Google Cloud Storage vs Microsoft Azure Object Storage comparison

Google Cloud Storage vs. Microsoft Azure Object Storage

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

Google Cloud Storage

Ranking in Public Cloud Storage Services

3rd

Average Rating

8.8

Reviews Sentiment

7.2

Number of Reviews

Ranking in other categories

Cloud Storage (1st)

Microsoft Azure Object Storage

Ranking in Public Cloud Storage Services

11th

Average Rating

8.0

Reviews Sentiment

7.0

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of June 2025, in the Public Cloud Storage Services category, the mindshare of Google Cloud Storage is 9.6%, down from 11.3% compared to the previous year. The mindshare of Microsoft Azure Object Storage is 1.9%, down from 2.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Public Cloud Storage Services

Featured Reviews

Manimaran Tannimalai

Managing Partner at Cloud Analytics Sdn Bhd

User interface consistency facilitates seamless project planning and design for specialized tasks

While Google has made efforts to address SAP loads, the company lacks a product specialist focus. They cover a broad range of products, which might affect their ability to compete well in certain niches. Google's strength lies in their adapted approach to specific tasks, as seen with SAP loads. Generally, their focus is widespread.

Read full review

Akram Zabat

Consultant - Architecture Solution at Onepoint

Provides versatile data storage solutions with a simple setup and easy to use

It's similar to S3 for AWS. The ability to store everything inside Blob or Object storage and use it for archiving data is beneficial. For example, you can transform data from relational databases, flatten it, and store it in Object storage to save space within the databases. If I want to save data and do not require legacy access, it's a good solution, for instance, to migrate archives from databases to Object storage. This can also be used for business intelligence purposes. Having a storage solution for data makes it the best place to store it. Azure has its own solution for StatsQ Web Apps.

Read full review

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The solution is easy to use."

"Google Cloud Storage is highly reliable."

"Google Cloud is handy and easy to use."

"The most valuable feature of Google Cloud Storage is the filter option. You can search with some artificial intelligence kinds of features. For example, if I search for a beach, it'll show me all the beach-related pictures, which I took five or ten years before. So this is a cool feature that I've seen. They give as many features as they can to make it better, so I'm happy with this solution."

"The most valuable features of Google Cloud Storage are the ease of use and I can share files with my colleagues."

"The most valuable features are Pub/Sub, Data Explorer, BigQuery, and Data Transfer."

"Google Cloud Storage's most valuable features are that it's easy to use and navigate, and it's not expensive."

"Google Cloud Storage performs well and it's easy to use."

More Google Cloud Storage pros

"Microsoft Azure Object Storage provides a platform for uploading or downloading big datasets."

"This solution is easy to use, and performance-wise it is better than others."

"The product has good accessibility."

"What I like most about Microsoft Azure Object Storage is that you have many ways to access it."

"It has helped with data management."

"The most valuable features of the solution are its performance and stability."

"The file retention and object retention have been most valuable."

"The most valuable feature is the cost value, which is very important for long term retention."

More Microsoft Azure Object Storage pros

Cons

"What would make Google Cloud Storage better is if it provided more storage."

"It would be better to assign storage usage to different categories, because storage capacity is cumulative, if your Google album and email are both full, you will be unable to send or receive email."

"I'd like the solution to integrate better with other clouds, including the Apple cloud."

"User management could be better. It's complicated process to delete users and maintain the structure of documents created by deleted users."

"Sometimes, I'm not too fond of privacy policies, especially when using certain features like Gemini AI, where agreeing to the terms might mean losing access to your history. One area for improvement is document retrieval—sometimes, it's hard to find documents because the file names aren't always recognizable, and the preview feature could be more efficient. Maintenance for Google Cloud Storage is minimal, but it would be helpful to have a tool that automatically removes duplicate versions of files to save space. The file management in Google Cloud and Workspace isn't very straightforward, which could be improved."

"It could be made even more secure and allow for more storage."

"I'm not really comfortable with the user interface because I don't use it very often."

"I want the product to be available at a cheaper cost."

More Google Cloud Storage cons

"Its user interface could be better."

"The stability could be improved."

"The administration of the solution is not as easy as we would like it to be."

"I have no complaints about Microsoft Azure Object Storage, but maybe its market size could be more extensive, and its backup speed enhanced."

"The solution’s stability could be improved."

"Microsoft Azure Object Storage has had a number of failures last week due to the lack of hardware available to support the resources. However, it was only for a short time, approximately two days."

"Technical support should be faster at resolving issues for tickets that we create."

"It would be great if Microsoft could provide rule-based auto-scaling."

More Microsoft Azure Object Storage cons

Pricing and Cost Advice

"I am paying a yearly subscription fee."

"There is a license needed to use Google Cloud Storage at our university."

"The product is not expensive. If you are in India, the tool charges around six to eight USD if I consider the discounts offered by the product."

