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Google Cloud Storage vs Microsoft Azure Block Storage comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Oct 1, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
1.0
Google Cloud Storage is reliable and efficient but lacks cost-saving benefits compared to Azure, with favorable return on investment.
Sentiment score
4.3
Microsoft Azure Block Storage offers significant cost savings and ease of management, proving valuable for data backup and disaster recovery.
 

Customer Service

Sentiment score
3.8
Google Cloud Storage's customer support is generally praised for responsiveness, though some users report slower response times and prefer forums.
Sentiment score
5.0
Microsoft Azure Block Storage support is responsive for priority issues, but delays and expertise inconsistencies challenge users.
We have self-studied to learn the services.
For SAP loads, Google provided a specific team, which resulted in good support.
Support quality is good, but the main issue is the delay in handling tickets.
The response time for enterprise support needs improvement.
 

Scalability Issues

Sentiment score
5.8
Google Cloud Storage is highly scalable, allowing easy capacity adjustments and stable performance for both small and large user bases.
Sentiment score
6.8
Microsoft Azure Block Storage offers reliable scalability, supporting auto-scaling and manual scaling to meet diverse enterprise requirements efficiently.
Google Cloud Storage is scalable, but there are limitations.
It is a significant advantage of the product.
The ability to scale is well-supported.
We are on a premium plan, which should handle scalability automatically.
 

Stability Issues

Sentiment score
6.6
Google Cloud Storage is reliable and efficient, with high stability and performance ratings, maintaining data integrity globally.
Sentiment score
7.5
Azure Block Storage is generally stable, with high ratings, though some large users report regional reliability concerns.
There was no direct experience with any instability during my involvement.
The stability of block storage could be rated as nine out of ten.
None of the other storage vendors have all these features so easily manageable and fast to set up as Block Storage.
It isn't as stable as sound storage systems in a premise environment.
 

Room For Improvement

Google Cloud Storage needs speed, cost improvements, user-friendly management, and enhanced security, integration, capacity, pricing, and data tools.
Microsoft Azure Block Storage needs better documentation, UI, support, pricing flexibility, security, third-party integration, and performance improvement.
They cover a broad range of products, which might affect their ability to compete well in certain niches.
Its compatibility with various platforms could be enhanced to allow for a seamless operation across different cloud environments.
Some alternatives are cheaper and available for long trial periods before the payment.
Enabling SFTP on Microsoft Azure Block Storage didn’t allow us to get the IP address, as Azure doesn’t support it.
 

Setup Cost

Enterprise buyers find Google Cloud Storage pricing competitive, citing flexibility and moderate fees, despite occasional cost increases.
Microsoft Azure Block Storage offers pay-as-you-go pricing, seen as competitive yet pricey, with discounts available for specific usage.
Google Cloud was cheaper compared to AWS and Azure.
Depending on your setup, Google Cloud Storage is economical, especially if you do not need high stability and scalability.
The cost for Azure Data Factory, utilized for intensive data migration, was high but expected, as it's a one-time activity.
For medium-sized companies, especially when discussing cost and scalability, it can be quite expensive.
It is pay-as-you-go, related to the size and usage of the storage.
 

Valuable Features

Google Cloud Storage provides scalability, strong security, seamless integration, and flexible features, making it reliable and user-friendly.
Microsoft Azure Block Storage offers scalable, reliable storage with encryption, easy management, and seamless integration, supporting diverse data types and fast access.
The user interface of Google Cloud Storage is easy and consistent across all their products.
We do not experience any disruptions, and the service meets our needs and requirements.
The tool allows me to download to my device, control access, and manage data with ease.
Microsoft Azure Block Storage offers storage with a high volume of data and focuses on security aspects.
The ability to increase and scale out is really easy, allowing us to manage a large amount of data with reduced dependency on scalability issues.
 

Categories and Ranking

Google Cloud Storage
Ranking in Public Cloud Storage Services
3rd
Average Rating
8.6
Reviews Sentiment
6.2
Number of Reviews
79
Ranking in other categories
Cloud Storage (1st)
Microsoft Azure Block Storage
Ranking in Public Cloud Storage Services
13th
Average Rating
8.0
Reviews Sentiment
6.2
Number of Reviews
65
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2025, in the Public Cloud Storage Services category, the mindshare of Google Cloud Storage is 8.9%, down from 11.4% compared to the previous year. The mindshare of Microsoft Azure Block Storage is 1.0%, down from 1.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Public Cloud Storage Services
 

Featured Reviews

Manimaran Tannimalai - PeerSpot reviewer
User interface consistency facilitates seamless project planning and design for specialized tasks
While Google has made efforts to address SAP loads, the company lacks a product specialist focus. They cover a broad range of products, which might affect their ability to compete well in certain niches. Google's strength lies in their adapted approach to specific tasks, as seen with SAP loads. Generally, their focus is widespread.
MatsHagberg Olsson2 - PeerSpot reviewer
Empowers secure data management with affordable tools and minimal hassle
The most valuable feature is that it's very affordable in comparison to competitors. The absolute best feature is the Azure Storage Explorer tool. The tool allows me to download to my device, control access, and manage data with ease. Additionally, the joint use of Azure portal further facilitates management depending on my location.
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Top Industries

By visitors reading reviews
Computer Software Company
15%
Comms Service Provider
8%
Financial Services Firm
7%
Manufacturing Company
6%
Computer Software Company
14%
Manufacturing Company
14%
Healthcare Company
9%
Educational Organization
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What is your experience regarding pricing and costs for Google Cloud Storage?
Google Cloud ( /products/google-cloud-reviews ) was cheaper compared to AWS ( /products/amazon-aws-reviews ) and Azure ( /products/microsoft-azure-reviews ). AWS ( /products/amazon-aws-reviews ) wa...
What needs improvement with Google Cloud Storage?
It took only five minutes to get everything working with Google Cloud Storage, so it was easy. For Google Cloud Storage, it's actually not with Google Cloud Storage specifically, but with Google Cl...
What do you like most about Microsoft Azure Block Storage?
We use the solution to develop SaaS platforms on Azure. We utilize various Microsoft components like block storage and databases for this purpose.
What is your experience regarding pricing and costs for Microsoft Azure Block Storage?
Our experience with pricing has been positive. The budget for Microsoft Azure services has been within expectations for the last couple of months. The cost for Azure Data Factory ( /products/azure-...
What needs improvement with Microsoft Azure Block Storage?
Based on my experience, the feature they need to introduce for Microsoft Azure Block Storage is key rotations and asymmetric keys for access. Though we have solutions, it is lacking in these areas.
 

Also Known As

No data available
MS Azure Block Storage
 

Overview

 

Sample Customers

1. Adobe 2. Airbnb 3. Amazon 4. Apple 5. AT&T 6. Baidu 7. Cisco 8. Coca-Cola 9. Dell 10. eBay 11. Facebook 12. Ford 13. Google 13. HP 14. IBM 15. Intel 16. JPMorgan Chase 17. LinkedIn 18. Lyft 19. Microsoft 20. Netflix 21. Nike 22. Oracle 23. PayPal 24. Pinterest 25. Qualcomm 26. SAP 27. Spotify 28. Tesla 29. Toyota 30. Twitter 31. Visa 32. Walmart 33. WeWork
Mazda, BlinkBox, Rakuten Showtime, Xbox One, Serko, ChronoDrive
Find out what your peers are saying about Google Cloud Storage vs. Microsoft Azure Block Storage and other solutions. Updated: July 2025.
865,384 professionals have used our research since 2012.