Informatica Intelligent Data Management Cloud (IDMC) vs Reltio Cloud comparison

Informatica and Reltio are both solutions in the Cloud Master Data Management (MDM) Solutions category. Informatica is ranked #1 with an average rating of 7.8, while Reltio is ranked #2 with an average rating of 8.7. Informatica holds a 25.3% mindshare in CMDM, compared to Reltio’s 16.8% mindshare. Additionally, 93% of Informatica users are willing to recommend the solution, compared to 100% of Reltio users who would recommend it.

Informatica Intelligent Dat...

Read 186 Informatica Intelligent Data Management Cloud (IDMC) reviews

21,895 Views
3,065 Comparison Views

93% willing to recommend

Reltio Cloud

Read 12 Reltio Cloud reviews

2,286 Views
1,783 Comparison Views

100% willing to recommend

Informatica Intelligent Dat...

Reltio Cloud

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Executive SummaryUpdated on Apr 6, 2025

Informatica Intelligent Data Management Cloud and Reltio Cloud compete in the data management category. IDMC enjoys an advantage in pricing and support, appealing to cost-conscious buyers, while Reltio Cloud has a competitive edge with its advanced features.

Features: IDMC offers comprehensive data integration, seamless cloud-native architecture, and robust data governance tools. Reltio Cloud focuses on data quality management, seamless integration, and mastering multi-domain data, excelling in managing complex data relationships.

Room for Improvement: IDMC could enhance its advanced features and integration capabilities, improve customer engagement, and boost real-time capabilities. Reltio Cloud can refine its deployment model, expand user interface features, and address price sensitivity for smaller organizations.

Ease of Deployment and Customer Service: Reltio Cloud boasts a streamlined deployment model and proactive customer support, making it slightly quicker to implement along with a more engaged service experience. IDMC delivers a flexible deployment model with reliable customer service.

Pricing and ROI: IDMC is cost-effective, providing impressive ROI through attractive pricing and supportive services. Reltio Cloud, despite a higher initial investment, offers a strong return on premium features, suitable for organizations needing sophisticated data management solutions.

To learn more, read our detailed Informatica Intelligent Data Management Cloud (IDMC) vs. Reltio Cloud Report (Updated: July 2025).

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC) vs. Reltio Cloud

July 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Informatica Intelligent Dat...

Ranking in Cloud Master Data Management (MDM) Solutions

1st

Average Rating

8.0

Reviews Sentiment

6.8

Number of Reviews

186

Ranking in other categories

Data Integration (4th), Data Quality (1st), Business Process Management (BPM) (11th), Business-to-Business Middleware (6th), API Management (7th), Cloud Data Integration (3rd), Data Governance (2nd), Test Data Management (3rd), Data Management Platforms (DMP) (2nd), Data Masking (1st), Metadata Management (1st), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd)

Reltio Cloud

Ranking in Cloud Master Data Management (MDM) Solutions

2nd

Average Rating

8.6

Reviews Sentiment

7.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of September 2025, in the Cloud Master Data Management (MDM) Solutions category, the mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 25.3%, down from 34.6% compared to the previous year. The mindshare of Reltio Cloud is 16.8%, up from 15.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Cloud Master Data Management (MDM) Solutions Market Share Distribution
Product	Market Share (%)
Informatica Intelligent Data Management Cloud (IDMC)	25.3%
Reltio Cloud	16.8%
Other	57.9%

Cloud Master Data Management (MDM) Solutions

Q&A Highlights

it_user545286

Principal Software Systems Engineer at a tech services company with 5,001-10,000 employees

Dec 09, 2016

Reltio: Question about Master Data Management Capabilities

Riversand technology is leader in the MDM space and makes a product called MDMcenter. Gartner and Forrester put these guys in a leader and visionary quadrant topping Informatica, oracle, and sap. They have a product used by many fortune 1000s and multinational companies. I have rolled out MDM solutions for a bunch of customers using different platforms and Riversand's is the best. They have cloud based and on premise solutions. It can scale from small projects to biggest implementations of the planet, different geographies/locations, langauges and near infinite entities. Their licensing can vary based on required modules; but they offer Matching, Deduplication, Searching, Workflow, Modeling, Analytics, Integration, Domain / cross-domain, Governance tools to change / commit / rollback. The applications modeling and framework is flexible so it can handle any domain, product, retail, manufacturing, customer, vendor, finance, investment vehicles, jewelry, oil and gas, person, auto, high tech, oil gas, fast food, grocery, etc. Hands down this is best product in its class. It's top shelf. Given the choice and having used other products, I'd choice Riversand over the other competing products. If you didn't check them out yet, you definitely should.

