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Azure Data Factory vs ETL Solutions Transformation Manager comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Azure Data Factory
Ranking in Data Integration
5th
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
97
Ranking in other categories
Cloud Data Warehouse (7th)
ETL Solutions Transformatio...
Ranking in Data Integration
53rd
Average Rating
9.0
Reviews Sentiment
6.8
Number of Reviews
3
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2026, in the Data Integration category, the mindshare of Azure Data Factory is 2.3%, down from 7.2% compared to the previous year. The mindshare of ETL Solutions Transformation Manager is 1.0%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Integration Mindshare Distribution
ProductMindshare (%)
Azure Data Factory2.3%
ETL Solutions Transformation Manager1.0%
Other96.7%
Data Integration
 

Featured Reviews

Kunal Das - PeerSpot reviewer
Test Engineer at Happiest Minds Technologies
Drag-and-drop pipelines have saved days of work and now automate data movement and backfilling
If the AI features were more improved so that I don't have to provide each and every detail, Azure Data Factory could be improved in a much better way by improving the AI features. For example, if I want to fetch any data from a raw source, I need to provide each and every detail. But if I am just uploading my raw data and if AI will sync with that data, it can analyze that data and give me proper suggestions on how that should be done in a proper way. Automatic suggestions could improve in a much better way. As I have mentioned, the AI features as well as more drag-and-drop activities could be improved. If I am making a pipeline, it should give me suggestions, such as which activity should be used, so that I don't have to remember each activity. If I have used one activity, I shouldn't have to remember what activity should I use next. It should give auto-suggestions. That is why I have given a nine out of 10. Currently, I don't know about its governance and security, but in view of its improvement, I think Azure Data Factory should improve in these areas. As I already mentioned, the AI features should be improved. Also, the auto-suggestion features should also improve.
Vijayraj Amin - PeerSpot reviewer
Global Growth Strategist at MAIORA
User-friendly and accessible for anyone with computer knowledge and logical thinking
There is room for improvement in the solution's visualization tool. Currently, it provides basic reports and the ability to create graphs and dashboards, but I'm looking forward to more robust analytics. The plan is to enhance this feature in 2024, around Q2 or Q3, which would save us from relying on external tools like Power BI for insights.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"I think it makes it very easy to understand what data flow is and so on. You can leverage the user interface to do the different data flows, and it's great. I like it a lot."
"It makes it easy to collect data from different sources."
"Azure Data Factory's most valuable features are the packages and the data transformation that it allows us to do, which is more drag and drop, or a visual interface. So, that eases the entire process."
"Data Factory itself is great, it's pretty straightforward, you can easily add sources, join and lookup information, etc., and the ease of use is pretty good."
"It is easy to integrate."
"The platform excels in data transformation with its user-friendly interface and robust monitoring capabilities, making ETL processes seamless."
"The most valuable features of the solution are its ease of use and the readily available adapters for connecting with various sources."
"The solution has a good interface and the integration with GitHub is very useful."
"Transformation Manager is the backbone of every data pipeline these days because the solution has been on the market for 20 to 30 years, and we use it for various industries, including financial services, manufacturing, healthcare, etc."
"Back in the day, we could only get reports and analyze what happened after the fact, but today now we can generate real-time insights. Transformation Manager feeds your data science projects. We generate models and then give them to the clients, so they can come up with real-time predictions and recommendations in addition to reporting."
"It is a reliable solution."
"It is among the best, even if not widely known."
 

Cons

"Currently, our company requires a monitoring tool, and that isn't available in Azure Data Factory."
"Azure Data Factory uses many resources and has issues with parallel workflows."
"Data Factory could be improved in terms of data transformations by adding more metadata extractions."
"The tool’s workflow is not user-friendly. It should also improve its orchestration monitoring."
"I find that Azure Data Factory is still maturing, so there are issues."
"I did not see any positive impact from Azure Data Factory overall."
"To my mind, the solution needs to be more connectable to its own services."
"The main challenge with implementing Azure Data Factory is that it processes data in batches, not near real-time. To achieve near real-time processing, we need to schedule updates more frequently, which can be an issue. Its interface needs to be lighter."
"We get decent support. It's okay but not great."
"Transformation Manager reporting could be better. There are better options for reporting tools these days. We use Microsoft BI sometimes, but Tableau is becoming too expensive. Microsoft BI's visualization features are maturing."
"They should build a functional architecture based on queuing."
"There is room for improvement in the solution's visualization tool."
 

Pricing and Cost Advice

"The licensing model for Azure Data Factory is good because you won't have to overpay. Pricing-wise, the solution is a five out of ten. It was not expensive, and it was not cheap."
"I rate the product price as six on a scale of one to ten, where one is low price and ten is high price."
"The solution's fees are based on a pay-per-minute use plus the amount of data required to process."
"The pricing is pay-as-you-go or reserve instance. Of the two options, reserve instance is much cheaper."
"I am aware of the pricing of Azure Data Factory, but I prefer not to disclose specific details."
"ADF is cheaper compared to AWS."
"It seems very low initially, but as the data grows, the solution’s bills grow exponentially."
"The licensing cost is included in the Synapse."
"It is an expensive solution."
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Top Industries

By visitors reading reviews
Financial Services Firm
11%
Manufacturing Company
9%
Computer Software Company
9%
Construction Company
7%
Outsourcing Company
13%
Construction Company
13%
Computer Software Company
10%
Performing Arts
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business31
Midsize Enterprise21
Large Enterprise64
No data available
 

Questions from the Community

How do you select the right cloud ETL tool?
AWS Glue and Azure Data factory for ELT best performance cloud services.
How does Azure Data Factory compare with Informatica PowerCenter?
Azure Data Factory is flexible, modular, and works well. In terms of cost, it is not too pricey. It offers the stability and reliability I am looking for, good scalability, and is easy to set up an...
How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
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Also Known As

No data available
Transformation Manager
 

Overview

 

Sample Customers

1. Adobe 2. BMW 3. Coca-Cola 4. General Electric 5. Johnson & Johnson 6. LinkedIn 7. Mastercard 8. Nestle 9. Pfizer 10. Samsung 11. Siemens 12. Toyota 13. Unilever 14. Verizon 15. Walmart 16. Accenture 17. American Express 18. AT&T 19. Bank of America 20. Cisco 21. Deloitte 22. ExxonMobil 23. Ford 24. General Motors 25. IBM 26. JPMorgan Chase 27. Microsoft (Azure Data Factory is developed by Microsoft) 28. Oracle 29. Procter & Gamble 30. Salesforce 31. Shell 32. Visa
Honda, BNP Paribas, RBS, JPMorgan, Volkswagen, Thorn Lighting, OpenSpirit, Rolls-Royce, Ulster Bank
Find out what your peers are saying about Azure Data Factory vs. ETL Solutions Transformation Manager and other solutions. Updated: August 2026.
909,725 professionals have used our research since 2012.