room For Improvement

SAS Visual Analytics struggles with performance, integration, user-friendliness, high costs, and lacks robust API, visualization, and support resources.
Splunk Enterprise faces user concerns over cost, complexity, usability, performance, maintenance, and requires better integration and AI enhancements.
Training on SAS Visual Analytics is required to help overcome these issues.
Biostatistician at Lambda Therapeutic Research Ltd.
In terms of configuration, I would like to see AI capabilities since many applications are now integrating AI.
Senior Manager: ICT Compliance at DEPARTMENT OF PUBLIC SERVICE AND ADMINISTRATION
The deep learning capabilities need enhancing, especially on Splunk Cloud, where customers find it challenging to use deep learning tools without setting up backend computing resources.
Consultant at Artifield
I could also build some pre-indexed summaries so that Splunk Enterprise Platform can search much faster than raw logs.
security engineer at a tech vendor with 501-1,000 employees
From an architectural standpoint, data onboarding, normalization, performance, and scalability improvements would be beneficial, particularly in optimizing search speed and query execution to handle larger searches efficiently.
Global Head Of Security Architecture Digital & Technology at Aramex
 

Setup Cost

SAS Visual Analytics is costly, deterring smaller companies, with licenses and additional costs potentially exceeding $114,000 annually.
Splunk Enterprise Platform's high costs concern users, especially smaller businesses, despite discounts and comprehensive features compared to alternatives.
The pricing model is based on ingesting data sizes, not user count, and includes a free tier for up to 500 MB of daily data.
Consultant at Artifield
We ingest terabytes of data, so I can say Splunk Enterprise Platform is somewhat costly.
Dev Ops And Observability Admin at a tech services company with 11-50 employees
The platform's ability to consolidate siloed tools into a single pane of glass provides immense value justifying the premium cost if the architecture is tightly managed.
Managed Security Services Associate at Accenture
 

Valuable Features

SAS Visual Analytics offers a user-friendly interface with no-code features, enabling intuitive insights through advanced visualization and AI integration.
Splunk Enterprise offers customizable dashboards, real-time monitoring, scalable architecture, and advanced search, enhancing security, operations, and insights.
After implementing SAS Visual Analytics, we have generated a new way to generate revenue by providing live data visuals to our clients and making our team aware of data in real time, which has had a significant positive impact.
Biostatistician at Lambda Therapeutic Research Ltd.
The ability to query information from our Excel data into SAS to view specific data is invaluable.
Senior Manager: ICT Compliance at DEPARTMENT OF PUBLIC SERVICE AND ADMINISTRATION
Splunk Enterprise Platform also has its own Phantom as a SOAR, which is much more refined and gives more accurate results than any other AI integrated SIM tool.
SOC A2 at Innodata-ISOGEN
The anomaly detection is very good for live production data. Whenever an anomaly comes in an application, it automatically resolves and just gives the notification.
Technical Lead at a financial services firm with 10,001+ employees
Splunk Enterprise Platform will create an incident and detect this as a credential compromise because we have a successful login from another location.
Cybersecurity Team Leader at EMAK For Computer Manufacturing (ECM)
 

Categories and Ranking

SAS Visual Analytics
Ranking in Data Visualization
12th
Average Rating
8.2
Reviews Sentiment
5.7
Number of Reviews
41
Ranking in other categories
No ranking in other categories
Splunk Enterprise Platform
Ranking in Data Visualization
2nd
Average Rating
8.6
Reviews Sentiment
6.4
Number of Reviews
61
Ranking in other categories
IT Alerting and Incident Management (2nd)
 

Mindshare comparison

As of August 2026, in the Data Visualization category, the mindshare of SAS Visual Analytics is 1.6%, down from 3.4% compared to the previous year. The mindshare of Splunk Enterprise Platform is 1.4%, down from 1.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Visualization Mindshare Distribution
ProductMindshare (%)
Splunk Enterprise Platform1.4%
SAS Visual Analytics1.6%
Other97.0%
Data Visualization
 

