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Amazon Textract vs Emarsys Artificial Intelligence Marketing comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Amazon Textract
Average Rating
7.2
Reviews Sentiment
6.1
Number of Reviews
4
Ranking in other categories
Intelligent Document Processing (IDP) (9th)
Emarsys Artificial Intellig...
Average Rating
0.0
Number of Reviews
0
Ranking in other categories
Personalization Engines (11th)
 

Mindshare comparison

Amazon Textract and Emarsys Artificial Intelligence Marketing aren’t in the same category and serve different purposes. Amazon Textract is designed for Intelligent Document Processing (IDP) and holds a mindshare of 2.5%, down 4.1% compared to last year.
Emarsys Artificial Intelligence Marketing, on the other hand, focuses on Personalization Engines, holds 6.1% mindshare, up 1.4% since last year.
Intelligent Document Processing (IDP) Market Share Distribution
ProductMarket Share (%)
Amazon Textract2.5%
UiPath IXP7.3%
ABBYY Vantage7.0%
Other83.2%
Intelligent Document Processing (IDP)
Personalization Engines Market Share Distribution
ProductMarket Share (%)
Emarsys Artificial Intelligence Marketing6.1%
SAS Customer Intelligence 36015.3%
Adobe Target10.3%
Other68.3%
Personalization Engines
 

Featured Reviews

SomdipRoy - PeerSpot reviewer
Solution Architect at Skillnetinc
Have faced limitations due to integration complexity but have processed documents efficiently and reduced manual effort
Bedrock is basically a framework that can manage multiple large language models. Another useful tool is Amazon Textract which extracts text from documents. It helps with compliance because Amazon Textract itself doesn't store anything. When hundreds of documents are uploaded in an S3 bucket, the S3 bucket will store the documents, but Amazon Textract itself doesn't store anything. It pulls the contents of the documents and then passes them on to the next system, making it compliant. It helps in a great way by reducing the load on LLM and reducing the cost.
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Top Industries

By visitors reading reviews
Financial Services Firm
36%
Computer Software Company
9%
Manufacturing Company
8%
Government
5%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
No data available
 

Questions from the Community

What is your experience regarding pricing and costs for Amazon Textract?
Organizations typically build the CI/CD pipeline. The main application could be hosted anywhere - it could be hosted on a machine, EC2, or it could be containerized. Some organizations do manual de...
What needs improvement with Amazon Textract?
Some easy integration with other systems could be improved.
What is your primary use case for Amazon Textract?
In an organization with an opening for a developer position, the organization receives hundreds of resumes. Instead of manually evaluating those resumes, Amazon Textract can be used to pull the con...
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Also Known As

No data available
Emarsys AIM
 

Overview

 

Sample Customers

Cambia, Change Healthcare, ClearDATA
Char-Broil, BrandAlley, Runtastic, Replacements
Find out what your peers are saying about ABBYY, UiPath, Automation Anywhere and others in Intelligent Document Processing (IDP). Updated: December 2025.
879,672 professionals have used our research since 2012.