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AtScale Adaptive Analytics (A3) vs Microsoft Purview Data Governance comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AtScale Adaptive Analytics ...
Ranking in Data Governance
47th
Average Rating
5.0
Number of Reviews
1
Ranking in other categories
Data Virtualization (6th), BI (Business Intelligence) Tools (57th), BI on Hadoop (1st)
Microsoft Purview Data Gove...
Ranking in Data Governance
1st
Average Rating
7.6
Reviews Sentiment
6.6
Number of Reviews
60
Ranking in other categories
Microsoft Security Suite (10th)
 

Mindshare comparison

As of March 2026, in the Data Governance category, the mindshare of AtScale Adaptive Analytics (A3) is 0.4%, up from 0.3% compared to the previous year. The mindshare of Microsoft Purview Data Governance is 11.5%, down from 21.8% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Governance Mindshare Distribution
ProductMindshare (%)
Microsoft Purview Data Governance11.5%
AtScale Adaptive Analytics (A3)0.4%
Other88.1%
Data Governance
 

Featured Reviews

it_user822762 - PeerSpot reviewer
Senior BI and Reporting Analyst at a financial services firm with 10,001+ employees
The GUI interface is nice and easy to use, but the organization of the icons is not saved across users
Connecting to a Hadoop database to create a cube to connect to Tableau. We want to be able to easily create cubes which can be connected to Tableau for visualization The product had many issues. We had great collaboration with the product development team, but the product was not able to meet our…
AS
Tech lead at a healthcare company with 5,001-10,000 employees
Automated data discovery has streamlined management while configuration remains complex
Compared to Big-ID, Microsoft Purview Data Governance looks complicated to me. I do not feel it has a good user-level UI. The interface feels a little complicated compared to Big-ID. I did not appreciate the configuration part. It felt complex, whereas when I went for a Big-ID demo, the interface looked better and was easier to understand for any user.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The GUI interface is nice and easy to use."
"The GUI interface is nice and easy to use."
"Purview helped us automate and control our data without having to rely on people to manually tag documents with specific retention periods."
"The data lineage feature stands out. It tracks where the data comes from and any changes made."
"The product has helped us save both time and money."
"The data protection feature is vital as it controls who can access data when it moves out of our protected boundary."
"Microsoft Purview Data Governance enables us to show our compliance in real time."
"The data protection feature is vital as it controls who can access data when it moves out of our protected boundary."
"I like the integrated tool and integrated benefits in Microsoft Purview Data Governance."
"One way that Microsoft Purview has benefited our organization is by preventing data leakage, which saves the company money on fines and protects its reputation."
 

Cons

"The product was not able to meet our 10 second refresh requirements."
"The product was not able to meet our 10 second refresh requirements."
"There was an issue with the incremental aggregation not working as indicated."
"The organization of the icons is not saved across users."
"We haven't really gotten too far into it to identify areas for improvement just yet."
"Compared to Big-ID, Microsoft Purview Data Governance looks complicated to me. I do not feel it has a good user-level UI."
"If we could have a view something like we have in CrowdStrike—which is, I believe, the biggest competitor to Microsoft when it comes to security—a node nodal view, which we also have in Defender, that would make it a more complete, one-stop solution. That would save a lot of time for the admins and the engineers."
"In my experience, Purview hasn't come far enough yet to help us reduce the number of solutions that interact with each other."
"While Purview's data connector platform can ingest information from non-Microsoft data sources, it is slow to do so and the information may become outdated."
"Compared to Big-ID, Microsoft Purview Data Governance looks complicated to me. I do not feel it has a good user-level UI."
"The product needs improvement to edit the number of assets. It needs to be more inuitive as well."
"Purview's data connector platform for non-Microsoft data sources is good, but there is some functionality that hasn't been developed yet."
 

Pricing and Cost Advice

Information not available
"Microsoft Purview is a subscription-based service, so we need either an E3 or E5 license to use it."
"The pricing depends on the client's requirements and the number of applications."
"The pricing is decent. It is neither too low nor too high. Given its capabilities, the pricing is justified."
"The categorization within the licensing could be improved. There are a lot of solutions within Microsoft Purview. If the licensing could be a bit clearer and the solutions could be better categorized according to function and across multiple environments, that would be excellent. The licensing is very confusing."
"The price is reasonable because most of our clients already have an E3 license, which makes implementation easy."
"Aside from the complexity of the pricing model, the price itself is realistic. Features like AI components and automatic classification require additional licenses. Still, anyone can start using Purview with a basic E3 license if they're using Microsoft 365 and grow with additional licenses as needed. Overall, we're satisfied with the price."
"The price is reasonable considering its value."
"Purview is included in our Microsoft E5 licensing."
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Top Industries

By visitors reading reviews
Healthcare Company
13%
Financial Services Firm
12%
Manufacturing Company
11%
Computer Software Company
10%
Financial Services Firm
14%
Computer Software Company
9%
Government
9%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business20
Midsize Enterprise13
Large Enterprise32
 

Questions from the Community

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What is your experience regarding pricing and costs for Microsoft Azure Purview?
Microsoft Purview Data Governance is quite affordable compared to other market solutions, which have high initial costs. It allows for a cost-effective start with negligible initial cost. However, ...
What needs improvement with Microsoft Azure Purview?
The features in the actual data governance could be improved, and I think there is room for improvement in the product. We haven't used role-based access control in a complex way; it's somehow embe...
What is your primary use case for Microsoft Azure Purview?
We are currently working with Microsoft Purview Data Governance and other Microsoft products. We are using Microsoft Purview Data Governance.
 

Also Known As

AtScale, AtScale Intelligence Platform
Microsoft Purview, MS Azure Purview
 

Overview

 

Sample Customers

Rakuten, TD Bank, Aetna, Glaxo-Smith Kline, Biogen, Toyota, Tyson
Information Not Available
Find out what your peers are saying about Microsoft, Collibra, Informatica and others in Data Governance. Updated: March 2026.
885,264 professionals have used our research since 2012.