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Influitive AdvocateHub vs Qualtrics XM Platform comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Influitive AdvocateHub
Ranking in Social CRM
16th
Average Rating
9.2
Number of Reviews
22
Ranking in other categories
No ranking in other categories
Qualtrics XM Platform
Ranking in Social CRM
3rd
Average Rating
8.8
Reviews Sentiment
7.3
Number of Reviews
14
Ranking in other categories
Customer Experience Management (2nd), Survey Software (1st), Customer Feedback Management (1st), Product Management Software (2nd)
 

Mindshare comparison

As of August 2025, in the Social CRM category, the mindshare of Influitive AdvocateHub is 1.0%, up from 0.4% compared to the previous year. The mindshare of Qualtrics XM Platform is 5.1%, up from 2.3% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Social CRM
 

Featured Reviews

it_user886581 - PeerSpot reviewer
It has helped tremendously when it comes to driving our customer story pipeline
We use this product for maintaining a select group of our VIP customers. Through this community, we are able to generate marketing campaigns, leads, referrals, and references Influitive has helped tremendously when it comes to driving our customer story pipeline. We are better equipped to engage…
VinayakMishra - PeerSpot reviewer
Workflows are very good, integrate with a lot of things and effective real-time feedback mechanism
There is a lot to improve in Qualtrics. 1. The dashboard is quite slow compared to other dashboards like Power BI and Tableau. The attractiveness of the dashboard also needs work. For example, if I want to move widgets from one page to another, I have to do it one by one. If there are many widgets, I cannot multi-select and move them. 2. In workflows, they can be categorized into folders. Currently, there is no folder structure. So, Qualtrics should introduce folders where you can put multiple workflows in one place. 3. Qualtrics can also introduce AI features to suggest how to build a survey. For example, if I make a grammatical error or if I input a query that a client is looking for a particular kind of survey with a specific use case, it should automatically suggest some templates for building a survey. There are a lot of things they can improve on. These are just a few.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Influitive has always been great at listening to feedback when it comes to new product suggestions, which is nice as a regular user."
"It allows me to be able to create challenges around questions that I have, then in return, I can get instant results which are amazing."
"It has helped tremendously when it comes to driving our customer story pipeline."
"We are better equipped to engage with our customers on a regular basis using the program."
"The tool's most valuable feature is its simplicity and standardization. The consistent look and feel across surveys make it easy to use and provide a sense of simplicity. Once I've navigated through it for one survey, I feel confident I can efficiently handle the next hundred surveys. The intuitive interface contributes to the overall ease of use."
"Its flexibility allows for easy adjustments to subscriptions, which contributes to user satisfaction"
"The solution allows the development of multiple surveys based on the lifecycle"
"The most valuable feature of Qualtrics Customer XM is the survey, which is very user-friendly and designed as a drag-and-drop item."
"Workflows are very powerful. There are a lot of good things, but I feel workflows are the best."
"The solution has other extra features, like Stats iQ, Text iQ, and Predict iQ."
"The tool's most valuable feature is its setup process. I find it intuitive, especially regarding tasks like randomization and survey logic. Delighted by Qualtrics is intuitive compared to many competitors, which justifies its price."
"Text iQ is a great feature."
 

Cons

"I have suggested notifications within the platform for new challenges and also a more engaged platform for each community member to interact with one another."
"One thing that I would like to see improved is the number of challenges listed in each experience."
"The solution's integration with Salesforce should be improved."
"The process of creating, updating, and importing participants needs to be more flexible"
"Sometimes, a lot of emails bounce back during email distribution."
"I suggest to the Delighted by Qualtrics development or R & D team to consider incorporating advanced AI capabilities into their platform. In the current trend where AI is being integrated into various tools, introducing features that enable users to generate surveys efficiently through conversational interfaces or minimal instructions would be a significant advancement."
"The solution is expensive. It needs to improve the server builder, which can help it do impressive research. When I mention that the server builder can improve, I'm referring to the ease of performing tasks like implicit association testing. While it's possible to do these tasks in Delighted by Qualtrics, it's not as straightforward to create them. Additionally, there are different tiers of features based on the payment plan. As a collaborator, I may not completely oversee all the features available."
"Certain limitations could be addressed in the product. For example, when implementing surveys for diverse product ranges or categories, the platform needs help to adjust questions based on user responses dynamically."
"The dashboard is quite slow compared to other dashboards like Power BI and Tableau. The attractiveness of the dashboard also needs work."
"The solution should add more visual-type elements or image-based question approaches."
 

Pricing and Cost Advice

Information not available
"The solution is fairly expensive, but it would be money well spent."
"Some clients felt that this product was expensive when the sales team tried to sell it to them."
"The product is not cheap."
"Delighted by Qualtrics is more expensive than the competitor solutions"
"We need to pay a yearly licensing fee for Qualtrics Customer XM, which is expensive."
"Pricing depends upon the different kinds of use cases."
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Top Industries

By visitors reading reviews
No data available
University
15%
Computer Software Company
11%
Government
10%
Educational Organization
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

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What do you like most about Delighted by Qualtrics?
The tool's most valuable feature is its setup process. I find it intuitive, especially regarding tasks like randomization and survey logic. Delighted by Qualtrics is intuitive compared to many comp...
What is your experience regarding pricing and costs for Delighted by Qualtrics?
Delighted by Qualtrics is more expensive than the competitor solutions. In my personal experience, even if I imagine that we have a partner running the solution on our behalf, internal resources wi...
What needs improvement with Delighted by Qualtrics?
The process of creating, updating, and importing participants needs to be more flexible in Delighted by Qualtrics. When a new user needs to be added into the system, for instance, if someone joined...
 

Also Known As

No data available
Delighted by Qualtrics, Qualtrics Customer XM, Qualtrics Core XM,
 

Overview

 

Sample Customers

Bynder, Hubspot, BMC, OurCrowd, Prezi, Ecobee, DocuSign, MongoDB, ADP, Ceridian, LifeWorks, Rosetta Stone, Gainsight, iCompass, Marketo, Salesforce, Box, Dell EMC, Duo, Oracle, VMware, IBM, HP, Cisco
Aetna, 1 800 Contacts, GE
Find out what your peers are saying about Influitive AdvocateHub vs. Qualtrics XM Platform and other solutions. Updated: July 2025.
865,384 professionals have used our research since 2012.