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HubSpot Sales Hub vs Microsoft Dynamics 365 Customer Service comparison

 

Comparison Buyer's Guide

Executive SummaryUpdated on Dec 19, 2024

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

ROI

Sentiment score
7.9
HubSpot Sales Hub enhances ROI with improved lead tracking, communication, customer profiling, supporting informed decisions despite longer sales cycles.
Sentiment score
5.9
Organizations see ROI in 3-4 years; Dynamics 365 enhances efficiency, reduces costs, increases satisfaction, and saves time significantly.
 

Customer Service

Sentiment score
6.7
HubSpot Sales Hub's customer service is praised for responsiveness, effective self-help resources, and overall user satisfaction despite minor downtime issues.
Sentiment score
4.3
Microsoft Dynamics 365 Customer Service is responsive but can face delays in complex cases, needing improvement in response times.
It is more difficult with the language in Portuguese, which complicates understanding other functions.
I would evaluate Microsoft tech support as an eight out of ten, as they are quite responsive.
We are using local Microsoft partners, not Microsoft themselves.
 

Scalability Issues

Sentiment score
7.0
HubSpot Sales Hub is scalable and user-friendly but may lack features for large enterprises like Salesforce.
Sentiment score
7.1
Microsoft Dynamics 365 Customer Service is scalable, adaptable for various business sizes, though experiences with integration and licensing vary.
 

Stability Issues

Sentiment score
8.4
HubSpot Sales Hub is praised for its near 100% uptime and consistent stability, receiving varied ratings for reliability.
Sentiment score
8.0
Microsoft Dynamics 365 Customer Service is highly rated for stability, with users appreciating its reliable performance despite occasional issues.
 

Room For Improvement

HubSpot Sales Hub needs more automation, integrations, better reporting, AI capabilities, and interface improvements to meet enterprise demands.
Microsoft Dynamics 365 Customer Service requires enhancements in usability, customization, integration, scalability, support, documentation, and pricing transparency.
HubSpot Sales Hub could be improved by being more affordable in other countries.
The solution could improve by providing internal scorecards for agents and much better staff ratings.
The main area for improvement is the pricing model.
 

Setup Cost

HubSpot Sales Hub is seen as valuable and scalable, starting at $100 monthly, with discounts for yearly commitments.
Microsoft Dynamics 365 Customer Service offers moderate pricing, competitive for its features, with a straightforward user-based licensing model.
We did our integration with sales automation and other tools internally, which incurred no additional costs beyond the standard licensing fees.
The pricing is within the market range, but there is room for improvement.
 

Valuable Features

HubSpot Sales Hub streamlines sales processes with integration, intuitive setup, pipeline management, automation, and enhanced reporting capabilities.
Microsoft Dynamics 365 Customer Service enhances integration, automation, and customization, improving customer support with AI, analytics, and seamless cloud access.
The divisions for sales and the graphics are very customizable in HubSpot Sales Hub.
It has a workflow feature and offers excellent automation capabilities that streamline our customer service.
It is fully integrated and easily scalable with other Microsoft tools like Power BI, which is a great advantage.
 

Categories and Ranking

HubSpot Sales Hub
Ranking in CRM
10th
Average Rating
8.2
Reviews Sentiment
7.0
Number of Reviews
20
Ranking in other categories
No ranking in other categories
Microsoft Dynamics 365 Cust...
Ranking in CRM
13th
Average Rating
8.2
Reviews Sentiment
6.6
Number of Reviews
21
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of August 2025, in the CRM category, the mindshare of HubSpot Sales Hub is 1.3%, up from 0.5% compared to the previous year. The mindshare of Microsoft Dynamics 365 Customer Service is 0.9%, up from 0.4% compared to the previous year. It is calculated based on PeerSpot user engagement data.
CRM
 

Featured Reviews

Gonçalo Teixeira - PeerSpot reviewer
Offers better lead and opportunity management, improved forecasting, increased visibility, and time-saving benefits
The tool has improved my sales pipeline management. It allows me to track the progress of each sales cycle and receive alerts when a sales stage is ending, prompting me to take necessary actions. I can easily manage customer interactions, primarily through email, which are automatically associated with the corresponding lead or opportunity. This helps me forecast sales. Additionally, the tool offers other useful tools for marketing and email marketing activities. The most effective feature for email tracking is the integration that immediately captures customer replies and associates them with the customer's history. This allows easy access to all interactions via email without needing to search through emails. Additionally, integrating email signatures and managing multiple email accounts makes tracking and managing emails very convenient. The tool offers an easy overview of opportunities. The solution's reporting feature is easy to configure and manage. The value includes better lead and opportunity management, improved forecasting, increased visibility, and time-saving benefits.
reviewer2748861 - PeerSpot reviewer
There is significant room for improvement in routing and setup challenges
The system is easy to use, especially when logging customer interactions or requests, which flow to the resolution teams. Users can attach documents and easily review past interactions. Microsoft Dynamics 365 Customer Service streamlines operations in my customer support department. The automation feature in Microsoft Dynamics 365 Customer Service impacts workflows positively by making work easier. When logging customer cases, they automatically flow to the resolution team instead of sending an email. Cases can be easily logged, and feedback can be checked in the same application without sending emails or calling the resolution team. The analytics and reporting tools work perfectly for improving service delivery. We can see full interactions, number of interactions, and how often customers reach out before resolutions, among other metrics. Since implementing the AI feature, our CS scores, customer effort scores, and customer satisfaction scores have improved tremendously. AI has several use cases where it responds to issues immediately and offers the best-case scenario for handling such cases, reducing human impact compared to manually processing complaints before resolution. The main benefit from using Microsoft Dynamics 365 Customer Service is the great improvement compared to the past manual method of escalating issues to the resolution team. Now, information is collected and logged, flowing to the resolution team, which has significantly improved turnaround times compared to the days it previously took to resolve customer complaints.
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Top Industries

By visitors reading reviews
University
14%
Educational Organization
13%
Computer Software Company
10%
Retailer
8%
Financial Services Firm
15%
Manufacturing Company
15%
Healthcare Company
8%
Government
8%
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
 

Questions from the Community

What do you like most about HubSpot Sales Hub?
It provides efficient business forecasts.
What needs improvement with HubSpot Sales Hub?
HubSpot Sales Hub could be improved by being more affordable in other countries because it is a very potential software, but it is not much accessible for other players in the market.
What is your experience regarding pricing and costs for Microsoft Dynamics 365 Customer Service?
The pricing is within the market range, but there is room for improvement. I have annual subscriptions.
What needs improvement with Microsoft Dynamics 365 Customer Service?
The main area for improvement is the pricing model. While it is competitive within the market, there is room for improvement, as is the case with most software vendors.
 

Overview

 

Sample Customers

digimind, easyrecrue, software2, subaru, suzuki, Huif
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Find out what your peers are saying about HubSpot Sales Hub vs. Microsoft Dynamics 365 Customer Service and other solutions. Updated: July 2025.
865,384 professionals have used our research since 2012.