FICO Falcon Platform vs Kount comparison

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FICO Falcon Platform

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Executive SummaryUpdated on Dec 12, 2024

Kount and FICO Falcon Platform compete in the fraud prevention space. FICO Falcon Platform often has the upper hand due to its advanced features and perceived value.

Features: Kount offers real-time fraud detection, AI-driven analytics, and comprehensive decisioning capabilities. FICO Falcon Platform provides predictive analytics, extensive rule-based management, and significant security coverage across multiple channels.

Ease of Deployment and Customer Service: Kount features a straightforward deployment process with accessible customer support. FICO Falcon Platform offers detailed support but requires a more involved deployment due to its complexity.

Pricing and ROI: Kount offers competitive pricing and strong ROI with lower setup costs. FICO Falcon Platform, with a higher initial setup cost, justifies its pricing through its depth of features and return on investment for organizations needing extensive fraud prevention.

To learn more, read our detailed FICO Falcon Platform vs. Kount Report (Updated: April 2025).

FICO Falcon Platform vs. Kount

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Review summaries and opinions

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Categories and Ranking

FICO Falcon Platform

Ranking in Fraud Detection and Prevention

3rd

Average Rating

8.6

Reviews Sentiment

5.5

Number of Reviews

Ranking in other categories

No ranking in other categories

Kount

Ranking in Fraud Detection and Prevention

13th

Average Rating

9.0

Reviews Sentiment

7.6

Number of Reviews

Ranking in other categories

No ranking in other categories

Mindshare comparison

As of May 2025, in the Fraud Detection and Prevention category, the mindshare of FICO Falcon Platform is 8.9%, up from 7.6% compared to the previous year. The mindshare of Kount is 1.5%, down from 1.6% compared to the previous year. It is calculated based on PeerSpot user engagement data.

Fraud Detection and Prevention

Featured Reviews

Lester Ayllon

Senior Systems Analyst at Itau Unibanco S.A.

It can set rules to identify suspicious activity at each point of sale during every transaction

I previously worked at Santander Bank FICO and Oracle. It was only about six months. FICO is working on a local model specifically for Brazil, whereas tools from Oracle and other vendors are only developed for general use. I haven't seen any other vendors who think like that until now. Our solution here in Brazil doesn't work for Europe, Africa, the USA, Canada, or Mexico. It's unique to Brazil and designed based on the transaction patterns of people living here. FICO has all the information on our transactions, and the logs of old transactions are on the central server. It's the same for other banks like Fordesco, Santandar, CitiBank, etc. All these banks send their transactions to the server, and FICO Analytics uses all the information about transactions in Brazil to build a model.

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Chris Zappato

Fraud Analyst at Pinterest

Features a large database of fraud signals and indicators to stop fraud in its tracks

At my old company, I used to use a tool called Sift. It's another great tool, but I prefer Kount. The major differences between the two solutions are how they're laid out and how fast you can gather as much information as possible. I personally prefer Kount — that's my personal preference. I've worked with both platforms for many years. I personally prefer Kount for the way that they display information and for the variety and flexibility they offer when it comes to the rules — from very simple to very complex. Kount is better designed for catching fraud, detecting fraud, and preventing fraud. Sift is also great; you will not go wrong if you go with Sift, but I personally prefer Kount.

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Quotes from Members

We asked business professionals to review the solutions they use. Here are some excerpts of what they said:

Pros

"FICO is working on a local model specifically for Brazil, whereas tools from Oracle and other vendors are only developed for general use. I haven't seen any other vendors who think like that until now."

"It can make real-time decisions or real-time declines."

"It's an in-depth, all-in-one solution."

"The initial setup was absolutely straightforward. Within a week I was fully working."

"The most valuable feature is its ability to create your own ruleset and edit it whenever you want. Their reporting functionality is very helpful. It's really robust."

Cons

"When setting up rules or parameters, some coding is required, and the learning curve is quite steep."

"I've had bad experiences with FICO support. At the bank, we've faced critical problems where we only had minutes to find the solution, and it's hard to explain quickly. We contacted FICO, but they told us it was beyond their scope of support. They try to triage the call by asking us how much money we're losing, but I can't go into that."

"They could do a little bit better with chargeback management. There are other solutions out there that I've heard about, like Accertify that have a better chargeback platform where they're integrated more with the banks or in terms of how the workflow is and how you can respond to chargebacks."

"The rule system and automation could be expanded a little bit more."

"The time that is taken to go to Kount and come back should be in the order of around 100 milliseconds or less. And our context was taking around 200 to 300 milliseconds. We didn't want the extra load of 100 milliseconds to happen, so if the two rounds of stability could be cut to one, that would be very helpful."

Pricing and Cost Advice

"The functionality is fine, but the price is getting more expensive."

"FICO is one of the best fraud detection platforms. However, a small bank might find it too expensive. In that case, I would agree it's probably not worth it. However, it's a no-brainer if your bank has 50 million accounts and 7 million credit card transactions daily."

"I think the pricing is great — I think it's totally worth what they're charging because the benefits are great."

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Top Industries

By visitors reading reviews

Financial Services Firm

44%

Computer Software Company

15%

Government

Comms Service Provider

Computer Software Company

19%

Financial Services Firm

17%

Retailer

Healthcare Company

Company Size

By reviewers

Large Enterprise

Midsize Enterprise

Small Business

No data available

Questions from the Community

What is your experience regarding pricing and costs for FICO Falcon Platform?

It is expensive.

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What needs improvement with FICO Falcon Platform?

FICO users are business users, not developers. When setting up rules or parameters, some coding is required, and the learning curve is quite steep. This is a disadvantage of FICO. Additionally, the...

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What is your primary use case for FICO Falcon Platform?

I use FICO Falcon app manager. I think it was from 2019, but I'm not quite sure. Maybe it was 2017. I'm a customer of the product, and I use it for bottom-line and operational risk. For the granula...

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Comparisons

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Compared 41% of the time

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Compared 12% of the time

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Nice Actimize Fraud & Authentication Management vs FICO Falcon Platform

Compared 11% of the time

Featurespace ARIC Fraud Hub vs FICO Falcon Platform

Compared 8% of the time

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Riskified vs Kount

Compared 63% of the time

Forter vs Kount

Compared 38% of the time

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Product Reports

Fraud Detection and Prevention

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Also Known As

Falcon Platform

No data available

Overview

Consumer banking preferences are changing - fast. Customers want to transact how and when they choose, without latency. They want a banking relationship that’s 100% convenient and 100% secure. The FICO Falcon Platform, the world’s most intelligent fraud platform, advances the consumer experience by extracting frauds from real time payment streams while remaining invisible during legitimate transactions.

With over 70 patents in fraud-specific machine learning and AI, the FICO Falcon Platform helps financial institutions detect and prevent fraud seamlessly, in real time, all while improving the bottom line and advancing the consumer experience.

The FICO Falcon Platform allows you to score transactions, across a rapidly expanding array of payment options, and understand customer behavior patterns so you can intelligently prevent and monitor suspicious and fraudulent behavior.

FICO

Kount’s patented machine learning technology analyzes transactions to stop fraud and increase revenue for online businesses, merchants, acquiring banks, and payment service providers.

Sample Customers

Information Not Available

CD Baby, Crate & Barrel, Domino's Pizza, Dunkin' Brands, Hydrobuilder, Jagex, JOANN Fabric & Crafts, Leatherman, Micro Center, Staples, The Iconic, The Source, The Vitamin Shoppe, TickPick and WebJet.

FICO Falcon Platform vs. Kount