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Google Analytics 360 vs SkyGlue comparison

 

Comparison Buyer's Guide

Executive Summary

Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:
 

Categories and Ranking

Google Analytics 360
Ranking in Web Analytics
3rd
Average Rating
8.6
Number of Reviews
16
Ranking in other categories
Cross-Channel Attribution Providers (1st)
SkyGlue
Ranking in Web Analytics
23rd
Average Rating
0.0
Number of Reviews
1
Ranking in other categories
No ranking in other categories
 

Mindshare comparison

As of October 2025, in the Web Analytics category, the mindshare of Google Analytics 360 is 12.6%, up from 8.5% compared to the previous year. The mindshare of SkyGlue is 0.4%, down from 0.5% compared to the previous year. It is calculated based on PeerSpot user engagement data.
Web Analytics Market Share Distribution
ProductMarket Share (%)
Google Analytics 36012.6%
SkyGlue0.4%
Other87.0%
Web Analytics
 

Featured Reviews

Navcharan Singh - PeerSpot reviewer
Have improved decision-making with effective reporting
Several positive aspects about the product stand out as advantages. Valuable insights can be gained from the unsampled reports available in the product. The cloud type needs to be specified whether it's public, private, or hybrid. The overall rating for Google Analytics 360 is 9 out of 10, where 10 represents the best product.
it_user6828 - PeerSpot reviewer
Automated Website Event Tracking
1. The only website analytics product out of the several ones we tried that identifies and tracks in-page events automatically without having to manually select and tag them. This completely eliminates "analyst bias" in assigning relative importance to events. 2. Clearly classifies website traffic into the three most important categories: Organic, Referral and Paid Search. 3. Excellent addon to Google Analytics. Using SkyGlue, we stumbled upon the fact that Computerworld magazine had named one of our products as a Top 10 Android App. Although we could've theoretically found this out from Google Analytics, it was much easier to gain this insight in actual practice by using SkyGlue. More in our blog post http://gtm360.com/blog/2013/04/27/lbtr360-featured-as-top-10-android-app-by-computerworld/.
report
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868,787 professionals have used our research since 2012.
 

Top Industries

By visitors reading reviews
Computer Software Company
14%
Financial Services Firm
10%
Insurance Company
8%
Retailer
8%
No data available
 

Company Size

By reviewers
Large Enterprise
Midsize Enterprise
Small Business
By reviewers
Company SizeCount
Small Business14
Midsize Enterprise2
Large Enterprise1
No data available
 

Questions from the Community

What needs improvement with Google Analytics?
My general rating for Google Analytics 360 is nine out of ten, where ten is the best. This is the most important question regarding room for improvement. They could add new features or enhance exis...
What is your primary use case for Google Analytics?
For Google Analytics 360, I can describe a few use cases and their purposes.
What advice do you have for others considering Google Analytics?
Several positive aspects about the product stand out as advantages. Valuable insights can be gained from the unsampled reports available in the product. The cloud type needs to be specified whether...
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Comparisons

 

Also Known As

Google Attribution 360
No data available
 

Overview

 

Sample Customers

Air Show Buzz, AlfaStrakhovanie, Amari, Global Tech LED, Klarna, La Tienda, Nissan Motor Company, Rasmussen College, Shoes of Prey, Twiddy
pureholidayhomes.com, Fitbook.com, infolinx, CheapSSLs, hjclass, Fixsr.com, Jobfully
Find out what your peers are saying about Amplitude, Snowflake Computing, Google and others in Web Analytics. Updated: September 2025.
868,787 professionals have used our research since 2012.