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Featured Reviews

SaurabhGaonshindhe

Principle Cloud Engineer at Sector 125

Modular structure and AI features stream new reporting processes

One of my clients has a requirement; they want to integrate metadata into the process, which means, for example, if I just want to implement a new field into my database, that field needs to be reflected throughout, let's say, 200 mappings. This highlights the need for a data-driven approach. My experience with technical support from Informatica is quite interesting; I would rate it as nine out of ten for Informatica PowerCenter kind of products or the Informatica integration products, because my team can do some hands-on using their free licenses or one-month kind of products. However, for products Master Data Management or related to MDM or Data Governance, there is no way by which we can directly practice, and my team struggles at that point.

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RahulSoni

Senior Delivery Architect at Capgemini

Offers features that pinpoints locations with maps and provides reporting about data performance and completeness

Until I work with a customer, I won't be able to recognize the performance regarding the integration of records, especially when records are coming in as a full load or a delta after an initial load. I have to check how it performs in the integration part when pushing the entire data into MDM. Most tools have a downside in this area. So far, I have not faced any other problems regarding Reltio. I just did a certification and the provided hands-on exercises. I didn't find anything concerning, but I would definitely want to use the AI features introduced in Reltio more. The Hands-on Lab in the certification allows you to try out certain AI features.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"I know that there are two good features, APN and ServiceNow but we haven't explored all of its features yet."

"It has improved our organization because it has made our data more reliable. Data is the most important asset these days, and in order to trust your data, you need these tools to make sure that your data is clean and reliable."

"The profiling feature in Informatica Data Quality is incredibly effective for data governance."

"Some of Axon's valuable features include creating your business glossaries, importing DQ rules, and creating change management."

"The most valuable feature of Informatica Enterprise Data Catalog is it provides clients with a full view of the enterprise data assets. For example, how many data assets they have and who owns them."

"In the latest version, I like the outlay of the business roles creation. I like seeing that visualization as you're building it, as opposed to going through metatables or XML mappings. We liked that piece, and it makes it more intuitive for the business."

"Informatica MDM stands out as a tool that can give you the flexibility needed for doing channel-specific data quality or business validation."

"MDM doesn't require a separate IDQ."

More Informatica Intelligent Data Management Cloud (IDMC) pros

"The most valuable feature is real-time synchronization. You can see the events as soon as they are posted within a couple of fraction seconds."

"The cloud feature is very beneficial, and the scalability performance feature is excellent."

"The most valuable feature of Reltio Cloud is the customization we can make in its functionality."

"Its user interface is different from that of other MDM solutions like Informatica"

"The solution saves 30% to 40% of our time."

"It is a scalable product, and the scalability is good. We can configure users."

"The matching feature of Reltio Cloud is highly effective compared to many other tools available. Additionally, it is almost ready to use out-of-the-box, reducing the implementation time."

"The survivorship feature is great because we can define it, prioritize the sources, and only allow those sources to survive when making the golden record."

More Reltio Cloud pros

Cons

"From multiple masters that are there in Informatica MDM, we can improve the financials."

"The tool's performance is an area that should be given further consideration."

"The price modeling could be more flexible."

"It can be improved in terms of performance and execution. I'm expecting better performance. It currently has some restrictions in terms of execution. For example, if we want to run it in the command mode and execute it, there are some restrictions, and we are facing some issues with a huge volume of data. These restrictions are not there in Informatica PowerCenter because we are able to execute a huge volume of data, and there are more ways to execute it."

"If I compare it with other MDM solutions in the market, one thing that can definitely be improved is automation to help with the configuration. Currently, when we are creating any staging of base object tables, all the columns have to be configured manually in the Informatica Hub Console. A lot of tables and different kinds of business columns have to be configured manually. There should be an automated process for this, especially in the Dev environment. When people are creating tables and columns from scratch, if there is a backend automated process for that, it would be really helpful. In Stibo, a similar feature is there wherein you can tag attributes to certain objects. It would be helpful if Informatica also provides a similar option. It would reduce the manual effort. It could be that such a feature is already there, but I am not aware of it."

