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DataMasque vs Qlik Talend Cloud comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Nov 18, 2025

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

DataMasque
Ranking in Data Governance
28th
Average Rating
9.6
Reviews Sentiment
3.7
Number of Reviews
4
Ranking in other categories
Data Masking (13th)
Qlik Talend Cloud
Ranking in Data Governance
8th
Average Rating
8.0
Reviews Sentiment
6.5
Number of Reviews
54
Ranking in other categories
Data Integration (9th), Data Quality (3rd), Data Scrubbing Software (1st), Master Data Management (MDM) Software (3rd), Cloud Data Integration (7th), Cloud Master Data Management (MDM) (4th), Streaming Analytics (9th), Integration Platform as a Service (iPaaS) (9th)
 

Mindshare comparison

As of January 2026, in the Data Governance category, the mindshare of DataMasque is 0.3%. The mindshare of Qlik Talend Cloud is 1.8%, down from 2.0% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance Market Share Distribution
ProductMarket Share (%)
Qlik Talend Cloud1.8%
DataMasque0.3%
Other97.9%
Data Governance
 

Featured Reviews

Nierojan Pushparajan - PeerSpot reviewer
Director of Software Engineering at TelliHealth
Masking sensitive test data has improved compliance and now enables safe, realistic debugging
The best features DataMasque offers that stand out to me are the flexibility to create rule sets and mask UUIDs, which have been really beneficial. Additionally, their customer service and technical support have been very helpful in getting this set up. The flexibility in creating rule sets has helped my team specifically because we have lots of dependencies on different databases and different database types. We have an RDS instance and an OpenSearch instance. Having those rule sets really allowed us to connect data between the two because the same data can be across multiple datasets. Creating these rules enabled us to not think too much about which ones need to be unique or which ones need to be the same across different tables. Whenever we run into issues or questions, we are able to talk to the DataMasque team, and they give us a reasonable technical response within a good timeframe that allows us to solve our issues pretty quickly. We have not had huge delays or blockers because of the communication between us and DataMasque. I appreciate the consistency to continue to improve the application, and there are new features coming out this year that will be tools we use. DataMasque is doing a great job of adding new features, and we will definitely be using them in the future. DataMasque has positively impacted our organization by already showing visible benefits in security and reduced risks for compliance, even though we are still in the process of setting up production and using it to the full extent. It will allow our developers to troubleshoot issues easily without the risk of viewing PHI or anything similar. We are seeing the benefits already of that, but we still need to complete the full integration and incorporate it into our workflows to see the full benefits, which we are currently in the process of. So far, it has been really good. By just masking production data, we can go into this masked database set to understand edge cases and issues as they come up from support without the developers having to look at any production data. They can go into this masked dataset and see the problem firsthand, something we would not have caught with our dev dataset because it is such a smaller amount of data, whereas production has a vast amount of data that we can look through.
HJ
IT Consultant at a tech services company with 201-500 employees
Has automated recurring data flows and improved accuracy in reporting
The best features of Talend Data Integration are its rich set of components that let you connect to almost any data design intuitive and its strong automation and scheduling capabilities. The TMap component is especially valuable because it allows flexible transformation, joins, and filtering in a single place. I also rely a lot on context variables to manage different environments like Dev, Test, and production, without changing the code. The error handling and logging tools are very helpful for monitoring and troubleshooting, which makes the workflow more reliable. Talend Data Integration has helped our company by automating and standardizing data processes. Before, many of these tasks were done manually, which took more time and often led to errors. With Talend Data Integration, we built automated pipelines that extract, clean, and load data consistently. This not only saves hours of manual effort, but also improves the accuracy and reliability of data. As a result, business teams had faster access to trustworthy information for reporting and decision making, which directly improved efficiency and productivity. Talend Data Integration has had a measurable impact on our organization. By automating daily data loading processes, we reduced manual effort by around three or four hours per day, which saved roughly 60 to 80 hours per month. We also improved data accuracy. Error rates dropped by more than 70% because validation rules were built into the jobs. In addition, reporting teams now receive fresh data at least 50% faster, which means they can make decisions earlier and with more confidence. Overall, Talend Data Integration has increased both efficiency and reliability in our data workflows.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"DataMasque has positively impacted our organization by absolutely allowing us to more rigorously test our products within a safe environment without leaking personally identifiable information."
"DataMasque has positively impacted our organization by already showing visible benefits in security and reduced risks for compliance, even though we are still in the process of setting up production and using it to the full extent."
"We can now have a staging environment very much like a production environment, which improves our testing and product quality."
"Being able to generate the masking rules directly from the tool based on what it finds during the data discovery helps ensure that all sensitive fields are identified and masked."
"I think Talend is one of the easiest tools for faster implementation compared to other tools."
"The Studio is easy to understand."
"Talend's most valuable feature is its ability to generate code and packages efficiently."
"Flexibility is a key feature I appreciate about Talend Data Integration, especially the integration of Java within it and the ease of integrating with multiple source repositories such as GitHub and Bitbucket."
"It is saving a lot of time. Today, we can mask around a hundred million records in 10 minutes. Masking is one of the key pieces that is used heavily by the business and IT folks. Normally in the software development life cycle, before you project anything into the production environment, you have to test it in the test environment to make sure that when the data goes into production, it works, but these are all production files. For example, we acquired a new company or a new state for which we're going to do the entire back office, which is related to claims processing, payments, and member enrollment every year. If you get the production data and process it again, it becomes a compliance issue. Therefore, for any migrations that are happening, we have developed a new capability called pattern masking. This feature looks at those files, masks that information, and processes it through the system. With this, there is no PHI and PII element, and there is data integrity across different systems. It has seamless integration with different databases. It has components using which you can easily integrate with different databases on the cloud or on-premise. It is a drag and drop kind of tool. Instead of writing a lot of Java code or SQL queries, you can just drag and drop things. It is all very pictorial. It easily tells you where the job is failing. So, you can just go quickly and figure out why it is happening and then fix it."
"The features that I find to be the most valuable are the extensibility, the integration, and the ease of integration with multiple platforms."
"It reduces the QA effort immensely by handling most of the test scenarios in a reusable way."
"Talend Data Integration has had a measurable impact on our organization by automating daily data loading processes, reducing manual effort by around three or four hours per day, improving data accuracy with error rates dropping by more than 70%, and enabling reporting teams to receive fresh data at least 50% faster for earlier and more confident decision-making."
 

