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IBM InfoSphere MDM vs Magnitude vs Microsoft MDS comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Mindshare comparison

Master Data Management (MDM) Software Market Share Distribution
ProductMarket Share (%)
IBM InfoSphere MDM7.8%
SAP Master Data Governance21.6%
Microsoft MDS13.0%
Other57.599999999999994%
Master Data Management (MDM) Software
Data Warehouse Market Share Distribution
ProductMarket Share (%)
Magnitude0.5%
Oracle Exadata14.1%
Teradata13.2%
Other72.2%
Data Warehouse
Master Data Management (MDM) Software Market Share Distribution
ProductMarket Share (%)
Microsoft MDS13.0%
SAP Master Data Governance21.6%
TIBCO EBX12.6%
Other52.8%
Master Data Management (MDM) Software
 

Featured Reviews

SoumikDolui - PeerSpot reviewer
Provides inbuilt data model and good matching engine
It's a tough tool for developers. Right now in the market, I think Informatica MDM is number one and is used a lot. IBM MDM was developed by some other company and IBM developed it more. There are definitely some flaws. The tool is difficult to understand from a customer perspective and for developers. Generally, customers can understand Informatica MDM and its functionality easily. If a developer is facing issues with IBM MDM, then a customer will definitely not understand most of the functionality. That is the main concern. IBM is introducing some Next-Gen MDM, where they are using a lot of current technologies and machine learning. Most of the problems we may be facing right now are probably solved in that version.
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Satyam Saxena - PeerSpot reviewer
Enhanced data management and cost effective with flexible integration capabilities
If Microsoft MDS were part of Azure, it would be significantly more helpful. Additionally, integrating fuzzy duplication within MDS itself, rather than relying on SSIS, would streamline operations. The current requirement to store data in Azure tables after processing it in MDS, due to its lack of direct Azure integration, is a drawback.
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Top Industries

By visitors reading reviews
Financial Services Firm
26%
Healthcare Company
12%
Manufacturing Company
8%
Computer Software Company
6%
No data available
Computer Software Company
13%
Financial Services Firm
13%
Manufacturing Company
9%
Media Company
7%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Midsize Enterprise3
Large Enterprise8
No data available
By reviewers
Company SizeCount
Small Business8
Midsize Enterprise2
Large Enterprise15
 

Questions from the Community

What do you like most about IBM InfoSphere MDM?
When users update their information on one product, the data is sent to a database. My approach was to maintain a mas...
What needs improvement with IBM InfoSphere MDM?
IBM InfoSphere MDM's UI is complicated. It also needs to improve its on-prem configuration.
What is your primary use case for IBM InfoSphere MDM?
When users update their information on one product, the data is sent to a database. My approach was to maintain a mas...
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What do you like most about Microsoft MDS?
More generic related things can be included in the services.
What is your experience regarding pricing and costs for Microsoft MDS?
Microsoft MDS is free. Currently, there is no pricing concern with the tool.
What needs improvement with Microsoft MDS?
Microsoft MDS is outdated and lacks modern capabilities. It is too slow and does not support automated mapping or AI-...
 

Also Known As

InfoSphere MDM, InfoSphere Master Data Management
Magnitude Kalido MDM, Magnitude Agility PIM, Magnitude RapidDecision
Microsoft Master Data Services, Microsoft MDM, Microsoft SQL Server Master Data Services, MS MDS
 

Overview

 

Sample Customers

L'Oreal S.A., Kingland Systems, Oncor, Farmaceuticos Maypo, Volkswagen Financial Services
Unilever, HSBC, Independent Health, Imperial Tobacco, Comcast, Scotiabank
ETA a.s., Apeejay Surrendra Group, Blue Star Infotech, Rotherham Doncaster and South Humber NHS Foundation, The Sydney Children's Hospitals Network, New Belgium Brewing
Find out what your peers are saying about SAP, TIBCO, Microsoft and others in Master Data Management (MDM) Software. Updated: August 2025.
867,349 professionals have used our research since 2012.