Executive SummaryUpdated on Aug 19, 2025
Erwin Data Intelligence and Microsoft Purview Information Protection operate in the data management software market. Erwin leads with its automation capabilities and metadata mapping features, while Microsoft Purview excels in data protection and compliance, especially within Microsoft environments.
Features: Erwin Data Intelligence is known for automation scripts, metadata mapping, and centralizing business rules. It offers reverse-engineering capabilities and Smart Data Connectors to facilitate data literacy. Microsoft Purview focuses on data protection across diverse environments, with strong compliance and data classification features, particularly integrating well with Microsoft products.
Room for Improvement: Erwin users report a need for improved SDK, API consistency, and better automation interfaces. Enhancements in UI and workflow handling for complex cases are suggested. Microsoft Purview could improve third-party integration and reporting capabilities. There are concerns about scan concurrency and policy enforcement consistency, along with a need for more intuitive functionality outside Microsoft ecosystems.
Ease of Deployment and Customer Service: Erwin allows deployment on-premises and in cloud environments, supported by a helpful but sometimes slow technical team. Microsoft Purview primarily supports cloud deployments and hybrid models, with efficient technical support fitting well within the Microsoft enterprise system. Both platforms offer strong support structures, though there is room for Erwin to streamline its resolution processes.
Pricing and ROI: Erwin Data Intelligence provides competitive pricing and good ROI through labor cost savings and efficiency in data governance. Despite additional feature costs, it is seen as cost-effective. Microsoft Purview's pricing integrates into Microsoft's licensing, offering extensive functionality but can be more expensive. Its ROI benefits stem from a unified platform consolidating security and compliance features, noted as affordable for Microsoft-centric organizations.
