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Snowplow vs Tulip comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Snowplow
Ranking in AWS Marketplace
22nd
Average Rating
8.0
Number of Reviews
5
Ranking in other categories
No ranking in other categories
Tulip
Ranking in AWS Marketplace
4th
Average Rating
8.0
Number of Reviews
15
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2026, in the AWS Marketplace category, the mindshare of Snowplow is 0.2%, down from 0.9% compared to the previous year. The mindshare of Tulip is 0.2%, down from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
AWS Marketplace Mindshare Distribution
ProductMindshare (%)
Tulip0.2%
Snowplow0.2%
Other99.6%
AWS Marketplace
 

Featured Reviews

KK
Product Owner at Karine Caimo
Data teams have gained full control over real‑time user behavior tracking for advertising insights
Snowplow offers the best features in that you are completely free to make your own data model, track the way you want to track, and control the way the data comes to Snowflake so you are the complete owner of the raw data without being forced into a certain data model. Having that level of flexibility impacts our team's work and projects as we needed quite a lot of people that were really good in Snowplow. However, from the moment that you completely understood the technical aspects, you were completely free to set up your own Snowplow environment and track the way you wanted to track and what you wanted to track, which is not possible with Google Analytics and Adobe Analytics, for example. Snowplow has impacted my organization positively, very well. For DPG Media, it is the most important data source that we have, delivering a lot of value in the company. We are making data mesh products on this data all over the company. I think for advertisement, it is really the most important source of data.
Prathamesh Kakde - PeerSpot reviewer
Associate Software Engineer at a manufacturing company with 10,001+ employees
Digital workflows have replaced paper on the shop floor and speed up regulated manufacturing
Definitely, AI in a regulated industry is something that is a concern of the clients. However, Tulip can stick to 21 CFR Part 11 strictly when it comes to Tulip's AI capabilities. Tulip has already started to look forward to compliance-related things. For example, Tulip's AI widget offers data reading throughout the site. It does not allow any AI to interact with external systems when we apply firewalls on it. In this regard, if Tulip continues in that way, they can definitely stick to the governance and security. As of now, I didn't face any issue related to their AI capabilities. It is working fine but not accurate, which is a red flag in a GXP regulated system. This is my feedback on their AI capabilities. This has been introduced into the latest LTS version and needs more hands-on experience. Before that, I cannot give a direct justification or feedback on their AI capabilities being reliable and accurate. However, at the extent that I have used them, they are accurate and reliable as of now. Tulip is an emerging platform and being a cloud-native MES, it has a lot to improve. According to me, traditional MES like FactoryTalk PharmaSuite has more complex features and user-oriented use cases and complexities that the application itself handles. However, when it comes to Tulip, all the things that matter are in the hands of a developer. That is something that Tulip can improve on. Tulip can switch to a traditional way of delivering in the pharmaceutical industry while keeping the cloud-native impact intact. One improvement that I can give an example of is that Tulip has application templates. Instead of templates, they can offer concrete applications to their pharmaceutical or any specific industrial client for their specific needs, such as a recipe designer and production management for a pharmaceutical client. Then production or material tracking or BOM tracking for a discrete client. In that way, I can see an improvement where Tulip can perform well.

Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Pros

"Snowplow is doing perfectly what it says it is doing; it meets everything it promises and develops the product all the time."
"Snowplow is excellent at what it is designed for: full control over data collection and processing, strong schema-driven tracking, and works really well with warehouse-first stacks like Google BigQuery."
"Snowplow has positively impacted my organization by enabling me to see user behavior in real time."
"Snowplow has impacted my organization positively, very well. For DPG Media, it is the most important data source that we have, delivering a lot of value in the company."
"We have a lot more insight into our user behaviour and can now make the correct decisions."
"What has really improved is the time taken to develop and deploy applications, as we save many work weeks in the development phase and have shortened the process compared to the conventional way of programming, while also saving time for operators and improving data accuracy."
"Tulip is really about empowering people to build applications, and those people who build the applications are not necessarily only technical experts or developers."
"The best features Tulip offers are the low or no code features that enable users with no programming background to work on and build applications."
"Implementing Tulip has positively impacted our organization as we have transitioned from paper MBR and EBR to Tulip's online MBR, significantly reducing the time operators spent manually documenting activities, which also made audit trials easier to manage."
"This flexibility and ability to adjust things have led to measurable improvements in our projects, particularly in terms of time saved and user satisfaction."
"Before, we needed many resources to monitor the production control area, but now, with Tulip, we can fulfill requirements and accomplish business objectives with a minimal amount of resources."
"Organizations should start using Tulip as soon as possible."
"One of the best features that Tulip offers is having a bunch of connections with third-party tools such as ERPs and specific quality tools, just to have correct traceability of what is the concern about one client or something similar."
 

Cons

"The only issue that we had at a certain moment was that Snowplow was offering more services and asking us to pay more, but we did not use all these services."
"Maintenance overhead was high, debugging and schema management were time-consuming, and there were increasing security concerns due to it no longer being actively maintained."
"Snowplow can be improved by reducing the pricing, as it is currently too high."
"Setup is challenging because getting the pipeline infrastructure right is hard."
"One way Tulip can be improved is that the biggest challenge is if you already know programming. Tulip is extremely hard to set up because it doesn't follow standard programming rules."
"Tulip can improve by providing additional features developers can use in the application."
"In terms of integration and analytics, I do not see any other special features that Tulip provides that other modern market solutions do not provide, such as Ignition, Siemens Opcenter, and many other applications."
"One area Tulip can be improved is addressing the issue that arises when multiple users use the same data tables for Tulip applications."
"However, if you want a much larger version with better scalability and more UI features, you can consider other products."
"Regarding Tulip's AI capabilities, I perceive that it is not yet mature and is still in the testing phase, with several features rolled out for end users."
"As of now, I didn't face any issue related to their AI capabilities. It is working fine but not accurate, which is a red flag in a GXP regulated system."
"Tulip can improve with better or closer support in developing the applications, especially when we as a pharmaceutical company would have our specific requirements and needs that are mandatory for our industry."
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Top Industries

By visitors reading reviews
Construction Company
36%
Insurance Company
29%
Comms Service Provider
7%
Healthcare Company
7%
Construction Company
23%
Healthcare Company
15%
Manufacturing Company
13%
Comms Service Provider
10%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
No data available
By reviewers
Company SizeCount
Small Business7
Midsize Enterprise2
Large Enterprise10
 

Questions from the Community

What needs improvement with Snowplow?
The setup process is an area for improvement because getting the pipeline infrastructure right is hard.
What is your primary use case for Snowplow?
I use it for product analytics such as tracking clicks and page views, as well as providing a customer 360.
What needs improvement with Tulip?
Tulip can be improved by offering better design and better functionalities. While making the application workable is really good, we should also focus on being great and user-friendly. Tulip is alr...
What is your primary use case for Tulip?
My main use case for Tulip is to fill up all the data which will be available from backend for the use of a warehouse. In a warehouse environment, I use Tulip by recording all the data, which made ...
What advice do you have for others considering Tulip?
Regarding Tulip's AI capabilities, I believe its accuracy and reliability of output is good. Whatever data we provide from the data perspective is displayed, and whatever UI is created is there as ...
 

Comparisons

No data available
 

Overview

Find out what your peers are saying about Snowplow vs. Tulip and other solutions. Updated: July 2026.
909,948 professionals have used our research since 2012.