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AppInsights vs Splunk Cloud Platform comparison

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Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

AppInsights
Ranking in Data Visualization
41st
Average Rating
8.0
Reviews Sentiment
7.2
Number of Reviews
1
Ranking in other categories
No ranking in other categories
Splunk Cloud Platform
Ranking in Data Visualization
3rd
Average Rating
8.4
Reviews Sentiment
5.7
Number of Reviews
90
Ranking in other categories
IT Alerting and Incident Management (3rd)
 

Mindshare comparison

As of September 2026, in the Data Visualization category, the mindshare of AppInsights is 0.6%, up from 0.3% compared to the previous year. The mindshare of Splunk Cloud Platform is 1.1%, up from 1.1% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Data Visualization Mindshare Distribution
ProductMindshare (%)
Splunk Cloud Platform1.1%
AppInsights0.6%
Other98.3%
Data Visualization
 

Featured Reviews

Karen Trinidad - PeerSpot reviewer
Jr data engineer at a healthcare company with 10,001+ employees
Cost-efficient, good analytics, and stable
Since our application is hosted in the cloud, there is no need for installation. I can simply access the portal and navigate to App Insights for easy access. I give the initial setup a ten out of ten. The deployment took approximately 24 hours to complete due to the large amount of data that had to be transferred. We had about fifteen people involved in the configuration, with two main people taking the lead and the rest on standby in case something happened.
reviewer2805510 - PeerSpot reviewer
Partner Account Manager at a wholesaler/distributor with 51-200 employees
Unified log analytics has transformed security monitoring and cuts breach detection to minutes
Splunk Cloud Platform has areas for improvement, including the fact that it is obviously an enterprise tool and can be expensive, which is the biggest complaint I have noted. Costs can rise due to high data ingestion and long retention periods, along with a complex licensing structure that makes pricing difficult to predict as usage grows, especially since more systems send logs. There are also performance concerns at scale where users have reported slower searches and expensive long-term storage needs, particularly in multi-terabyte environments. Additionally, operational complexity exists as enterprises still need to do data onboarding, create dashboards, handle retention policies, access control, and performance tuning. These are the three key areas of improvement I have identified.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"The most valuable feature of the solution is analytics."
"In my organization, Splunk Cloud Platform has improved the issue revolving around transactions."
"The most valuable feature of Splunk Cloud Platform is the ability to correlate events together and combine the data into one event."
"Operationally, Splunk Cloud Platform has provided wide observability where we had almost none before, significantly improving our security posture and our ability to defend the organization."
"Splunk Cloud Platform is the easiest solution we found; every time we worked with Splunk and other IBM solutions, it proved to be reliable."
"Splunk Cloud Platform's ingest and visualization features have helped improve our data reporting, truly the best available in terms of customizability."
"Splunk Cloud Platform is really way ahead, providing everything required."
"Using Splunk Cloud Platform saves us time because previously we took two to three hours troubleshooting any problem, but now we get to know which particular area of the API is throwing an error and everything."
"With Splunk Cloud Platform, you can modify whatever you want; let's say you want to run Python, you want to run any script, you want to monitor any port, you want to monitor data from syslog, whatever you think, you can do it in Splunk Cloud Platform."
 

Cons

"The UI of the solution is not user-friendly and has room for improvement."
"In Splunk Cloud Platform particularly, there is nothing specific that I would like to see improved or enhanced, but the cost is currently very high."
"Since I work on data collection from external sources and send them into Splunk, I miss its ability to collect that data through REST API applications."
"Its stability and performance can be better. Very rarely does a day go by when we do not see an error in the console, such as a health check error. Because it is cloud-hosted, we do not have access to the backend to figure it out ourselves. We are reliant on their support to figure it out, and a couple of days later, the error comes back or it is a different error. It is a never-ending cycle of support tickets. Their support is also not great."
"From my perspective, customization needs to be simplified and I'd like to see a reduction in the cost of the solution."
"Splunk Cloud Platform needs to be made more user-friendly because it's not user-friendly."
"Splunk Cloud Platform could improve in how quickly it reacts to users reporting issues."
"Splunk Cloud could improve by having pre-defined templates. It has very good design views, but there is no predefined template. You have to define your own. If they could add predefined templates for different use cases."
"Sometimes, the technical support case persons are not sufficiently technical; they are not technical enough or not understanding the issues."
 

Pricing and Cost Advice

"The solution is cost-efficient and I give it an eight out of ten."
"Splunk is a bit more expensive than some solutions, but customers can derive more value from it due to the features it has."
"The licensing is based on the amount of data that we send to the cloud on a daily basis."
"We were involved in the renewal process, and our organization does reviews of all our partnerships that we have every two to three years to ensure they are meeting our needs, there isn't a better solution out there, and we won't save money by going somewhere else."
"It was a good model."
"I do not have much idea. We previously used 1 GB at the cost of $600. Both on-prem and cloud licenses have the same price. There is no difference. It did not impact the cost because the costs of the on-prem license and the cloud license are the same. We did not have any issues with that. Overall, its price is reasonable."
"I would rate the cost an eight out of ten, with ten being the most costly."
"The cost of the Splunk Cloud Platform is high, and in addition to the standard licensing fee, we also have a premium support fee."
"Splunk Cloud Platform is an expensive solution."
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Top Industries

By visitors reading reviews
No data available
Financial Services Firm
17%
Construction Company
10%
Outsourcing Company
9%
Manufacturing Company
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business37
Midsize Enterprise16
Large Enterprise57
 

Questions from the Community

Ask a question
Earn 20 points
What is your experience regarding pricing and costs for Splunk Cloud Platform?
Splunk Cloud Platform is a Gartner leading product. Splunk is superior in comparison with any other SIEM.
What needs improvement with Splunk Cloud Platform?
There is always room for improvement. Splunk can improve because it is a very expensive product. Because of the cost, we do not have as many skilled resources for Splunk, which makes it very diffic...
What is your primary use case for Splunk Cloud Platform?
I was a consumer using Splunk Cloud Platform at that time. I have been familiar with Splunk Cloud Platform. I was a user of Splunk Cloud Platform and a customer also.
 

Overview

 

Sample Customers

Swisscom , Telstra, ADP, COMCAST BUSINESS, Copper
Mindtouch
Find out what your peers are saying about Salesforce, Splunk, SAP and others in Data Visualization. Updated: September 2026.
912,069 professionals have used our research since 2012.