Find out what your peers are saying about Adobe, Liferay, Sprinklr and others in Digital Experience Platforms (DXP).
Product | Market Share (%) |
---|---|
Optimizely | 3.9% |
XperienCentral | 0.5% |
Other | 95.6% |
Company Size | Count |
---|---|
Small Business | 3 |
Large Enterprise | 5 |
Optimizely is a powerful Digital Experience Platform (DXP) designed to empower businesses in crafting, delivering, and enhancing their digital interactions across various channels. This cloud-based platform offers a wide range of features tailored to the dynamic needs of modern enterprises. With Optimizely, companies can seamlessly manage their content, enabling them to create, edit, and publish content from a unified platform. Moreover, it offers personalized experiences by tailoring content to individual users' interests and demographics. A/B testing capabilities enable businesses to experiment with different content variations and determine which ones yield the best results, while comprehensive analytics provide insights into user interactions for continuous improvement. Optimizely also aids in conducting experiments to test new ideas, ultimately enhancing digital experiences. Businesses can make data-driven decisions with ease, thanks to its robust reporting capabilities.
The central go-to place where you manage every ‘experience’– that’s XperienCentral. With this powerful content management system (CMS) you personalize your digital channels and make them relevant and consistent. The system is rich in functionalities that make it simple to generate new and personalized content and publish it across different websites and channels.
Our CMS also guarantees that your websites are reliable and accessible and with its open architecture you can easily integrate existing content or other data already in the CSM. All this to help you to continuously create relevant content and engage in personalized dialogue with your customer.
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