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Microsoft Azure Object Storage vs NetApp Cloud Volumes ONTAP comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Microsoft Azure Object Storage
Ranking in Public Cloud Storage Services
11th
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
52
Ranking in other categories
No ranking in other categories
NetApp Cloud Volumes ONTAP
Ranking in Public Cloud Storage Services
6th
Average Rating
8.8
Reviews Sentiment
7.0
Number of Reviews
62
Ranking in other categories
Cloud Migration (1st), Cloud Storage (2nd), Cloud Backup (14th), Cloud Software Defined Storage (1st)
 

Mindshare comparison

As of June 2025, in the Public Cloud Storage Services category, the mindshare of Microsoft Azure Object Storage is 1.9%, down from 2.0% compared to the previous year. The mindshare of NetApp Cloud Volumes ONTAP is 7.4%, up from 7.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Public Cloud Storage Services
 

Featured Reviews

Akram Zabat - PeerSpot reviewer
Provides versatile data storage solutions with a simple setup and easy to use
It's similar to S3 for AWS. The ability to store everything inside Blob or Object storage and use it for archiving data is beneficial. For example, you can transform data from relational databases, flatten it, and store it in Object storage to save space within the databases. If I want to save data and do not require legacy access, it's a good solution, for instance, to migrate archives from databases to Object storage. This can also be used for business intelligence purposes. Having a storage solution for data makes it the best place to store it. Azure has its own solution for StatsQ Web Apps.
Pramod-Talekar - PeerSpot reviewer
Allows customers to manage SAN and NAS data within a single storage solution
The tool's most valuable features are the SnapLock and SnapMirror features. If something goes wrong with the data, we can restore it. This isn't a mirror; we store data in different locations. If there's an issue on the primary site, we can retrieve data from the secondary site. Multiprotocol support in NetApp Cloud Volumes ONTAP is beneficial because it allows customers to manage SAN and NAS data within a single storage solution. This feature eliminates the need to purchase different types of storage.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The tool's maintenance is not complex."
"I appreciate the scalability of this solution; it is fully scalable and excellent for certain tasks."
"The file retention and object retention have been most valuable."
"The reason is that I believe they only offer the corporate interface we use, and perhaps they should consider creating a historical customer interface. I haven't created a virtual machine; instead, I've established a personal GED. This allows me to provide customers with the necessary role functions, enabling them to download files without incurring excessive costs."
"The most valuable feature of the solution is the tool's price since it is not expensive."
"The most valuable feature is the API because it is very flexible."
"The solution offers good documentation."
"We can easily create a storage layer in any system."
"There is unified storage, which provides flexibility. It is set up perfectly for performance and provisioning. We are able to monitor everything using a separate application. It provides error and critical warnings that allow us to take immediate action through ONTAP. We are able to manage everything, log a case, and follow up with the support team, who can fix it. That is how it is unified."
"Its functionality and technical support are adequate to help prevent failure due to errors."
"The solution’s unified file and block-storage access across our infrastructure is invaluable. Without it, we can't do what we do."
"The ease of use in terms of how the product works is valuable. We are able to work with it and deploy the storage that we need."
"If anything happens, their technical support will come onsite and fix it."
"It is much easier to control data since we can run queries across all our platforms with just one solution. Not only that, we can also monitor all the platforms with Active IQ, where we can see all the alerts, messages, and space consumption through a single application. This is regardless if the data is on-prem or AWS. It is much more efficient."
"It gives a solution for storage one place to go across everything. So, the customer is very familiar with NetApp on-prem. It allows them to gain access to the file piece. It helps them with the training aspect of it, so they don't have to relearn something new. They already know this product. They just have to learn some widgets or what it's like in the cloud to operate and deploy it in different ways."
"It's very easy to set up, and within 40 minutes, you can apply storage notes in Azure."
 

Cons

"They could improve AI and ML-based modules. They should add more modules based on artificial intelligence and machine learning. Pricing is a little bit tricky with Microsoft Azure. They do provide the estimates, but it is not easy to guess the exact amount that we will be billed after a month or two because it is based on usage. This is a little confusing."
"Microsoft Azure Object Storage needs to improve stability and cloud user interface."
"Technical support should be faster at resolving issues for tickets that we create."
"Object Storage's integration with other backup software could be improved."
"The tool doesn't offer Microsoft Copilot and Microsoft AI."
"The solution needs to improve the custom domain integration with static web pages. Even though Blog Storage is providing the static content hosting feature, due to the custom domain availability, the integration is not available. In most cases, we withdraw from that service and use our app service to host our static data feeds."
"If we look at the different versions of that ADLS, it really does not have a hierarchical storage mechanism."
"Microsoft Azure Object Storage has had a number of failures last week due to the lack of hardware available to support the resources. However, it was only for a short time, approximately two days."
"Multipathing for iSCSI LUNs is difficult to deal with from the client-side and I'd love to see a single entry point that can be moved around within the cluster to simplify the client configuration."
"In terms of improvement, I would like to see the Azure NetApp Files have the capability of doing SnapMirrors. Azure NetApp Files is, as we know, is an AFF system and it's not used in any of the Microsoft resources. It's basically NetApp hardware, so the best performance you can achieve, but the only reason we can't use that right now is because of the region that it's available in. The second was the SnapMirror capability that we didn't have that we heavily rely on right now."
"I would like to see more aggressive management of the aggregate space. On the Cloud Volumes ONTAP that we use for offsite backup copies, most of the data sits in S3. There are also the EBS volumes on the Cloud Volumes ONTAP itself. Sometimes what happens is that the aggregate size just stays the same. If it allocates 8 terabytes initially, it just stays at 8 terabytes for a long time, even though we're only using 20 percent of that 8 terabytes. NetApp could undersize that more aggressively."
"The navigation on some of the configuration parameters is a bit cumbersome, making the learning curve on functions somewhat steep."
"The cost needs improvement."
"There is room for improvement in tier one support, especially with potential language barriers and communication challenges."
"Only AWS and Azure public clouds are currently available from China, and I would like to see support for Aliyun (Alibaba Cloud)."
"I would like to see better integration with Active IQ."
 

