IBM Cognos vs Zendesk comparison

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7,146 views|4,118 comparisons
91% willing to recommend
Zendesk Logo
108 views|87 comparisons
93% willing to recommend
Comparison Buyer's Guide
Executive Summary

We performed a comparison between IBM Cognos and Zendesk based on real PeerSpot user reviews.

Find out in this report how the two Reporting solutions compare in terms of features, pricing, service and support, easy of deployment, and ROI.
To learn more, read our detailed IBM Cognos vs. Zendesk Report (Updated: March 2024).
769,630 professionals have used our research since 2012.
Featured Review
Quotes From Members
We asked business professionals to review the solutions they use.
Here are some excerpts of what they said:
Pros
"Previously, we were doing static reporting. Management would request a report, and it would take staff a week or more to provide it. With Cognos, we have dynamic reporting, and it has reduced both reporting and decision making times significantly. With the solution's dashboard, the company's management team has updated records at their fingertips. This means that they can directly access the data they need to make decisions.""Report Studio: This is the most powerful and sophisticated tool for professional reporting.""The three IBM Cognos features I find the most valuable are Dynamic Cubes, PowerPlay, and Watson.""The most valuable features of IBM Cognos are governance and enterprise reporting.""The Report Studio that is aimed at professional report writers.""Security administration tools are powerful and flexible.""The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report.""The most valuable feature of IBM Cognos is security. The solution has updated features that other competitors' solutions come out with long after IBM Cognos has had them."

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"It is a scalable solution.""What is cool about Zendesk Guide is how it works together with others Zendesk products. Especially with support and with the analytics. Put those together for a small or medium-sized company and it's a really powerful tool.""It is very easy to connect back and forth between the requester and the person fulfilling the ticket.""The most valuable features of Zendesk Support are collaboration, reports, and a self-service portal. The customer and team can see all the information needed from the portal.""The stability has been very good.""One of the most valuable features is the ease of use. If you take the standalone product, it is so easy to use, but if you want a tailor-made Zendesk Guide, you can't do it yourself. However, you can use a template that already exists—they have a lot, and they're very cheap, around 300-400 euros—and use it on all your brands. It's a very easy product to use.""We rarely had issues with Zendesk.""The feature to move over my customer experience team tickets for different specialists is very valuable for my team."

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Cons
"It would be nice to offer free online training on the tool for end-users.""I would like to see is more easy building, movement in the reports, and dashboard functionality within reporting. Overall more simple elements within reports. If the elements are simple then you don't have to render a full page, but you can move separate parts in the page.""I would like to have predictive and forecasting capabilities in Cognos. It's one thing to do reporting, and another thing to easily predict or forecast certain data points, which is very important for all the clients.""There are many problems with the product's stability part, making it an area where improvements are required.""Compared to Tableau and PowerBI, the IBM interface is easier to use. However, the drag-and-drop functionality isn't as straightforward. Formatting is also more challenging in the cloud than in other applications, like Power BI. Also, if you encounter an issue, it takes more time to resolve it on the formatting side.""This product could use improvement in terms of usability for those with less technical know how.""The charts and graphics are weak.""There are some problems with how Cognos handles huge data sets and when connecting with multiple sources and searching the data."

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"If I write an article, and I have a team of 30 people, and they all have a Zendesk account, when I write an article, I send them an email. "Hey guys, I just wrote this article. It's one of the most popular topics this month on which we are not covered. Please check it and make sure that you include it in your resolutions". The issue is, once I send it to those 30 people, and they open it, the next morning, that article is the most popular article.""The solution could integrate better with QR codes from some websites such as Facebook.""One of the drawbacks of Zendesk is that it doesn't provide a secure way for us to send data. So, we usually use a secure SharePoint folder link. We put that in the Zendesk ticket so that the requester has a secure way of getting to their data.""The data you get when logged in to Zendesk Support differs from the data you get when you programmatically query Zendesk Support through its API because of a sync time delay.""There is always a network issue with Zendesk. But we don’t know whether it is managed. The network issue is that when I call, it does not let us.""The price of the solution should be reduced.""You couldn't give administrative access to new hires.""As per me, there arent much significant issues or areas for improvement with Zendesk, as my usage of it is limited. I appreciate its ability to organize tickets effectively based on tags, allowing me to easily gather and analyze customer feedback and requests."

