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Axway AMPLIFY Application Integration vs Informatica Intelligent Data Management Cloud (IDMC) comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Mar 15, 2026

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Axway AMPLIFY Application I...
Ranking in Data Integration
54th
Average Rating
8.0
Reviews Sentiment
6.5
Number of Reviews
4
Ranking in other categories
No ranking in other categories
Informatica Intelligent Dat...
Ranking in Data Integration
1st
Average Rating
8.0
Reviews Sentiment
6.7
Number of Reviews
215
Ranking in other categories
Data Quality (1st), Business Process Management (BPM) (7th), Business-to-Business Middleware (2nd), API Management (5th), Cloud Data Integration (2nd), Data Governance (3rd), Test Data Management (2nd), Cloud Master Data Management (MDM) (1st), Data Management Platforms (DMP) (2nd), Data Masking (2nd), Metadata Management (2nd), Integration Platform as a Service (iPaaS) (4th), Test Data Management Services (3rd), Product Information Management (PIM) (1st), Data Observability (2nd), AI Data Analysis (1st)
 

Mindshare comparison

As of June 2026, in the Data Integration category, the mindshare of Axway AMPLIFY Application Integration is 0.9%, up from 0.3% compared to the previous year. The mindshare of Informatica Intelligent Data Management Cloud (IDMC) is 3.7%, down from 4.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Integration Mindshare Distribution
ProductMindshare (%)
Informatica Intelligent Data Management Cloud (IDMC)3.7%
Axway AMPLIFY Application Integration0.9%
Other95.4%
Data Integration
 

Featured Reviews

GC
Principal Solution Architect at a comms service provider with 51-200 employees
The solution is robust and affordable, but it needs to improve its scalability and visibility of integrations
The initial setup is easy. It is very simple to start with. The last release from Axway provided many ways to simplify and speed up integration. The solution is deployed on the cloud and on-premises. We use Google, Amazon, and Azure as our cloud providers. The time taken for deployment is very short because the tool is robust.
RC
Contractor at Sanlam
Cloud data catalog has streamlined lineage and quality while leaving more automation to improve
I have not explored IDMC's automation capabilities driven by AI and metadata too much at the moment, but it is on the cards. We are basically creating the foundation, as the whole migration has taken place recently and it is still early days. I think Informatica Intelligent Data Management Cloud (IDMC) is evolving, and as the vendors move forward, they pick up new concepts from each other. I have seen that products leapfrog each other, and from my experience over the years, the big players tend to copy features or add enhancements based on industry trends. I feel whatever the tool does not have now, there is a feedback loop allowing us to request new features, and we continually ask for different ways to do things as we have a pipeline into the product management team. It is difficult to say what additional features I would prefer to see in the next release of IDMC. I would appreciate more automation on the lineage front, with more AI to seamlessly join independent sources and create seamless lineage between different technologies, such as from file into database A into a different database and landing up in a reporting system such as Cognos, Qlik, Qlik Sense, QlikView, or Power BI.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature is that API Gateway is extremely flexible for any feature, such as connecting to Active Directory to pull the users and their authentication information."
"The most valuable feature is that API Gateway is extremely flexible for any feature, such as connecting to Active Directory to pull the users and their authentication information. There are three ways to connect to Active Directory, and the reason for this is that the computing environments of our customers are very different. Every feature in API Gateway has got multiple methodologies for accomplishing those tasks, which is important because customers are constantly changing their security models, IT models, networks, etc. API Gateway is very flexible. It is not a one size fits all sort of situation where it is very rigid, and you can only use these pull-down menus, and that's all it ever does. It is much more open than that. It can give you fabulous reports on your users, usage, security issues, and the data sets that are going through there. You'll suddenly have visibility on the movement of data within or between your organization and other organizations. The other thing is that you're connecting API to API, which is machine to machine. The things that were done manually in an Excel spreadsheet before exchanging data through email are now done machine to machine and server to server. It speeds up the velocity of your business."
"Axway AMPLIFY Application Integration is very easy to use."
"The product is robust."
"Axway AMPLIFY Application Integration is quite a stable solution."
"It is quite easy to use and flexible."
"It is a scalable solution. Scalability-wise, I rate the solution a nine out of ten."
"Informatica Cloud Data Integration is good overall."
"Informatica Business Process Manager is easy to use and learn."
"I do a quite a lot of data transformations, and the fact that I can do them without changing any of my SQL queries from the code, using the inbuilt tools, is very helpful."
"The most valuable feature of Informatica Axon is features, interfaces, and data mapping. It represents clusters nicely."
"The most valuable feature is data discovery. This is the most exciting feature for all of the banks."
"The most valuable feature of Informatica Cloud Data Integration is Pushback. You are able to push the data to the solution itself, and it can handle the queries. It helps us a lot. With other tools, the burden is kept on the server."
 