Pricing and Cost Advice

"I think we pay per bit as per usage. There is a billing pattern for the subscription, and we get a monthly bill. I've seen that happen over there. I haven't seen any fixed costs. It always depends on what we're using and how much the servers are running. The breakdown appears on the bill."
"The solution's cost is on a pay-per-use basis."
"It has a pay-as-you-go model. So, you are only paying for what you store. It's an attractive model. You don't pay for a set; you pay for what you actually use."
"The tool's licensing costs are annual. It should be made reasonable."
"The tool has a pay-per-use pricing model...There is no need to pay extra money for the licensing costs since the price is based on the storage you consume."
"Microsoft Azure Object Storage is an expensive solution."
"The cost is based on the amount of traffic and we paid approximately 18 lakh Rupees ($25,000 USD) last year."
"We have a separate package and pay extra for additional technical support."
"The standard pricing is online. Pricing depends. If you're using the PayGo model, then it's just the normal costs on the Microsoft page. If you're using Bring Your Own License, which is what we're doing, then you get with your sales contact at NetApp and start figuring out what price is the best, in the end, for your company."
"Some flexibility around the licensing model would help. The product is licensed based on capacity. Basically, the largest capacity license that you can buy is 368 terabytes. At this point, NetApp is addressing some people's concerns around this."
"Cloud is cloud. It's still expensive. Any good solution comes with a price tag. That's where we are looking to see how well we can manage our data in the cloud by trying to optimize the costs."
"We purchased the product directly from NetApp."
"They give us a good price for CVO licenses. It is one of the reasons that we went with the product."
"Make sure you investigate what your requirements are going to cost you using the native cloud solutions versus what NetApp is going to cost you, to make sure you have a business case to go with NetApp."
"They allow a special price if you are working closely with them. Since we have a lot of NetApp systems, we got some kind of discount. That's something they do for other customers, not just for us. The price was fair. In addition to the licensing fees, you're paying Amazon for your usage..."
"If we wanted to use the AWS solution, we would have to manage two or three different platforms and pay more money than what we should have to pay, as some of the features don't even exist. If we wanted to, we could use AWS cloning, but it is useless because it uses more space, is more expensive, and takes more time."
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Top Industries

By visitors reading reviews
Computer Software Company
25%
Manufacturing Company
11%
Real Estate/Law Firm
11%
Financial Services Firm
7%
Educational Organization
37%
Manufacturing Company
11%
Computer Software Company
10%
Financial Services Firm
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Microsoft Azure Object Storage?
I can't share a lot about the costs. I am focused on the technical aspect. It's a pay-per-use solution and a good idea for proof of concept and value. If I want to test a product before deploying i...
What needs improvement with Microsoft Azure Object Storage?
In terms of compliance and security, everything is fine. I do not know of any immediate needs for improvement. However, one potential area for improvement is the replication process. Some clients c...
What do you like most about NetApp Cloud Volumes ONTAP?
So a lot of these licenses are at the rate that is required for capacity. So they're they're able to reduce the license consumption and also the consumption of the underlying cloud storage.
 

Also Known As

Microsoft Azure Blob Storage, Azure Object Storage, MS Azure Object Storage
ONTAP Cloud, CVO, NetApp CVO
 

Overview

 

Sample Customers

Umbraco, Xbox, Radioshack, 343 Industries, McKesson
1. Accenture 2. Acer 3. Adidas 4. Aetna 5. AIG 6. Apple 7. Bank of America 8. Barclays 9. Bayer 10. Berkshire Hathaway 11. BNP Paribas 12. Cisco 13. Coca-Cola 14. Comcast 15.ConocoPhillips 16. CVS Health 17. Dell 18. Deutsche Bank 19. eBay 20. Eli Lilly 21. FedEx 22. Ford 23. Freescale Semiconductor 24. General Electric 25. Google 26. Honeywell 27. IBM 28. Intel 29. Intuit 30. JPMorgan Chase 31. Kellogg's 32. KeyCorp 33. Liberty Mutual 34. L'Oréal 35. Mastercard
Find out what your peers are saying about Microsoft Azure Object Storage vs. NetApp Cloud Volumes ONTAP and other solutions. Updated: June 2025.
857,162 professionals have used our research since 2012.