"If you want a shared file system, you have to buy a server with the minimum capacity of one TB."

"The tool is not expensive."

"The solution is very cheap."

"There is no license to use Google Cloud Storage."

"The price of the license could be cheaper. We are on an annual subscription."

More Google Cloud Storage pricing and cost advice

"For the cloud, you get charges every day if you are going to download anything, besides the cost for storage those charges are always there."

"The pricing can be improved. There is an yearly licensing cost for the solution. There are some reserve instances that are additional to the licensing cost."

"It has a pay-as-you-go model. So, you are only paying for what you store. It's an attractive model. You don't pay for a set; you pay for what you actually use."

"The pricing for Microsoft Azure Object Storage is high and needs some reduction. It's a seven out of ten, price-wise, because it currently limits your consumption, so the solution should have better pricing."

"Object Storage is cost-effective, and our license fees are about $200 per month."

"I would rate the pricing a four out of ten because there is a lot of competition out there."

"We have a separate package and pay extra for additional technical support."

"The cost should be reduced to make it more competitive."

More Microsoft Azure Object Storage pricing and cost advice

See which vendors are best for you

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859,129 professionals have used our research since 2012.

Top Industries

By visitors reading reviews

Educational Organization

54%

Computer Software Company

Financial Services Firm

Comms Service Provider

Computer Software Company

23%

Manufacturing Company

13%

Real Estate/Law Firm

10%

Retailer

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

Questions from the Community

What do you like most about Google Cloud Storage?

It is flexible and simple to use.

What is your experience regarding pricing and costs for Google Cloud Storage?

Google Cloud ( /products/google-cloud-reviews ) was cheaper compared to AWS ( /products/amazon-aws-reviews ) and Azure ( /products/microsoft-azure-reviews ). AWS ( /products/amazon-aws-reviews ) wa...

What needs improvement with Google Cloud Storage?

What do you like most about Microsoft Azure Object Storage?

The layout of Microsoft is professional.

What is your experience regarding pricing and costs for Microsoft Azure Object Storage?

I can't share a lot about the costs. I am focused on the technical aspect. It's a pay-per-use solution and a good idea for proof of concept and value. If I want to test a product before deploying i...

What needs improvement with Microsoft Azure Object Storage?

In terms of compliance and security, everything is fine. I do not know of any immediate needs for improvement. However, one potential area for improvement is the replication process. Some clients c...

AT&T Cloud Storage vs Google Cloud Storage

Comparisons

Compared 20% of the time

Amazon S3 Glacier vs Google Cloud Storage

Compared 16% of the time

Amazon S3 vs Google Cloud Storage

Compared 13% of the time

Amazon EFS (Elastic File System) vs Google Cloud Storage

Compared 10% of the time

hiveDisk vs Google Cloud Storage

Compared 7% of the time

More Google Cloud Storage Competitors

Oracle Cloud Object Storage vs Microsoft Azure Object Storage

Compared 47% of the time

Amazon S3 vs Microsoft Azure Object Storage

Compared 30% of the time

Amazon S3 Glacier vs Microsoft Azure Object Storage

Compared 12% of the time

Nutanix Unified Storage (NUS) vs Microsoft Azure Object Storage

Compared 11% of the time

More Microsoft Azure Object Storage Competitors

Product Reports

Google Cloud Storage

Download Google Cloud Storage product report

Microsoft Azure Object Storage

Download Microsoft Azure Object Storage product report

Also Known As

No data available

Microsoft Azure Blob Storage, Azure Object Storage, MS Azure Object Storage

Overview

Google Cloud Storage is praised for its fast performance, seamless integration, high security, and scalability. Users store and access large amounts of data easily, backup files, host websites, and collaborate on projects. The platform's reliability and cost-effectiveness make it a top choice for data storage and management.

Google

REST-based object storage for unstructured data in the cloud

Store infrequently accessed data in a low-cost cool storage tier
Store frequently accessed application data in a hot storage tier
Stream video, audio, and other media to web, mobile, or desktop applications
Power big data analytics
Access your data more securely, both over the wire and at rest

Microsoft

Sample Customers

1. Adobe 2. Airbnb 3. Amazon 4. Apple 5. AT&T 6. Baidu 7. Cisco 8. Coca-Cola 9. Dell 10. eBay 11. Facebook 12. Ford 13. Google 13. HP 14. IBM 15. Intel 16. JPMorgan Chase 17. LinkedIn 18. Lyft 19. Microsoft 20. Netflix 21. Nike 22. Oracle 23. PayPal 24. Pinterest 25. Qualcomm 26. SAP 27. Spotify 28. Tesla 29. Toyota 30. Twitter 31. Visa 32. Walmart 33. WeWork

Umbraco, Xbox, Radioshack, 343 Industries, McKesson

Google Cloud Storage vs. Microsoft Azure Object Storage