Featured Reviews

Namanjbaraiya Baru - PeerSpot reviewer
Biostatistician at Lambda Therapeutic Research Ltd.
Interactive dashboards have transformed clinical reporting and now support real time decisions
The best features of SAS Visual Analytics include performing data manipulation. I would characterize this as making data ready, transforming data, and making new variables through code while utilizing low-code and no-code facilities. In my experience, low-code features in SAS Visual Analytics help when I need to create a new variable. For instance, I can extract a date through the data roll step, and with no-code features, I can perform report creation by simply using drag and drop functionality. After implementing SAS Visual Analytics, we have generated a new way to generate revenue by providing live data visuals to our clients and making our team aware of data in real time, which has had a significant positive impact.
Koyena Paul - PeerSpot reviewer
Managed Security Services Associate at Accenture
Centralized security monitoring has transformed our threat detection and incident response
While Splunk Enterprise Platform is widely regarded as a powerful SIEM and observability platform, users across enterprises commonly report recurring challenges including licensing and data ingestion costs. Splunk Enterprise Platform's licensing is often based on the volume of data ingested, and as our organization grows, costs can increase significantly, and our teams may need to carefully decide which logs to ingest, which can limit visibility. A suggested improvement would be more flexible licensing options, better built-in recommendations for optimizing data ingestion, and smarter data compression or tiered pricing. There is also a steep learning curve where beginners can find SPL difficult. A suggested improvement would be more AI-assisted SPL generation, interactive tutorials, and guided dashboard creation with additional pre-built templates for common SOC use cases. These are the main areas for improvement that I can see: licensing flexibility, reducing the learning curve for new users, simplifying development, improving performance for very large datasets, and providing more AI-assisted features to reduce manual effort. In terms of adding more improvements, there are frequently discussed areas including easier third-party integrations. While Splunk Enterprise Platform supports many integrations, onboarding new security tools sometimes requires custom configurations or add-ons. A suggested improvement would be more plug-and-play integrations, faster support for new vendors, and then simplified administration. Administrators often manage indexes, forwarders, user roles, and cluster health, so a suggested improvement would be easier administration dashboards and automated health checks. These are suggestions that acknowledge Splunk Enterprise Platform's strengths while highlighting areas where many enterprise users see opportunities for further improvement. The primary areas for improvement that I see are licensing flexibility, simplifying administration, expanding plug-and-play integrations, and adding more AI-driven assistance for searches and investigations. These improvements would significantly simplify our tasks and help us solve more incidents in a lesser amount of time, making it flexible even for beginners.
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Top Industries

By visitors reading reviews
Financial Services Firm
13%
Construction Company
10%
Government
10%
Comms Service Provider
6%
Financial Services Firm
16%
Construction Company
10%
Outsourcing Company
8%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business13
Midsize Enterprise10
Large Enterprise19
By reviewers
Company SizeCount
Small Business34
Midsize Enterprise8
Large Enterprise43
 

Questions from the Community

What is your experience regarding pricing and costs for SAS Visual Analytics?
My experience with pricing, setup costs, and licensing was positive, and I am happy with it.
What needs improvement with SAS Visual Analytics?
SAS Visual Analytics offers many options, and new users unfamiliar with SAS might face some difficulties. Training on SAS Visual Analytics is required to help overcome these issues.
What is your primary use case for SAS Visual Analytics?
My main use case for SAS Visual Analytics is making visual reports such as graphs, gauge plots, outlier plots, geomaps, and presenting my clinical data into a report or an interactive dashboard whi...
What needs improvement with Splunk Enterprise Platform?
With respect to the use cases, we were able to create many use cases as well as fine-tune them, so thirty percent of the alerts were fine-tuned, and we have improved our detection logic and also th...
What is your primary use case for Splunk Enterprise Platform?
Splunk Enterprise Platform serves as our SIEM tool where we receive alerts and we primarily depend on it. As a centralized logging and monitoring system, we use Splunk based upon different data typ...
What advice do you have for others considering Splunk Enterprise Platform?
With respect to the use cases, we were able to create many use cases as well as fine-tune them, so thirty percent of the alerts were fine-tuned, and we have improved our detection logic and also th...
 

Also Known As

SAS BI
No data available
 

Overview

 

Sample Customers

Staples, Ausgrid, Scotiabank, the Australian Institute of Health and Welfare, the Blue Cross and Blue Shield of North Carolina, Oklahoma Gas & Electric, Xcel Energy, and Triad Analytics Solutions.
Information Not Available
Find out what your peers are saying about SAS Visual Analytics vs. Splunk Enterprise Platform and other solutions. Updated: August 2026.
909,725 professionals have used our research since 2012.