"The solution still is a bit manual in its functionality. We want t to be more automation-driven."

"Database access is highly restricted particularly if you're using the cloud version."

"Exploring the possibility of incorporating AI capabilities that can suggest additional rules would significantly streamline our data analysis process following data profiling."

More Informatica Intelligent Data Management Cloud (IDMC) cons

"The support team is slow to respond when we need assistance with workflow deployments. We must rely on their availability and contact them to receive the required JAR files."

"The solution's UI could be enhanced, and its record filtering could be expanded."

"Reltio Cloud could be improved in two specific areas. Firstly, the API capability needs to be enhanced, as when utilizing the REST API and posting a significant amount of data, there are multiple rejections from the MDM side. This can be due to the MDM server not responding or being unable to process the request. Therefore, I suggest that the API capacity should be increased to handle larger amounts of data. Additionally, I have noticed that the response time from the servers can take up to a minute or a few seconds, which can be improved for a faster response time."

"AI features should be introduced in Reltio more."

"Initially, the UI was limited in features."

"The download process can be quite slow"

"The deployment is difficult."

"We need manual data modeling and configuration to tailor the platform to our requirements."

More Reltio Cloud cons

Pricing and Cost Advice

"Informatica is very expensive."

"We have licenses, and we are provided with certain particular services in the solution."

"We got a 50% discount."

"Its pricing model can be improved."

"It's pretty high for us. It's more on the higher side, like low to middle high."

"Cost-wise, I think it is on the higher side, and that is why we are looking for some better options. Licensing costs are huge compared to other players in the market and for my company."

"I'm not sure about the most recent pricing trends, but I don't believe it's significantly different from PowerCenter. I believe it is nearly the same."

"The pricing is quite flexible."

More Informatica Intelligent Data Management Cloud (IDMC) pricing and cost advice

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Answers from the Community

it_user545286

Principal Software Systems Engineer at a tech services company with 5,001-10,000 employees

Dec 9, 2016

Reltio: Question about Master Data Management Capabilities

2 out of 7 answers

it_user348246

Architect at a tech services company with 51-200 employees

Dec 8, 2016

If you buy InfoSphere MDM Domain Hub Standard Edition you can use following products: IBM Process Server Standard v8.5.6 IBM Process Server Standard for Non-production Environment v8.5.6 IBM Process Center Standard v8.5.6 IBM Process Designer v8.5.6 IBM Content Integrator v8.6 IBM DB2 Enterprise Server Edition v10.5 IBM Cognos Business Intelligence V10.2.2.0 IBM InfoSphere Information Server Enterprise v11.5 IBM Integration Bus Healthcare Pack v3.0.0.0 IBM Integration Bus Express Edition v9.0.0.3 IBM Watson Explorer v10.0 IBM Rational Application Developer for WebSphere Software v9.5 IBM WebSphere Application Server Network Deployment v8.5.5 IBM WebSphere Application Server Base v8.5.5 IBM WebSphere MQ v8.0 IBM WebSphere Portal Server v8.5 IBM Installation Manager & IBM Packaging Utility for Rational Software Development Platform v1.8 IBM Security Directory Server v6.4.0.0 For IBM InfoSphere Master Data Management Enterprise Edition you can use also: IBM InfoSphere Big Match for Hadoop v11.5 InfoSphere Information Server contains both DataStage (ETL engine) and QualityStage (DQ components which are fully integrated with ETL). You could always check which products are provided in license on Software License Portal (http://www-03.ibm.com/software/sla/sladb.nsf/search)

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it_user311469

Works at Deloitte

Dec 8, 2016

Will do but can you help me out with my groceries for this week ? ( please stop sending me these emails. I am a professional not a volunteer) Sent from my iPhone

Read full answer

See all 7 answers

Top Industries

By visitors reading reviews

Financial Services Firm

16%

Computer Software Company

10%

Manufacturing Company

10%

Insurance Company

Financial Services Firm

14%

Computer Software Company

12%

Manufacturing Company

10%

Healthcare Company

10%

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Small Business	42
Midsize Enterprise	24
Large Enterprise	134

By reviewers
Company Size	Count
Small Business	2
Midsize Enterprise	2
Large Enterprise	8

Questions from the Community

How does Azure Data Factory compare with Informatica Cloud Data Integration?

Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...

See all answers

Which Informatica product would you choose - PowerCenter or Cloud Data Integration?

Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...

See all answers

What are the biggest benefits of using Informatica Cloud Data Integration?

When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...

See all answers

What needs improvement with Reltio Cloud?

We are quite satisfied with the solution. The only issue we face is with the workflow feature. Every time we need to deploy our workflows, we must contact the Reltio Support Center. We have to rely...

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What is your primary use case for Reltio Cloud?

We are currently using Reltio Cloud. We are consultants based in Europe, and we are using it for ourselves and our clients.

See all answers

What advice do you have for others considering Reltio Cloud?

Our team consists of 35 plus members spread across India, Vietnam, and Portugal in Europe. The solution runs on AWS Cloud and is a well-known platform. TIBCO EBX has suffered some losses last year....

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Comparisons

Informatica PowerCenter vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 4% of the time

Microsoft Purview Data Governance vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 4% of the time

Collibra Governance vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 4% of the time

Azure Data Factory vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 3% of the time

Alation Data Catalog vs Informatica Intelligent Data Management Cloud (IDMC)

Compared 3% of the time

More Informatica Intelligent Data Management Cloud (IDMC) Competitors

TIBCO EBX vs Reltio Cloud

Compared 26% of the time

Stibo STEP MDM vs Reltio Cloud

Compared 11% of the time

Semarchy xDM vs Reltio Cloud

Compared 10% of the time

SAP Master Data Governance vs Reltio Cloud

Compared 9% of the time

Profisee vs Reltio Cloud

Compared 6% of the time

More Reltio Cloud Competitors

Product Reports

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC)

September 2025

Informatica Intelligent Data Management Cloud (IDMC) report

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Buyer's Guide

Reltio Cloud

August 2025

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Also Known As

ActiveVOS, Active Endpoints, BPM, Address Verification, Persistent Data Masking, Cloud Test Data Management, PIM, , Enterprise Data Catalog, Data Integration Hub, Cloud Data Integration, Data Quality, Cloud API and App Integration

No data available

Overview

Informatica Intelligent Data Management Cloud (IDMC) integrates data quality, governance, and integration with flexible architecture. It supports multiple domains and a data models repository, delivering AI-enhanced data management across cloud-native platforms.

IDMC provides seamless integration and governance capabilities that support diverse data environments. Its comprehensive suite includes customizable workflows, data profiling, and metadata management. AI features, a data marketplace, and performance scalability enhance data management. While its interface poses challenges, its robust matching and cloud-native integration facilities are essential for complex data ecosystems. Users employ IDMC for connecting systems, ensuring data quality, and supporting data compliance but seek better pre-built rules, services, and improved connectivity, especially with platforms like Salesforce. Licensing, cost, and added AI functionalities are areas for potential refinement.

What are the key features of IDMC?

Data Quality and Integration: Seamless integration ensures data accuracy across platforms.
Metadata Management: Comprehensive metadata management supports data governance.
AI Capabilities: AI features enhance automation and decision-making processes.
Data Marketplace: Facilitates easy access to data across the organization.
Performance Scalability: Scales performance efficiently to meet growing data demands.

What benefits should be expected from IDMC?

Enhanced Data Management: Offers robust tools for data governance and quality.
Improved Integration: Connects disparate systems seamlessly, reducing data silos.
Cost Efficiency: Streamlines data processes, potentially reducing operational costs.
Data Compliance: Supports compliance with data privacy regulations.
Agility and Scalability: Adapts quickly to changing data environments.

IDMC is implemented across industries for data integration, metadata management, and governance. Organizations use it to connect systems, migrate data to cloud environments, and maintain data quality. They manage master data and automate business processes, facilitating data lineage and ensuring compliance with privacy regulations.

Informatica

Reltio Cloud excels in Master Data Management (MDM), offering real-time data synchronization and a unified data view across diverse sources. Praised for its scalable architecture and user-friendly interface, it enhances operational efficiency and compliance management, making it ideal for handling large volumes of data and improving organizational productivity.

Reltio

Sample Customers

The Travel Company, Carbonite

iMiDiA, Slalom, MeritDirect, Cognizant

Buyer's Guide

Informatica Intelligent Data Management Cloud (IDMC) vs. Reltio Cloud

July 2025

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