IBM InfoSphere MDM vs Oracle Customer Hub comparison

The compared IBM and Oracle solutions aren't in the same category. IBM is ranked #6 in MDM , with an average rating of 8.0, and holds a 7.7% mindshare in the category. Oracle is ranked #1 in CDI , and holds a 47.8% mindshare. Additionally, 90% of IBM users are willing to recommend the solution, compared to 66% of Oracle users who would recommend it.

IBM InfoSphere MDM

Read 9 IBM InfoSphere MDM reviews

1,115 Views
357 Comparison Views

90% willing to recommend

Oracle Customer Hub

Read 2 Oracle Customer Hub reviews

115 Views
63 Comparison Views

66% willing to recommend

IBM InfoSphere MDM

Oracle Customer Hub

Comparison Buyer's Guide

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Executive Summary

We performed a comparison between IBM InfoSphere MDM and Oracle Customer Hub based on real PeerSpot user reviews.

Find out what your peers are saying about SAP, TIBCO, Microsoft and others in Master Data Management (MDM) Software.

To learn more, read our detailed Master Data Management (MDM) Software Report (Updated: September 2025).

Buyer's Guide

Master Data Management (MDM) Software

September 2025

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

IBM InfoSphere MDM

Average Rating

7.4

Reviews Sentiment

6.2

Number of Reviews

Ranking in other categories

Master Data Management (MDM) Software (6th)

Oracle Customer Hub

Average Rating

6.0

Number of Reviews

Ranking in other categories

Customer Data Integration (1st)

Mindshare comparison

IBM InfoSphere MDM and Oracle Customer Hub aren’t in the same category and serve different purposes. IBM InfoSphere MDM is designed for Master Data Management (MDM) Software and holds a mindshare of 7.7%, down 7.8% compared to last year.
Oracle Customer Hub, on the other hand, focuses on Customer Data Integration, holds 47.8% mindshare.

Master Data Management (MDM) Software Market Share Distribution
Product	Market Share (%)
IBM InfoSphere MDM	7.7%
SAP Master Data Governance	20.4%
Microsoft MDS	12.9%
Other	59.0%

Master Data Management (MDM) Software

Customer Data Integration Market Share Distribution
Product	Market Share (%)
Oracle Customer Hub	47.8%
Equifax Customer Data Integration	43.5%
Amperity	8.7%

Customer Data Integration

Featured Reviews

SoumikDolui

Assistant Consultant at Tata Consultancy Services

Provides inbuilt data model and good matching engine

It's a tough tool for developers. Right now in the market, I think Informatica MDM is number one and is used a lot. IBM MDM was developed by some other company and IBM developed it more. There are definitely some flaws. The tool is difficult to understand from a customer perspective and for developers. Generally, customers can understand Informatica MDM and its functionality easily. If a developer is facing issues with IBM MDM, then a customer will definitely not understand most of the functionality. That is the main concern. IBM is introducing some Next-Gen MDM, where they are using a lot of current technologies and machine learning. Most of the problems we may be facing right now are probably solved in that version.

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it_user1174539

Enterprise Architect - Banking & Wealth at Suncorp

Its functionality and performance are adequate but it provides a single source of truth for customer data

We use it as the Master Data Management platform for a large bank in Australia which has many separate customer data repositories The intent of this platform is to provide a single source of truth for customer data. To some extent, this has been achieved. Any customer MDM project tends to be…

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"The features that are most valuable are the governance, the end-profiling and the ETL which allows you to see the metadata repositories."

"When users update their information on one product, the data is sent to a database. My approach was to maintain a master data record, ensuring that each platform loads the latest updated record. Instead of having three separate records, the system keeps one master data record, storing the historical records for reference."

"There are not really many areas of the product that need improvement because the product stays up-to-date with data management needs."

"The advantage is that the matching engine is very good, so that's why customers generally prefer it. From the inbuilt data model perspective, IBM MDM is good."

"It provides a single source of truth for customer data."

Cons

"IBM InfoSphere MDM's UI is complicated. It also needs to improve its on-prem configuration."

"The tool is difficult to understand from a customer perspective and for developers."

"The product is really only created for large organizations."

"We also want better cloud integration, so we could do things in the cloud if we needed to. This would be a good feature to add in a future release."

"OCH has adequate functionality and performance to serve a group customer master."

Pricing and Cost Advice

"It may be costly for small organizations but adds value for large organizations with demanding workflows."

Information not available

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Top Industries

By visitors reading reviews

Financial Services Firm

26%

Healthcare Company

13%

Manufacturing Company

Computer Software Company

No data available

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

By reviewers
Company Size	Count
Midsize Enterprise	3
Large Enterprise	8

No data available

Questions from the Community

What do you like most about IBM InfoSphere MDM?

When users update their information on one product, the data is sent to a database. My approach was to maintain a master data record, ensuring that each platform loads the latest updated record. In...

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What needs improvement with IBM InfoSphere MDM?

IBM InfoSphere MDM's UI is complicated. It also needs to improve its on-prem configuration.

See all answers

What is your primary use case for IBM InfoSphere MDM?

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Comparisons

Informatica Intelligent Data Management Cloud (IDMC) vs IBM InfoSphere MDM

Compared 41% of the time

SAP Master Data Governance vs IBM InfoSphere MDM

Compared 19% of the time

IBM Master Data Management on Cloud vs IBM InfoSphere MDM

Compared 13% of the time

TIBCO EBX vs IBM InfoSphere MDM

Compared 13% of the time

Microsoft MDS vs IBM InfoSphere MDM

Compared 8% of the time

More IBM InfoSphere MDM Competitors

Equifax Customer Data Integration vs Oracle Customer Hub

Compared 100% of the time

More Oracle Customer Hub Competitors

Product Reports

Buyer's Guide

Master Data Management (MDM) Software

September 2025

Download IBM InfoSphere MDM product report

No data available

Also Known As

InfoSphere MDM, InfoSphere Master Data Management

CDH Customer Hub, Siebel Universal Customer Master, Siebel UCM

Overview

InfoSphere Master Data Management (MDM) is the most complete, proven and powerful MDM solution with collaborative and operational capabilities. InfoSphere MDM manages master data for single or multiple domains - customers, patients, citizens, suppliers, locations, products, services offerings, accounts and more - for improving application & business process effectiveness

IBM

Oracle Customer Hub is a customer data integration (CDI) solution that enables organizations to centralize information from heterogeneous systems, creating a single view of customer information that can be leveraged across all functional departments and analytical systems.

Oracle

Sample Customers

L'Oreal S.A., Kingland Systems, Oncor, Farmaceuticos Maypo, Volkswagen Financial Services

Industrial Bank of Korea, Elsevier B.V., Posco, The Church Pension Group (CPG), Pella Corporation, Agilent, Zebra Technologies, Donaldson Company Inc.

Buyer's Guide

Master Data Management (MDM) Software

September 2025

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