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Pricing and Cost Advice
  • "There is need to assess the purchase license accordingly so as to avoid audit penalties."
  • "The pricing and licensing policies are comparatively cheaper than other products in the market ."
  • "IBM Cognos offers competitive pricing similar to other BI vendors in the market."
  • "Pricing should be improved."
  • "The pricing of this product is meant for medium to large-scale enterprises."
  • "It is my understanding that the cost is very low. It's not very expensive."
  • "Cognos is super expensive compared to Tableau ($70/month) and Power BI ($20/month) — I think Cognos is roughly $200 a month."
  • "It is quite pricy. I think Microsoft BI is cheaper. Tableau might also be cheaper, but it also depends on the usage. If you have very many users, Cognos can be a problem. It could be cheaper than Tableau but not for so many users. If you have a few thousand users, Tableau, which is generally quite expensive, can be cheaper than Cognos."
  • More IBM Cognos Pricing and Cost Advice →

  • "We pay for the solution on a yearly basis and my understanding is that the cost is about $30,000. That's the cost for 24 to 25 agents."
  • "The price is very competitive."
  • "Zendesk's licensing is not cheap. For Enterprise, we are paying $200 per agent. It's a per-month cost, so it's pretty steep. There are some services you need to pay extra for. For example, with Zendesk Guide, we had to buy the most expensive offering in order to get Multibrand and everything. We also had to pay a lot of money for themes."
  • "There are different plans that are offered. We are using the entry-level plan. The overall price of the solution should be reduced. The price is too high."
  • "You have to pay extra for better support. So it's not only the license that you pay for, but you have to pay extra for the support as well."
  • More Zendesk Pricing and Cost Advice →

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    Comparison Review
    Anonymous User
    Questions from the Community
    Top Answer:It depends on the Data architecture and the complexity of your requirement Some great tools in the market are Qlik Sense, Power BI, OBIEE, Tableau, etc. I have recently started using Cognos… more »
    Top Answer:We use the account statement report. When you use an account in HSBC, you receive various types of accounts, such as the stock market, fixed accounts, credit cards, and business accounts. We can… more »
    Top Answer:Compared to Tableau and PowerBI, the IBM interface is easier to use. However, the drag-and-drop functionality isn't as straightforward. Formatting is also more challenging in the cloud than in other… more »
    Top Answer:I found the user experience with vendors on Zendesk to be straightforward, especially when it comes to understanding and searching for specific tickets. The search and navigation tools are easy to… more »
    Top Answer:You have to pay extra for better support. So it's not only the license that you pay for, but you have to pay extra for the support as well. The pricing is expensive. Back then, we were paying $51 per… more »
    Top Answer:As per me, there arent much significant issues or areas for improvement with Zendesk, as my usage of it is limited. I appreciate its ability to organize tickets effectively based on tags, allowing me… more »
    Ranking
    4th
    out of 50 in Reporting
    Views
    7,146
    Comparisons
    4,118
    Reviews
    13
    Average Words per Review
    449
    Rating
    8.2
    12th
    out of 50 in Reporting
    Views
    108
    Comparisons
    87
    Reviews
    6
    Average Words per Review
    539
    Rating
    8.2
    Comparisons
    Also Known As
    Cognos, Cognos Analytics, IBM Cognos Analytics
    Zendesk Support, Zendesk Guide, Zendesk Sell
    Learn More
    Overview

    IBM Cognos Business Intelligence provides a wide range of tools to help you analyze your organization's data. IBM Cognos BI allows businesses to monitor events and metrics, create and view business reports, and analyze data to help them make effective business decisions.

    IBM Cognos applies techniques to describe, summarize, and compare data, and draw conclusions. This allows users to see trends and discover anomalies or variances that may not be evident by simply reading data. Data sources that contain information from different areas of a business can be stored in separate packages. Users can see only information that they have been granted access to, based on their group or role.

    IBM Cognos BI consolidates the following business intelligence functions into a single web-based solution:

    • IBM Cognos Insight: Create personal and managed workspaces for data analysis. Using these interactive workspaces, you can share insight results with managers. Cognos Insight supports write-back, and you can also use these workspaces to capture and integrate management goals, commitments, and forecasts.

    • IBM Cognos Workspace: With IBM Cognos Workspace, you can create rich, interactive workspaces using IBM Cognos content as well as data from external sources. You can view and open your favorite workspaces and reports, edit content in your workspaces, and share your workspaces via email.

