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Apptimize vs Heap comparison

Apptimize and Heap are both solutions in the Web Analytics category. Apptimize is ranked #21, while Heap is ranked #5 with an average rating of 7.5. Apptimize holds a 0.5% mindshare in WA, compared to Heap’s 5.9% mindshare. Additionally, 100% of Heap users are willing to recommend the solution.
Apptimize
  • 86 Views
  • 86 Comparison Views
Heap
Read 5 Heap reviews
  • 345 Views
  • 338 Comparison Views
100% willing to recommend
 

Comparison Buyer's Guide

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Executive Summary
We performed a comparison between Apptimize and Heap based on real PeerSpot user reviews.

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Buyer's Guide
Web Analytics
August 2025
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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Apptimize
Ranking in Web Analytics
21st
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
No ranking in other categories
Heap
Ranking in Web Analytics
5th
Average Rating
8.0
Number of Reviews
5
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2025, in the Web Analytics category, the mindshare of Apptimize is 0.5%, down from 1.2% compared to the previous year. The mindshare of Heap is 5.9%, down from 6.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Analytics Market Share Distribution
ProductMarket Share (%)
Heap5.9%
Apptimize0.5%
Other93.6%
Web Analytics
 

Featured Reviews

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Harshith Bejjam - PeerSpot reviewer
Provides the availability of defining events, but there could be advanced UI features
We use Heap to create user metrics, and track page visits, feature usage, and user workflows after engaging with features The product's most valuable feature was the ready-made availability of defining events, creating visuals, and storing the data in the database. The product could benefit from…
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Top Industries

By visitors reading reviews
No data available
Computer Software Company
15%
Insurance Company
13%
Real Estate/Law Firm
10%
Financial Services Firm
9%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
 

Questions from the Community

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What is your experience regarding pricing and costs for Heap?
It's pretty costly, and they use the common model of impressions. It's impression-based pricing, which can be costly for websites with high traffic.
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What needs improvement with Heap?
From a user perspective, customizing the interface could offer more flexibility. Customizing and branding the visuals a little bit better would take them to the next level.
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What advice do you have for others considering Heap?
Heap is quite user-friendly, featuring a primarily no-code interface for primary stakeholders. Some technical skills are required for administrators. However, based on my experience, Heap's design ...
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Comparisons

No data available
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Compared 23% of the time
Matomo vs Heap Logo
Matomo vs Heap
Compared 23% of the time
Segment vs Heap Logo
Segment vs Heap
Compared 21% of the time
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Product Reports

Buyer's Guide
Web Analytics
August 2025
Apptimize reportDownload Apptimize product report
Buyer's Guide
Heap
August 2025
Heap reportDownload Heap product report
 

Overview

Apptimize helps native iOS and Android apps rapidly iterate to make amazing users experiences through A/B Testing, Instant Updates, and Feature Flags. With Apptimize, mobiles apps are no longer trapped by poor data or App Store approvals to quickly improve their product.
Apptimize
Heap automatically captures every customer touchpoint. No more tracking plans, tracking code, or tags. Get answers in seconds and make decisions faster.
Heap
 

Sample Customers

Vevo, Robot Invader, Tab, Lifesum, Musopia, Glassdoor, HotelTonight, Clever Lotto, ChordShaker, SafeTrek, Paktor
Zendesk, Marketo, Ernst & Young, Salesforce
Buyer's Guide
Web Analytics
August 2025
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