Cons

"UUID generation could be improved."
"I think it would be great if the user experience was upgraded because it can be quite technical at times."
"Once you get past the basic tools, it gets pretty complicated."
"Due to using the open-source version of Talend Data Integration, which lacks a scheduler, our current approach involves developing jobs in Talend, exporting them as Java packages, and utilizing an external scheduler, such as Windows Scheduler, to manage the scheduling process."
"If the SQL input controls could dynamically determine the schema-based on the SQL alone, it would simplify the steps of having to use a manually created and saved schema for use in the TMap for the Postgres and Redshift components. This would make things even easier."
"The stability for Talend Data Quality can be rated around an 8; it is quite stable."
"The tool's technical support needs to be better. It doesn't have a local data center but pushes everything to the cloud. They need to check in with customers to see if they're happy and how well the solutions work. They need to assign a customer success manager for the accounts they sell."
"The performance is one area that Talend Data Quality could improve in because large volumes take a lot of time."
"In terms of the solution's technical support, the interactions were satisfactory, but there is room for improvement, especially in managing expectations."
"When we upgraded to Version 6.4.1, we tried using a GIT repository instead of a SVN repository. After a few incidents where things disappeared and changes were not saved, we decided to go back to a SVN repository."
 

Pricing and Cost Advice

Information not available
"The pricing is a little higher than what I had expected, but it's comparable with I-PASS competitors."
"The price is on a per-user basis. It's a little more expensive than other tools. There aren't any additional costs beyond the standard licensing fee."
"The tool is cheap."
"The solution's pricing is very reasonable and half the cost of Informatica."
"The price of the Talend Data Management Platform is reasonable. The other competing solutions are priced high. Gartner Magic Quadrant identified other solutions, such as Informatica, that are far more expensive."
"It's a subscription-based platform, we renew it every year."
"License renewal is on a yearly basis."
"Moreover, the pricing structure stands out as highly competitive compared to other offerings in the market, making it a cost-effective choice for users."
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Top Industries

By visitors reading reviews
Energy/Utilities Company
45%
Computer Software Company
12%
Marketing Services Firm
10%
Comms Service Provider
7%
Financial Services Firm
12%
Computer Software Company
10%
Comms Service Provider
7%
Manufacturing Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise11
Large Enterprise20
 

Questions from the Community

What is your experience regarding pricing and costs for DataMasque?
The DM team was very happy to work with us when we were determining the pricing and licensing model we wanted to use.
What needs improvement with DataMasque?
I think it would be great if the user experience was upgraded because it can be quite technical at times. The user interface could benefit from an upgrade as it can be quite technical at times. I d...
What is your primary use case for DataMasque?
I use the solution to mask production data and restore it into a QA environment.
What do you like most about Talend Data Quality?
The most valuable feature lies in the capability to assign data quality issues to different stakeholders, facilitating the tracking and resolution of defective work.
What needs improvement with Talend Data Quality?
I don't use the automated rule management feature in Talend Data Quality that much, so I cannot provide much feedback. I may not know what Talend Data Quality can improve for data quality. I'm not ...
What is your primary use case for Talend Data Quality?
It is for consistency, mainly; data consistency and data quality are our main use cases for the product. Data consistency is the primary purpose we use it for, as we have written rules in Talend Da...
 

Also Known As

No data available
Talend Data Quality, Talend Data Management Platform, Talend MDM Platform, Talend Data Streams, Talend Data Integration, Talend Data Integrity and Data Governance
 

Overview

 

Sample Customers

Information Not Available
Aliaxis, Electrocomponents, M¾NCHENER VEREIN, The Sunset Group
Find out what your peers are saying about DataMasque vs. Qlik Talend Cloud and other solutions. Updated: January 2026.
881,082 professionals have used our research since 2012.