    • IBM Cognos Analytics: IBM Cognos Analytics utilizes built-in AI and intuitive searches which helps users to quickly create the visualizations and a wide range of reports. Cognos Analytics provides cognitive and managed self-service, enabling you to gain insights from controlled and trusted data.

    • IBM Cognos Report Studio and IBM Cognos Query Studio: Easily create structured and query reports. IBM Cognos allows users to create application and report templates. In addition, report authors can reuse report objects to apply filters, fields, and styles to reports. Users can set the language of the user interface and report content according to the user's native language.

    • IBM Cognos Event Studio: Receive notifications of events that occur within your organization in real time. Event Studio enables the creation of agents that detect the occurrence of business events, failures, or anomalies, based on the change of specific events or data conditions. Notification can be sent via email, publication in the portal, or by triggering reports.

    • IBM Cognos Connection: This is the Web portal for IBM Cognos BI and is the central area for accessing all the IBM Cognos functions. In the web portal, users can schedule and distribute reports, create tasks, administer the server and the access permissions, and more.

    Reviews from Real Users

    IBM Cognos stands out among its competitors for a number of reasons. Two major ones are its powerful analysis tool and its reporting capabilities.

    Prasad B., a senior software engineer at a financial services firm, notes, “The product is a very good reporting tool and is very flexible. It allows for the users to get a scheduled report. We can receive automated reports as well. They are easy to schedule on a weekly or monthly basis. It is very fast. I mean in means of report output, it's very fast compared to the actual clients involved.”

    Zendesk Support is intuitive, and it's built with support agents in mind. Everything they need lives in a single, dynamic help desk interface so it's easy to be productive and manage customer interactions.

    Sample Customers
    More than 23,000 leading organizations across multiple industries use Cognos. Some examples of Cognos customers include BMW Financial Services, Quinte Health Care, Troy Corporation, Michigan State University, and GKN Land System.
    Mailchimp, Tesco, Vimeo, Instacart, Mediaocean, Slack, Uber
    Top Industries
    REVIEWERS
    Financial Services Firm14%
    Computer Software Company11%
    Insurance Company8%
    Healthcare Company8%
    VISITORS READING REVIEWS
    Educational Organization58%
    Financial Services Firm7%
    Computer Software Company5%
    Government5%
    REVIEWERS
    Computer Software Company24%
    Financial Services Firm14%
    Construction Company10%
    Non Profit7%
    VISITORS READING REVIEWS
    Computer Software Company22%
    Educational Organization10%
    Financial Services Firm7%
    University6%
    Company Size
    REVIEWERS
    Small Business23%
    Midsize Enterprise15%
    Large Enterprise61%
    VISITORS READING REVIEWS
    Small Business8%
    Midsize Enterprise61%
    Large Enterprise31%
    REVIEWERS
    Small Business46%
    Midsize Enterprise35%
    Large Enterprise19%
    VISITORS READING REVIEWS
    Small Business25%
    Midsize Enterprise20%
    Large Enterprise55%
    Buyer's Guide
    IBM Cognos vs. Zendesk
    March 2024
    Find out what your peers are saying about IBM Cognos vs. Zendesk and other solutions. Updated: March 2024.
    769,630 professionals have used our research since 2012.

    IBM Cognos is ranked 4th in Reporting with 132 reviews while Zendesk is ranked 12th in Reporting with 57 reviews. IBM Cognos is rated 8.0, while Zendesk is rated 8.2. The top reviewer of IBM Cognos writes "Improved the quality of our KPIs, while reducing calls to the IT department". On the other hand, the top reviewer of Zendesk writes "Straightforward, very transparent, and very well organized". IBM Cognos is most compared with Microsoft Power BI, Oracle OBIEE, Tableau, SAP BusinessObjects Business Intelligence Platform and Oracle Hyperion, whereas Zendesk is most compared with ServiceNow, JIRA Service Management, Atlassian Confluence, Freshservice and Microsoft Dynamics CRM. See our IBM Cognos vs. Zendesk report.

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    We monitor all Reporting reviews to prevent fraudulent reviews and keep review quality high. We do not post reviews by company employees or direct competitors. We validate each review for authenticity via cross-reference with LinkedIn, and personal follow-up with the reviewer when necessary.