Cons

"The product must improve its visibility and scalability."
"Because it is so flexible, you really need someone who knows Axway Gateway or has been through the training and is certified."
"Because it is so flexible, you really need someone who knows Axway Gateway or has been through the training and is certified. Just because you know APIs doesn't mean you're going to walk into that API Gateway and understand what to click on. If you're going to get something done quickly, you need to find an engineer from a company who has some experience with it. It is easy to learn, but if you're doing on-the-job training, it is going to take you longer to get your project accomplished."
"The most important point to improve is the capability to deploy in large enterprises."
"The problem is the registry to configure the systems, and it's not really scalable for companies with offices worldwide."
"I would rate my experience with the initial setup a two out of ten, with one being difficult and ten being easy."
"Synchronicity is an area for improvement in Informatica Intelligent Cloud Services. For example, when you want real-time or immediate response from the solution when multiple technologies are involved, the integration with Informatica Intelligent Cloud isn't seamless, whether it's the MQ, JMS, or BES service, so the connectivity should be improved a bit. The data governance is good, but what's lacking is a demo. For example, if there's a new feature in Informatica Intelligent Cloud Services, the documentation for that new feature is limited, so if Informatica could give a more complete documentation and more demos, that would be better for the users. Right now, there isn't any issue with any of the features of the solution. It's the new feature awareness or user training, and improved connectivity that I'd like to see in the next version of Informatica Intelligent Cloud Services."
"Complex to adapt data model provided using web service and e-commerce one."
"The biggest challenge I see is the IDE's for the cloud and automization are different."
"We decided to stop the project because it was too much effort and we couldn't benefit from the solution."
"A general improvement in icons and the virtual interface would be good."
"It can be improved in terms of performance and execution. I'm expecting better performance. It currently has some restrictions in terms of execution. For example, if we want to run it in the command mode and execute it, there are some restrictions, and we are facing some issues with a huge volume of data. These restrictions are not there in Informatica PowerCenter because we are able to execute a huge volume of data, and there are more ways to execute it."
"One thing Informatica could improve is the way IPUs are used. Each customer purchases a certain amount of IPUs per month, but you can use more or less than that defined quantity. The only problem is if you don't use the all your IPUs, they don't carry over into the next month. I think customers should have the ability to transfer unused IPUs into the next month or year. This improvement could help give customers more flexibility, especially since cloud solutions need flexibility in how we use and pay for them."
 

Pricing and Cost Advice

"Users need to pay an annual licensing fee for the solution."
"The product is not expensive."
"API Gateway is priced on the number of transactions you run through it. API Gateway is free, and you can install as many API Gateways as you like or are necessary for your network. For example, if all of the data is inside your network or firewall, you may just need one API Gateway. If you have external customers trying to come into your organization through your firewall, you're going to need one API Gateway outside the firewall and one inside the firewall. If you have a lot of remote offices, you may want to put API Gateway in some of those offices as well. They only charge you for your usage of it. In other words, the number of transactions going through it. That's a good benefit."
"Informatica MDM recently changed its pricing model. It's usage-based but I don't have much insight into the current pricing."
"A yearly subscription is paid based on the number of people using the solution. Price-wise, it falls under the medium range since it is neither very costly nor too cheap."
"The price is very high and has become a big concern for our customers who require the solution in order for their business to function smoothly."
"Informatica MDM is very expensive. Apart from licensing fees, they have broken down their products into multiple products, and they charge for each and every product. If the data is huge, they charge for the data. At times, we have to use third party services for data cleaning, and they charge for that as well."
"I rate the licensing cost of Informatica MDM a five out of ten."
"We pay for a yearly subscription."
"It's a very expensive solution"
"The price is comparable."
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Top Industries

By visitors reading reviews
Construction Company
12%
Manufacturing Company
11%
Financial Services Firm
11%
Computer Software Company
9%
Financial Services Firm
13%
Manufacturing Company
11%
Construction Company
7%
Computer Software Company
6%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business51
Midsize Enterprise27
Large Enterprise155
 

Questions from the Community

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How does Azure Data Factory compare with Informatica Cloud Data Integration?
Azure Data Factory is a solid product offering many transformation functions; It has pre-load and post-load transformations, allowing users to apply transformations either in code by using Power Q...
Which Informatica product would you choose - PowerCenter or Cloud Data Integration?
Complex transformations can easily be achieved using PowerCenter, which has all the features and tools to establish a real data governance strategy. Additionally, PowerCenter is able to manage huge...
What are the biggest benefits of using Informatica Cloud Data Integration?
When it comes to cloud data integration, this solution can provide you with multiple benefits, including: Overhead reduction by integrating data on any cloud in various ways Effective integration ...
 

Also Known As

Integrator, Axway Integrator, AMPLIFY Application Integration
ActiveVOS, Active Endpoints, Address Verification, Persistent Data Masking
 

Overview

 

Sample Customers

BHF-BANK, BNP Paribas, Continental Corporation Automotive Group, Clearstream MFT, Federal Office of Information Technology, Systems and Telecommunication (FOITT), DHL, Union Nationale de Mutualit_s Socialistes, ZF Group, La Poste, Gassco, IdenTrust, Perugia Hospital, International Post Corporation, Bundesagentur fªr Arbeit (BA), IHC Health Solutions, Lenovo, Genzyme
The Travel Company, Carbonite
Find out what your peers are saying about Axway AMPLIFY Application Integration vs. Informatica Intelligent Data Management Cloud (IDMC) and other solutions. Updated: June 2026.
900,747 professionals have used our research since 2012.