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HubSpot Sales Hub vs Zendesk comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.9
HubSpot Sales Hub enhances ROI with improved lead tracking, communication, customer profiling, supporting informed decisions despite longer sales cycles.
Sentiment score
6.7
Zendesk enhances organizational efficiency and productivity, reducing costs despite licensing fees, with varied but significant financial benefits.
 

Customer Service

Sentiment score
6.7
HubSpot Sales Hub's customer service is praised for responsiveness, effective self-help resources, and overall user satisfaction despite minor downtime issues.
Sentiment score
6.3
Zendesk excels in responsiveness and issue resolution, though reliance on documentation may delay human support replies.
It is more difficult with the language in Portuguese, which complicates understanding other functions.
Their support team from Zendesk is excellent, similar to what you have in Freshdesk.
The technical support provided by Zendesk has been very satisfactory.
 

Scalability Issues

Sentiment score
7.0
HubSpot Sales Hub is scalable and user-friendly but may lack features for large enterprises like Salesforce.
Sentiment score
7.4
Zendesk scales well for various team sizes; praised for customization, integration, though challenges include data backup and departmental customization.
Zendesk can scale from very small companies to very large ones.
The scalability of Zendesk is still in the same range as Freshdesk.
 

Stability Issues

Sentiment score
8.4
HubSpot Sales Hub is praised for its near 100% uptime and consistent stability, receiving varied ratings for reliability.
Sentiment score
7.7
Zendesk is stable and reliable, despite occasional outages, making it ideal for small businesses and startups globally.
 

Room For Improvement

HubSpot Sales Hub needs more automation, integrations, better reporting, AI capabilities, and interface improvements to meet enterprise demands.
Zendesk users face challenges with interface clumsiness, slow performance, customization, integration, and pricing, affecting overall usability and efficiency.
HubSpot Sales Hub could be improved by being more affordable in other countries.
There could be improvements in integration, which can be achieved with APIs or tools like Zapier.
 

Setup Cost

HubSpot Sales Hub is seen as valuable and scalable, starting at $100 monthly, with discounts for yearly commitments.
Zendesk pricing varies, perceived as high, but offers value and flexibility; negotiation advised for larger teams to optimize costs.
It is not the cheapest solution nor the most expensive, but it provides value for money.
 

Valuable Features

HubSpot Sales Hub streamlines sales processes with integration, intuitive setup, pipeline management, automation, and enhanced reporting capabilities.
Zendesk offers user-friendly integration, robust features, and valuable tools, enhancing efficiency and streamlining customer support processes effectively.
The divisions for sales and the graphics are very customizable in HubSpot Sales Hub.
It allows us to handle more support cases with fewer people due to its advanced artificial intelligence capabilities.
The benefits I have seen from using Zendesk include faster response times.
 

Categories and Ranking

HubSpot Sales Hub
Ranking in CRM
10th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
20
Ranking in other categories
No ranking in other categories
Zendesk
Ranking in CRM
24th
Average Rating
8.2
Reviews Sentiment
6.7
Number of Reviews
61
Ranking in other categories
CRM Customer Engagement Centers (7th), Help Desk Software (11th), IT Service Management (ITSM) (11th), Sales Force Automation (11th), Reporting (19th), Knowledge Management Software (4th), Community Platforms (3rd)
 

Mindshare comparison

As of August 2025, in the CRM category, the mindshare of HubSpot Sales Hub is 1.3%, up from 0.5% compared to the previous year. The mindshare of Zendesk is 1.5%, up from 1.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Gonçalo Teixeira - PeerSpot reviewer
Offers better lead and opportunity management, improved forecasting, increased visibility, and time-saving benefits
The tool has improved my sales pipeline management. It allows me to track the progress of each sales cycle and receive alerts when a sales stage is ending, prompting me to take necessary actions. I can easily manage customer interactions, primarily through email, which are automatically associated with the corresponding lead or opportunity. This helps me forecast sales. Additionally, the tool offers other useful tools for marketing and email marketing activities. The most effective feature for email tracking is the integration that immediately captures customer replies and associates them with the customer's history. This allows easy access to all interactions via email without needing to search through emails. Additionally, integrating email signatures and managing multiple email accounts makes tracking and managing emails very convenient. The tool offers an easy overview of opportunities. The solution's reporting feature is easy to configure and manage. The value includes better lead and opportunity management, improved forecasting, increased visibility, and time-saving benefits.
JohanSkibdahl - PeerSpot reviewer
Automating customer support with advanced AI capabilities and seamless communication
Zendesk has been invaluable in automating communications such as email and phone calls. It allows us to handle more support cases with fewer people due to its advanced artificial intelligence capabilities. This intelligent tool can manage complex queries before users even realize they are interacting with a non-human. Additionally, we have integrated Zendesk with Datto and Klaviyo, enhancing our workflows.
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Top Industries

By visitors reading reviews
University
14%
Educational Organization
13%
Computer Software Company
10%
Retailer
8%
Computer Software Company
22%
Manufacturing Company
7%
Educational Organization
6%
Performing Arts
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about HubSpot Sales Hub?
It provides efficient business forecasts.
What needs improvement with HubSpot Sales Hub?
HubSpot Sales Hub could be improved by being more affordable in other countries because it is a very potential software, but it is not much accessible for other players in the market.
What do you like most about Zendesk Support?
I found the user experience with vendors on Zendesk to be straightforward, especially when it comes to understanding and searching for specific tickets. The search and navigation tools are easy to ...
What is your experience regarding pricing and costs for Zendesk Support?
Zendesk's pricing is reasonable. It is not the cheapest solution nor the most expensive, but it provides value for money.
What needs improvement with Zendesk Support?
There could be improvements in integration, which can be achieved with APIs or tools like Zapier ( /products/zapier-reviews ). However, easier integration could enhance the usability. Multilingual ...
 

Also Known As

No data available
Zendesk Support, Zendesk Guide, Zendesk Sell
 

Overview

 

Sample Customers

digimind, easyrecrue, software2, subaru, suzuki, Huif
Mailchimp, Tesco, Vimeo, Instacart, Mediaocean, Slack, Uber
Find out what your peers are saying about HubSpot Sales Hub vs. Zendesk and other solutions. Updated: July 2025.
865,384 professionals have used our research since 2012.